As a Virtual CFO, I help service based founders bring order to financial chaos,  turning fast growth into scalable, sustainable success.

My mission? To help ambitious founders make smarter financial decisions, build real wealth from their innovation, and create companies that don’t just grow,  they endure.

With deep expertise in strategic finance and scaling high-performance businesses, I partner with founders who want more than growth, they want clarity, control, and cash flow confidence.

I get how it feels to lead a business moving at lightning speed; the pressure to grow, hire, fund, and forecast all at once. I’m here to give you the structure, insights, and financial strategy that keep you in command, not reacting to fires.

I provide tailored financial architecture designed for service based businesses ready to level up from messy growth to measured success all built around The Profit Revolution Framework™, my strategic advisory framework that turns rapid growth into lasting wealth and freedom.

Profit Architecture – Build a clear profit model that aligns with your growth goals. Understand where your money’s made (and lost) — and design a system that multiplies returns.

Cashflow Forecasting & Financial Visibility – No more guessing. See your numbers in real time, forecast with confidence, and make strategic decisions based on data — not gut feel.

Scalable Systems – Create the financial infrastructure your business needs to grow — from reporting frameworks and KPIs to cash management and automation that free up your headspace.

Revenue Streams & Pricing Strategy – Optimise pricing models and recurring revenue structures for predictability, performance, and sustainable scaling.

Leadership Decision Support – Gain access to CFO-level strategic thinking without the full-time hire. I act as your sounding board for big decisions — funding, hiring, margins, or expansion.

Through The Profit Revolution framework™, I help service based founders:
Turn rapid growth into predictable, sustainable profit
Gain full financial clarity and decision-making confidence
Build financial systems that scale with them
Create a business that funds innovation and freedom

If you’re a service based founder ready to build financial systems that match your company’s ambition, let’s talk.

I’ll help you go from flying blind to leading with financial command using a framework built for founders who move fast, think big, and expect excellence.

The Profit Revolution™  Where clarity meets control, and growth becomes lasting wealth.

Sharon Crombie

SMS Law

Promoting and building the company brand through community engagement, content and digital engagement. Marketing strategy, planning and content development. Website and social media channels management.

Business Development Manager

Whipbird Creative

Freelance marketing and media content services for Australian service-based businesses and consultants.
I work with you and your business goals through custom marketing plans and strategy sessions to grow your client list, nurture your existing client community and increase your brand presence. Browse my website portfolio for my range of published magazine and newspaper feature articles and copywriting projects. 

If you have a specific project in mind, let's connect, and we can arrange a time to discuss your idea.

Angela.
Founder & Director - Whipbird Creative - www.whipbirdcreative.com

Business Owner

Hinterland Times

Feature writer for the monthly newspaper, the Hinterland Times.

Journalist/Feature Writer

Author Support Services

Digital Marketing & Content – Individual Services for Authors
We know how daunting marketing can feel. Publishing a publication-ready piece is the final step. We walk you through all of the beginning steps from ideas, discussion and creating an outline through to drafting, editing and polishing the final result.

Project: Digital Content Developer and Marketing Coach

Montessori International College

I taught creative writing after school workshops to senior primary age students. These fun and imaginative classes were designed to jump-start a child's' sense of imagination and enhance their creativity. The children laughed, giggled and scribbled down their answers and shared their newfound storytelling skills with pride and confidence. We focused on narrative, cultural myths and analysing story elements to create fully developed stories.

Project: Elective and Montessori+ Creative Writing Tutor

Australian Taxation Office

Design and development of training packages, user manuals, corporate resources for staff. Working in collaboration with a team in Corporate Resources & Training Packages I developed e-learning packages and training documentation to budget and within deadlines.

Technical Writer

Design and development of training packages, user manuals, corporate resources for staff. Managed roll-out of PCP3 project for our stream's local units.

Archivist and Data manager for the ABR Project including secure files management, database management and technical writing.

Project Archivist

Complex Cross Border Goods Team and Database Manager at National Office

GST Technical Adviser and Project Database Manager

Hi, I'm Angela. 

As the Business Development Manager for SMS Law, I build the company brand, foster referral and stakeholder relationships, and encourage our community growth through blogs and social media connections.

taplio

The Battle

Sharon Crombie

Angela R.

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