Santhoshi Natarajan

Vue.ai

Senior Product Marketer

Mad Street Den

Peak Community

Member

Dataflo

• Manage cross-functional teams to create and implement innovative go-to-market strategies for Dataflo product
• Conduct extensive market research and competitive analysis to identify opportunities and refine positioning
• Develop compelling marketing collateral, including ebooks, and sales enablement materials
• Collaborate with sales, customer success, and product teams to ensure alignment and optimize marketing efforts
• Establish framework for tracking and measuring marketing KPIs, resulting in data-driven decision-making and improved campaign performance

Product Marketer

Hippo Video

• Secured a lateral promotion to Product Marketer based on outstanding performance as a Content Strategist
• Orchestrated product launches and managed webinars and promotional campaigns to increase user engagement and acquisition
• Worked closely with product and engineering teams to stay informed on product updates and ensure seamless communication to customers

• Crafted engaging and informative content, including blog posts, web copy, video scripts, ebooks, and case studies that drove brand visibility and customer engagement
• Developed a content calendar and managed the editorial process to ensure consistent messaging and timely publication
• Collaborated with the design team to create visually appealing and shareable content assets
• Analyzed content performance metrics and utilized data to optimize future content initiatives
• Implemented SEO best practices to increase organic search traffic by 35% and improve keyword rankings

Content Strategist

Manya - The Princeton Review

Sr. Verbal Faculty

RELX Group

Management of a Journal lifecycle by taking complete onus of journal workflow (online and print) starting from the editorial,production, planning to publication. Preparing and maintain reports, outline publication timeline, allocate and monitor journal publication within the specified budget.

Journal Manager

Amazon

Senior Catalog Specialist

Responsible for auditing website detail pages to fix data quality issues, sourcing, processing and uploading product information. Involved in smart, analytical execution of concepts to increase productivity. Directly interacting with the fulfillment centers and sellers to understand and fix customer issues and catalog errors. Write SOP’s and document other process improvements initiatives. 
Mentoring and guiding new team members and bring them up to speed with the new process and ensure quick ramp-up.

Catalog Specialist

Good Eastern Co.Pvt. Ltd

Assistant Manager

TDP Technologies Pvt.Ltd

Web Designing and Content Writing
Developing SOP
Research and Analysis on generic drugs
Retouching web layouts
Business development through vendor communication

Web Designer

Product Marketer | Passionate Narrator | Mom | Ex-Amazon

Creative Product Marketer with a knack for turning even the most mundane software features into a thrilling experience. 

My product narratives are a hearty blend of market analysis, customer empathy, and the occasional perfectly timed meme to pique customer curiosity. 

I strive to create user-centric content and campaigns that drive product adoption, put the "fun" in brand awareness, and fuel business growth faster than a caffeine-fueled startup team. 

Always in pursuit of understanding customer needs and showcasing product value, I'm on a quest to make the tech world a more engaging and delightful place, one product at a time.

Mohamed Shawky محمد شوقي

Confidential

Information Technology Expert- خبير التكنولوجيا

GIS Drones™

GIS Drones based in Dubai, is a leading provider of drone-powered solutions across various industries in the UAE and the Middle East. Established in 2020, the company specializes in surveying, mapping, surveillance, and AI-based drone data analysis, delivering high-quality and innovative services to enhance operational efficiency.

Achievements:
- Grew company revenue from zero self-funded to 10x in 4 years.
- Increased business to 7 drone technology verticals.
- Expanded the market from UAE to Oman and North Africa.
- Automated business and operational processes.
- Focused on Research & Development and AI applications.
- Successfully led the company to full acquisition and exit.

Founder & CEO - مؤسس ومدير تنفيذي

Roads and Transport Authority

Roads and Transport Authority (RTA) Smart Services department enhances urban mobility through innovative digital solutions and user-friendly mobile
applications.

Achievements:
- Accountable for the quality of the top 3 major RTA apps, valued at 30 million Dirhams.
- Helped improve adoption levels by 25%, reduced complaints by 50%.
- Helped Smart Services achieve organizational performance targets & KPI scores.
- Managed all internal audit activities and closed 100% of the identified gaps.
- Co-developed Smart Services applications' quality guidelines and criteria based on Dubai Digital and international standards.
- Executed the Artificial Intelligence ChatBot project quality for 60+ services.

Chief Technology Specialist - أخصائي رئيسي في جودة التقنيات

Amazon Business

- Founded the company and managed it as the Chief Executive Officer
- Achieved multi-million Dirhams revenue starting by personal seed investment
- Establishing a powerful supplier network, as well as over 10 engagements with reseller portals in the UAE
- Achieved remarkable increase in the customer life time value and reduction in the customer acquisition
- Stellar in developing sophisticated integration solutions between Magento, Noon, Amazon and Souq
- Recorded the highest sales revenues from only organic search with minimum digital marketing budget

CEO of Kanary Gifts

ADNOC Group

Served as project manager with a primary accountability for overseeing quality assurance and strategy development. Implemented standards and procedures in compliance with ISO 9001 and CMMI standards. Led multiple projects such as: Mobility Project Infrastructure & ADCO People Search

Accomplishments:
- Qualified IT division for ISO 9001 certification & CMMI certification in 18 months
- Implemented change management strategy leveraging a structured methodology
- Overseeing solution development, tech platform, & system architecture
- Supervised delivery processes for project schedule, quality management, & communications.
- Identified improvement areas & implemented measures to maximize customer satisfaction.

Senior Project Manager

Universal Knowledge Solutions, Inc

Analyzed and developed ADCO MAXIMO e-learning content using ASSIMA e-learning tools and instrumentally utilized ATS to clone MAXIMO processes and develop an exact simulation of the real-time work flow. Performed analysis on the King Fahad University of Petroleum & Mineral project (KFUPM). Drove
quality of the final e-content, applying the web quality standards, instructional requirements and customer needs. Hosted the final e-content on the LMS (WebCT, ASSIMA Change Management System) and defined the courseinstructor rules. 

Accomplishments:
- Administered ADCO LMS system users and courses; Generated weekly stat reports. 
- Successfully managed the remote outsourced team development processes for projects. 
- Developed tutorial-based simulations & animations; added content & voiceover synchronization.
- Embedded SCORM coding into courses to support e-content tracking; Optimized eXact templates.
- Designed e-content base structure & development process flow; Developed customized layout

Senior Consultant

Bibliotheca Alexandrina

Accountable for all technical deliverables, project plan, financials, projections, issue/dependency tracking, resourcing and timescales and responsible for managing multiple stakeholders.

Accomplishments:
- Developed & managed 3 conferences websites in collaboration with
conference administrators.
- Co-developed organization website using advanced Microsoft platforms and
technologies.

Senior Software Engineer

I employ Drones to increase your ROI | Expert in Drone Inspection and Surveying | Founder of GIS Drones | Coach & Speaker | Check Links in Featured 🔻

IT Executive Expert | Drones | AI | EduTech | PropTech | IT Management | Serial Entrepreneur | Speaker & Educator

With 23 years of experience and a Master's in IT Management, I leverage my expertise to drive innovation in AI and drone technologies to maximize ROI. As a serial entrepreneur and former executive at ADNOC and RTA, I lead teams to position organizations at the forefront of digital transformation.

Throughout my career, I have founded and successfully exited two startups: GIS Drones and Kanary Gifts. At GIS Drones, I transformed building inspections in the GCC region, helping clients like DEWA, Du, Masdar, Aldar, and Emaar reduce costs by 50% while enhancing safety and efficiency.

Recognized as a top leader in the drones industry by Aviator Middle East and one of the top 6 innovation startups by the Dubai Airshow, I actively create content on LinkedIn to educate and inspire others.

I have spearheaded several tech-driven initiatives, including developing an AI chatbot for RTA, implementing an intelligent traffic monitoring system with Sharjah University, and launching a smart drone inspection system for high-rise skyscrapers.

I am open to work opportunities, speaking engagements, and consulting in advanced technology domains.

CoFounder & CEO

In September 2020, I founded GeoDrones Aerial Services, a Dubai based Commercial Drone Services & Solutions Provider, commissioned with a mission to provide superior quality Drone Services to customers across the United Arab Emirates & the Gulf region.

In less than 1 year, I’ve successfully managed to create corporate collaborations with Abu Dhabi and Dubai governments and delivered multiple major projects to high profile companies in topology surveying, bathymetric and solar panels inspection.

I aim to position GIS Drones to be the Industry Leader in Commercial Drone Services across United Arab Emirates and the GCC region, and is always in the duel to preserve, uphold and be conversant with the advancements in Drones.

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Santhoshi Natarajan

Mohamed Shawky - محمد شوقي

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