ScaleCrush

Think about the last time you bought something. 

Why did you buy?

I'll tell you: because it helped you do something. It solved a problem for you.

We help B2B software brands reconnect their products to the problems they solve.

Most brands market on features and benefits.

This is the business equivalent of going on a date and saying "I'm so beautiful and muscular. And I can do a handstand. Marry me."

How good is your dating game? Mine is terrible, but it sure is better than that.

The traditional approach to content starts with keyword research and ends with regurgitated, fluffy content that no one wants to read but somehow ends up ranking.

We flip that on its head.

We start with the end: what do people need?

What problems do you solve?

And don't hit me with: "We help people save time, effort and money" because that's not good enough.

Our framework is easy: 

- Audit
- Build
- Scale

Audit your market, your customers, your existing assets to determine the best course of action.

Build a strategy based on your existing content, the new content you need and how it needs to be delivered.

Scale your content production with quality content instilled with your expertise and your narrative.

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What problems do WE solve?

We help B2B software companies turn a necessary evil into their greatest marketing asset.

CEO, Founder

Self-Employed

SEO Consultant - Top Rated Superstar

GreenGalileo Media

SEO Consultant

I help tech leaders figure out what marketing should look like ╏ Evidence-Based-Marketing Advocate ╏ Cargo Bike Enthusiast

5 pm on what's becoming a tedious and rainy Thursday night.

You're sitting at your desk, anxiously looking at yet another reporting dashboard.

As you parse all the jargon-filled graphs, you are once again grabbed by that feeling of despair: "if that's not working, what should we do?"

"What's our next move?"

You feel like you've tried it all: LinkedIn, Product Hunt, G2/Capterra, Slack Communities, Demand Generation.

Heck, you even hired that 10k/mo LinkedIn Ads agency last summer, thinking they'd bring you the growth you needed.

When you take into account the 30k that you paid them, it's all even.

With a bit of shame, you remember that 4k/mo cold outreach agency that did the same the summer before.

"What's the key to all of this?", you ponder, "H come marketing seems so easy on LinkedIn, but so hard in reality?"

"Should we go harder on demand generation, or ramp up our paid spend even more? Maybe if we switch creative agencies our creative will convert better."

You don't know it yet, but now's the time for the hard-to-swallow pill.

As you reflect back on your last few months or even years, you get filled with fear, and an impending sense of doom: did you really do any marketing?

You did everything the LinkedIn gurus told you to do - is it time to stop listening to them?

"How do brands grow?"  
"Why do people buy?"
"Who should I trust?"

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I can answer those questions.

1 - Brands grow by being mentally and physically available.

In other words, memorable and easy to get.

2 - People buy because whatever you have to sell solves their problems.

If it doesn't, you'll have to create a problem for them or convince them that it does indeed solve a problem they already have.

3 - You shouldn't trust anyone on the internet who has something to sell - me included.

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But hear this out: you most likely haven't done any real marketing work to date.

What you've done is saw together a Frankenstein monster that you call marketing: part ads, part email outreach, part webdesign, part community building.

Now that monster is alive, and it's frightening.

Marketing isn't a collection of tactics - it has 3 parts: Diagnosis, Strategy, and Execution.

Most companies do #3 without ever thinking about #1 and #2.

This is what I help them do.

Check out our website to find out more :)

Vince Moreau

Mailmodo

Marketing

InspectHOA

Market Research Analyst

Ignition Science

Blogger

ILP Overseas - 25+ Branches Pan India | IELTS Coaching | Study in Canada USA UK Australia  Germany

Team Leader

Digital Marketing Intern

Unschool 

Youth leader

Unschool is an E-learning platform, which aims to build a learning ecosystem for students and generate employebility.My job was to build a team of 15 to 20 interns under me and execute them for generating sales

Youth influencer

Are you an early-stage SaaS startup in the AI technology space, struggling to scale your ARR due to limited funding and marketing budgets? Did you know that, on average, SaaS startups in this position experience a staggering 40% churn rate, with user activation rates as low as 20%? It's clear that high churn rate, low user activation, and a poor marketing channel mix are significant pain points for your industry.

But fear not! I specialize in helping SaaS startups like yours overcome these challenges and achieve sustainable growth. With a focus on SEO and content marketing, combined with a keen eye for UI/UX, I've successfully helped numerous SaaS startups increase their user activation rates by up to 50% and reduce churn rates by 30%.

By leveraging data-driven strategies, we'll optimize your online presence, enhance your visibility in search engines, and create compelling content that resonates with your target audience. Through a tailored approach, we'll not only improve user activation rates and reduce churn, but also optimize your marketing channel mix to maximize your ROI.

Let's work together to unlock the true potential of your SaaS startup and drive meaningful growth. Connect with me today to discuss how we can collaborate and propel your business to new heights.

Rudra Tomar

taplio

The Battle

Vince Moreau

Rudra Tomar

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