Sleeknote

Growth Marketing Manager

Words Into Works

Words Into Works is a weekly newsletter that simplifies one big idea from a nonfiction book. I've attracted over 20,000 subscribers and repeat sponsors from well-known brands, including Blinkist, Shortform, and BetterHelp.

Founder

Drip

At Drip, I currently serve as the Growth Marketing Manager, where I've been instrumental in driving several key initiatives. I took charge of the "Beyond the Inbox" podcast and, in a short period, helped it ascend to the top ten percent of podcasts worldwide. My hands-on approach in refining our Shopify PPC strategy has paid dividends, with installations for Drip's Shopify app witnessing a 39.81% increase in three months. Additionally, I've been entrusted with shaping the email marketing direction for EMAIL SUMMIT, Europe's leading email marketing event, which Drip proudly co-hosts. As I continue to push the envelope in growth marketing, I'm always open to connecting with professionals who share a passion for innovation and results.

As Content Marketing Manager at Drip, I led several pivotal initiatives that significantly amplified our digital footprint. A notable achievement was overseeing the seamless migration of Sleeknote's blog, which resulted in an astonishing 6,134% uptick in organic traffic within the first month. Our consistent efforts ensured that the blog's growth trajectory persisted month over month, attracting an impressive average of 190,655 organic visitors at its zenith. Beyond content management, I championed numerous demand-generation projects to enhance Drip's organic visibility. These ranged from securing featured snippet rankings and harnessing internal link potential to optimizing on-page conversion rates.

Content Marketing Manager

At Sleeknote, I played a pivotal role in transforming our content strategy, driving a significant 420,524 organic visitors to the Sleeknote blog in just my first year. This momentum persisted, elevating our blog to a robust average of 149,766 monthly visitors, all while securing rankings for crucial ICP-driven keywords. Within a month, I implemented strategies that boosted our blog conversions by 72.13%, turning first-time visitors into highly engaged email subscribers. Beyond content, I pioneered several robust link-building strategies that secured over 145 high-quality, do-follow links from reputable sites with a domain rating exceeding 60.

Head of Content

Creator-Led Content Tips for B2B SaaS Marketers | Demand at Drip and Sleeknote | Co-Author of "Subscribe!"

Sam Thomas Davies

AdStrength Media

I'm a paid advertising consultant working with (primarily) ecommerce brands worldwide. It also includes strategy & sustainable growth for your brand. 

I am consulting and executing paid social, PPC, and e-mail marketing. 

In my +2 years (still counting), I have helped businesses grow from a monthly revenue of 6-figures to 7-figures, grow from self-employed eCommerce to investing rounds, and from hobby projects to series (and market-leading) businesses.

Ejer

I worked as a paid acquisition manager for 13 months at Drip in their marketing department.
Unfortunately, our ways parted since I decided to attend university.

My areas and achievements:

I was in full charge of our paid advertising both for Drip and Sleeknote with a 7-figure $-budget, and partly in charge of our sales department by providing leads and analyzing performance.

This included various paid social and PPC channels:
- Facebook Ads
- LinkedIn Ads
- Reddit Ads
- TikTok Ads
- Quora Ads
- Google Ads
- Bing Ads
- Shopify Ads
- Capterra Ads
- G2 Ads

A few of the results I made for Drip:

- Increased our trial numbers to record heights, with 30% of the budget compared to the period before me. 
- Got our ICP numbers to the best it’s ever been, with 30% of the budget compared to the period before me. 
- Increased our ACV to record heights with 30% of the budget compared to the period before me. 
- Increased our self-serve MRR/ARR to its all-time highest with 30% of the budget compared to the period before me.
- Contributed with leads and analytics to get our outbound sales department to record numbers both in demo booked, ACV, and MRR/ARR.

Furthermore, I led various projects from start to finish involving
multiple stakeholders.

Paid Acquisition Manager

Webvækst ApS

In my time at Webvækst (a digital marketing agency), I was in charge of our paid social department and digital commercial activities. 

As head of paid social, I was in charge of the following:
- Building frameworks for clients
- Building paid social strategies for clients
- Being on top of "what's new."

As CMO, I was in charge of:
- Building our commercial strategy and executing it
- In charge of inbound activities

taplio

The Battle

Sam Thomas Davies

Sebastian Bendix Væggemose

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