Sam Szuchan

Founder @ Soleo. LinkedIn strategy for industry leaders. Clients work w/ Apple, Amazon, Google + published in FT, Bloomberg, etc.

Creator of influence. Nice things folks have said about me:

"Recently, a lot of Sam's posts have been taking off. Last week, he helped me reach 400K+ enterprise professionals with a single post. A third of them from companies with 10,000+ employees. When recruiting teams start sharing your content internally, you know you're doing something right."
—Very major recruiting tech CEO

"Each time that I post [a post Sam made], 100+ people enroll in a course that changes their lives, and my business does twelve or thirteen grand in revenue in that day. A total win-win."
—B2B educator you 100% definitely follow

"Sam helped me clarify my goals and think strategically to reach 150K people in my target demographic – largely founders, CEOs, and senior execs. Prospects frequently mention my LinkedIn content."
—CEO of very cool agency working with Google and many other big tech co's!

"Sam's ability to understand who you are and become an extension of you online is second to none. He provides strategic direction, insightful research, and a relentless desire to bring your strengths and knowledge to light."
—Forbes 30u30 founder who basically invented consumer-facing recruiting tech

You have probably read a few dozen posts I've written without realizing it. Thanks for stopping by :)

Founder

Formerly Saga. Leveraging the world's largest B2B platform to create overwhelming lead pipelines for B2B firms.

"As long as the history books get it right, take some pride in letting the newspapers get it wrong."

Sam Altman wrote that in 2020. A year earlier, he walked away from Y Combinator's presidency to bet everything on OpenAI. 

Everyone thought he was insane.

YC was the most powerful platform in startup land. Direct access to hundreds of founders per year. The ability to shape how an entire generation thinks about building companies. A reputation machine that had already minted Airbnb, Dropbox, and Stripe.

Remember, this was 2019 - way before OpenAI’s rise. He left YC for (what was then) a nonprofit-controlled AI lab that still looked more like a research shop than a product company.

Looking back, EVERY move he made throughout his career was the maximum leverage option available to build influence, way before anyone realized:

- Chose computer science at Stanford in the early 2000s when finance was the prestige path
- Dropped out to do YC and build Loopt when he could have gone straight to Google or Facebook
- After Loopt, launched Hydrazine Capital to invest in YC companies, making himself essential infrastructure for the next generation of founders
- Became YC president at 28 and turned it into a distribution network across hundreds of startups
- Left YC to become CEO of OpenAI's new "capped-profit" structure

Throughout his entire career, he's been 5-10 years early on the most influential position possible. It's happened too many times to be a coincidence.

His pattern works because he understands how influence compounds. Every YC batch, he met dozens of founders at their most malleable stage.

He saw the raw decks, the dysfunctional teams, the early flashes of product-market fit. Some became Instacart, DoorDash, and Coinbase.

Each founder he helped became a future allocator of equity, attention, and introductions.

Their founders remembered who took them seriously when they were pitching half-finished slides.

"The question isn't 'How do I stop caring what people think?'" Altman wrote. "It's 'Whose opinions should I care about and on what timescale?'"

November 2023 proved the pattern works. When OpenAI's board tried to oust him, hundreds of employees threatened to walk. Microsoft made it clear the partnership was with Altman, not the corporate shell.

He didn’t survive through maneuvering.

He survived because of the protective layer of influence he built.

Because influence isn't a cooler job title—

It's pure leverage.

It's a 15-year bet on who and what matters later, and how you can own it before anyone realizes it’s the next big thing.

“The newspapers will get it wrong. The history books will get it right.”

That's the bet he's made his entire career - and he's making it again.

What could you build by choosing history books over newspapers?

P.S. Full breakdown of Altman's 15-year playbook in the comments

Sam Altman Chose Influence Over Billions (And Got Both)

LinkedIn Ghostwriter who builds Personal Brands of Founders and Solopreneurs | Newsletter Lead @ The AI Life

“I want your product/services, how should I transfer the money?”

This is what the first message from a customer will look like.

But only if you have a strong personal brand and a great story. 

If you are still reading, chances are you either:

1.	Approach your clients yourself (Cold outreach).
2.	Or you are getting inbound leads but they are not qualified. 

You are spending thousands of dollars on paid marketing. 
Only to get a few clients who may not even buy your product.

You may be good at what you do, but your prospects are Not Confident that you can solve their problems.

They don’t know you; they don’t know what you do, they don’t know who you help. 

You might have a fancy website and great SEO but it doesn’t mean a thing if your brand isn’t strong enough. 

You are not telling both your own story and your brand’s story properly. 

If you are asking yourself: “Okay, I get it but how do I even do all of this?”

This is exactly where I come in. 


•	LINKEDIN GHOSTWRITING (I will do all the difficult stuff on LinkedIn for you and create posts to make you an industry leader and develop your personal brand)

•	THE STORYTELLER (I will be your guide and help you develop a strong personal story and brand story, whether it be me writing your story or DIY.)

•	LINKEDIN PERSONAL BRANDING COACHING (Teaching you all the stuff that I know about LinkedIn and that has helped me grow by over 200% in the last 4 months and what not to do)

•	POWERFUL COPYWRITING (I will help you increase your conversion by writing powerful landing pages, sales pages, LinkedIn profiles, Ads, and more.)

Oh, and did I tell you, all of this comes with a 100% Money Back Guarantee?
 
No questions asked whatsoever, you say the word and I will send it back to you immediately.

Now, if you are serious about developing your personal brand and being a leader in the industry.

Send me a DM with the word “Now” or head over to my featured section and book a call.

Talk to you soon,
Hassan.

taplio

The Battle

Sam Szuchan

Hassan Bin Arshad

Followers

Posts

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Performance ScoreSam Szuchan's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Sam Szuchan

Hassan Bin Arshad

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sam Szuchan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreSam Szuchan's LinkedIn Performance