🔹 Areas of Expertise
✔️ eCommerce Strategy, Omnichannel Commerce, Digital Growth, Performance Marketing, KPI & P&L Ownership, Team Leadership, Marketplace Expansion, DTC & B2C Operations, Customer Experience (CX/UX), Site Merchandising & Trading, Forecasting & Budgeting, International Commerce

🔹 Tools & Channels
✔️ Shopify, Amazon Marketplace & Sponsored Ads, Paid Social (Meta, TikTok), GA4, Salesforce, Klaviyo, CRO & Retail Analytics (Optimizely, Hotjar, Helium 10), A/B Testing, CRO, SEO/SEM, Email/SMS CRM, Import/Export & Customs, Global Markets (US, Canada, Europe), Digital Strategy

🔹 Track Record
• 16 years in business, 15 years leading e‑commerce growth and digital strategy
• Built and sold an e‑commerce venture
• Scaled DTC & B2C sales across the US, Canada, and Europe
• Grew DTC sales 202 %, repeat revenue 157 %, new‑customer revenue 81 %
• Reduced acquisition cost 76 % and platform costs 69 %
• Managed a Shopify store with 100 K+ monthly visitors; lifted AOV 20 %
• Achieved 55 % YoY Amazon growth through Sponsored Ads and data‑led content
• Directed $300 K+ paid‑social spend (Meta & TikTok); earned 150 % ROI and 27 % higher conversion
• Activated lifecycle automation in Salesforce & Klaviyo; boosted LTV and cut churn 31 %
• Ran iterative CRO / A‑B tests; raised engagement 45 %
• Handled import/export & customs flows with 98 % on‑time delivery
• Led and mentored 20 + cross‑functional specialists across marketing, logistics, CX, and analytics

Sertac Yaman

Amazon

• Led daily operations as an OTR Area Manager at Amazon, ensuring day-one delivery expectations were met for the highest number of packages.
• Collaborated with DSP partners to improve metrics and took over leadership for DA engagement in Feb 2024.
• Managed vendor relationships, wrote PO orders, and tracked expenses using Coupa and Concur.

OTR/UTR Area Manager

The TOP Person: An International Business, Politics, and NGO Magazine & a Global Initiative with HUB

Overview

The TOP Person is a global charity with a mission to empower people worldwide who want to further themselves free of charge. Our goal is to empower one million people annually - please help us to spread the good!

The most intensive empowering will happen via the free The TOP Person Ambassador program, where we will help people become influencers of their own lives. Participants will learn free of charge of becoming influencers and social media stars of their own lives to reach the decision-makers important to them easily.

Our free The TOP Person Ambassador program includes:
1) Unlimited peer support for all of your LinkedIn content to receive the boost from LinkedIn algorithm
2) Tools to request support from all other ambassadors in seconds
3) Tagging list of all The TOP Person Ambassadors to further increase your visibility in LinkedIn
4) Membership in The TOP Person LinkedIn Group for interaction with fellow ambassadors
5) Administrator rights of The TOP Person LinkedIn Company pages to increase your credibility
6) The right to use title The TOP Person Ambassador
7) To be part of The Person Magazine
8) One-to-one influencer training, if desired

On October 6th, 2020, there are 885 ambassadors with 5.3 million followers in total. Hence, peer support is very strong - the latest most popular post of an ambassador has received 370,505 views in just over five days and the posts of another ambassador have been trending in LinkedIn 12 times in a row. Each ambassador is as powerful of an influencer in LinkedIn as all the ambassadors together.

Getting ahead in your work and life is always about connecting with the correct decision-makers for you in each situation. Connect with and talk to your dream job decision-makers, do the same with the decision-makers of your dream clients, investors, media - you name it. Therefore, learning how to do it yourself is a valuable skill to further you in your life.


CONTACT CHRISTIAN DILLSTROM TO JOIN!

Ambassador

Self Employed

I successfully oversaw and managed the entire book design process, including cover art and formatting. I received recognition for writing and publishing a total of 25 books, including two children’s books as Carrie Lea Williams and 18 under a pen name across varying genres. 

► In 2019 implemented Scrum Principles for self-publishing and increased publishing content from one to two books a year to 12 books published in a six-month time period. 
► Achieved total sales of 20,000+ units and was named as Top Author of 2020 by AMR Author Promotions in addition to multiple previous awards from bloggers and conventions. 
► Featured as a panel member on blog talk show Write Pack Radio.
► Launched two emerging brands, developed an independent website, and marketed on social media and other platforms.
► Conducted panels for Gateway Con, Contamination, Pop Culture Con, and similar conventions, including a signing appearance at Romance Writers of America Convention with 10,000+ attendees.

Independent Author

PET SMART

Helping people find, care for, and connect to their pets.

Implemented the use of cappa leafs for our beta's manager saw improvements in decreased write-off of the betas, increases sales of cappa leafs with beta sales.  After a trial run the store manager approved the continued use for our store and hopes that it will roll out to other stores. 

Lead our store to be #1 in the district for our June/July toy sale.

Floor Team Lead

Judevine Center for Autism

I manage operations of seven ISL’s while delivering 24-hour care to patients with Autism spectrum disorder. I oversee all Jefferson Country Hub and Day Program activities, including staff management and scheduling, facility and client finances, service provider training, safety protocol implementation, ISP goals establishment, and record keeping. Additionally, I lead the selection, recruitment, and onboarding of new staff members to meet operational needs and requirements. 
►Enhanced Jefferson Country’s annual training compliance rate from 31st rank to 16th in three months.
►Spearhead and facilitate a cross-functional team of six house managers, one program manager, and staff members for each location. Maximized staff potential and enhanced skills by providing training and guidance.
►Coordinate and facilitate the relocation of the office to a new location, focusing on ensuring seamless and efficient transition. 
►Monitor and control annual budgets of all consumers residing in ISL’s while ensuring alignment with set practices and procedures. 
►Prepare and present incident and medical error reporting. 
►Led the planning, development, and implementation of COVID-19 safety protocols, ensuring a smooth transition for change-averse clients with ASD.

Director Of Operations

I led and directed end-to-end operations, including delivery of care services for adults with autism spectrum disorder around the clock. I also handled client medical needs, general inquiries, and appointments with various service providers.
► Managed an annual budget of $60,000 and auditing processes for $125,000+ in annual payroll.
► Increased quality control from 70% to 98% in less than one year by providing strategic direction and expertise.
► Coordinated a team of six direct service providers (DSPs), eight employees, and two house managers for other facilities.

House Manager

Loving Care

In this role, I provided private duty healthcare and personal hygiene in addition to managing clients’ households, such as cleaning, shopping, meal preparation, and childcare.
► Successfully managed in-home healthcare for nine clients with diverse medical and personal needs for up to five years.
► Controlled business operations, including finances, budgeting, scheduling, and record-keeping.

Company Owner

AEOY Mulitmedia 

I promoted the company’s products by cultivating strategic relationships and a networking platform for entertainers.
► Attracted 200+ attendees for events by writing intriguing team bios, designing digital flyers, and promoting events.
► Drove social media growth to 100,000 Facebook page likes, 200,000 Instagram followers, and 50,000 Twitter followers.

Communications and Pulic Relations Manager 

I am a strategic Director of Operations and Accomplished Scrum Master with extensive experience providing direction and oversight for end-to-end operations, including finance, budgeting, recruitment, and coaching staff. I continually demonstrated expertise in building high-performing teams to deliver exceptional outcomes aligned to the organizational mission and vision. Recognized for exceeding expectations and demonstrating effectiveness in enhancing digital business awareness. Excels at conceptualizing and executing innovative approaches and methodologies to propel the achievement of business goals and objectives. A grounded, quick thinker with the proven ability to navigate complex challenges and steer the organization towards successful outcomes.

taplio

The Battle

Sertac Yaman

Carrie Williams, MBA, PSMI

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