NOVOS

co-founder of NOVOS. We offer the full suite of SEO services for any eCommerce brand (Strategy, Technical, Content and PR link building).

Our team provides a tailored strategy for growth and is accountable for executing this strategy through technical consultancy, content production, and Digital PR backlinks. 

Technical strategy:
We're an experienced team working with Shopify, Magento, Big Commerce, Woocommerce and headless CMS'. 

Data led execution:
We also provide a wide range of Digital PR tactics to generate a solid, natural stream of backlinks to your domain. 

Check out our incredible case studies here: https://thisisnovos.com/case-studies/

People-led business:
We've grew from 2 people to 40+ in 3 years. In March 2022 we sold the business to the staff to become a people-led business. We put a huge emphasis on culture and supporting the team to grow. Read more on our about us page: https://thisisnovos.com/about-us/ follow my personal blog for more insights into employee ownership and our journey: https://theagnc.co.uk/

Who we partner with:
We focus purely on non-brand growth. Our ideal client is either 
1) a brand who's yet to bring SEO inhouse but wants to grow and scale in line with other channels or
2) a larger brand with SEO in-house but needs additional expertise on how to scale links + content for eCommerce brands. 

Drop me a message if you need any support.

Co-founder & Managing Director

TheLivingHouse

Our mission is to make interior design accessible to everyone.

My role is to accelerate the growth of the business + support the founders with their growth as the business grows.

Director/Investor

Forbes Agency Council

Mental Heath Group Leader

I write about my agency experiences and knowledge while also contributing to expert panels.
My profile is here: https://shorturl.at/dfitZ

Member and contributor 

Statement Group Ltd

Umbrella group for current and future brands

Founder

MADE.COM

International SEO manager; leading SEO across 6 markets as a team of 1.

Achieved over £20million non-brand SEO growth across UK, France, Germany, Netherlands, Spain and Nordics. 

Peak ranking highlights included number 1 rank for Sofas, Furniture, chairs, tables, sofa beds, canape. 

At the time, oversaw one of the largest SEO eCommerce migration to React Javascript.

After leaving Made.com in-house they became a client of ours at NOVOS
Industry case study available here: https://www.deepcrawl.com/case-studies/made-com/

SEO Manager (International)

Statement Accessories

Sourced 16 global designers each with unique and innovative story to mens accessories. Aim was to give mens accessories prominent visibility often lost by mass curation sites like Farfetch and Asos. 

Eventually closed down to focus all attention on digital marketing consultancy: statement.digital which became NOVOS.

BlueGlass

As Head of SEO and Team Lead for BlueGlass my primary role is to ensure the team is working towards our clients KPIs, performing to their maximum potential and providing a quality service to all clients. 

Managing a team of 5 achieving incredible results across Leisure, Finance, E-commerce and Motoring industries. Clients included:
- OKA
- Better Gyms
- Pottery Barn
- JD Sports
- RAC

Our success was highlighted by our work winning Best use of SEO in the Third Sector in the 2015 Search Awards, Best use of SEO in Retail in the 2016 Search Awards and the agency winning best content marketing agency 2016 at The Drum Awards.

My day to day responsibilities cover:
- Strategic consulting and support.
- SEO technical consulting and auditing.
- Content gaps, opportunities, strengths and content roadmaps.
- Team management and setting priorities.
- Setting and aligning content marketing efforts with our content manager.
- Outlining Digital PR priorities and objectives with our Digital PR specialists.
- Supporting and prioritising SEO technical actions and roadmaps with our SEO Execs.
- Reporting performance and results to clients.

Additional responsibilities include:
- Data and analysis for sales pitches and proposals.
- General account management duties.
- HR: Team catch ups, recruitment and setting career objectives.
- Budgeting with the team's project manager.
- Leading client meetings and calls.

Head of SEO

The focus of my role was to provide strategic direction to our clients content marketing campaigns. Through detailed planning, auditing and reporting I help to ensure KPIs are tracked throughout the duration of the campaign, which provide top-level insights 

Summary of role: 
- Simplifying large data into actionable roadmaps for clients
- Client reporting and auditing
- Technical SEO recommendations
- Client presentations and communications
- CRO and UX audits and insights

Search Strategist

Kurve Digital Marketing

A boutique digital marketing agency supporting a range of clients, from disruptive startups to international brands. Specialising in B2B marketing, specifically in the fin-tech sector. Through my diverse role, I developed experience and expertise in leading strategy and analytics across multi-channel performance marketing.

Produced award winning content - CSS Reel Award for innovation & creativity, a 'Special Kudos' award from CSS Design Award, and an honourable mention from Awwwards.com

Clients:
 Wonga International
 Nutmeg Investment
 Everline
 10MinuteWith
 Voiamo
 Market Invoice

Expertise with: Unbounce, Optimisely, LRT, AWR, GWT, Google Business Apps, Hubspot, Linkdex, Invision, Mockflow and SEMrush.

Paid & Creative Manager

Golley Slater

Client list involved; Mitsubishi Motors, HCC Welsh Lamb, Welsh Assembly Government and Offshore Wind Scotland

Account Executive (Intern)

My agency journey started when I realized I wasn’t being paid my worth. I created over £20m in non-brand growth for the company I worked for

Only to be rewarded with a £2k pay raise.

This changed my career path forever—I knew owning my own business was the only way to be paid my worth (and gain my freedom).

I started with a men's accessories website, which failed…

But taught me the skills I needed to become a successful freelancer.

I was taking so many clients I had to build an agency—which I co-founded with my business partner. But despite our experience, it wasn’t easy…

We’ve built our agency through Brexit, the pandemic, and both ends of the economic cycle. But we pushed through, and built NOVOS to a 40-member team in less than four years…

Which I ended up selling to back our staff while I stayed on as Managing Director.

I used the proceeds to invest in two other agencies, mentor new agency owners…

And even fulfill my dream of building a house in North London (all while becoming a dad).

These days, I’m focused on building my personal brand and transitioning to a coaching role. My goal is to inspire and guide the next generation of agency leaders.

And if that sounds good to you, give me a follow.

Samuel Hurley

Spencer Potesta

Psychotherapist, Company Builder, Author | Founder of Potesta Holdings Corporation & Social Capital Foundation

My background is in clinical and organizational psychology, dedicating time to psychotherapy for patients with severe anxiety and trauma disorders, while building and partnering with organizations in organizational psychology. The tools I use in therapy mirror those that help executives and organizations excel.

In psychotherapy, I run a private practice as a double-board certified psychotherapist in Illinois, offering specialized, evidence-based care for severe anxiety (like OCD) and trauma disorders (including dissociation). I dedicate a select few days per week to this transformative, client-centered work.

As CEO of Midsommer.org, I address clinical pain points—like limited access, high costs, and fragmentation—leading a pioneering mental health organization. We build a clinician-led holistic care model, revolutionizing psychotherapy with self-managing teams, comprehensive services, and ethical, insurance-based practices for affordability across states and specialties. We empower ethical clinicians to own teams as directors and co-owners (typically 10-12 grouped by region/specialty), creating sustainable foundations, better business outcomes, higher clinician satisfaction through collaboration, and dedicated client care. Achieved via aligned incentives and lock-step partnerships—not franchising—this forms a constellation of high-powered, human-centered teams. This bridges my passions of organizational psychology & psychotherapy, empowering resilience and impact for clinicians and clients.

In organizational psychology, I operate Social Capital Holdings, consulting Fortune 500/1000 firms on efficiency and performance. Now, I focus on engaged partnerships in businesses like Midsommer and others, strengthening systems, leadership, and operations.

While devoting time to psychotherapy a few days weekly and advancing ventures, my deepest passion is Social Capital Foundation. As President of this 501(c)(3) healthcare endowment, I tackle generational health needs, leveraging my success to innovate solutions benefiting practitioners and clients. We streamline operations to keep 100% of donations intact, supporting healthcare individuals and organizations.

Founder & Principal

Focused on scaling and rebuilding organizations

Service Lines:
-Organizational Consulting (Organizational Effectiveness & Development)
-Advising for startup organizations
-Turning around failing or distressed businesses
-Support Midsized to Largesized organizations becoming more effective and performative 
-Executive Coaching

*Coming 2023 the PPC Leader Academy focusing on providing straightforward ways for high performing leaders to increase performance and effectiveness. Academy is based on Psychotherapy & Organizational Psychology principles to help leaders break through internal and external barriers of success.

Spencer R. Potesta

Proud of you Carly and very excited for the journey!

I’m excited to share a meaningful milestone in my work. ✨

After two and a half years of running my solo private practice, I’m expanding into a group practice (name still in processing) dedicated to delivering high-quality, evidence-based care for OCD & anxiety across the Capital Region and greater Upstate New York.

I’m profoundly grateful for the opportunity to support this community — to offer resources, education, and specialized treatment in an area that has long been under-resourced for OCD and anxiety care. 🌿 

This next chapter is about deepening that mission: expanding access, building a strong clinical community, and bringing even more hope and expertise to those who need it most.

And with that, we’re hiring! 
 If you’re passionate about evidence-based treatment, collaborative clinical culture, and helping individuals reclaim their lives from OCD and anxiety, I’d love to connect. 

All key details are in the graphic, please reach out with any questions or interest! 

#hiringtherapists #ocdspecialist #anxietytreatment #mentalhealthjobs #behavioralhealth #capitalregionny #upstateny #psychotherapycareers #evidencebasedpractice #erptherapy #acttherapy #ocdcommunity #grouppractice #mentalhealthcare #nowhiringclinicians

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