Soul First. Strategy Second. | Akashic Life & Leadership Coach | Visionary leaders finally feel the success they’ve already built through Soul Alignment | Creator of the Akashic 5D Experience 💫

High-performing leaders don’t burn out from success.
They burn out from continuing to operate inside something that no longer fits.

When results look strong on paper, but decisions keep draining energy, that’s not fatigue.
It’s a signal you’ve been overriding.

Signals repeat until you stop.

I work with high-achieving leaders who have already optimized strategy, systems, routines, and mindset, yet still feel a quiet drag they can’t solve by doing more.

Nothing is “wrong.”
Something is outdated.

What I do:

I help leaders identify the unconscious pattern and structural mismatch driving decision fatigue, stalled momentum, and misdirected effort, then correct it at the source so decisions become final and direction holds.

I do this as an Akashic Life & Leadership Coach, using the Akashic Records as a diagnostic tool, not a philosophy, to see what strategy alone can’t.

This is not mindset work.
It’s not motivation.
It’s source correction.

What changes when the source is corrected:

• Decisions stop being revisited
• Misaligned roles, offers, or strategies get shut down
• Effort drops without loss of momentum
• Leadership feels simpler, not heavier
• Success stops costing health or identity

I learned this work through lived consequence, not theory.
After losing my home, my partner, and my sense of direction, clarity stopped being optional.

It became structural.

Today, I do this work inside The Akashic 5D Experience💫, a private, multi-session container for leaders who are done circling and ready to choose from their true operating system.

Clients experience results like:

• Cleaner decisions in half the time
• Revenue growth without burnout
• Promotions and pivots that hold
• Teams that feel the shift before it’s announced

If you’re done fixing strategy and ready to correct what it’s built on, start with the Featured section or message me directly.

Sandra J Wilson

Grief doesn’t confuse you. It splits you in two.

Part of you wants to move forward.
Another part wants everything to stay exactly the same.

So you think harder.
Plan more.
Try to reason your way out of the discomfort.

That doesn't work.

Truth doesn't come from arguing with yourself.
It comes from listening to what your system already knows.

Grief strips away your tolerance for pretending.
 
What no longer fits becomes impossible to carry.
That’s when clarity starts returning.
 
Not because you force it.
Because you stop fighting it.

There are seasons when loss temporarily disrupts your inner voice.

When that happens, the work requires a different level of understanding.

I make space for one client in that season at a time.

Quietly. Intentionally.

The details are in the Featured section or https://lnkd.in/eykHBzDg

Your body already knows the answer.

Soul First. Strategy Second. | I identify the root pattern shaping your decisions, then recalibrate it | Akashic Life & Leadership Coach | Certified Soul Realignment® Practitioner

Your body already knows the answer.
 
Your mind just hasn’t agreed yet.

That disagreement is what people call indecision.

It’s the mind arguing with a truth the body has already accepted.
And that internal conflict burns more energy than action ever could.

This is why leaders feel tired without doing much.

They’re not overwhelmed by options.
They’re resisting what their system already knows.

Your Soul Blueprint doesn’t give you new answers.
It removes interference.

And when the noise clears, decisions don’t require effort.
They require honesty.

This is the work I do in a private client experience.

If this is something you’ve been living with, start with the Featured section.

After loss, the mind doesn’t want truth.
It wants guarantees.

So it replays conversations.
Reviews decisions.
Runs scenarios until everything blurs.

I thought that was intelligence.
It wasn’t.

It was grief trying to manufacture certainty.

Here’s what I learned the hard way:
Guarantees don’t exist.
Truth does.

And truth doesn’t come from thinking harder.
It comes from listening to what your system already knows.

The real cost of avoiding truth isn’t confusion.
It’s exhaustion.

Most people who say they’re “tired” aren’t overwhelmed.
They’re negotiating with something they already know is true.

And that negotiation is relentless.

So I’m curious:
If you’re honest with yourself, what truth are you still trying to outthink?


Energetically I only work with one grief client per month. 

If this is you, https://lnkd.in/eykHBzDg

You keep clearing your inbox. But, when was the last time you cleared your energy? (or for me, the fruit fly that appears in my video) 😂 

Frequency carries residue, especially after heavy calls.
 
Simple rituals keep your signal clean.

Why you would use the  ⚡️Energetic Hygiene Toolkit ↴

 → Your focus drops after meetings, even when your calendar looks manageable.
 → You pick up other people’s urgency, then feel wired and tired.
 → You are great in the morning, then your edge fades by mid-afternoon.
 → Your body feels “full,” but you cannot name why.

 
What it changes ↴
 → Faster mental recovery between calls.
 → Less emotional carryover from other people’s stuff.
 → Clearer decisions because your signal is clean.
 

When to use it ↴
 → After tough conversations, before presenting, between back-to-backs, and at the end of the day.
 → Any time your field feels noisy, or you notice you are solving problems that are not yours.
 → Five minutes or less, no special gear, works in real life.


You don’t need more grind, you need cleaner energy. 

I built six one-page tools to clear, reset, and raise frequency while leading.

What’s inside ↴

 ⌛️Daily Frequency Reset
 ⚡️Energetic Hygiene Toolkit
 💫Vital Force Energy Audit
 🔥Raise Your Frequency Playbook
 😇21-Day Soul Frequency Challenge
 🌟Energetic Boundaries for Leaders

Get the Energetic Hygiene Toolkit inside 🌟 The Energetic Leadership Series, $11.

 Link in Featured

♻️ Repost to help your community 
🔖 Save it to come back to it later

Most resistance isn’t fear. It’s a pattern.

Your mind keeps pushing, but your body keeps pulling back. 

That tug of war drains more energy than the decision itself.

Clarity feels slippery for one reason. 

You keep trying to choose from the same internal structure that created the problem.

High achievers do this all the time. 

They call it discipline. 
It is repetition.

When you stop overriding the signal, decisions get clean fast, then momentum returns. 

Not because you tried harder, but because you stopped repeating what was never true for you.

This is the work I do inside the Akashic 5D Experience💫.

If this hits, go to my Featured section and start there.

She called it an “acting” role.

Temporary. 
Transitional. 
“Just until we find the right person.”

So she said yes.

Not because she wanted it, but because:
The team needed stability.
The timing “wasn’t right.”
Clarity would come later.

From the outside, it looked like progress.
Title, authority, visibility.

Inside, January after January felt heavy.

Here’s the part most high-achievers hate admitting.

She was not confused about whether the role fit.
She was waiting for certainty she was never going to get.

In my work, this is one of the most common energy leaks I see in leaders.
 
Not the job. 
The negotiation.

Your system can only run “temporary” for so long before it starts charging interest.

The shift happens fast once they choose.
 
Either fully claim it, or step out.

Not because the job changes.
Because the inner argument stops.

Try this today: ↴

Name the role you are “temporarily” holding.
Write one sentence you keep repeating to justify staying in limbo.
Then answer this:
What decision would you make if certainty was not a requirement?

If you want the deeper root, I look at this through your Divine Soul Blueprint, including your Energy Center (your soul’s purpose) and the patterns that keep you over-responsible, over-accommodating, or quietly resentful.

If you are ready to stop negotiating with what you already know, DM me “ROLE” and I will tell you if The Akashic 5D Experience💫 is the right next step.

High performers love to collect skills.
 
New certifications. New strategies. New tools.

But the smarter you try to get, the further you drift from the brilliance you actually own.

Your real genius isn’t learned.
 

It’s remembered.


It is the thing you do without thinking.
 
The thing others struggle with, but you do in your sleep.

The thing you secretly downplay because it never felt hard enough to count.


This week’s Rethinking Your Reality breaks open why your genius is energetic, why strain kills it, and why ease is the proof you keep ignoring.


Read it here 🤓 ↴

Why your brilliance isn’t something you learn — it’s something you remember. High achievers love to chase mastery. Another certification, another stra

Open article: Trying Harder Is Blocking Your Real Genius — Edition #11 by Sandra J Wilson • 3 min read

Trying Harder Is Blocking Your Real Genius — Edition #11

High achievers don’t hate endings.
They fear what endings force them to admit.

That something worked.
And now it doesn’t.

So they hold on.
Refine.
Maintain.
Rescue.

They call it resilience.
But energetically, it’s avoidance.

Because what you refuse to end doesn’t stay neutral.
It starts charging you.

Time.
Clarity.
Authority.
Creative power.

Strong leaders don’t cling to what’s complete.
They release it before it drains the field.


This week’s Rethinking Your Reality. Leadership Edition breaks down why endings aren’t collapsing.

They’re calibration.


Read it here 🤓 ↴

Why letting go is the most advanced leadership skill there is. Leaders are trained to hold on. To stabilize, sustain, scale, and save. We celebrate re

Open article: Holding On Is Draining Your Leadership Right Now — Edition #12 (Leadership Edition) by Sandra J Wilson • 3 min read

Holding On Is Draining Your Leadership Right Now — Edition #12 (Leadership Edition)

If you’re torn between two options, congrats.
You’ve found your favorite hobby. 

Negotiating with yourself.

Instead:

Name the decision you keep revisiting.
Ask, What am I trying to talk myself into?

That’s the pattern.
 
Approval has a way of pretending it’s “logic.”
Choose relief, not applause.
 
Your nervous system will confirm it fast.


 Orientation first. Strategy second.


What decision are you currently renegotiating for the tenth time?

My story began in a bank. Not the most glamorous place to learn marketing, but it taught me something crucial: precision matters. Over the years, this lesson has helped me turn data into decisions, leads into clients, and one-off customers into loyalists. I’ve learned to read the numbers, build effective systems, and create campaigns that don’t just look good but truly deliver results.

Eventually, I left because I wanted to bring that same data-driven approach to the businesses that need it most: growing brands refining their strategy and small businesses building from scratch.

Now, I help turn marketing into something that works consistently. From email campaigns that convert to lead generation, market research, SEO, and content that sounds genuinely human, I make sure the work gets done right. Plus, I set up automation to take care of repetitive tasks so you don’t have to. I don’t just tick boxes; I focus on understanding your target audience, what drives their decisions, and how to turn interest into loyalty.

With five years of experience, I’ve worked across B2B and B2C outreach, outbound and inbound campaigns, and behind-the-scenes strategy. In all cases, my approach stays the same: data-driven, creative, and built to last.

My banking background means I’m detail-oriented and results-focused. I track what works, adjust what doesn’t, and always think a few steps ahead. But I also bring fresh ideas, ask the right questions, and get genuinely invested in your success because that’s how I’m built.

Based in Leeds, I work with clients across the UK and worldwide.

If you’re looking for someone who gets both the strategy and the execution, let’s talk.
edemkaren9@gmail.com

Karen Edem

Just dodged a bullet and I need to share this



I got an email from what looked like a legit recruiter.
Professional tone. Company name I recognised.
A link to book an introductory call.

I was excited and clicked the link on my phone without thinking twice.

That’s when it got weird.

The page asked me to sign in with Facebook to schedule the call.
Facebook. For an introductory call.

Something didn’t feel right.

So instead of rushing ahead, I took a few minutes to actually look up the company. Found their page here, grabbed a real contact email, and reached out directly.

The recruiter replied:
“That link didn’t come from us.”

Someone is impersonating recruiters and collecting personal data while people think they’re one step closer to a job.

And here’s the scary part.

When you’re job hunting, especially when you’re stressed or desperate, you’re vulnerable. Scammers know this and prey on it.

So consider this a PSA:

Real recruiters do not need your social media login to schedule an interview.
If your gut says something feels off, listen to it.
Take five minutes to verify who you’re actually talking to.

Those five minutes can save you a massive headache later.

Stay safe out there.
And if you’ve experienced something similar, share it. We’ve got to look out for each other.

Anyone else run into weird stuff like this?

-----------------------------------------------------------

I’m Karen. I do marketing things → emails, social media, automation, whatever. Businesses seem to like it. Sometimes I explain memes to brands. It’s fine; we’re all just floating through space anyway. 🤷

Marketing Executive | I do marketing things → emails, social media, automation, whatever. Businesses seem to like it. Sometimes I explain memes to brands. It’s fine; we’re all just floating through space anyway 🤷

You can have a 1,000,000 strategy, but if your belief multiplier is 0, your result is 0



We talk about strategy, ROI, and KPIs. 
But we rarely talk about the mental fuel that sustains them.

For me, that fuel is affirmations.

Not the surface-level "good vibes only" thingy. 
The deep, recurring intentions that actually change how I show up when no one's watching.

These are the affirmations I reinforce daily:

>> I execute at a high level without sacrificing my inner peace.
>> I am a skilled professional who delivers real, measurable value.
>> I attract clients who respect my work and pay accordingly.
>> Every project is a chance to demonstrate my expertise.

The key isn't just saying them. 
It's believing them enough to let them change how you show up.

Happy new week, LinkedIn 

-----------------------------------------------------------

I’m Karen. I do marketing things → emails, social media, automation, whatever. Businesses seem to like it. Sometimes I explain memes to brands. It’s fine; we’re all just floating through space anyway. 🤷

I don’t need a productivity app. I need my mum.


If you didn’t spend your childhood Sundays in a church hall while your mom spent three hours “rounding up” conversations after service, did you even grow up in an African household?

...Then:
Up at 5 AM.
Compound swept.
Church from 8 AM to whenever God decided we were done.
Sunday rice.
Visiting relatives.
Homework.
Bed by 8 PM.

...Now
Wake up at 11 AM.
Spend 30 minutes deciding if I should be productive.
Stream live service.
Order brunch.
Feel guilty for not being productive.
Take a nap.

I bet you I was more productive on Sundays at 10 than I am now, even when I had zero control over my schedule.

African parenting: Preparing you for corporate life since forever. 😅

What’s your most unforgettable Sunday memory growing up?

#SundayVibes #AfricanParenting #GrowingUpAfrican

Apparently, the flu didn’t get the memo about my plans.



One minute, you’re the CEO of your own empire.
Crushing emails.
Checking off goals.

Next, you’re taken out by the flu.

But... I've got meetings that can’t be rescheduled and emails that won’t write themselves.
So here we go, powering through with tea, determination, and far too many tissues.

Current score:
Flu: 1
Me: 0

So we hit 12-21% click-through on our latest email campaigns.



I know, I know, metrics aren't everything. But stay with me.

That is well above the industry average of 2 to 3%.
Where most emails get lost in spam folders or the “promotions” tab. 

The difference was not a flashy template.
It was a shift from noise to genuine connection.

We stopped trying to convince and started having real human conversations.
We replaced high-pressure sales tactics with thoughtful human prompts around self-leadership, growth, and integrity.

That brought: 
More clicks.
More people showing up.
More tickets sold.
Referrals coming in without even asking.

This proves that strategy combined with authentic human connection is not just a nice idea. It is what delivers results.





---------------------------------------------
I’m Karen. I do marketing things → emails, social media, automation, whatever. Businesses seem to like it. Sometimes I explain memes to brands. It’s fine; we’re all just floating through space anyway. 🤷

Your marketing funnel isn't a funnel. It’s a bucket with a massive hole in the bottom.



Most people try to fix the leak by pouring in more expensive water.
I prefer to just plug the hole.

I recently saw a client pull a 34% conversion lift by finding the "leak" in 2 hours. 

This wasn't through complex data modelling. It was through a direct approach to feedback.

They asked one uncomfortable question: "What almost stopped you from buying?" 

Apparently, the value proposition wasn’t clear, which caused 60% of people to drop off in favour of alternatives.

Stop marketing in a vacuum. Start here:

1. Pick up the phone and call your best customers. 
Ask them what would make your product a "no-brainer." This is worth more than a year of market research.

2.  Set an automated email to go out 60 minutes after a purchase with just one question.

3. A simple Google form on your thank-you page will get you a 20%+ response rate every time. Make sure to catch them while they are still "hot."

4. Go to your niche subreddit and search for "I hate [competitor]" or "Why is [process] so hard?"

5. When someone tries to leave your checkout page, ask them why. You will be shocked how many people say "the shipping was too high" or "I got confused."

The "uncomfortable question" is simple: "What almost stopped you from buying?"

Every answer you get is literally money left on the table.

What are you asking your customers this week? 

📌 Save this for later. (You will want this list the next time your conversion rate stalls.)


-----------------------------------------------------------
I’m Karen. I do marketing things → emails, social media, automation, whatever. Businesses seem to like it. Sometimes I explain memes to brands. It’s fine; we’re all just floating through space anyway. 🤷


#CustomerResearch #ConversionOptimization #MarketingStrategy #Ecommerce

11 tools that show what your customers do when you're not watching



You can either guess what your customers want or actually find out.
Here’s what I use:

To see how people behave on your website:
Google Analytics 4, Hotjar | by Contentsquare, and Fullstory. 
FullStory records real sessions, so you can watch how people click around, get stuck, and sometimes leave. It’s a bit uncomfortable to watch, like seeing yourself on video, but it’s one of the best ways to learn what’s really happening.

To find out where your audience spends their time:
SparkToro. Just type in your audience, and it shows you the podcasts they listen to, the sites they visit, and who they follow. No need for surveys.

To keep an eye on your competitors (the legal way):
Semrush and Ahrefs. See which keywords they rank for, what content works well for them, and where their traffic comes from. If they’re doing well, it’s worth understanding why.

To ask your customers directly:
SurveyMonkey and Typeform. Sometimes the best way is to simply ask, “Why did you choose this?” The answers can be surprising.

To check if people care about your idea:
Google Trends and Glimpse. Before spending months building something, see if people are actually searching for it. Glimpse helps you spot new trends early, so you’re not always catching up.

To listen to what people say when you’re not around:
Brandwatch and Hootsuite Insights. People talk about your brand and industry online, sometimes honestly and unfiltered. Reddit, Inc., for example, can be tough but very revealing.

To get clear charts for your presentations:
Statista and IBISWorld. When you need to show that your market is growing to get approval or budget, these come in handy.

But ... these tools don't replace a real conversation with a customer who just bought (or almost bought) from you. They just make sure you're asking the right people the right questions.

What am I missing that you can't live without?

#Marketing #SmallBusiness #CustomerResearch #MarketingTools

This week, I was waiting for a yes. I got a no instead.



It stung more than I expected, maybe because the weather here matched my mood, or maybe because I just really wanted it.

But the week wasn’t all heavy.

I started exploring Substack (still figuring it out), had some other wins, and reminded myself that some things I get, some I don’t, and some are still on the way.

So this weekend check-in is just to say: I see you. 
The people who interact every day with my posts, even when they aren’t viral.
The ones who engage when it’s just 4 likes and a comment. 
You’re the reason I haven’t given up on this platform.

Let’s run it back next week.




---------------------------------------------
I’m Karen. I do marketing things → emails, social media, automation, whatever. Businesses seem to like it. Sometimes I explain memes to brands. It’s fine; we’re all just floating through space anyway. 🤷

taplio

The Battle

Sandra J Wilson

Karen Edem

Followers

Posts

Engagements

Likes

Performance ScoreSandra J Wilson's LinkedIn Performance

Performance ScoreKaren Edem's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Sandra J Wilson

Karen Edem

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sandra J Wilson's LinkedIn Performance

Performance ScoreKaren Edem's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreSandra J Wilson's LinkedIn Performance