Founder | B2B GTM | Scale without headcount by mapping your playbooks into an AI revenue engine

Be honest - how many Linkedin posts have you seen this year saying that XYZ tech/playbook/widget is absolutely essential to your GTM this year?

Probably a lot

We now have thousands of sales and marketing technologies on the market

And all of them are pitching their solution as best in class

With playbooks, agencies, influencers to sell them

And yes, we have preferred tech vendors

Here's the difference

We don't throw you in canned playbook, we actually look at your Go to Market model before making recommendations

Let me tell you a funny story

I talked with an SDR team that was booking 80 meetings a month with parallel dialers and 10k emails per SDR per month

But 60% of their meetings got disqualified

Why?

They didn't qualify target accounts before doing outreach

Tech and playbooks don't save you deploy the wrong one at the wrong time

So what do we do different?

When you work with us, we start with an assessment

We look at your funnel metrics, your best customers, your messaging/copy, and get input from your team on detailed attributes that make up a great customer

That you CAN'T find in an off the shelf tool

After that we use our knowledge of best practices and tooling to identify the biggest opportunities to unlock more revenue per headcount in your team

This could look like

> Customer analysis
> Serviceable Addressable Market Mapping (because TAM is where you lose deals not win them)
> Target Account Lists
> Automated Contact Prospecting & Enrichment
> Pipeline Validation (we build out a script, test it to book meetings for you, help you take the meetings through completed discovery with next steps, then give you a completed call framework, email sequence, and discovery framework)
> Outbound Sales Team Coaching (Phone first)
> Sales Process Optimization
> Managed Cold Emails & Cold Calling
> Inbound Lead Flow Optimization
> AI Business Case Building (which we used to open a $300k+ opp at UPS)
> Implementation of Nooks, Clay, Evergrowth, and other sales tooling

Yes, we do that under one roof

Yes, it was very hard to find a team good enough to do all of this in one place

If you want to learn more, book a time here: https://calendly.com/b2bcatalyst/your-gtm-system-audit-linkedin
> Cold Email Infrastructure

Scott Martinis

I analyze your outbound data before telling you what’s broken | CEO, B2B Catalyst

I've spent 8 years building outbound systems for B2B companies. Teams of just the founder to 50 SDRs.

Over the years I realized success isn't nearly as random as it looks. 

There's a specific hierarchy of constraints, and if you don't solve them in the right order, your outbound fails.

The problem is that methodology usually takes months of manual consulting work.

Recently I compressed it with AI.

I fed 21 sales call transcripts, 585 cold call records, every script, deck, and playbook a company had into the system.

It found a two-layer messaging problem nobody had diagnosed.

Wrong product frame combined with wrong awareness level. 

That alone explained why cold calls weren't converting.

They had 6 script iterations that accumulated over months of gut-feel revision. None of them were working. 

The system identified which proof points were actually landing on calls, and zeroed in on a new approach built from their own data.

It took an evening.

I'm publishing the full methodology next week, prompt templates, benchmarks included. Free.

But first, I want to run it for 3 more companies. For free.

What I need: your last 30 days of email sends and replies, cold call recordings, and discovery calls. That's it. 15-20 minutes of exports.

Signal enrichments on your companies and contacts are nice to have, but not needed.

What you get back: a constraint map, messaging diagnostic, rep coaching briefs, and talk tracks revision suggestions. In days.

DM me "sprint" if you want in. I'm taking 3.

Denis Acia

Co-Founder at SaasFluence | B2B Influencer Marketing for SaaS Brands

I’m Denis, Co-Founder of SaasFluence

We’re an influencer marketing agency helping B2B tech brands drive demand and visibility by partnering with LinkedIn influencers.

Currently — with over 200 influencers, we manage influencer marketing programs for B2B sales tech companies like Maildoso, Icypeas, Saleshandy, Fowla, and others.

Why We Started SaasFluence

Before SaasFluence, I ran an outbound agency, Applus Leads. Through that experience, we worked with some incredible B2B tech brands — companies with fantastic products and real value to offer. But despite outbound efforts (cold calls and cold emails), they weren’t getting the traction they deserved.

A big reason?

Their LinkedIn presence and engagement were minimal. Most had only a few hundred page followers and very little visibility in the market.

That lack of recognition made it hard to convert cold leads. Without social proof or brand mentions, prospects were hesitant to engage — especially in the highly competitive sales tech space.
What they really needed was a new approach — one that would:

1. Build credibility
2. Earn trust
3. And drive demand by establishing them as trusted solutions in the market.

That’s where SaasFluence comes in.

Our mission;
To help B2B tech brands leverage influencer marketing to drive demand, increase sales, and grow.

How We Can Help

☑ If you’re a B2B tech founder or business leader with an influencer marketing budget of at least $10K/month,
 ☑ And you don’t have the time to run campaigns or manage influencer partnerships,
We’ll handle it for you.

We’ve launched thousands of LinkedIn-sponsored campaigns, and our clients are seeing exceptional ROI.

If you’re curious, DM me and I’ll share a few of our client case studies so you can learn more about our systems and results.

Or, visit our website to explore further:
 👉 www.saasfluence.co

Lead Generation Partner - Outbound

I am so tired of seeing 20-year-olds giving me life advice on this app.

I scroll my feed and I see people who haven't really done any work yet telling us how we should run our companies.

Why is everyone trying so hard to be a teacher before they have even been a student?

I don't want to hear your philosophy or your 'mindset' tips that you found in a book. I want to see what you did with your own two hands.

Show me the scars from a mistake you made last month. Tell me about the client you lost or the project that blew up in your face because you messed up. 

That is the only way I can believe that what you are saying is something I can use in my life too.

We have enough people on LinkedIn talking about how things should be. We need more people showing how things are.

I would rather follow a person who is failing and being honest about it than a "thought leader" who has never done any work.

Do you want to see more advice or more stories from trenches?

I looked at 100 creators who make $10k a month and they all use this exact 4-part formula.

I get asked a lot about what a creator should post to finally get sponsors. 

Most just post whatever they feel like that day. One day it is a selfie and the next day it is a news article.

And brands, they see this mess and they walk away. They don't know what you are an expert in or why they should trust you with their money.

If you want to make money on this app, try following this content distribution strategy:

→ 50% Guide

This is half of your posts. You show people how to do things. You talk about the work you do every day. 

This builds your authority and proves you do things instead of just talking about it.

→ 30% Human

Tell stories about your mistakes. Share your weird opinions. People buy from people and this builds trust. 

If I don't know who you are, I won't care about what you suggest.

→ 10% Curator

Share the best things you find from other people in your niche. It shows you are part of a community. It makes you a valuable resource for everyone.

→ 10% Partner

These are your sponsored posts. If this number gets too high, people stop trusting you. If it is too low, you won’t make money.

If your "Guide" part is zero, nobody will think you are an expert. If your "Partner" part is 50% everyone will think you are just a walking advertisement.

You have to keep the balance or you will lose the audience you worked so hard to build.

What is your biggest slice right now?

Creator Linkedin Post Distribution Strategy

I found a way to stop my sales team from wasting 4 hours a day clicking on LinkedIn profiles.

When a post goes viral, you get hundreds of comments. Most of them are junk. You get students, bots and "nice post!" comments.

Not a while back my team spent their whole mornings clicking on profiles just to find one or two people who could buy from us.

Now we use Trigify.io to do the dirty work:

→ We tell Trigify to watch a specific creator's post.

→ We set a filter. We only want to know about people with titles like "Founder," "VP of Sales," or "Head of Marketing."

→ Trigify.io ignores the 450 comments from students and bots.

→ It scrapes the 50 comments that match our filter.

→ It sends those 50 names directly to our CRM as "Warm Leads."

Now the sales team does not waste time. They wake up to a list of 50 people who fit our ICP and who are already engaged with the topic.

Do you manually check comments or do you just ignore them?

I see all these "New month, new goals" posts today and I have a question:

What happened to the plan you had in January?

Did you follow through with it? Or did you get bored because the results were not fast enough?

I see this every single month on LinkedIn. People love the feeling of a 'fresh start'. It is like a drug for them. They think a new page on the calendar means they should try a new strategy or a new 'hack'.

But here is the truth you probably do not want to hear.

If you started a new strategy in January, it is probably just now starting to warm up.

In my business, new things take some time to show results. If you are doing something that nobody else in your market is trying, it is going to be slow. That is the price you pay for being first.

But when you quit after three weeks to try a 'new plan' for February, you just reset your progress back to zero. You killed the momentum before it could even help you.

It is hard to stay consistent when results are not showing and nobody is clapping yet. I know that feeling and it sucks.

But February is not for new plans. It is for finishing the work you started thirty days ago.

If your plan was good in January, it is still good today. Stop looking for a fresh start and look ahead at the path you’re already on.

Are you sticking to the old plan or starting a new one today?

PS - even if you are not doing something new, all the more reason to stay consistent because what you are doing has probably worked for other people in the past!

If you are looking for SaaS leads, you know the pain of finding a bunch of "software" companies that are just agencies in disguise.

Most lead tools are very lazy. You filter by "Software" and they give you a list of 5,000 people. But when you look closer, half of them are law firms or marketing agencies that just happen to use a computer.

It makes me want to scream. I used to spend hours every weekend just deleting junk from my CSV files.

Then I found a few buttons in Prospeo.io that changed my life.

I call it the "True SaaS" Filter. Here is how I do it now:

→ I set the industry to Software.

→ I check the "Has Public Pricing" box.

→ I check the "Offers Free Trial" or "Offers Demo" box.

You see what happens?

Agencies do not have a "Free Trial" button on their site. Law firms do not have "Public Pricing" pages.

By clicking those boxes, I instantly delete 90% of the junk. I am left with a list of pure software companies. 

And because the data is refreshed every week, I don't have to worry about old info. I just find the VP of Marketing on LinkedIn, use the Prospeo.io
extension to grab their verified email, and I'm done.

The emails are 98% accurate. I don't even use a separate verifier anymore.

If you are tired of paying for lists that are full of trash, you need to try these filters. It saves me so much time and my bounce rate is almost zero now.

I put a link in the comments so you can try it yourself.

Do you spend more time cleaning your lists or actually sending emails?

taplio

The Battle

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Denis Acia

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taplio

The Battle

Scott Martinis

Denis Acia

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Scott Martinis's LinkedIn Performance

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