Impact Aligned LLC

Founder

Treehouse Technology Group

Vice President of Solutions 

Solutions Architect

Ieso Digital Health

Business Transformation Manager

EthosWell

EthosWell was acquired by SimplaFYI in November 2017.

Accenture

IT Strategy Management Consultant

GE Aviation

Contracts Management Leadership Program

BostInnovation.com

Conducted interviews with local entrepreneurs, venture capitalists, and angel investors to provide insight on Boston's technology and innovation sector.

VC Bijan Sabet on Seed Programs and Why Startups Should “Go for it”
http://bostinno.streetwise.co/2010/03/23/vc-bijan-sabet-on-seed-programs-and-why-startups-should-go-for-it/

Nothing Great Is Built In A Vacuum: Q&A with Adam Marchick from Bain Capital
http://bostinno.streetwise.co/2010/03/16/nothing-great-is-built-in-a-vacuum-qa-with-adam-marchick-from-bain-capital/

TechStars: Bootcamp for Boston Start-Ups
http://bostinno.streetwise.co/2010/01/19/techstars-bootcamp-for-boston-start-ups/

RacePoint Capital Group Merges With LaunchPad Venture Group
http://bostinno.streetwise.co/2010/12/08/racepoint-capital-group-merges-with-launchpad-venture-group/

Local Startup Pioneers Future Gifting: Interview with GiftsOnTime CEO
http://bostinno.streetwise.co/2010/09/25/local-startup-pioneers-future-gifting-interview-with-giftsontime-ceo/

The Secret Sauce to Inc. Mag’s Boston Companies feat. Carbonite & Gazelle
http://bostinno.streetwise.co/2010/08/25/the-secret-sauce-to-inc-mag%E2%80%99s-boston-companies-feat-carbonite-gazelle/

Christopher Mirabile of Race Point Demystifies Angel Investing
http://bostinno.streetwise.co/2010/08/18/christopher-mirabile-of-race-point-demystifies-angel-investing/

Venture Café Planning to Serve Up a Brand New Spot for Startupers to Meet and Mingle
http://bostinno.streetwise.co/2010/08/06/venture-cafe-planning-to-serve-up-a-brand-new-spot-for-startupers-to-meet-and-mingle/

Kate Castle: Flybridge Capital’s Marketing Pinch Hitter
http://bostinno.streetwise.co/2010/04/29/kate-castle-flybridge-capitals-marketing-pinch-hitter/

Got an iPhone App Idea? Appswell Just Might Buy It
http://bostinno.streetwise.co/2010/01/26/got-an-iphone-app-idea-appswell-just-might-buy-it/

Contributing Writer

Gelfand, Rennert & Feldman

Royalties Analyst

UBP Asset Management

Institutional Sales

University of Michigan - Office of Technology Transfer

Business Development Summer Associate

• Solutions-driven leader with 13 years of experience at the crossroads of strategy, technology, data, and growth.

• Track record of advising cross-functional executive teams on developing strategies, making data-driven
decisions, and implementing measurement systems to enhance organizational performance.

• Demonstrated success collaborating cross-functionally, aligning resources, and navigating market dynamics to drive strategic vision, spur product innovation, and roll out transformative solutions.

• Experienced business and data analyst skilled at organizational and technology transformation initiatives.

• Excels at the complete product lifecycle, from requirements analysis and strategic planning to innovative design, successful delivery, and responsive user feedback integration.

Sarah Merion

Rayan Mukherjee

The Bigshot

A no-BS and no-fluff newsletter on business strategy. Uncover the secrets of 7-figure entrepreneurs. Learn how they started, found initial customers, and achieved financial success. Subscribe & Join the smartest group of founders, creators, and operators for free.

Socialavtar

Socialavtar is a marketing agency that provides services such as Social Media Marketing(SMM), Paid Marketing to companies mainly for startups to grow their visibility digitally and get more sales for the business.

Co-Founder

Self Employed

Marketing Consultant

ICICI Bank

• Manage and increase the utilization of working capital limits sanctioned to corporate clients with an annual turnover of more than INR 50 Cr.
• Cater to trade finance and cash management service requirements of corporate clients.
• Collaborate with the Wholesale Banking Group, and SME Group to render clients the best possible solutions and services.
• Source new corporate relationships for the Bank to provide cash management solutions and working capital/ term loans.
• Increase revenue from existing relationships and explore business opportunities with existing clients.

Deputy Manager -II

Loyola Institute Of Business Administration

Achieved 180/180 students with a team of 16 members within 2 months.
Brought 50+ plus companies to campus for hiring.
Build relationships with 500+ alumni within 2 years of tenure.

Placement Coordinator

GGI Impact Lab

Solved 6 case studies on various topics like environmental issues, political campaigns, marketing, finance-related, etc.

Young Leaders Program

The Hershey Company

Selected amongst 200 students pan-India for the INDUSTRYCreds™ certification by Kraftshala.
Created the Strategic Communication Brief for Hershey’s Exotic Dark as a part of the Brand Building Program - Batch of 2021
• Plotted the competitive landscape for the brand and defined the opportunities that the brand should focus upon. Undertook consumer immersions, framed the Communication Challenge that the Super Consumer needs to be convinced of, and wrote a Consumer Insight to inspire consumer action
• Defined the Brand Solutions: Functional & Emotional Benefits, RTB, Brand Purpose, Brand Personality, Purpose, and Message Strategy, and created concepts for Exotic Dark.

Brand Building - Live Project 

Quollab

Analyzed opportunity for Restructuring Discounting Strategy for the client (Ecommerce company).

Management Consulting Experience Project

Outlook Publishing (India) Pvt. Ltd.

Sales And Marketing Live Internship

ScoVelo Consulting (B2B Digital Marketing Agency | Sales Consulting)

Go to Market Strategy Intern

Personal Branding Strategist I I convert CXOs into successful thought leaders on LinkedIn I Follow for posts about business, leadership, and self-mastery.

Do you want your Personal Brand to stand out from the crowd? Hey, I'm Rayan, your go-to personal branding expert. Combining my vigor for creativity and bringing life to brands, I love spreading the unique brand voice of CEOs, Co-founders, CFOs, and CXOs to create an identity that roars authority.

I can confidently build brands because, over the last decade, I have secured 2 high-paying degrees, worked with 2 MNCs, and raised $20M ARR in their profit. I am a fast learner, a positive teammate, a quick worker, and a creative marketer.

However, the tables did turn for me. In 2022, I walked away from my 9 to 5 job and started my Personal Branding Agency, SocialAvatar. Long story short - I took a plunge and left the corporate cushion to give wings to my creativity and ambition to be a part of brands’ success stories.

My team has helped 30+ brands in scaling to 7+ figures in revenue by leveraging the power of organic social media as well as paid media till date.

Here’s how we do it:

Profile Optimization: to rank your profile on the top.

Content strategy: to navigate your personal brand in the right direction.

LinkedIn ghostwriting: to spread your brand voice, beliefs, and value to your ICP.

Engagement strategy: to get recognized by others and build a solid community.

Networking: to grow your personal brand’s horizon and build a global network that backs you up.

Lead generation: to monetize your personal brand through inbound and outbound leads.

Apart from creating and growing businesses, I decode the minds of the world’s most extraordinary thinkers, doers and businesses. So, you can focus on your business while I build your authority in your industry to your ICP.

Let’s take your personal brand from How to Wow!

Book a 1:1 discovery call with me or email at rayan.mukherjee12@gmail.com

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The Battle

Sarah Merion

Rayan Mukherjee

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