Santhoshi Natarajan

Vue.ai

Senior Product Marketer

Mad Street Den

Peak Community

Member

Dataflo

• Manage cross-functional teams to create and implement innovative go-to-market strategies for Dataflo product
• Conduct extensive market research and competitive analysis to identify opportunities and refine positioning
• Develop compelling marketing collateral, including ebooks, and sales enablement materials
• Collaborate with sales, customer success, and product teams to ensure alignment and optimize marketing efforts
• Establish framework for tracking and measuring marketing KPIs, resulting in data-driven decision-making and improved campaign performance

Product Marketer

Hippo Video

• Secured a lateral promotion to Product Marketer based on outstanding performance as a Content Strategist
• Orchestrated product launches and managed webinars and promotional campaigns to increase user engagement and acquisition
• Worked closely with product and engineering teams to stay informed on product updates and ensure seamless communication to customers

• Crafted engaging and informative content, including blog posts, web copy, video scripts, ebooks, and case studies that drove brand visibility and customer engagement
• Developed a content calendar and managed the editorial process to ensure consistent messaging and timely publication
• Collaborated with the design team to create visually appealing and shareable content assets
• Analyzed content performance metrics and utilized data to optimize future content initiatives
• Implemented SEO best practices to increase organic search traffic by 35% and improve keyword rankings

Content Strategist

Manya - The Princeton Review

Sr. Verbal Faculty

RELX Group

Management of a Journal lifecycle by taking complete onus of journal workflow (online and print) starting from the editorial,production, planning to publication. Preparing and maintain reports, outline publication timeline, allocate and monitor journal publication within the specified budget.

Journal Manager

Amazon

Senior Catalog Specialist

Responsible for auditing website detail pages to fix data quality issues, sourcing, processing and uploading product information. Involved in smart, analytical execution of concepts to increase productivity. Directly interacting with the fulfillment centers and sellers to understand and fix customer issues and catalog errors. Write SOP’s and document other process improvements initiatives. 
Mentoring and guiding new team members and bring them up to speed with the new process and ensure quick ramp-up.

Catalog Specialist

Good Eastern Co.Pvt. Ltd

Assistant Manager

TDP Technologies Pvt.Ltd

Web Designing and Content Writing
Developing SOP
Research and Analysis on generic drugs
Retouching web layouts
Business development through vendor communication

Web Designer

Product Marketer | Passionate Narrator | Mom | Ex-Amazon

Creative Product Marketer with a knack for turning even the most mundane software features into a thrilling experience. 

My product narratives are a hearty blend of market analysis, customer empathy, and the occasional perfectly timed meme to pique customer curiosity. 

I strive to create user-centric content and campaigns that drive product adoption, put the "fun" in brand awareness, and fuel business growth faster than a caffeine-fueled startup team. 

Always in pursuit of understanding customer needs and showcasing product value, I'm on a quest to make the tech world a more engaging and delightful place, one product at a time.

Stitchflow

Growth Marketing Manger 

ZenABM

Growth Marketing Manger / Evangelist 

Consulting Early-stage B2B SaaS with growth marketing initiatives. Setting up their GTM strategy for a quarter and managing their team as a fractional CMO. 

Help them with SEO, Performance Marketing, ABM, Free Tools, Partnerships, and  Events.

GTM Consultant

Asnap

Micro SaaS Builder 

UprootSecurity

GTM consultant 

Venngage

● Increased SQLs by 20% through targeted ABM campaigns leveraging LinkedIn Thought
Leadership ads and strategic outreach.

● Expanded market reach by driving partner acquisition strategy and co-marketing
initiatives.

● Led multi-channel pipeline generation initiatives, integrating ABM, partnerships, and
event marketing.

● Developed sales enablement programs, optimizing outreach sequences and
conversion strategies.

Growth Marketing Manager

Gallabox

● Scaled ARR from $500K to $1.7M and tripled the customer base from 500 to 1,500.

● Consistently generated 90% of quarterly pipeline targets through ABM and inbound
marketing.

● Launched ABM campaigns securing high-ticket customers, increasing deal size and
LTV.

● Led Growth team, optimizing onboarding and activation strategies for revenue growth.

● Established a reseller partnership channel in Dubai, driving new revenue streams.

● Built 30+ high-converting landing pages and executed programmatic SEO, creating
150+ targeted pages for TOF traffic growth.

● Spearheaded event marketing, securing strategic industry participation.

Product Marketing Specialist

Storytellers Tribe

Helping with organizing local events for the community.

Handling end to end paid media for all offline/online events, workshops and SUMMIT.

Working with the content & community engagement teams to improve digital & organic presence of the tribe.

And working along with the outreach team to bring in high profile speakers for all kinds of events.

Head Of Marketing

SaaStock

1. Moderating Facebook Group and Bringing High Profile speakers to the Event

2. Working closely with Media companies for Cross Event Promotion

Global Events Volunteer 

CaddyCode Solutions

Responsible for Product positioning, product messaging, competitive differentiation, and aligning sales and marketing teams to work cohesively in generating & sealing the deals.

Also responsible for creation and execution of end-to-end marketing campaigns to position our products as solutions for our customers and partners worldwide.

Handling the entire process from product marketing strategy to product development, product launch, go-to-market strategy and tactics.

Working along with product development team to create marketing communication strategies for the brand/product (team player). 

Developing product marketing strategies along with Marketing Director to target various geographical locations.

Bringing marketing ideas together and executes them to increase social presence and visibility of the product.

Junior Product Marketer 

Product Marketer | Helping SaaS Companies Grow Exponentially | Building Micro-SaaS | Builder : Clipboard Archive (Chrome Extension)

Thanks for being here : )

I’m Nihal - #TheSaaSGuy 😎

So much in love with SaaS that I end up bringing every conversation to SaaS products. Sometimes also convince you on purchasing few (lol just kidding)😂😂

The best thing I can do for your business is execute GTM strategies 🚀 with no fluffy ideas; keeping it real and straightforward

I’m also good with handling SEO, PPC, Google ads & social media marketing.

Throughout my career, I’ve taken initiatives to set marketing operations in the right direction (of course channeling it towards ROI), whether it is taking a leadership role or handling multiple projects/clients at the same time, I don't leave any stone unturned. 

The three Mantras I follow in my Day to Day life to make things work 

Listen More, 👂

Know More,

Do More,

According to me, Marketing is a mix of science 🔬 and art 🎨 . Therefore you can see an innovative storyteller 🧞 with a data driven approach in me while brainstorming for marketing plans. 

I am best at understanding the user requirements/inputs and giving them a tailor-made solution based on their buyer’s persona or ideal customer profile.  

I love to solve problems of real business in a competitive market.

Things I’m Updating on Day to Day Basis 

🧘🏻‍♂️ Product Positioning 
🚀 GTM Strategies. 
💰Demand Gen 
 📊Product Adoption 

Toys I am fond of : 

Email Marketing - Sendgrid, Zoho Mail, MailModo, Mailchimp, 
WhatsApp Marketing - Gallabox 😅 (Shameless plug)
CRM - Zoho, Hubspot
Marketing Automation - Zoho, Hubspot

In my current role at Gallabox, I've been executing new SaaS product launches, setting up GTM strategies, and fostering a community centered around shared values rather than mere sales.

On a side note: I was featured in the Bullseye Framework article for SaaS SEO strategies. 
Trust me It’s me -> https://www.designwithvalue.com/bullseye-framework

On a typical weekend you can find me playing Cricket, attending SaaS Events & Meetups, connecting with like-minded people, and talking with them for hours. 

What say now?

Can we get some Coffee or a plate of Biryani (I’m Fond of it 😂) to talk about Growth Hacking, B2B SaaS Marketing, GTM Strategy, Performace Marketing or Building your Event Strategy 

Hit me up or just email me : reachoutnihal@gmail.com

You can easily book calls with me, Right here : https://calendar.app.google/CPjKX5uajWpxXdvLA

taplio

The Battle

Santhoshi Natarajan

Nihal Ahamed M

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?