SCOTT TAYLOR - The Data Whisperer

MetaMeta Consulting

MetaMeta: "It's about what it's about"

We are a strategic marketing consultancy focused on partnering with innovative Tech Brands that seek to change the nature of enterprise data management - and want help to tell that story.  Our experience is rooted in helping countless business executives understand the strategic value of proper data management.  Data has never been hotter but Tech Brands can't always break through the clutter.  We are proponents of compelling messaging that is also technically accurate.

The Data Whisperer & Principal Consultant

DataVengers

Lead member of the DataVengers, a coordinated group of independent content creators amplifying and enhancing the data event experience

DataVenger

Technics Publications

NEW BOOK: TELLING YOUR DATA STORY - Data Storytelling for Data Management 

The Data Whisperer's practical guide to explaining and understanding the strategic value of data management.

Available directly from Technics Publications and also on Amazon

Author - TELLING YOUR DATA STORY - Data Storytelling for Data Management

Thinkers360

Top 10 Ranking Thought Leader & Influencer
Big Data 
Business Strategy
Digital Transformation

Top 10 Ranking Thought Leader & Influencer - Big Data | Digital Transformation | Business Strategy

DATAVERSITY

Very excited to be chosen for the Opening Keynote at Enterprise Data World in San Diego March. 
"Data Management as the Foundation of Digital Transformation"
For a discount on registrations use promo code DATAWHISPERER

Keynote Speaker - DGIQ

InfoCepts

Helping to Bridge the Story Gap Between the Business and Data - Events, blogs, videos and all sort of content.

InfoCepts Partner

ThinkLinkers

ONE WORLD. ONE PEOPLE. ONE DATA.

A collaboration between ThinkLinkers and Scott Taylor - The Data Whisperer, born out of love for #Data, #Storytelling and knowledge sharing, we’re excited to present:
M D M - Master Data Marathon

Host for the Data Marathon 5.0

Cloudera

Podcast Host

Dun & Bradstreet

Reimagined, redefined and repositioned Dun & Bradstreet’s global market position for data management solutions supporting Master Data resulting in a common set of vocabulary, a clear consistent voice in the marketplace and a visionary business accessible narrative.

D&B Master Data Evangelist : Market Development & Innovation

InfoCommerce Group Inc.

Specialized Consultant - Master Data Productization Opportunities

Let me help you TELL YOUR DATA STORY 

I can be your voice for Data Management 

Partnering with Enterprises and innovative Data Brands that want to change the nature of data management - and help them tell their story!

As **The Data Whisperer** I help "calm data down" 

I am a firm believer in “making your data do the work,” and have enlightened countless business executives to the value of proper data management by focusing on the strategic rationale and business alignment rather than technical implementation and system integration. 

I'm more of the strategic WHY than the technical HOW. 

I have spent over two decades solving master data challenges with large global enterprises as well as guiding Tech Brand owners to leverage their reference data and taxonomy assets.  

In a variety of strategic marketing, GTM, innovation and consulting roles, I have worked with some of the world’s most iconic business data brands including Dun & Bradstreet, Nielsen, Microsoft, Kantar, NPD as well as start-ups such as Qoints and Spiceworks.  

I'm an avid business evangelist and original thinker, and continually share my passion for the strategic value of foundational data through public speaking opportunities, blogs, videos, whitepapers, podcasts and all forms of marketing content. 

Highly effective strategic Subject Matter Expert/SME working directly with sales and alliances to reinforce the value of data management.

If you are an innovative Tech Brand looking to change the very nature of data management let me help you tell a better story!

MetaMeta: "It's about what it's about"

We are a strategic marketing consultancy focused on partnering with innovative Tech Brands that seek to change the nature of enterprise data management - and want help to tell that story.  Our experience is rooted in helping countless business executives understand the strategic value of proper data management.  Data has never been hotter but Tech Brands can't always break through the clutter.  We are proponents of compelling messaging that is also technically accurate. 

Wavicle Data Solutions

Lead Data Engineer

LinkedIn

LinkedIn Learning Instructor

Globant

Senior Data Engineer

CRISIL Limited

Senior Analyst - Data Engineer

Quantiphi

Data Engineer

Tata Consultancy Services

System Engineer

Assistant System Engineer

Assistant System Engineer - Trainee

InsideSherpa

KPMG Data Analytics Consulting Virtual Internship

Monisha Enterprises

•	Data mining and Extraction Transformation Loading using R programming.
•	Data cleaning and processing for Data analysis done using Python using NumPy, pandas, SciPy, Scikit. Data modelling and prediction was done using algorithms – Logistic Regression, Time Series Forecasting, Clustering and Classification.
•	Data Visualization done using Tableau for generating reports to enhance the productivity of the products.
•	Built a Data Warehouse on MSSQL Server for ERP System of the enterprise to organize the data for future processing.

Data Analyst Intern

Open to Collaborate | Storyteller | Lead Data Engineer@Wavicle| Linkedin Top Voice 2024 | Globant | Linkedin Learning Instructor | 2xGCP & AWS Certified | LICAP'2022

Data Engineer with 7+ years of experience working on data engineering, analysis, and modelling projects for various domains, such as banking, healthcare, sales, and e-commerce. I leverage my strong statistical and analytical ability to explore business ideas and provide innovative solutions. 

Skilled with technologies and strong intellect with enthusiasm as an avid learner with challenging opportunities. I’m working as a LinkedIn Learning Instructor to bring change as a data evangelist.

Post Graduated in Master of Technology in Data Science and Engineering from Birla Institute of Technology and Science, Pilani in 2023, where I learned advanced concepts and techniques in data science and engineering, machine learning, cloud computing, and visualization. 

I hold multiple certifications in GCP, AWS, and Azure, and I enjoy working with cloud technologies and big data platforms.

I am passionate about data science and women empowerment, and I have been recognized as the 
- Linkedin Top Voice 2024 
- Data Science and Women Empowerment Thought Leader by Global AI Hub. 

I am also a proud participant of the LinkedIn Creator Accelerator Program 2022, where I share my insights and experiences with the data science community. 

I am open to collaborate and share ideas, or explore various opportunities in the data field.

Pooja Jain

73% of data pipeline failures happen because of dependency issues, not bad code.
Cron jobs don't care if yesterday's data never arrived. They'll happily run on empty tables and produce garbage.

Airflow? It checks, retries, alerts, and refuses to cascade your failure downstream.

→ Beyond scheduling Airflow gives an important feature of 𝗗𝗔𝗚𝘀(𝗗𝗶𝗿𝗲𝗰𝘁 𝗔𝗰𝘆𝗰𝗹𝗶𝗰 𝗚𝗿𝗮𝗽𝗵𝘀), that helps to monitor, retry and gives flexibility to organize pipelines with minimum/less code.

🤔 Data Engineers often misinterpret Airflow just as an orchestration tool.

Apache Airflow is an open-source platform designed to programmatically author, schedule, retry and monitor workflows. 

🎼Think of it as the "conductor of an orchestra", where each musician (your data tasks, like data extraction, transformation, loading, or model training) knows when to play, what to play, and what happens if they make a mistake.

Most data engineers automate the wrong things at the wrong time.

Here's the framework I use after 8 years of building production systems:
✅ AUTOMATE WHEN: 
→ Task runs daily/weekly 
→ Human errors cause outages 
→ Work blocks other priorities
→ Team growth = more manual work
Examples: Reports, schema checks, alerts

❌ DON'T AUTOMATE WHEN: 
→ Task happens quarterly 
→ Requirements change weekly 
→ Process isn't understood yet 
→ Manual steps reveal insights

My rule: If it’s done 3+ times, script it; 10+ times, automate it; fails 5+ times, redesign it.
Automate what matters, when it matters—not everything!

Airflow isn’t just about running tasks.

🕑 It’s about building trustworthy, scalable, and observable pipelines that run reliably at 2am — even when you’re not watching.

Airflow gives structure to your chaos.
DAGs give clarity to your pipelines. 
That’s why DEs love them ❤️

Real Example: 
Instead of: 
❌ Cron jobs that fail silently 
❌ Manual dependency management
❌ No visibility into failures
You get: 
✅ Visual workflow monitoring 
✅ Automatic failure notifications
✅ Smart task scheduling 
✅ Easy debugging & restarting

Here's an amazing Airflow cheatsheet with some fundamentals concepts and interview questions to prepare for data engineers. 👇

Carousel Credits -  Futurense.com

Willing to learn more, here's the link to Astronomer free learning path - https://lnkd.in/g8-EWBda

Also, level up with Marc Lamberti's Udemy course on Airflow 3 - https://lnkd.in/gwArwaME

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SCOTT TAYLOR - The Data Whisperer

Pooja Jain

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The Battle

SCOTT TAYLOR - The Data Whisperer

Pooja Jain

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Pooja Jain's LinkedIn Performance

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