Building Stori | Head Personal Branding & Content Marketing | Personal Branding Strategist | Managing Brands & People

I’m a marketing strategist with 4+ years of experience working across personal branding, influencer marketing, content strategy, and creator-led storytelling.
I’ve worked closely with coaches, founders, and creators - helping them shape narratives, build personal brands from the inside out, and show up online with clarity and confidence.

Over the years, I’ve interacted with countless influencers and digital creators, understanding deeply what drives visibility, trust, and audience loyalty.
This experience has shaped the way I approach marketing:
not as a loud performance, but as a human conversation.

For the past two years, I’ve also been building and strategising a newsletter from scratch.
A big part of this work involves researching how real people communicate - digging into Reddit threads, analysing LinkedIn posts, studying creator patterns, and speaking to people who show up authentically online.
From all these insights, we create simple, actionable prompts that make personal branding feel less intimidating and more accessible.

And then there’s my other identity - the writer.
For the last 1.5 years, I’ve been working quietly on my personal blog, where I talk about emotions, womanhood, the things we internalise, and the feelings we rarely articulate.
It’s where I’ve discovered that sharing honestly creates space for others to say, “I feel that too.”

My work is strategy.
My writing is honesty.
My brand is a blend of both.

If you’re someone who values storytelling, authenticity, emotional depth, and marketing that feels human - we’re speaking the same language.

Shivi Jalota

Shivam is an inquisitive and astute young pantomath who was born and brought up in Delhi, the capital city of a culturally diverse country, India. He was quiet and typically an introvert in his good old childhood days. Later, in his late teens, he started exploring the world and the community around him, which started making him more receptive and responsible towards society. In the future, Shivam wishes to serve as a civil servant, and later in his life, he aspires to be an entrepreneur, who will be focusing on sustainable products and services for the world. Talking about his academic background, he did his schooling in Delhi and is graduated with a Bachelor of Business Administration degree from CHRIST (Deemed to be) University. He was an active member of co-curricular events in his college at both inter-university and intra-university levels. He had served as a leader of the Quizzing Association of the college for two straight years. Shivam is also a certified Facebook Social media marketer and with immense knowledge and feat of enthusiasm regarding this passionate work of him, he is always driving his team to different levels of motivation.

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Shivi Jalota

Shivam Sharma

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