BitcoinOS

• Grew BitcoinOS's Twitter following from 0 to 25,000 in four months and drove 500,000+ impressions, leveraging expertise in Defi, ZK, DePIN, and GPU infrastructure.

• Spearheaded community engagement across X, Discord, Telegram, and YouTube, resulting in 30,000 active members, while applying knowledge of staking mechanisms, token utility, and decentralized governance.

• Developed a multi-channel content strategy focused on blockchain and smart contracts, enhancing visibility within the crypto community using tools like Addressable, Sprout Social, and Meltwater.

• Partnered with Bitcoin and Layer 2 ecosystems to promote BitcoinOS’s innovations, organizing Twitter Spaces and influencer partnerships for greater brand reach.

Social Media Specialist

Omni Digital Experience Agency

• Led community management for Web3 projects including Vulcan Forged, WAGMI Games, and Phantom Galaxies, engaging over 500,000 members across Discord, Reddit, Telegram, and Warpcast.

• Utilized social media management tools like Sprinklr and Hootsuite to streamline content publishing, community moderation, and real-time engagement, ensuring consistent cross-platform growth.

• Designed and executed influencer marketing campaigns that resulted in a 40% increase in engagement and active participation within Discord communities.

• Crafted brand narratives tailored on token ICO, staking incentives, and tokenomics, resulting in high engagement and participation.

Head of Marketing

• Managed communities for leading Web3 projects like Vulcan Forged, WAGMI Games, and Phantom Galaxies.
• Utilized Discord and Reddit to cultivate large, engaging communities, leading successful Web3 Q&A events with thousands of participants.
• Pioneered community engagement strategies, enhancing brand loyalty and online presence.

Head of Community

Liquid Death Mountain Water

• Pioneered Web 2.5 marketing initiatives, leading to a 400% increase in Twitter followers and driving 50,000 subscribers into Liquid Death’s Discord community.

• Directed a team of 8 in community building and social engagement, using Sprinklr for content scheduling and Meltwater for performance analytics, resulting in a 35% boost in campaign ROI.

• Orchestrated partnerships with Amazon, Live Nation, Roblox, and Dead Fellas, amplifying Liquid Death’s brand presence in Web3 spaces through influencer collaborations and NFT drops.

• Organized high-profile events, integrating Web3 marketing elements and leveraging social data to craft targeted narratives that resonated with crypto communities.

• Managed the brand’s digital narrative on social platforms, positioning Liquid Death as a forward-thinking leader in sustainable solutions within both the physical and metaverse worlds.

Social Media Strategy

Tastemade

• Led the development and optimization of Tastemade's paid media strategy across Google, Facebook, and X, focusing on maximizing ROI through targeted advertising campaigns.

• Directed a skilled team in executing data-driven campaigns, meticulously balancing content curation and distribution to engage a global audience through precise audience segmentation and retargeting strategies.

• Forged strategic partnerships and leveraged paid media channels to achieve an unprecedented weekly growth of 3,000 subscribers, substantially enhancing platform engagement and user acquisition costs.

• Delivered outstanding performance marketing results, evidenced by a significant uplift in conversion rates and a robust increase in platform visibility, firmly positioning Tastemade as a frontrunner in digital lifestyle and culinary content.

Partnerships Manager

GoPro

• Led social media strategy and execution for GoPro across key platforms, including Instagram, Twitter, Facebook, and YouTube, driving brand engagement and community growth.

• Grew GoPro’s Instagram following by 35%, adding 1.2 million new followers, with an average engagement rate increase of 15% through compelling visual content and user-generated campaigns.

• Developed and executed influencer and partnership strategies, resulting in a 25% increase in branded hashtag usage and a 20% boost in reach for key product launches.

• Managed paid social campaigns with a focus on maximizing ROI, achieving a 30% decrease in cost per acquisition while increasing overall engagement by 22%.

• Analyzed social media metrics, including follower growth, engagement rates, and video viewership, providing actionable insights that improved content performance by 18% quarter-over-quarter.

• Collaborated with cross-functional teams, including design and video production, to ensure cohesive brand messaging and optimize content for each platform.

Social Media Manager

The GCMG Agency

• Managed client accounts, specializing in CPG sector, delivering comprehensive marketing strategies and overseeing significant advertising campaigns.

• Achieved a 2500% increase in website traffic and a 350% rise in social media engagement over three years.

Marketing Account Manager

Former Liquid Death & Tastemade Marketing Strategist | MBA | Boosting socials, steering through Web3, and befriending AI 🤖

If you’re here, you’re probably looking to win. Let me help you do that.

With over 20 years of experience in the digital trenches, I’ve built brands from the ground up, scaled communities to thousands, and pushed businesses beyond their limits. From leading social strategies at BitcoinOS—where I grew a community of over 30,000 in just 3 months—to driving explosive growth for brands like Liquid Death, GoPro, and Tastemade, I know what it takes to make people pay attention.

Here's the deal:

🚀 I don’t just create strategies. I ignite movements.
💡 I don’t just build communities. I create tribes that believe in your brand as much as you do.
💥 I don’t just run campaigns. I make sure they leave an impact—one that resonates, drives growth, and positions you as a leader.

I’m all about results. No fluff, no excuses. Just smart, hard-hitting marketing that gets you where you need to go.

My skillset runs deep: Social media dominance. Community management that turns followers into fanatics. Paid and organic growth that drives real ROI. If you’re looking to be average, look somewhere else. If you want to dominate the digital landscape, we should talk.

This is your chance. Let's build something worth remembering.

—Shahab

Shahab Shirmohammadi

Sirion

Senior Campaign Manager

needl.ai

🚀 Strategic Leadership: Orchestrated multi-channel strategies, resulting in a 30% increase in qualified leads and a 25% boost in conversions through targeted outbound campaigns and ABM strategies.

🤝 Collaborative Approach: Aligned efforts with product and sales teams, driving a 20% increase in product adoption and a 23% improvement in quarterly conversions.

📊 Data-Driven Optimization: Leveraged insights to optimize user engagement journeys, increasing weekly active users (WAU) by 64% and positioning for sustained growth.

📢 Marketing Channel Management: Oversaw successful implementation of paid brand awareness campaigns, resulting in a 35% increase in brand recognition and a 10% rise in website traffic.

📈 Performance Management: Implemented CRM and automation tools, streamlining lead management and achieving a 25% improvement in conversions.

💼 Conversion Rates: Achieved a 15% increase in demo requests through personalized email campaigns, driving customer acquisition and revenue growth.

🔍 SEO & Content Strategy & Planning: Developed and executed comprehensive SEO and content strategies, enhancing online visibility and driving organic traffic growth, resulting in a 30% surge in website traffic and improved search engine rankings.

👨‍💻 Team Leadership: Built and managed a marketing team of 3, driving OKRs aligned with business goals and fostering a culture of collaboration and excellence.

👥 Community Engagement: Managed community initiatives, achieving industry-leading open and click rates of 20% and 21% respectively in product user campaigns.

Digital Marketing Manager

🎯 Spearheaded New Marketing Strategy: Collaborated closely with founders to develop the Annual Operating Plan (AOP) for DotSale POS, defining revenue targets, marketing budgets, and performance goals for the fiscal year, resulting in a 20% increase in revenue growth.

🔍 Brand-Building for Bingage: Spearheaded brand-building efforts for Bingage, implementing positioning strategies to enhance brand awareness and differentiation in the D2C marketplace, resulting in a 25% increase in brand recognition.

📝 Operational Excellence: Implemented standard operating procedures (SOPs) and best practices across all marketing functions, ensuring efficiency, consistency, and scalability in campaign execution and performance tracking, leading to a 30% improvement in operational efficiency.

📊 Achieved Remarkable KPI Results: 

💰 Customer Revenue Growth: Increased customer revenue by 35% year-over-year.
💼 Customer Acquisition Cost (CAC): Reduced CAC by 20% through targeted marketing campaigns and optimization strategies.
⏳ Customer Lifetime Value (CLV): Improved CLV by 25% through enhanced customer engagement and retention initiatives.
📈 Return on Investment (ROI): Achieved an ROI of 3:1 on marketing campaigns, driving significant revenue growth.
🎯 Conversion Rates: Boosted conversion rates by 30% through personalized and optimized marketing strategies.

Growth Marketing Manager

Zluri

As a proactive and results-oriented marketing professional, I thrive on driving significant demand generation results and achieving measurable success. During my tenure at Zluri, a tech-focused organization, I spearheaded strategic initiatives to enhance lead generation and optimize the sales pipeline, resulting in remarkable outcomes in a short span.

🎯 Demand Generation Excellence: Orchestrated targeted multi-channel campaigns that led to a noteworthy 10% increase in Marketing Qualified Leads (MQLs) within a 4-month timeframe. Tailored campaigns specifically for Small and Medium-sized Businesses (SMBs) in the tech sector, effectively addressing their unique needs and pain points.

📈 Pipeline Optimization: Implemented innovative tactics to improve pipeline coverage by 7%, ensuring a steady flow of qualified leads and opportunities for sales conversion. Aligned demand generation strategies with the specific requirements and preferences of SMB tech companies, resulting in enhanced engagement and interest.

📧 Email Marketing Effectiveness: Leveraged strategic email marketing and automation techniques to boost email engagement by an impressive 25% and enhance lead nurturing efficiency by 10%. Crafted compelling email campaigns that resonated with the target audience, driving increased responsiveness and interaction.

Demand Generation Specialist

MSG91

📈 Successfully grew MSG91's revenue from INR 50M to INR 500M in 5 years through strategic inbound and outbound marketing efforts.

🔍 Increased monthly leads by 700%, from 600 to 4200, by implementing PPC campaigns, SEO, content marketing, and strategic partnerships.

💰 Reduced Customer Acquisition Cost (CAC) by 40% by optimizing marketing strategies and increasing organic lead generation.

💼 Improved Average Contract Value (ACV) by 37% annually, through effective upselling and cross-selling.

🌟 Enhanced Customer Lifetime Value (CLTV) by focusing on customer retention and satisfaction.

🎯 Achieved a 30% conversion rate from Marketing Qualified Leads (MQLs) to Sales Qualified Leads (SQLs).

🌱 Increased organic lead generation to account for 55% of total leads by 2020, reducing dependency on paid campaigns and improving cost efficiency.

👥 Managed a diverse team of content writers, marketing assistants, SEO specialists, and graphic designers to execute comprehensive marketing strategies.

💡 Allocated and optimized a marketing budget that grew from INR 1.5M to INR 4M monthly, focusing on PPC, content creation, SEO, email marketing, and events.

Walkover

Customer Success Executive

Culture Holidays India

- Managed On and off page auditing on all aspects of technical SEO
- Carrying out competitor analysis, link auditing, keyword research, and other research projects as required
- Oversaw competitor analysis, link auditing, keyword research, etc.

Search Engine Optimization Expert

"Hello! I'm Alok Gangrade, a seasoned Growth and Digital Marketing Manager specializing in Demand Generation Strategy. Over the past decade, I've dedicated myself to accelerating business growth in the dynamic realms of SaaS and B2B marketing. I thrive in cross-functional environments, where I can orchestrate strategic campaigns, empower teams, and drive measurable results.

𝐂𝐚𝐫𝐞𝐞𝐫 𝐍𝐚𝐫𝐫𝐚𝐭𝐢𝐯𝐞:

My journey in digital marketing began at MSG91, where I revolutionized strategies and played a pivotal role in scaling revenue from INR 50M to INR 500M over 5 years. During this time, I honed my skills in Digital Marketing, Demand Generation, Growth, SEO, PPC, and content marketing, spearheading multi-channel campaigns that boosted website traffic by 40% and leads by 25%, ultimately contributing to a 20% revenue increase.

Transitioning to Zluri, a tech-focused organization, I accelerated growth by achieving a 10% surge in MQLs and optimizing pipeline coverage by 7% within just 4 months. As a Freelance Marketing Consultant, I leveraged my expertise to exceed client expectations across diverse industries. I delivered a 25% increase in average lead generation and a 30% boost in online visibility through innovative digital strategies.

My passion for data-driven marketing led me to Needl AI LLP, where I drove transformative multi-channel strategies. I spearheaded initiatives aimed at generating $1M in revenue within 12 months and establishing a robust $50-70K monthly pipeline. ✨

𝐊𝐞𝐲 𝐀𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭𝐬:
 
➣ At Needl.ai, I positioned the company for growth, generating a $50-70K monthly pipeline. 

➣ I achieved a 20% revenue growth for clients, reduced CAC by 30%, and boosted operational efficiency by 30%.

➣ At Zluri, I improved PPC campaign CTR by 25% and reduced CPL by 15%, leading to a 30% increase in lead generation.

➣ At MSG91, I grew revenue from INR 50M to INR 500M, increased monthly leads by 700%, and reduced CAC by 40%.

𝐒𝐤𝐢𝐥𝐥𝐬 & 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞:

• Growth Marketing | B2B Marketing | SaaS Marketing | Digital Marketing

• Lead Generation | Campaign Management | Marketing Automation | Demand Generation

• Content Marketing | LinkedIn Campaign Manager | Data Analysis & Market Research

𝐓𝐨𝐨𝐥𝐬:

• HubSpot | Webflow | Woodpecker.co | SEMrush | Ahrefs | Google Ads | LinkedIn Ads | GA4 | Search Console | Google Tag Manager

Are you seeking a growth partner who can ignite your brand and drive explosive results? 
Let's connect and discuss how I can help you achieve your business goals. You can reach me at alok.gangrade@gmail.com

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Shahab Shirmohammadi

Alok Gangrade

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