ScaleCrush

Think about the last time you bought something. 

Why did you buy?

I'll tell you: because it helped you do something. It solved a problem for you.

We help B2B software brands reconnect their products to the problems they solve.

Most brands market on features and benefits.

This is the business equivalent of going on a date and saying "I'm so beautiful and muscular. And I can do a handstand. Marry me."

How good is your dating game? Mine is terrible, but it sure is better than that.

The traditional approach to content starts with keyword research and ends with regurgitated, fluffy content that no one wants to read but somehow ends up ranking.

We flip that on its head.

We start with the end: what do people need?

What problems do you solve?

And don't hit me with: "We help people save time, effort and money" because that's not good enough.

Our framework is easy: 

- Audit
- Build
- Scale

Audit your market, your customers, your existing assets to determine the best course of action.

Build a strategy based on your existing content, the new content you need and how it needs to be delivered.

Scale your content production with quality content instilled with your expertise and your narrative.

----

What problems do WE solve?

We help B2B software companies turn a necessary evil into their greatest marketing asset.

CEO, Founder

Self-Employed

SEO Consultant - Top Rated Superstar

GreenGalileo Media

SEO Consultant

I help tech leaders figure out what marketing should look like ╏ Evidence-Based-Marketing Advocate ╏ Cargo Bike Enthusiast

5 pm on what's becoming a tedious and rainy Thursday night.

You're sitting at your desk, anxiously looking at yet another reporting dashboard.

As you parse all the jargon-filled graphs, you are once again grabbed by that feeling of despair: "if that's not working, what should we do?"

"What's our next move?"

You feel like you've tried it all: LinkedIn, Product Hunt, G2/Capterra, Slack Communities, Demand Generation.

Heck, you even hired that 10k/mo LinkedIn Ads agency last summer, thinking they'd bring you the growth you needed.

When you take into account the 30k that you paid them, it's all even.

With a bit of shame, you remember that 4k/mo cold outreach agency that did the same the summer before.

"What's the key to all of this?", you ponder, "H come marketing seems so easy on LinkedIn, but so hard in reality?"

"Should we go harder on demand generation, or ramp up our paid spend even more? Maybe if we switch creative agencies our creative will convert better."

You don't know it yet, but now's the time for the hard-to-swallow pill.

As you reflect back on your last few months or even years, you get filled with fear, and an impending sense of doom: did you really do any marketing?

You did everything the LinkedIn gurus told you to do - is it time to stop listening to them?

"How do brands grow?"  
"Why do people buy?"
"Who should I trust?"

---

I can answer those questions.

1 - Brands grow by being mentally and physically available.

In other words, memorable and easy to get.

2 - People buy because whatever you have to sell solves their problems.

If it doesn't, you'll have to create a problem for them or convince them that it does indeed solve a problem they already have.

3 - You shouldn't trust anyone on the internet who has something to sell - me included.

---

But hear this out: you most likely haven't done any real marketing work to date.

What you've done is saw together a Frankenstein monster that you call marketing: part ads, part email outreach, part webdesign, part community building.

Now that monster is alive, and it's frightening.

Marketing isn't a collection of tactics - it has 3 parts: Diagnosis, Strategy, and Execution.

Most companies do #3 without ever thinking about #1 and #2.

This is what I help them do.

Check out our website to find out more :)

Vince Moreau

Noida Plus Toastmaster Club

As the Vice President of Education (VPE) at Toastmasters, I am passionate about empowering club members to reach their full potential and excel in their communication and leadership skills. During my tenure, I have successfully grown our club exponentially, fostering a vibrant learning environment and helping individuals achieve their goals.

Responsibilities:

- Set club meeting agendas and assign meeting roles to ensure smooth and organized sessions.
- Efficiently manage the club schedule and plan engaging and impactful meetings.
- Act as the primary Base Camp Manager, overseeing and tracking member progress in the Toastmasters Pathways learning experience.
- Encourage active member engagement and participation in the Pathways program, providing guidance and support.
- Skillfully plan and organize speech contests, fostering friendly competition and personal growth opportunities for club members.
- Uphold accountability among officers and promote effective teamwork and communication.
- Stay up-to-date with the latest Toastmasters programs, materials, and resources to provide members with the most relevant information.
- Provide constructive and impartial evaluations on speeches and projects, offering valuable feedback for growth and improvement.
- Act as a mentor and resource for club members, guiding them on their Toastmasters journey and helping them navigate the Pathways learning experience.
- Remain current with the Leader's Letter and other important communications, staying informed about the latest developments and initiatives within Toastmasters International.

As the VPE, I am dedicated to creating an inclusive and supportive learning environment that enables club members to achieve their personal and professional goals. I leverage my expertise in Pathways and my commitment to mentorship to guide individuals on their unique learning paths.

Vice President of Education (VPE) | Pathways Expertise | Speech Contest Planning | Mentorship

Virtual Employee Pvt. Ltd.

Experienced Online Marketing Specialist with a strong focus on paid social and paid search campaigns. I have been working with Virtual Employee for one year, catering to clients from the US, UK, Australia, and Europe. My expertise lies in developing and executing comprehensive marketing strategies to drive brand awareness, engagement, and conversions.

Key Responsibilities:

- Develop inbound marketing strategies using HubSpot, leveraging its features to attract, engage, and delight customers throughout the buyer's journey.
- Manage and optimize social media marketing channels, including Facebook, Twitter, Instagram, and LinkedIn. Conduct daily, weekly, and monthly activities to maximize reach and engagement.
- Create and execute marketing strategies for Amazon and Alibaba, encompassing search and display advertising, to drive sales and increase brand visibility.
- Design and implement Google AdWords campaigns, ensuring effective targeting, ad copy creation, and ongoing optimization for maximum ROI.
- Run and manage advertising campaigns on Snapchat, leveraging its unique audience and engagement.
- Create engaging Facebook business pages, incorporating programming tabs, integrating with other platforms, and adding compelling CTA.
- Collaborate with cross-functional teams to develop social media timelines aligned with new product releases, and ad campaigns.
- Conduct insightful analysis of social media campaigns to understand audience behavior, measure effectiveness, and drive improvements.
- Develop and execute compelling social media strategies and execution plans to drive traffic and user engagement for company.
- Implement SEO strategies for macro and micro websites, conducting keyword research based on the latest trends and best practices.
- Manage Google Ads accounts, including campaign structure, optimization, ad copy creation, and audience research.
- Plan and execute promotional activities on Amazon and eBay to drive sales and increase brand visibility.

Online Marketing Specialist

Red Lemon

Results-driven Digital Advertising Specialist with expertise in paid social and paid search. Proven track record in optimizing website and social networking channels for increased sales. Experienced in working with top-notch real estate and immigration consultancy firms. Skilled in SEO, content editing, social media strategy, and project management. Strong client communication and relationship-building abilities.

Job Description
- Manage company sales over the internet and optimize content for website and social networking channels, including Facebook, Twitter, Instagram, LinkedIn, Medium, SlideShare, and YouTube.
- Conduct SEO for macro and micro websites, performing keyword research according to the latest strategies.
- Develop and execute social media marketing strategies based on competitive and market research.
- Edit company posts, videos, SlideShares for project case studies, video testimonials, blog management, and ensure content plagiarism checks.
- Collaborate with the team to manage asset and resource libraries, implementing preventive measures.
- Develop, implement, and manage marketing paid campaigns through platforms like Facebook Ads Manager, Twitter Promote, LinkedIn Advertise, etc.
- Proofread and create high-quality content, including blog posts, whitepapers, infographics, and reports to attract qualified traffic.
- Ensure timely approval and closure of projects through end-to-end client interactions.
- Assist the sales team with requirements gathering, estimation, and proof of concept.
- Manage internal projects and website content.
- Provide weekly major updates on project phases and milestones.
- Optimize lead nurturing and marketing automation through content, social channels, and email.
- Coordinate with external vendors for marketing collaterals, such as blogs, articles, and keyword-rich content.
- Develop strategies for effective data analysis and reporting across social media channels.

If you need any further assistance, feel free to ask!

Digital Advertising Specialist & Client Communication 

Freelance

• Contact management, List Creation, Email Campaigns, Social Media Posting and scheduling, Landing page creation, and lead forms over HubSpot CRM.
• Managing digital marketing campaigns including creative development, website refreshes and microsite development, content marketing and all agency deliverables
• Planning and supervising strategies and day-day activities for search engine optimization (SEO)
• Handling day-to-day Search Engine Marketing (SEM) activities including campaign planning, implementation, budget management, performance review, and optimization of paid search
campaigns
• Creating engaging social media strategies and execution plans that cultivated audiences, increased
web presence and enhanced brand awareness.
• Handling paid campaigns on Facebook, Google
• Evaluating the effectiveness of marketing programs, provided market analysis and insights to
senior
management.
• Have done social media management for the company account.
• Have done International communication for the client.
• Have used Hootsuite for managing the social media account of clients.
• Weekly analysis of the website traffic.
• Making a digital strategy after analyzing the data.
• Have made sales funnel to bring the sales to the client.
• Manages and handled the team, to do the work on time.
• Built B2B marketing strategy.
• Have done email marketing to get conversions with the help of MailChimp and Aweber ESP.
• Managed the LinkedIn company page.
• Generated Organic leads through social media marketing.

International Marketing Specialist

A10 Digital Marketing Solutions Pvt. Ltd.

• Managed multiple social media client's accounts.
• Handled paid campaigns on Google, Facebook.
• Initiated remarketing & display marketing campaigns
• Maintaining social media presence by sharing engaging content related to work.
• Have used buffer and Hootsuite for managing the social media account of clients.
• Have used software like Click funnel.
• Have designed sales funnel to bring the sales for the client products
      
• Campaign reporting to the client on a daily basis.
• Communicated and coordinated with the client for building social media strategy.
• Managed Social media Ad campaigns to get maximum reach and leads.
• Have done several contests on social platforms to maximize engagement on social platform.
• Making digital strategy after analyzing the social platform data.
• Managed BJP MLA Anil Bonde social media accounts after regularly taking updates with his
assistant.
• Managed Vijay hospital social media accounts.
• Communicated with different agencies for ATL advertising.
• Have done media sales for the company.

Social media marketing & Client Communication

SG Telecom

•	Cold calling to the potential customer.
•	Pitching the product to the customer in the events.
•	Sales report to the senior team member.

Sales And Marketing Intern

Managed $130 Million on Ads | 300 to 600% business Growth within 6M | Managed SEO, Email Marketing, Campaign Audit and Reporting for TOP International Brands!

Mayank is Specialize in helping companies grow their business through digital platforms. Over the past 7 years, Mayank has assisted numerous clients from various industries. On average, he has helped his clients increase their brand presence by 300 to 500% within just 6 months.

🌱 What he does? 🌱

- Marketing Consultation: Offering expert advice and guidance to optimize marketing strategies.
- Digital Advertising: Executing effective digital ad campaigns across multiple platforms.
- Inbound Marketing: Developing strategies to attract and engage potential customers.
- Outbound Marketing: Implementing outbound marketing techniques to reach the target audience.
- ATL, BTL & UTL Marketing: Crafting comprehensive marketing campaigns across various channels.
- Strategy Overview, Design & Deployment: Creating and deploying impactful marketing strategies.
- Social Media Strategy & Development: Devising and implementing effective social media strategies.

⚡ Want to work with him? ⚡

➡️ Send an email to mayankdeo21@gmail.com or reach out via InMail!

Make sure to click "FOLLOW" as I have limited connection space!

Specialties: #PersonalBranding #CorporateBranding #BrandRefresh #BrandSpeaker #BusinessDevelopment #BusinessConsultant #BrandDevelopment #LinkedInMarketing #Branding #Coaching

Feel free to reach out for any further inquiries or collaboration opportunities!

taplio

The Battle

Vince Moreau

Mayank D.

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