Sarfraz Aaron

Hi I'm Sarfraz - a Career Growth Coach and IT Executive with 30+ years of real-world experience.

I help corporate professionals into influential leaders using my 3-Step ABC (Assess-Bridge-Command) Framework. 

My mission is simple: to give you the blueprint for a career that honors your skills and rewards your ambition.

I know this world because I've navigated it from every angle. 

From a new graduate who almost gave up, to leading teams at Top 5 Banks. From leaving a secure life in the UK to start over in Canada, to conquering my own fears to thrive as a contractor for 12 years.

I've learned that getting ahead isn't about working harder. It's about working smarter with a clear strategy.

Who I Help:

I coach and mentor:

→ Ambitious professionals who feel their career has stalled and are ready for the next level. 
→ High-performers who are great at their jobs but struggle to get the visibility and recognition they deserve. 
→ Experienced professionals ready to translate their deep expertise into true leadership presence.

What I Do

Through my 8-week 1:1 coaching program and weekly content, I provide a practical, step-by-step framework to help you:

◆ Build Your Strategy: 
Get crystal clear on your career goals and develop a personalized blueprint to make you the undeniable choice for your next promotion.

◆ Master Communication: 
Learn the systems for nailing high-stakes interviews, leading meetings with confidence, and articulating your value to executive leadership.

◆ Execute with Confidence: 
Navigate complex corporate cultures, build your strategic network, and develop the leadership presence that gets you noticed, promoted, and paid what you're worth.

My Unique Approach:

My coaching isn't based on theory from a textbook. 
It's built on 30 years of battle-tested experience in the corporate trenches. 

I believe in giving advice as I would to myself. 
We don't just talk about goals; we build the practical, step-by-step plan to make them a reality.

My Mission:

To help you unlock your full potential, so you can lead with integrity and build a career that is as fulfilling as it is successful.

--------------------------------

Ready to build your career with intention?

▶ Book a Strategy Call: https://calendly.com/sarfraz-aaron/strategycall

Stay Connected:
youtube.com/@sarfrazaaron 
sarfrazaaron.com

Founder & CEO

In this rapidly changing world, Human skills are what will make you stand out. Paired with our decades of experience in Agile and working for Fortune 500 Companies; we are offering targeted, real-world insights and strategies to grow your personal brand and enhance your Agile skills in the digital age.

This is perfect for:
-New Scrum Masters looking for their first 6-figure role
-Experienced Scrum Masters looking to elevate their careers
-Anyone looking to grow their professional network and tap into a new form of wealth

YouTube Channel: @sarfrazaaron

Learn from an expert with 30+ years in the IT industry spanning experience across Financial Institutions to Telecommunications industries.

- Building resume
- Acing interviews
- Basics of Project Management
- Comprehensive videos on Scrum Framework and how to be an effective Scrum Master
- How to survive and thrive in a corporate environment
- How to be an effective leader
- Career Coaching
- Building a Personal Brand
- And much more.

CIBC

Senior Category Manager

3rd Phase Consulting Canada Inc.

Worked with senior management of clients to evaluate spend, infrastructure, capacity planning, and long term effectiveness. 
•	Used knowledge of current, past, and future IT Technology developments to create long term projections for optimum use of technology expenditures.
•	Produce repeatable operational processes for the procurement of equipment and services, and promotion of services to clients.
•	Managed the development of governance, Statement of Work (SOW), and Master Agreements between vendors/suppliers to meet contractual/program requirements to support business objectives.
•	Provided effective leadership, guidance and training to Sourcing and Contract Associates and Procurement Analysts who are assigned to support the various procurement programs.

Managing Principal Consultant

Brookfield Global Integrated Solutions

Manager, Technology | Integrated Workspace Management Solutions

Shoppers Drug Mart

Develop contractual agreements that manage, improve, and govern the interactions between and the companies that provide services and conduct business with Shoppers Drug Mart.

Contracts Manager, Enterprise Procurement Group

Strezz Systems Inc.

•	Responsible for contract management, development of custom agreements and amendments to existing contracts while monitoring alignment with existing controls and governance guidelines.
•	Negotiated with Sales and Corporate clients, and ensured Legal contractual requirements were met prior to finalizing each agreement.
•	Translated business objectives of our clients into technical requirements and facilitated the link between vendors, the business, technology, project requirements, and project execution.
•	Worked with senior management of clients to evaluate spend, infrastructure, capacity planning, and long term effectiveness. 
•	Used knowledge of current, past, and future IT Technology developments to create long term projections for optimum use of technology expenditures.
•	Produce repeatable operational processes for the procurement of equipment and services, and promotion of services to clients.
•	Clients include Triple M Metal, Chrysler Canada, Benmet Recycling, UCIT online, Matalco

Vendor Relationship Manager / SR Consultant

Rogers Communications Inc.

•	Monitor compliance to corporate governance policy and manage changes where necessary through direct interaction with senior management and consulting organizations.
•	Worked directly with the Vice Presidents of the Business Transformation Project to manage the governance of development and IT operations management projects.
•	Managed the development, governance, and procurement of the Statement of Work (SOW) between vendors/suppliers to meet contractual/program requirements for the Business transformation Project.
•	Provided effective leadership, guidance and training to Sourcing and Contract Associates and Procurement Analysts who are assigned to support the various procurement programs.
•	Ensured the integrity and professionalism of corporate relationships are maintained at the highest level communications and processes to deliver a $350 million Software and systems development contract.
•	Evaluated existing and developing contracts to protect the interests of the company and ensure that risks are identified and mitigated.
•	Effectively completed vendor and market analysis, pricing, supplier reviews and business modeling as it relates to procurement options and industry trends for Information Technology and all related services.

Sourcing and Contract Lead

Sears Canada Inc

•	Developed governance and compliance guidelines for telecommunications, server, and network through direct interaction with senior management of the respective departments and the director of IT governance
•	Working with the Associate Vice President of IT and departmental IT directors, I was accountable for ensuring Strategic Supplier Relationship Management processes are adhered to, and ensure Organization objectives are met. This strategic function leveraged key relationships with top tier suppliers and internal stakeholders to improve overall supplier performance and track against definitive performance measures.
•	Managed the development and execution of strategic sourcing projects to meet the objectives of specific lines of business, the procurement department
•	Developed Master Agreements, Statements of Work, and maintenance agreements for the following projects: IP Telephone Transformation, F5 Big IP Firewall Replacement, Wan Management, Wireless Intrusion Detection System, Server Consolidation, Predictive Dialler Replacement, Data Centre Move, and more
•	Assisted the network department in preparation of business case development, capacity planning, and change control management, and project requirements analysis.

Senior Procurement Analyst

DataCORR Software Development

•	Formed business relationships with firms that have proven track records and the ability to enhance the service delivery of DataCORR, empowering DataCORR to bring its product to market and successfully farm its newly developed business plan and highly skilled management team to funders.
•	Developed Documentation to present all services provided by DataCORR and created documentation to define and present new services and application s developed by DataCORR.
•	Developed presentation material, established contact and presented during meetings with the CIO's of several higher education institutions in the GTA.
•	Consulted with the CIO and Project management office of Centennial College of Applied Arts and Technology for the implementation of Active Directory, Integration with Novel Directory Services, Student Identification System, and Single-Sign-On.

Business Development Manager

Seiden Health Management

Reporting to the Director of Operations, I provided technology and strategic planning to meet current and future business requirements. I participate in the analysis/management of risk and IT governance.  I manage key aspects of the Business operations and apply technology to improve the business process and quality of our product.  I provide Strategic leadership as it pertains to the business continuity, security and the information technology infrastructure. I lead a team responsible for the IT infrastructure hardware, software, and support. Provide stability and security in a cost effective budget. I have Defined business processes and requirements through consultation with all lines of business and used it to manage the development of Key business management software. 
Significantly reduced operating costs, Stabilized monthly cash flow, increased production capacity with fewer resources, produced marketing statistics and initiatives for client retention and acquisition.

IT Director

Triple M Metal

I have successfully managed relationships with service providers to establish service contracts manage bidding processes, achieve the best cost savings to the company for internet services, telecommunications Services, hardware/software procurement. 

I have provided hands on support of, server and switch infrastructure, Internet services, firewalls, email systems, network camera systems/servers, and telephone systems

I have produced many schedules and project plans using multiple forms and adjusted timelines costs, and deliveries to constantly changing metrics, timelines and client expectations.  I have kept the business well informed and onside by preparing and chairing meetings with executive comities and staff. I have produced and/or commissioned the detailed drawings and documentation for all projects and production systems.

Project Manager/Network Administrator

The last 12 years Phaseal has worked with Sears Canada, Rogers Communications Inc., TD Bank, Shoppers Drug Mart Inc., and Loblaw Inc., and CIBC executing business strategy to achieve optimum performance of Business relationships with Fortune 500 corporations such as IBM, Accenture, Amdocs, Tata Consulting, Bell Canada, and many more.  Phaseal has delivered contract and vendor relationship management up to $850 million for a single client.   He has focused on development of governance through contract writing and negotiation with stakeholders, clients, and business partners.  Phaseal brings the ability to establish, strategize, and maintain strong business relationships between businesses while fostering the continued engagement of a team capable of solutioning any business objective.

For the first 19 years of his career Phaseal used his experiences to develop the IT strategy, governance and project execution in team environments in medium and large corporations. Phaseal  experienced in ensuring that service delivery meets contracted specs, scope, budget and profits and he successfully manage client and personnel relationships to assure successful delivery of service and projects to clients internal and external.

A progressive organization that embraces open communication, integrity, and hard work is my ideal place to work.

Specialties: Governance
Procurement
Contract Management
IT Management
Project Management

taplio

The Battle

Sarfraz Aaron

Phaseal Freckleton

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?