Red Rover

Founder

CYMATRAX	
Biotech SaaS transforming audio experiences through advanced technology, fostering enhanced memory, reduced stress, and heightened focus for optimal productivity. 

Product Designer
Enhanced user experience by addressing usability issues and executing strategic design processes, including stakeholder interviews and design system evolution.
- Prevented a potential $100,000 annual revenue loss and 175 customers, saving 240 developer hours, and avoiding a 2-month project delay by emphasizing user-friendly designs and workflow.
- Drove a UX redesign and design system implementation, ensuring brand consistency. Established a unified identity, potentially expanding market share in brand initiatives for the company.
- Mitigated dissatisfaction, resolving 22 usability issues, fostering ongoing feedback in stakeholder interviews, and enhancing clarity and information architecture for a intuitive product experience.

WAGS UNITE	
A social meetup app connecting dog owners through vibrant community and positive experiences. 
  	
Product Designer
Elevated UX, launched app at WebSummit 2023, attracting investors, driving expansion, and loyalty.
- Uplifted user experience, advancing accessibility with a 90% improvement. Revitalized screens, encouraged collaboration for streamlined interfaces and intuitive design enhancements.
- Debuted app at WebSummit '23, revealing growth potential with a favorable user experience. Enhanced information architecture and optimized designs, attracting investor attention.
- Optimized clarity, minimized errors and accelerated development, saving 320 work hours. Organized screens and fostered collaboration, improving workflows to enhance team's efficiency.

Product Designer

Mission Box Solutions

Catalyzed growth and visibility, revitalizing engagement by tripling brand recognition and amplifying web traffic through strategic marketing initiatives.

- Boosted platform engagement by initiating, designing, and launching three educational e-books, resulting in 500+ email sign-ups and 100+ leads within 24 hours, enhacing customer attraction..

- Amplified brand awareness 3X through strategic content placement on industry blogs, podcasts, and online magazines; yielding increased visibility and recognition among the target audience.

- Increased website traffic by  50% through analyzing organic content strategy, crafting targeted content for personas, and mapping buyer's journey—boosting online visibility and engagement.

Marketing Strategist & Senior IT Recruiter

Full Desk Technical Recruiter

Cadensi

Inspired client growth by developing compelling storytelling-focused content, fostering brand loyalty, and substantially increasing web traffic for enhanced online visibility and engagement.

- Transformed social media engagement, captivated the target audience, and achieved a 2,200% growth rate over two months by developing a storytelling-focused content strategy for clients.

- Pioneered and executed a B2B subscription-based social media platform, slashing planning time from 3 days to under 15 minutes monthly in four months, ensuring posting consistency for clients.

- Heightened brand recognition by 80% between 12 clients, strategizing and designing 1,700+ visuals over 12 months, enhancing online visibility and engagement.

Social Media Strategist

Air Essentials, LLC

- Streamlined the delivery of service presentations to a digital format, improving customer communication by 30%

- Increased sales ROI by over 40% through cross-functional team meetings, feedback, and collaboration

Executive Sales Manager

STARK Industries

• Project Build Out - Planned, organized, and executed the build-out of a new location including the coordination of contractors and vendors, monitoring to ensure costs and timelines stayed on track, and implementation of new systems and processes to improve efficiency and reduce operating costs.

• Contributed to strategy development by identifying 200+ product opportunities, and creating partnerships with 30+ third-party vendors, to accelerate time to market by 2 months. 

• Conducted a series of meetings with key stakeholders to solve complex project scheduling issues and establish 100% project track realignment.

• Counseled support teams to ensure issues and client feedback were addressed, resulting in a 25% increase in customer satisfaction.

• Streamlined the design revision process by 50%, reducing the time to complete design requests from 2 weeks to 1 week, by creating a design request form and a monthly design revision calendar.

• Spearheaded directing teams to address client issues, resulting in a 25% increase in client satisfaction.

Assistant Program Manager

🔥 Product Designer | 3 Years of Visual Design Excellence | Proficient in Figma & Protopie✨ | Open to Remote Opportunities

I'm a Product Designer with 5+ dynamic years crafting impactful designs in SaaS, social apps, tech recruitment, and startups. 

I've averted $100,000 in potential losses, launched an MVP app at WebSummit, and 3X brand recognition through strategic marketing. I also recently obtained certifications in HTML/CSS and am currently learning Javascript.

Most recently, I played a key role in improving the user experience of a bootstrapped Biotech SaaS startup by tackling usability issues and implementing strategic design processes, which included conducting stakeholder interviews and evolving the design system. Drove a UX redesign and the implementation of a design system to ensure consistent branding, thereby establishing a cohesive identity that could potentially enhance the company's market share in brand initiatives.

I specialize in designing intuitive and engaging digital products, with a primary focus on language learning apps, travel planning apps, and recruitment marketing software. 

As a Product Designer, I excel in both UX and UI design, particularly emphasizing information architecture, accessibility, and skeuomorphic elements. My sweet spot lies in creating consumer-facing experiences for adult users. I thrive in remote work environments and prioritize collaboration with developers, marketers, and leadership. 

My problem-solving expertise centers around AI integration, innovation, differentiation, and ensuring optimal usability and accessibility. Proficient in Figma, Protopie, and Marvel, I am committed to continuous learning, including expanding into web development with HTML, CSS, and JavaScript.

I'm open to fully remote, flex-schedule opportunities. Please send me a DM or email me at sanders.samc@gmail.com.

Samantha Sanders

Teaching Lab

As the Manager of Facilitation Engagement at Teaching Lab, my primary role is to create an inclusive and engaging experience for our coaches and facilitators throughout their journey with us. As Teaching Lab continues to grow, we need to ensure that we are supporting their professional and personal needs while also connecting them more deeply with our mission and vision.  Throughout this process, I'll be collaborating with stakeholders and establishing feedback mechanisms to ensure our facilitation and coaching program continues to support Teaching Lab's mission to transform teacher professional learning for educational equity.

Manager, Facilitation Engagement

40-40 Sales Consulting Ltd.

Business Brought In 

Talk to me about helping you build your personal or business brand on LinkedIn

Head of Marketing

Krause Center for Innovation (KCI)

The MERIT (Making Education Relevant through Innovative Technology) program has been KCI’s premier professional learning program since 2002. MERIT is a research-based, professional learning program designed to help educators bolster their curriculum with new teaching methodologies and technology-enhanced learning activities to motivate, challenge, and inspire the diverse learners and leaders of the future.

As the Assistant Director, I am responsible for designing, facilitating, and managing the online cohort of learners.

Partnered with the Director to identify program through lines, learning objectives, technology tools, and software programs.

Helmed the online cohort of learners, adapting all instructional components to be presented via synchronous and asynchronous e-learning experiences, receiving an overall 4.7+/5 rating from all participants.

Coordinated the online learning program by designing onboarding and learning processes, establishing communication protocols, managing program’s Learning Management System (LMS), and communicating with internal and external stakeholders.

Managed program social media channels and community outreach, creating 2 to 5 posts per day showcasing program outcomes and driving community engagement from past  and potential future program participants.

Sourced and arranged guest speakers and corporate sponsors for the program, resulting in 3 featured speakers and partnerships with 5 edtech companies.

Recruited applicants as part of a cross-functional team via community outreach and social media, resulting in the largest applicant pool in the past 3 years.

Assistant Director, MERIT Program

Adobe

Represented Adobe Express for Education as a product evangelist at education conferences and on social media.

Facilitated workshops on Adobe Express for Education for educators at Spring CUE 2023, guiding participants through creating an account, designing their first project, and accessing resources.

Connected with educators at the Adobe Express for Edu booth at Spring CUE 2023, showcasing how Adobe Express can be a transformative tool for education, answering questions, onboarding new users, and guiding users through creating designs.

Selected as an ACE Leader of the Month, where the work my students are doing with Adobe Express was featured on their social media channels.  Created compelling content and shared creative Adobe Express projects weekly to learning communities via social media platforms.

Featured guest on the K12ArtChat Podcast, highlighting the intersection of technology and creativity in education.  Lead the weekly K12ArtChat twitter chat including developing thought-provoking questions, responding to participants, and building community.

Provided feedback to Adobe Product Teams on beta features and possible improvements to Adobe Express for Edu based on insights from classroom experience and educator/student needs.

Adobe Creative Educator Innovator

Freelance (Self employed)

I synthesize complex topics and translate them into visually appealing text and images that engage viewers and increase comprehension and retention of information.

Graphic Recorder

I have presented at various conferences throughout the state of California on a variety of topics pertaining to educational technology integration, design thinking, and creativity.

Conference Speaker

Campbell Union School District

Pioneered and launched a new course focused on designing learning experiences that integrate creativity and technology by developing and facilitating 9 new curricula for over 700 learners, including units on podcasting, graphic design, digital storytelling, design thinking, UX design, and video game design, leading to lesson designs and curricula being adopted at multiple sites throughout the organization.

Conducted user research through interviews and surveys with stakeholders, learners, and Subject Matter Experts (SMEs) to identify learning objectives, learner gaps, interests, and essential skills.

Developed course scopes and sequences and clearly explained complex concepts through identifying learning objectives, backwards mapping content, determining essential skills, identifying checkpoints for understanding, designing hands-on activities, and developing project-based assessments.

Produced training videos, custom graphics, content assets, and presentations using Camtasia, Snag-it, YouTube, Google Slides, Adobe Express, Canva, and Google Drawings.

Designed structures and aids to accommodate different levels and modality preferences of learners, provide support to avoid common misconceptions, and to ensure accessibility to material.

Tracked program success and evaluated effectiveness of each unit through observation, participant feedback, surveys, quality of participant deliverables, and participant engagement, resulting in 95% participation and 90% positive feedback from users.  Leveraged analytics to guide decisions and improve lesson content design and effectiveness.

Spearheaded the adoption of 5 new edtech tools for creativity by connecting program representatives with district tech personnel, developing introductory projects and materials, training staff, and piloting programs.

Evangelized content and creations via social media to engage community members and connect learners with local creatives and designers.

Learning Experience Designer

Designed professional development workshops and provided personalized coaching and training for 9 departments to support the acquisition and application of design thinking methodologies and design abilities with the collaboration of a cross-functional team. 

Facilitated collaboration sessions with a 6-person cross-functional team to design quarterly professional development workshops for 40 employees to support content knowledge and application through hands-on exploration, connections to prior experiences, and co-designing materials for immediate use with learners.  Established overall objectives, identified key deliverables for each component, and assigned projects to team members.  Monitored progress throughout project’s life cycle, providing support as needed.

Designed realistic learning timelines that ensured relevant, timely delivery of content that met the needs of the organization and stakeholders.  Provided regular status updates to team and stakeholders throughout projects’ life cycle via Slack and Google Workspace, ensuring on-schedule and high-quality delivery.

Cultivated warm and productive relationships with internal and external stakeholders, promoting trust and collaboration to support the success of the Campbell School of Innovation community.

Organized and launched an annual Innovation Showcase with over 1000 participants and attendees, overseeing all aspects of event planning and execution to deliver a memorable experience.

Design Thinking Coach

Developed and facilitated trainings, designed content and job aids, and provided 1-to-1 coaching to support employees on utilizing technology to support learner content creation and innovation.  Analyzed data to iterate and improve offerings, refine goals and action items, and pivot focus as needed.

Collaborated with a cross-functional, agile team to develop and implement the department’s 3 Year Technology and Innovation Plan to support district scaling and growth of effective and innovative integration of technology, achieving 90% of targeted goals prior to the pandemic.

Managed a team of 10 employees to develop and scale technology and innovation programs at their site.  

Co-lead the design, development, and launch of the Campbell d.Studio, a new innovative professional development space for educators created through the design thinking process as a solution to increasing staff engagement and empowerment through experiential learning and collaboration.  

Collaborated with a cross-functional team to design and launch the Campbell School of Innovation, a design-thinking based TK-8 public school. 

Conducted needs assessment through interviews, observations, surveys, and usage data.  Performed needs analysis to identify opportunities for innovation.

Spearheaded transition to remote learning through guiding a remote, agile team and conducting needs assessment and analysis of all stakeholders.

Created project schedules to onboard and scale organization initiatives and program adoptions for over 5,000 stakeholders.  Utilized data analytics to track performance and usage of content by learners and inform future projects.

Successfully implemented and managed an organization-wide gamified professional development program for over 250 employees.  Conducted needs assessment and analysis to identify 5 learning pathways, leading to the development of self-guided, interactive online content and assessments.

Digital Innovation Coach

Spearheaded the creation and design of all marketing and communication materials for the Innovation Department for both external and internal stakeholders, utilizing a variety of graphic and media creation tools.

Established the branding guidelines for all Innovation Department materials.  Designed and distributed monthly department communication and event marketing materials.

Spearheaded the design and launch of a department website, coordinating with the Director of Innovation to maintain up-to-date content and engaging user experiences.

Managed department Twitter account, promoting community events, highlighting community members, sharing resources, running promotional events, etc.

Organized and participated in outreach activities, including communications development, training, and event planning, to enhance community engagement and connection.  Resulted in recruiting over 200 educators to participate in innovation cohorts, d.Studio events, workshops, community celebrations, etc.

Represented my team at edtech conferences throughout the country, speaking on topics covering innovation, creativity, and future thinking education to audiences as large as 500 people.

Marketing and Community Manager, Innovation Department

#Sketch50

#Sketch50 is a 50 day doodle challenge via social media to help participants build their creative confidence and visual vocabulary while also connecting with one another through shared experiences.

- Collaborated with a nation-wide team remotely to design, organize, and launch Sketch50.
- Cultivated and engaged an active, diverse global community via Twitter and Instagram.
- Managed timelines, communications, and community outreach events for each annual challenge.
- Recruited community partners to donate prize items for raffles and challenges to sustain community engagement.

Founding Member

Santa Clara County Office of Education

Developed and published an interactive, self-paced online training module for over 450 users using Articulate Rise 360 while utilizing Adult Learning Principles (Merrill’s Principles of Instruction).

Consulted with Project Manager and Subject Matter Experts (SMEs) to develop learning solutions that ensured mastery of learning objectives using videos, articles, graphics, mastery practice, reflection questions, and assessment activities.

Incorporated graphics, videos, reflection exercises, and other interactive elements to engage learners and enhance their learning experience.  Designed accompanying job aids using Adobe Express and Google Slides.

Instructional Designer

Collaborated with a cross-functional team to design and launch a statewide virtual professional development workshop series for over 100 educators utilizing the design thinking process.

Performed needs assessment of educators through interviews, empathy and journey maps, and surveys, leading to two different learning pathways identified through needs analysis.  

Facilitated monthly meetings with the development team to analyze quantitative and qualitative participant data to reflect on program implementation and to ensure workshops and resources successfully met the needs of all learners.

Developed the Bug Project Workbook, a project guidebook to enable users to utilize the design thinking process to identify and solve problems in their community.  Produced an accompanying video that supports users through implementation.

Facilitated a 3-part workshop series on design thinking and coached educators statewide on implementing the design thinking process in their classrooms and how to scale the process throughout their school site.

Training and Development Specialist

Amplified EDU

Designed and developed inquiry-based, in-person learning experiences for over 200 users while utilizing Adult Learning Principles (ADDIE), including facilitator presentation and learner materials.

Organized complex information into engaging, interactive learning activities, including simulations, models, and experimentation.

Developed storyboards and facilitator scripts for consecutive lessons.

Designed replicable templates to increase efficiency and ensure consistency across all content assets.

Union School District

District Grade-Level Math Lead for all fifth grade teachers to facilitate the transition to Common Core Math Standards and a new curriculum adoption.

- Collaborated with a cross-functional team to conduct needs assessments, analyze data, and identify learning gaps of students at each site.
- Designed, developed, and facilitated multiple trainings for district teachers on the Grade 5 Math Common Core Standards.
- Collaborated with a cross-functional team to organize and facilitate a district-wide evaluation and adoption of a new math curriculum.
- Designed common formative and summative assessments to gauge student understanding of concepts after each unit.  Used assessment data to inform future instruction and to iterate and improve prior instruction for future lessons.
- Leveraged analytics to identify common misconceptions by students and design learning experiences and instructional supports prevent recurrences in future lessons.
- Facilitate training workshops for curriculum/assessments using adult learning methodologies.
- Collaborated with a cross-functional team to redesign assessment criteria to better align with state standards and organization’s priorities.

Grade Level Math Specialist

Grade 4 and 5 classroom teacher in a diverse TK-8 school district.  District Grade-Level Math Lead for to facilitate the transition to Common Core Math Standards and a new curriculum adoption.

- Collaborated with a team to conduct needs assessments, analyze data, and identify learning gaps of all students.
- Designed common formative and summative assessments to gauge student understanding of concepts after each unit.  Used assessment data to inform future instruction and to iterate and improve prior instruction for future lessons.
- Leveraged analytics to identify common misconceptions by students and design learning experiences and instructional supports prevent recurrences in future lessons.
- Adapted daily lesson plans and course content by evaluating learning gaps to provide differentiated instruction and design learning supports and scaffolds.
- Utilized Bloom's Taxonomy and learning methodologies to implement learning objectives in cognitive, affective, and sensory domains.

Educator

Learning Experience Design | Content Creation | Technology X Creativity | Building relationships and helping others to harness their creative superpowers

I have always gravitated toward creative endeavors. Sometimes that meant drawing, or making things with Legos, or performing in a play. As I entered the professional world, I discovered that I enjoyed using my creative thinking skills to solve problems. 

Some of my recent achievements include:

• Developed and facilitated a 2-week intensive e-learning program, incorporating instructional design principles and adult learning theory to design engaging, interactive learning experiences, resulting in a 4.7+ out of 5 rating from participants.

• Designed and launched the Campbell d.Studio, an innovative professional development space that resulted in increased attendance at professional development offerings and higher outreach for Digital Innovation Coaching services.

• Collaborated with a state-wide cross-functional team to develop the California Teacher Innovation Network, offering a variety of virtual professional development workshops for over 100 participants utilizing the design thinking process.

• Successfully implemented and managed an online gamified professional development program for over 250 employees, resulting in increased employee engagement and skills development through the completion of over 400 micro-learning trainings.

• Launched a new Creativity and Design course for over 700 learners, designing curriculum on design thinking and creativity technology tools; curricula have since been adopted at multiple sites throughout the organization.

• Co-founded an annual global creativity social media challenge, #Sketch50, reaching over 500 participants through Twitter and Instagram.

I am an advocate for play and creativity in learning for all ages.  I believe that we are all creative and that our most powerful connections to content occur through moments of design, discovery, and joy.   I am trained in design thinking through the Stanford d.School and am experienced in navigating ambiguity and using an empathy based, bias-toward-action approach to problem solving.

I offer a variety of freelance services, including social media content creation, visual design, and community management.

I am also looking for my next full-time adventure where I can showcase my creative, problem solving, design thinking, visual creating, technology integrating, hyper organized skill set. 

Oh, and I love connecting and learning from others, no matter what field you’re in. So don’t be shy - click that Connect button and say hi!

taplio

The Battle

Samantha Sanders

Misty Kluesner, M.Ed

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