You’ve scaled your E-commerce brand past $5M with Meta.

You’ve got momentum. What next?

What used to work isn’t working:
⤬Unpredictable CPMs
⤬CPA creeping upwards
⤬Creative is burning out faster than you can build it

It’s not about doing more. It’s about attacking the right bottleneck. 

That’s what we do;

We partner with DTC brands doing $5-10Million and take them to $20-$100M.

Being CEO (or ‘Chief Architect’) at Venture Beyond, has taught me what it takes. There is no magic bullet and the founders we work with MUST be determined for success, and attack the bottlenecks as fast as we do.

We don’t sit on monthly retainers. And we won’t sit back and wait. 
We attack the result until it’s achieved.
That is why brands pay us on performance only:

A) We spend our own money and work as an Affiliate. If we fail, it hurts. It we win, we get paid.
(currently spending $1M/month of our own cash on brands we partner with). 

OR

B) We earn a % of revenue or contribution margin.

We don’t accept any brand. The opportunity cost for us is too high.
So- we will only ever work with 5 to 10 brands at any given time. 

We need to believe in the PRODUCT, the OFFER, and we need to believe in the FOUNDER.

In return- we won’t do random sparks of ‘creative genius’ when we feel like it. We will systematically engineer creatives through sequential Creative Testing, attentive Media Buying and CRO.

1. We build the ads.
2. We build the landing pages.
3. We run the ad spend.

We have managed over $100M+ in paid media on Meta, generating more than $200M in tracked revenue. We’ve taken brands from inception through to high 8-figures and got one brand into the Meta Disruptors group.

See our Case Studies for results.
Talk to us if you are serious about growth.


➡ BACKSTORY

Before Venture Beyond, I:

‣ Grew a Land Promotion business to 500+ homes under contract (still an Investing Partner)

‣ Flipped 22 properties during lockdown and redeveloped a block of 18 flats

‣ Misc- owned a gym, touted 10,000+ event tickets, car trader, eBay powerseller, grew a property community, ran AirBNBs, short stint in a cleaning business, was a wedding photographer.

‣ Started in Corporate Finance at Deloitte (ACA-qualified, Maths graduate etc etc etc)


➡ IMPACT WORK

We’ve raised £200K+ for water + food security projects in Malawi, bringing sustainable irrigation to over 10,000 people. DM me to Join the mission.

Shahbaz Khokhar

Chris Erthel it was an absolute pleasure to interview you just after we both got off the main stage at Affiliate World Conferences.

A lot of golden takeaways for me from this conversation. Congrats again on the successful exit from Meller. Many founders dream of this day and you made it happen 🫡 and best of luck with the next venture!

E-commerce Operator | CEO @ Venture Beyond | Ex-Deloitte ACA | 20+ Years Entrepreneur

Speaking at Affiliate World Conferences is always an honour and privilege.

Sharing knowledge on how we’ve reached the results we have is always rewarding. Thank you to all those who attended, thank you to Affiliate World Conferences for inviting me, and most of all thank you to my team Venture Beyond for standing by my side the last few years. I’m proud of what we’ve built and I know without any doubts that 2026 is going to be an absolutely crazy year!

Maryna Taiberman is an absolute fountain of knowledge.

Having scaled multiple creative teams for E-commerce brands including an agency with $63M of Meta ad spend under the belt, I never leave a conversation with her without feeling educated on something to implement in our business at Venture Beyond  

Check out the episode:
https://lnkd.in/eR99eN_i

Open video: $63M in Meta Ad Spend: How to Lead a High-Performance Creative Team at Scale | Maryna Taiberman on youtu.be

$63M in Meta Ad Spend: How to Lead a High-Performance Creative Team at Scale | Maryna Taiberman

As a final-year B.Eng student in Information Technology at Oulu University of Applied Sciences, I am passionate about building intelligent systems that bridge theory and real-world application.

💻 I have gained hands-on experience in full-stack web development using technologies such as:
HTML, CSS, JavaScript, ReactJS, React Native, NodeJS, NextJS
Python, Java, Git, GitHub
UI/UX design using Figma

Outside coursework, I actively build hobby and group projects to deepen my technical skills. Check out my GitHub here: github.com/WMSShehara

🚀 Recent highlights include:
Collaborating on an AI-powered system to extract structured data and visualize procedures from complex 3GPP documents using LLMs, retrieval pipelines, and graph construction.
Designing CI/CD pipelines with Jenkins and GitHub Webhooks to automate testing and deployments, while expanding my skills in cloud environments like Microsoft Azure.

🔬 I also bring a strong foundation in applied sciences, holding a B.Sc. in Applied Sciences from the University of Sri Jayewardenepura, Sri Lanka (Biology major, Chemistry, and ICT). My undergraduate research focused on analyzing contaminants in black tea and the effectiveness of activated carbon in removing heavy metals from wastewater.

🧪 During my time at the Sri Lanka Tea Board and Haycarb PLC, I gained practical experience in:
Analytical instrumentation (AAS, ISE, ONH Analyzer)
Data-driven research and reporting
Team-based problem solving in R&D environments

I’m a dedicated learner with a multidisciplinary mindset and always excited to work on meaningful projects in software engineering, AI, cloud systems, or research-driven innovation.

taplio

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Shahbaz Khokhar

Suchani Shehara

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Suchani Shehara

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