🏄‍♂️ Scott Leese

Co-Founder

Scott Leese Consulting

Founded with a concentration on strategic efficiency of your sales teams. Armed with years of industry experience - and a proven track record of success - we focus on a scalable approach to sales strategies, processes, people, and infrastructure.

We help you build revenue-driving motions across the org from strategy to powerful messaging with coaching to process, training, data strategy, recruiting and more.

CEO & Founder

Surf and Sales

Bringing much needed change to the world of sales conferences. We provide an alternative event providing deeper learning, meaningful relationships, and an experience that will transform you and your business. We bring this micro-conference around the globe while helping sales professionals and executives grow and expand their skills.

Milos Ventures

Focused primarily on AI and deep tech including supporting technologies.

Founder / Partner

What's Your Story? w/ Mike Lindstrom & Scott Leese

• Co-Creator and Co-Host of the "What's Your Story?" podcast, engaging with notable personalities. 
• Developed content that blends entertainment, journaling, and self-help to inspire listeners. 
• Collaborated with Spotify for Creators to enhance the podcast's reach and production quality.

Co-Host + Producer

TrackRec

Strategic Advisor

Virio

Virio is a GTM startup trusted by top VCs & B2B execs at LinkedIn, a16z, MappedIn & more. 

We help B2B companies get in front of niche enterprise buyers through executive led content. For clients in our ICP we consistently deliver a min of 3X ROI on their GTM spend with us.

1mind

Kandir

Sell Smarter with Shared Sales Experience from the Field
Get real-world selling insight from AEs who’ve closed deals at leading enterprise companies

Alysio

Alysio connects all of your GTM tools - unifying all your data into one AI-native interface where you can ask any question about revenue and get answers that actually matter.

Qued

Qued is a cloud-based AI enabled smart workflow automation platform that transforms load appointment scheduling for brokers, 3PLs and carriers into the future. It automates the entire process seamlessly, securing the ideal time slot to schedule loads – all types of loads; even multi-stop loads.

6x Sales Leader - 4x Founder - 3x Author - Sales Consultant + Advisor - Diversified Entrepreneur

I help founders and revenue leaders scale better, and have the results to prove it. Having worked with 12 unicorns and being part of 15 exits has given me a variety of experience across segments and verticals.

Since going full time on my own, I've worked with 160+ companies from all around the world on GTM strategy and process and automation; sales playbook creation and messaging, revops processes and operational rigor, executive sales recruiting, ae coaching/training, cs expansion revenue, channel partnerships and more. 

Additionally, I coach VPs/CROs/Fractional sales leaders; run a small VC firm called Milos Ventures, and run a micro conference and podcast that provide people with a safe space to learn, grow, and develop their skills called The Surf & Sales Summit.

I've written two Amazon #1 best-selling books: "Addicted to the Process" [2017], and "More Than a Number" [2021]. I also co-authored "From Rep to Manager" [2021] w/ Ryan Walker. 

In my last operating role as the SVP Sales at Qualia, we went from zero paying customers to Unicorn status in just 3 years. I built the sales motion and team from scratch, as we built the first settlement system in the title industry to take advantage of modern technology.

I have spent my entire professional career building and scaling early stage startups, and have a proven track record of lifting organizations to new heights with limited resources allocated to the task at hand.

If this sounds like something useful to you, here are 3 things you can do right now:

- Follow me on LinkedIn - hit the "Follow" button and click the "bell" to get notified when I post
- Subscribe to my newsletter - link is in my profile under projects
- Book a call today if you are looking for the right coach or advisor

Scott Leese Consulting, LLC was founded with a concentration on strategic efficiency of your sales teams. Armed with years of industry experience - and a proven track record of success - we focus on a scalable approach to sales strategies, processes, people, and infrastructure.

We help you build revenue-driving motions across the org from strategy to powerful messaging with coaching to process, training, data strategy, recruiting and more.

Human-to-human sales are dying faster than you think.

We’re training ourselves to buy, sell, and live without talking to anyone.

🏄🏼‍♂️ Scott Leese

Everyone’s missing quota and scrolling LinkedIn like AI is the cure.

Real leaders fix their team with coaching, not wishful thinking.

Jared Robin ⏭

Helping Founders & GTM Leaders Go-to-Market Collaboratively | Founder of RevGenius community of 40k+ GTM leaders | Startup Advisor | “The most important thing you can do in sales and life is be a homie” - Bloomberg

The loudest don’t win. The most resonant do.
I help founders turn audiences into movements.

I’ve seen how resonance scales:
•Built RevGenius from 0 → 55,000 members & 7-figure revenue in 3 years
•Scaled multiple startups from 0 → 7 figures, including 2 exits
•Advisor to 12+ SaaS startups

,I work with founders & GTM leaders to:
•Clarify their POV so it resonates
•Build audiences & communities that compound
•Spark movements that define categories

If you’re ready to grow by resonance, not noise, let’s connect.

Writer

Launched a newsletter helping Founders, Fractionals and GTM Leaders go-to-market collaboratively.

I'm deleting 10,000+ LinkedIn connections.

Here's why:

I hit the 30k connection limit and realized most of them don't see my content and I don't see theirs. The algorithm buries us to each other.

I'm shouting into a void of people I haven't talked to since high school or past jobs. They're doing the same to me.

So I'm trimming down to the community I'm actually building with - people in the trenches of revenue, growth, and go-to-market. Founders building the future of their spaces.

It's not personal. It's about making this platform work.

Resonance > noise.

(Using LeadDelta to bulk remove because doing it one by one was brutal. No affiliation.)

Community is the ultimate leverage.

Jared Robin

I help founders create markets, not fight for them 🏴‍☠️

I had no job, no money, and a 380 sq ft apartment in the East Village.

So I sent 300+ LinkedIn DMs a day with one simple ask: "Want to join an inclusive sales, marketing, and RevOps Slack community?"

10%+ said yes. That's 900 people a month.

It worked because I struck a nerve. Covid hit, people were isolated, and every other community was either exclusive to leaders or wasn't really a community at all.

I saw the gap and built something different- a place where everyone belonged.

RevGenius took off. 1,000-3,000 new members joined a month once word of mouth spread. The vibes were immaculate.

It started with a 27-person LinkedIn group chat that was so active the app crashed multiple times a day. I moved everyone to Slack and went all in.

That chair between the windows? That was my office for a year. I was surviving on unemployment, drinking too much coffee, staying up too late.

But the mission mattered more than my job search.

5 years later: 60,000 members.

Grateful I never stopped building.

Gathered 12 revenue leaders last night to talk AI.

The most controversial take? CRMs are dying.

Here's what everyone at my table agreed on:

AI has turned the CRM into what it always should have been - a database.
The UI nobody wants to use? Finally obsolete.

Reps don't need to "live in Salesforce" anymore when AI can surface what matters, where they actually work.

Which raises the real question:

Why do we still pay for a CRM at all?

A data lake holds the records. AI surfaces the insights. Reps build their own interface in Replit or Lovable.

Someone's going to do to Salesforce what Salesforce did to Siebel.

The revenue stack is about to get ripped apart.

Who's building the future?

Thank you to Gil Harel for hosting, and Jean-Marc Chanoine, Sid Kumar, Marc Sabatini, Brian Tully, {Jon} Studham, Demar Amacker, Guy Rubin, Adam Huet, Peter Engleman for joining!

It only took me 10+ years on LinkedIn, but I did it! Hit 50k followers.

Been on LinkedIn prospecting since I first got into tech. 

Since, I've seen a MASSIVE evolution in gtm & the platform:
- from not being allowed to 'social sell' to a key motion
- from tons of cold dms to building content.
- from prospecting to building community
- from climbing sales ranks to solopreneurship
- from manual work to automation to ai
- so much more

Through this platform I built a community of 55k revenue professionals. 
Through this platform I built a new career path for myself.
Through this platform I built a professional friend group unlike any I could have imagined.

Thank you all for contributing to over 50k followers here, 80k on our company page and more importantly, being a part of the change.

Here's to the next 50k 🚀

I had zero fashion experience. Zero magazine experience. I was 30 years old. 1 year later I was being invited to 40+ fashion shows a season and was in line to become an ambassador to Korea.

Here's what happened in between:

I launched Deux Hommes Magazine with my co-founder Carlos. We were newly obsessed with menswear. We wanted to make money eventually, but first we wanted to build something that mattered.

At the start, we wrote about the same mainstream brands all the big publications covered. We weren't being seen, and honestly, our content wasn't as good as theirs. How could we compete? Did we even want to?

Everything changed when I walked into Shop Untitled, a boutique in the West Village. The entire store was filled with brands I'd never heard of. Avant-garde designers I'd never seen in any major magazine.

And the fashion was better.

I took photos of every label. Hit Google. Found more boutiques, more designers, more incredible work that nobody was covering.

These brands wanted exposure but couldn't get it- too young, no PR budgets, no connections. The big mags ignored them.

I found our niche.

For the next four years, we built a team of writers and editors from schools like Parsons. We featured exclusively emerging designers. I was making $0 and working 40 hours a week on this- on top of my day job.

After a slow start, things clicked.

We hit 10k monthly readers. We threw the biggest men's NYFW party. Top trend forecasters followed us. Design schools discussed our work. We won international fashion film awards.

We stopped competing where we couldn't win, and solved a problem nobody else would.

I showed up for dinner. I left with proof that everyone complaining about outbound just sucks at it.

John Basar is a killer (to the right of me) - 30-40 meetings booked a month at HockeyStack.

The dude crouching in the middle of the front row?

Meet Gautam: 200 meetings booked in his first 6 months. 

Over 50% of meetings booked via cold call. Savages.

I went to this dinner last week expecting a nice meal and to hang with the spectacular company I advise. I ended up with a lesson in outbound.

And its not just these 2. It's the whole team. 

Discussed hiring, outbound, and so much more. Learning a ton.

Alex Choi and Emir Atli (Hiring AEs) have this team humming. 

Had an amazing time hanging with the homies Lily Roosevelt, Amulya Vadrevu, Daniel Garcia and so many more.

What I love the most about Hockeystack is they are absolutely crushing the inbound game. And, yet, they have taken the time to make sure their GTM doesn't end there. 

Oh ya, and they are building something different than those in the 'attribution' space (where they started). 

Don't let the gurus tell you outbound is dead. It's alive and well for those that know what's up.

Join the movement.

LFG 🏴‍☠️

I help founders stand out from the noise 🏴‍☠️

Clay gets a 30-40x multiple. Most data companies get 3-5x.

Same revenue. Wildly different valuations. Here's why:

GTM has 3 metrics that matter - not just revenue.

1. Drive actual revenue

This goes without saying. If it's not consistently filling the pipeline and closing deals, it's theater. Brand plays and awareness matter, but only after you've proven you can make money.

But doing this alone? You're playing in somebody else's category and subscribing to the average valuations thereof.

In the data space, hit $10M ARR and you'll get a 3-5x multiple. That's solid - but it's not 10x.

And it certainly isn't 30-40x like Clay.

The reason? You're capped by the category leader's potential.

Clay didn't just build better data tooling. They built orchestration, a system for action. They sculpted a new space. Time will tell how big it gets, but they're not competing on data multiples anymore.

2. Expand category potential

Whether you're creating a new category or redefining an existing one, marketing needs to create hunger for the problem you solve. When you frame, name, and claim a category - demand converts to revenue automatically.
Airbnb didn't compete with hotels. 

Uber didn't compete with taxis. Salesforce didn't compete with on-prem software.

They found problems with the old way and built solutions that created a bigger pie.

The markets for each FAR surpass the original "competing" space. And they've owned it ever since.

3. Increase company valuation

Investors don't buy what you've done. They buy what you could become.

Marketing shapes the story of massive category potential and positions your company as the inevitable winner.

Category kings get higher valuations (Clay, Airbnb, Cursor) because the categories they create are expected to build exponentially bigger pies.

The metrics - revenue growth, customer growth, margins - just validate the bigger vision.

Props to Christopher Lochhead 🇺🇸🇮🇱🏴‍☠️ for first exposing me to this framework.

When you align your entire GTM team on these three metrics - not just sales on revenue - you stop competing in someone else's category and start building something that actually matters.

Down with silos. 🏴‍☠️

8 pm yesterday - we won Thanksgiving.

Grateful for:
- a family that doesn't take themselves too seriously
- a partner who supports me endlessly
- a network and community that are friends first
- the privilege to be able to put it all on the line
- all the texts yesterday with folks I lost touch with
- my beautiful nieces who are so funny and fun
- my health, food on the table, and roof over my head
- whoever took this photo (still unknown)
- being able to build on a tremendous foundation
- the leftovers we have for weeks because we cooked too much

Drop a 🦃 if you also ended up horizontal by 8pm. 🤣

2025: Humans need to be AI-native 
2026: AI needs to be human-native

The era of GTM pros having to do the heavy lifting to build complex AI systems is ending.

Why? Because 90% of revenue leaders aren't going to learn how to build agents or AI workflows. Period.

Right now, AI demands technical skills most GTM leaders have never needed. 

That's why GTM Engineers and AI Engineers are having a field day - they can build the systems, but they're not always strategic thinkers. They need to be paired with revenue leaders who actually understand the business.

Here's the thing: Why is ChatGPT easier to use than n8n? Because they did the heavy lifting instead of dumping it on users.

My prediction for 2026: AI tools will become human-native.

The winners will give strategic thinkers superpowers - not make them feel obsolete.

The companies that win? They'll build for the humans doing the work, not just the engineers.

Strategic thinkers will build tactical systems without:

- Relying on siloed point solutions with "AI features"
- Making expensive engineer hires for their GTM team
- Learning to code

Companies like Agent.ai and Orby AI - A Uniphore Company are already moving this direction. More will follow.

The future isn't "learn to code or get left behind."

It's AI that speaks revenue language.

What are you seeing in your world?

Just got off a call with 2 founders saving their clients between 50-90%+ on tech stack costs alone. And that's not even including savings from employees they don't have to hire and time they don't have to spend.

This is the future - autonomous gtm.

Today you 'can' build whatever you want in tools like n8n but it requires a technical person who needs to spend hours building workflows who ends up babysitting them daily because of breaking points.

Most companies don't have that resource nor time (or costs) needed to stitch together dozens of point solutions. 

Just because you have a collection of point solutions with AI in it, doesn't mean your whole system you are building is autonomous.

Often the ai just optimizes the point solution (if that) and not the whole system. 

They've built tools like rb2b, birddog, usergems, and so many more in a matter of minutes in the same system. Easily unifying the data and workflows.

Cost savings? 

On just building rb2b, 60% or more. 
On unifying all the systems? multiples in time and revops manpower.

For a Series A (soon to be B) company they work with 50% savings month 1.
For another company, who's stitching many tools together? 90%

Allowing revops to not need to be systems babysitters? 
Priceless. Now they can become growth strategists.

Companies are using a system of record, a system of action, and theirs. Maybe one day they'll replace one or both of them too.

This is what an autonomous future looks like in gtm.

🏴‍☠️

6sense just changed from intent data to signals.

Note: their product is seemingly the same. They just changed the wording.

I'm just trying to make sense of how 'revenue marketing' differs from regular 'marketing'. It's a thinker...

Do you even vibe bro? Over 400 GTM leaders have signed up for Vibe Week:

1.  Masterclass: Learn how to build custom agents in n8n - Today
2. Vibe GTM Hackathon - Thursday

Explorium came to us wanting to help more GTM leaders learn how to build in AI.

So we put together this incredible week to make it happen.

Omer Har CEO of Explorium x Jane Farris Head of Data Science at Explorium are helping us with the fundamentals in building custom agents in n8n today.

And on Thursday we have a competition with about $5k in prizes ($1k Amazon Gift Card + Explorium credits). 

If you're going to flex your workflows, may as well make some guap doing it - https://lnkd.in/eaf9grCR

Your GTM stack is about to become invisible. And most operators aren’t ready for it.

GTM Orchestration will be the hottest job title in revenue because Agentic AI is killing the user interface.

Why would you log into a CRM when your AI agent already did the work for you?

The infrastructure is already here:

→ N8N + MCP: Agents rewrite their own automations. No human maintenance required.

→ Claude’s tool-use: Models operate your SaaS stack directly. Humans don’t touch it.

→ Google Antigravity: Apps disappear. Agents run multi-step workflows end-to-end.

We’re shifting from “build the workflow in CRM” to “tell the agent what outcome you want.”

Your CRM becomes execution infrastructure. Your agent becomes the UI.

The role that emerges:

GTM Orchestrators don’t click buttons in Salesforce. They design the logic, constraints, and revenue playbooks that autonomous agents execute across marketing, sales, and CS.

They govern the AI that runs your GTM motion.

Most revenue teams are still optimizing for humans navigating software.

The best teams are already designing for agents executing strategy.

Which one are you building for?

Shout out to Jomar Ebalida for the assist with naming and framing.

the 'modern gtm stack' puts too much onus on the operator - lots of tools, workflows, moving parts, and expenses to manage. 

the 'future gtm stack' will be less tools with at least the same (probably more) power.

clay is the closest thing today to it for sure. but some other point solutions are often still required.  tomorrow you'll be able to do way more in a single system.

plus there will be ai at core so truly autonomous gtm will be possible.

taplio

The Battle

🏄‍♂️ Scott Leese

Jared Robin ⏭

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taplio

The Battle

🏄‍♂️ Scott Leese

Jared Robin ⏭

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}🏄‍♂️ Scott Leese's LinkedIn Performance

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