Shantesh S Row

Copywriter & CCO who has inspired 500+ brands across 25 years | C-suite Consultant | Masterclass Mentor, Miles SoBA (IIM Indore)

26 years across Media and Advertising. Copywriter on more than 600 brands and clients. Strident LinkedIn voice with 10 million+ views in 2024. Chief Creative Officer of Slant Agency, Dubai. Comms Consultant. Ghostwriter for top CEOs, COOs and CMOS. On the Advisory Board of Miles School of Branding & Advertising and Masterclass Mentor for IIM Indore. Mentor 30Mins University of Planning.

Ranked 153rd in the Top 200 LinkedIn India Creators List by Favikon (October 2023), 16th Globally for Writing and Storytelling, and overall No. 1075 globally. Ranked in the Top 200 LinkedIn Global Creators List by Favikon.

Proven Copywriter, Creative Director, Strategic Thinker and serviceable Art Director - with an experience of working on blue-chip brands, yet will always be an eternal student.

Storyteller. Quizzer. Once upon a time opening batsman and offspinner. Tried to be a Chartered Accountant. Knowledge seeker. Trivia miner. Single Malt connoisseur. Horror film maven. Interpreter of maladies. Wannabe chef. Facebook avoider. Twitter hater. Opinion junkie. Pink Floyd lover. Intense mood-swinger. Novel-in-the-making-for-ages writer. Bathroom crooner. Sit down comedian. Voyeur of life. 

Available for any Freelance Consultation.

MAJOR BRANDS WORKED ON:
• Toyota • Lexus • Honda • Mazda • IKEA • Marks & Spencer • VLCC • Total • Ajmal Perfumes • Cipla • BBC World • Thomas Cook • Jet Airways • Kamasutra Condoms • HDFC Home Loans • IDBI Bank • Gits Foods • Sanyo • Panasonic • Toshiba • Bayut • Pizza Hut • Shell Lubricants • Emirates NBD 

Specialties: Print - especially Service Brands.
Radio.
Creative Writing.
Script Writing - films and TV serials.
Serviceable Art Director.

Chief Creative Officer (CCO)

25? 
Presenting to a CEO?
You’re way too young. 

50? 
Presenting a concept for TikTok?
You’re way past it. 

Ah, the question of ageism in creative. 

Does the above imply you have to be precisely 37.5 all your life to be the magical age for advertising, copywriting, or creative?

There’s a saying in cricket - play the ball, not the bowler. 

Similarly, when it comes to creative, it's best to value the idea – not the age of the person it’s come from.

There are pros and cons to both youth and wisdom. 

Only one thing remains ageless.

The idea. 


#justsaying #copywriting #advertising #ageism

Copywriter | CCO | Professor (EPBA) Indian Institute of Management, Indore

Late Jaspal Bhatti sahab had predicted this Indi Don't Go event years ago. 

We are sorry, not sorry. 

#justsaying #indigo #indigoairlines

Multiple Special Steel Pvt Ltd.

One Brand, MULTIPLE Benefits!
Multiple Special Steel Private Limited is a leading player in the Metals & Moulds segment of India's increasingly vibrant Manufacturing vertical.

Consultant

VioorA

VioorA helps Micro & SMEs Build Brands & Bonds

Founder

Wipro Limited

Three assignments here. 
As Regional Business  Manager - West for the Infrastructure Availability Services business, a part of the Professional Services SBU.

As Regional Support Manager - South 1. Setting up the Unified Service Delivery function for all the four Service lines in the Professional Business SBU

As National Manager - Support Business, setting up the Support Services portfolio for the non-IT part of the Professional Services SBU.

National Manager

What is the one thing that is important to be changed...
if indeed you need the organization to improve for the better?

We may wish a lot of things change like the market becoming more receptive, government policies more conducive etc

But these external elements are beyond your sphere of control beyond a point....

Modern Science increasingly corroborates what our Ancients knew.

That Ambience is an element of our environment that can mould our outlook & behaviour positively, thereby enabling us to be more productive

I can enliven your Boardrooms & Conference Rooms with ideas, lines & language that match your aspirations. To reflect positivity, creativity, thoughtfulness, humour AND stimulate more of the same! 

Experience in the best of breed and well-managed Foreign & Indian Owned MNCs have enabled me to realize this. That even enlightened Leaderships can do more to keep improving the Ambience... with simple actions and changes.

I draw upon my omnivorous interests, reading and experiences to help you Let Your Walls Sing!

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