For the past 14 years, I've helped over 350 brands go from hot mess to high conversion as a brand voice copywriter and content strategist. I love my job because it lets me flex both sides of my brain. 

With the creative side, I write copy that sounds so much like you, mama don't know the difference. (But your conversion data knows. 👀)

With the strategic side, I help put the strategy, people, and systems in place to make sure your content marketing is actually helping you reach your business goals.

And I’m ready to give my whole brain to you. (To be clear, I mean in a business capacity, not a gift bag.)

Some things you can hire me for:
⚡ Copywriting for sales pages, website copy, emails, funnels, & more
⚡ Content marketing strategy & implementation
⚡ SEO strategy & implementation
⚡ Brand voice and messaging strategy
⚡ Building your content team and systems

I work on a project/contract and retainer basis. I'm also always open to full-time opportunities that align with my brilliance and skillset.

I'm not for everyone. But I might be for you. Hit me up: hello@sarahjaneburt.com

Sarah Burt

Oh me? I’ve found my competitive edge over AI. It’s called dad humor corporate Slack art.

Sarah Jane Burt

The Bad Boy of Content Marketing ⚡ Taken 350+ spicy founders & personality-driven brands from hot mess to high conversion ⚡ No BS advice on how to stand out on the crowded AF Interwebz

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There’s something I don’t see ANYONE on LinkedIn talking about right now. And it’s time to change that…

Here’s what your Slack lunch emoji says about you.

🥪 Sandwich. You just wanna let people know you’re on lunch without thinking too hard about it. You’re probably actually eating a sandwich for lunch.

🌯 Burrito. See Sandwich but with a finer palette.

🍝 Spaghetti. Like me, you enjoy romanticizing your life a little to distract yourself from “the horrors.” 

While lunch looks more like a Built Puff bar, a hard-boiled egg, and 3 mini cans of Coke Zero, you’re gonna eat it while dancing in $80 slippers to Sade on vinyl. It’s giving spaghetti energy, even if it’s more akin to a college kid realizing they can eat whatever they want because they’re an adult now.

If you let the intrusive thoughts win, you probably would have put the little umbrella drink 🍹as your status. But your coworkers might not understand that you’re not actually drinking a mai tai at noon. And you need this job.

Smooth operator. Smoooooth oper-aydarrrr

🍱 See Spaghetti but with a finer palette. This is the emoji I use for my lunch break block in my Google calendar. But it’s a more refined energy in there.

🥗 Salad. You’re a realist. And by that, I don’t mean you’re actually eating a salad for lunch. You recognize the only emoji that can truly communicate the feeling of a sad work-from-home lunch is a salad. 

Cold. Limp. Flavorless. Supposedly good for you, but really just putting off the inevitable… the heat death of the universe.

Either that or you’re the type of guy that wakes up at 4 am to a nice cold plunge and finishes the day with 4 hours of CrossFit. But let’s be honest, that guy is not actually eating lunch. He’s mainlining Huel. And there’s no Huel emoji.

🥑 Avocado. You recognize and relish the absurdity of life. (Truthfully, I only included this one because someone I work with uses it, and every time I see it, I delight in imagining her eating an avocado for lunch every day.)

No emoji status - For me, this is the true wild card. It could be one of a few things:

1. You are a self-employed solo. No one is in your Slack except a few forgotten Slack connects from past clients who probably did not pay you enough to warrant having that kind of access to you. Occasionally, you see the little circle by the client’s name go green and daydream about someone actually paying an invoice on time.

2. You give zero fks. This Slack message does not find you. You’re unfindable. Unknowable. Unreachable. From 12 to 12:30 you don’t even have a job or a home or a care in the world. You’re feral.

3. You are not eating lunch. You’ve forgotten what lunch is. You’re severed from 9 to 5 each day.

This is what we’re supposed to write about on LinkedIn, right? 

Yes, I wrote this on my lunch break. And yes, there’s nothing I want more than for you to drop your Slack lunch break emoji and allow me to read you for filth.

Helping experts & professional service providers escape the time-for-money trap by packaging their expertise into scalable offers.

Your Consulting Practice Punishes Success.

Most consultants build a practice that cannibalizes exactly what they were trying to protect.

Every new client is another claim on your calendar. 
Every win creates more demand for your time. 

The model requires more of you with every success.

You didn't start consulting to become the Chief Everything Officer. 
You wanted expertise-driven work and meaningful impact. 

Instead, you're trapped in delivery mode while opportunities slip away.

The usual advice won't save you. 
Hire more people. 
Raise your rates. 
Work smarter. 

None of it fixes the real problem: you built a business that only works if you're the one working it.

I help B2B consultants break this cycle.

Your best clients could spend 30-40% more with you, but they don't know what else you offer. 
You're avoiding uncomfortable conversations about scope creep and underpricing. 
You're solving the same problems manually instead of building systems that handle execution while you handle strategy.

After a decade with professional service firms, I've built frameworks that turn expertise into infrastructure. 
Not productivity hacks. 

Systematic approaches that capture hidden revenue, expand existing relationships, and protect your margins without requiring more of your time.

Your expertise should build systems, not just solve problems. 

AI automation turns those systems into infrastructure that runs whether you're in the office or not.

Most consultants optimize for growth. 
I help you optimize for leverage.

Let's connect if you're done being the bottleneck in your own business.

taplio

The Battle

Sarah Burt

Kathryn H Brown

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taplio

The Battle

Sarah Burt

Kathryn H Brown

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sarah Burt's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreSarah Burt's LinkedIn Performance