Authors Equity

Author of THIS IS STRATEGY and also THIS IS MARKETING and THE SONG OF SIGNIFICANCE with Penguin/Portfolio. Find them all at www.seths.store.

Author

Puzzmo

Game Designer

The Carbon Almanac

Founding Editor

Do You Zoom 

Author, blogger and lecturer. TED talks, seminars in my office, software projects, books, some self-published. Course development, including altMBA and The Marketing Seminar.

Thirty years of projects: http://sethgodin.typepad.com/seths_blog/2014/07/thirty-years-of-projects.html

Founder and CEO 

Seth Godin Productions

Book packager, software developer. Clients included AOL, Compuserve, Microsoft, Penguin, Random House, Simon & Schuster and hundreds of others.

Founder and CEO

Squidoo

Pioneer in content-building online. Peaked at #40 most visited website in the US. Acquired by Hubpages.

Yahoo! Inc.

VP Direct Marketing

Yoyodyne

Creator of the first ethical commercial email. Developer of online email games and contests. Worked with major brands worldwide. Sold to Yahoo! in 1998

Prodigy

Independent Developer

Spinnaker Software

Brand Manager

Seth Godin 🌔

21 bestsellers, founding editor of the Carbon Almanac, blogger and entrepreneur.

McLean & Company

McLean & Company partner with organizations to create a workplace that meets today’s needs and prepares organizations for the unknown future.​

Everything we do is backed by data and best practices, so you can make informed decisions and know exactly what to do next. Our memberships are designed to provide what you need to drive the organization forward – from full-service assessments to practical action plans, impactful training, and more. ​

Visit our website to learn how we can help you create a workplace where everyone thrives.

Executive Counselor

Lambton College

As Director People and Organizational Development I was responsible for the delivery of the following corporate services: Organizational Development, Employee Relations and Strategic Workforce Planning in support of the College’s strategic directions and operational priorities.

Director - People & Organization Development (CHRO)

London Health Sciences Centre (LHSC)

As Transformation Lead for the Continuous Improvement Initiatives across LHSC – I was responsible for supporting the startup and long term success of the Continuous Quality Improvement (CQI) Centre of Excellence. In this role I led the Centre of Excellence Team responsible for the the following outcomes:

1. Culture Transformation Leadership: Overall CQI transformation program management,  culture change leadership strategy, monitoring progress and sustaining the corporate improvement initiatives and the CQI management system.
2.     Knowledge Development: Maintain and evolve CQI approach and infrastructure  ensuring consistency.
3.     Leading Corporate Improvements & Coaching Support: Lead corporate CQI initiatives and develop organizational improvement capability through training & coaching. In addition, manage and support projects and provide coaching for project events and the CQI Management System.
4.     Training and Development: Develop and deliver training to all staff and support train the trainer initiatives.

Transformational Change Strategy Executive Lead - Continuous Improvement of Care

Responsible for building and leading the team of HR professionals who provided solutions-based talent management consulting services including, leadership strategy development, change management, organizational design, leadership recruitment & compensation, succession management and performance management. 

-Guided the consulting team that redesigned and implemented a standardized set of staff competencies and a new performance development process for 12,000 employees in a workplace with multiple collective agreements 

-Executed an organization-wide talent management strategy – 350 leaders are systematically evaluated and development/succession plans were created for each individual on an annual basis

-Directed the process and systems redesign to generate “Talent Management Metrics” enabling senior management to have line of sight on the necessary analytics to support the continuous improve the talent management strategy  

-Coached a team of consultants, specialists and project leaders to successfully deliver performance development and talent management programs, recruitment and management compensation services for our 350 leadership clients. 

- Trusted Advisor to the CHRO &  members of the senior leadership team on matters related to talent strategy

Senior Manager -  Talent Strategy & Organization Development

I was responsible for orchestrating the execution of a comprehensive culture change strategy designed to significantly change the patient and family experience.

In 2014, I was honoured to receive the London Health Science Centre President’s Award for Leadership for successfully leading the change management strategy.

Change Strategy Executive Lead, Patient Experience London Regional Cancer Program

GetKeepGrow inc.

Chief Talent Officer

GoodLife Fitness

Provided strategic leadership to a team of HR/OD professionals to execute the re-alignment of HR and organizational effectiveness services and programs in support of the business strategy and emerging talent requirements. (6,000 employees across Canada) Developed and directed the execution of a comprehensive human resource strategy. Provided strategic HR council to the CEO/COO/CFO and senior leadership teams. Transformed the HR function into a consultative, results-driven, customer centric service delivery team.

Director - Human Resources & Organization Effectiveness (CHRO)

Fanshawe College

Adjunct Professor Human Resources

Ontario Government

Recognized with the Ontario Public Service Award for Human Resource Management Innovation.

Senior Consultant, Organization Development/HR Strategy, Attorney General of Ontario

Mayne Nickless North America

Regional Senior Manager

Mayne Nickless North America 

Major Account Manager

National Operations Manager

A strategic human resources leader & leadership coach with over 25 years of bringing people-focused solutions to the most niggly business challenges to achieve results. With experience across the spectrum of HR practices, David’s specialities include:  talent management, executive coaching, process improvement, organizational change and transformation and leadership development.

Dave cofounded “get keep grow inc” a  Canadian employee engagement and retention professional services corporation.




Please note views and opinions expressed are my own and do not represent the views of my employer

David McLean

The most essential skills for 2030?:
They’re not just technical. They’re strategic.

 Jeroen Kraaijenbrink shared this helpful original post and infographic:

This chart from the World Economic Forum shows what employers expect to matter most by 2030.

In the upper-right quadrant—skills that are both core today and expected to grow in importance—we see:

-> Analytical thinking
-> Resilience, flexibility & agility
-> Leadership & social influence
-> Motivation & self-awareness
-> Creative thinking
-> Systems thinking
-> Curiosity & lifelong learning

These aren’t niche capabilities. They’re the core drivers of strategy in action.

Yes, technological literacy, AI and data skills matter too. But the bulk of what’s rising isn’t just technical—it’s about how people think, adapt, lead, and execute in a changing world.





Acknowledgment: original post reposted here and infographic by Jeroen Kraaijenbrink  



#chro #hr #ceo

“If you can define the problem differently than everybody else in the industry, you can generate alternatives that others aren’t thinking about.” - Roger L. Martin, The Opposable Mind: How Successful Leaders Win Through Integrative Thinking

The following is an original post by Jeroen Kraaijenbrink: 
 
The most powerful ideas are born in paradox.
Between creative and logical thinking. 
Not “either-or” but “both-and.”

When solving complex problems, we’re often told to “be creative.” Other times, the advice is to “be logical.” But the real challenge is that both are necessary and that they often pull in opposite directions.

Creative thinking (divergent) asks us to open up possibilities.
It pushes us to explore, question assumptions, and imagine without limits.

Logical thinking (convergent) asks us to narrow down.
It pushes us to test, synthesize, and focus on what is feasible.

Too much creativity without logic, and ideas remain fantasies.
Too much logic without creativity, and solutions are incremental at best.

The paradox is that real progress requires holding both modes at once. First expanding the field of vision, then zooming in with sharp focus.
It’s not “either-or.” It’s “both-and.”

That rhythm—divergence and convergence—is how possibility becomes progress.

Do you apply both types of thinking in balance? Or do you overemphasize creative or logical thinking?

Acknowledgment: Visual: Timothy Timur Tiryaki, PhD  

===
Announcement: Jeroen Kraaijenbrink is about to launch the Big 5 of Strategy—a research-based framework that helps people build the core strategic competencies needed to thrive in today’s fast-changing world. The assessment goes live in two weeks, but you can already join the hundreds of people already on the waiting list at big5ofstrategy.com to be among the first 1000 participants.

Do you want to build an elite team?
And create meaning at work?

What follows is a repost of an original post by Oliver Aust  

It's not magic. It's the power of rituals.

Rituals can help you build a team that’s more connected, engaged and driven.

A team that feels meaning. 

This week on Speak Like a CEO, I speak with renowned psychology professor Michael Norton of Harvard Business School. 

Michael is the author of The Ritual Effect, and he shares how smart leaders use rituals to shape their organizations from the inside out.

Here are 7 powerful insights:

🔹 1. Beyond the Surface: Rituals aren't just about fun activities; they forge a shared identity, purpose, and values that define your company's DNA.

🔹 2. More Than Habits: Rituals are imbued with emotion and meaning, creating a sense of connection and purpose that habits simply can't match.

🔹 3. The Power of "We": From team chants to company-wide traditions, rituals create shared experiences that bind people together and foster a powerful sense of belonging.

🔹 4. From the Bottom Up, Not Top Down: The most effective team rituals arise organically, reflecting the team's unique culture and values. Empower your people to create them!

🔹 5. Meaning in the Everyday: Discover how rituals can transform your workplace culture, injecting meaning into daily routines and making employees feel more connected to their purpose.

🔹 6. The Ritual Advantage: Learn how rituals can enhance team performance, improve communication, boost morale, and even reduce employee turnover.

🔹 7. Craft a Culture of Connection: Discover how to create an environment where meaningful rituals can flourish, strengthening your team's bond and driving organizational success.

His insights are pure gold for all leaders who are serious about creating a workplace where people feel valued, connected, and inspired.

🎧 Tune in to the full episode (link in comments).



📌 And follow Oliver Aust  for more strategies on leadership and communication.

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