Santhoshi Natarajan

Product Marketer | Passionate Narrator | Mom | Ex-Amazon

Creative Product Marketer with a knack for turning even the most mundane software features into a thrilling experience. 

My product narratives are a hearty blend of market analysis, customer empathy, and the occasional perfectly timed meme to pique customer curiosity. 

I strive to create user-centric content and campaigns that drive product adoption, put the "fun" in brand awareness, and fuel business growth faster than a caffeine-fueled startup team. 

Always in pursuit of understanding customer needs and showcasing product value, I'm on a quest to make the tech world a more engaging and delightful place, one product at a time.

Product Marketer

Tata Consultancy Services

Domain - Consumer Packaged Goods.
Nature of the project - Sustain Activities

Responsibilities:
- Understanding and analyzing the client's business requirements.
- Handling and resolving production issues related to Trade Funds Management (TFM),Trade Promotion Management (TPM) and Trade Claim Management (TCM).
- Collaborating with other teams for faster issue resolution.

SAP TPM Functional Consultant

Product Marketing Alliance

Member

eGrabber

- Lead Prospecting through LinkedIn Sales Navigator. 
- Send personalized LinkedIn messages and Emails to cold prospects.  
- Qualify prospects as sales Qualified Leads. 
- Schedule demos with Business Development Managers.

Outreach Marketing Associate

City Union Bank Ltd.

- Prospecting and Identifying new leads. 
- Marketing Banking products like CASA, Advances, Credit cards, Insurance etc.. 
- Nurturing relationship with existing customers to generate new business. 
- Timely resolution of customer queries.

Senior Associate

SAP CRM Functional Consultant at Tata Consultancy Services

Welcome to my Profile 👋

I'd like to tell you a little about myself in the hopes we can strike up a conversation. I love to meet new people and observe the human mind, so it's no wonder I've ended up in Marketing. I help people fall in love with products. 

I love what I do - job! 

Love to connect over a cup of hot coffee to brew discussion around Retail marketing, B2B marketing, Lead Generation, prospecting & Cricket.

Strictly a Bibliophile.. I always drool for books📚

Also I write.. if you're interested to know what I write, then take a look -->
https://pradhvin.wordpress.com/

Self-published a short story "The Day we Met" in Amazon KDP

taplio

The Battle

Santhoshi Natarajan

Pradhvin K S

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