Samantha McKenna

Founder @ #samsales l Sales + Cadences + Executive Branding on LinkedIn l Ex-LinkedIn l Keynote Speaker l 13 Sales Records l Early Stage Investor l Overly Enthusiastic l Swiss Dual Citizen l Creator, Show Me You Know Me®

I had my first exposure to competitive "sales" in sixth grade when my school raised money for the Leukemia Lymphoma Society.  Knocking door to door and delivering a pitch was the start of my education; I still have the portable TV that I won for second place, which fuels my competitive spirit.

I’ve spent my career in sales doing a few things – breaking records, putting others first, creating global sales programs, educating through peer interaction, and going to great lengths to make people feel valued.  I’ve launched new verticals, overseen the GTM strategy for some of the most successful initiatives in company history, and put in processes across businesses that redefine how each company works and succeeds.

As the founder of #samsales, I oversee an all-women team of 14 who believe in a manners-first and buyer-first approach. We:

•	Run sales trainings that cover prospecting via your likely under-utilized LI Sales Nav licenses, how to write great email copy, Show Me You Know Me™, perfect discovery calls, etc. all while being sales methodology agnostic

•	Speak at 100+ annual events - keynoting for SKOs, international conferences, and podcasts alike re: sales, social selling, and women in tech/sales/leadership

•	Write the content you have in Outreach.io, etc using our proprietary techniques + the most up-to-date data on what works to drive opens + replies

•	Teach social selling - as an LI influencer, ambassador of Sales Navigator, and former LI leader, I understand how to use the ecosystem to truly SELL. I've personally trained tens of thousands on the platform, ranging from 10-person teams to Fortune 500 brands. 

•	Build brands for C-Suites on LinkedIn.  If you want to build a brand on LI but don't know what to write, don't understand the algorithm, and don't have the time to manage, our full-service strategy will manage it exclusively like we do for some of the most prominent/highly visible execs you see on LI.

As a founder, I have one goal - to make as much positive impact as we can.  Since our inception, we’ve raised over 120K via personal donations + our annual charity events for incredible causes, and have given away hundreds of our trainings to the military and transitioning teachers, free of charge.

When you hire us, you're not just hiring a team, but rather investing in one who constantly puts good into the world.

Who am I, otherwise - 

Philanthropist, investor, dog lover, die hard competitor, writer, former Nickelodeon game show contestant, extrovert, expert in self-deprecating humor, and willing to walk through fire to make you laugh.

Limited Partner

Sign up for our newsletters, webinars, and all our content here www.samsalesconsulting.com 

Years ago I got a, "Hey, is it appropriate to reach out on LinkedIn to the hiring manager for a job I'm applying for?" question and an unsolicited, "Never reach out to the hiring manager - totally inappropriate." comment.  My take?

The latter is living in the dark ages.

As someone who has hired and helped hire for countless roles, I can tell you that a candidate reaching out to me and others on LI about a job rarely happens and, when done right, is a pro-move to standing out.  

Emphasis on the "done right".  Here's my script:

"Hi Jack - We have yet to be properly introduced, but I recently applied for the open role you have on your team.  I'm hoping my background and performance are enough to stand out amongst the sea of resumes headed your way, but thought my LinkedIn profile might give you a better look into how I might be a great fit for COMPANY.  Simply wanted to say hello, am hopeful we have a chance to meet down the line.”

No ask, no pushy'ness, no typos ;).

Don't get a reply?  Find a way to add value or perspective in another few days via an article, insight, share about the organization, etc. Show them how awesome and smart you are!

Can't find the hiring manager?  Reach out to someone in your same role there and ask if they'd be willing to help point you in the right direction as a hopeful fellow colleague.  

LI profile in bad shape?  Head over to our site for tons of free resources to get it spiffed up.

#samsales

San Fran, I'm headed your way! Couldn't be more honored to be the closing speaker for LinkedIn's Sales Forum, and even more so that they've extended a happy hour for us to say hello thereafter! 

This half-day event will be packed with other wonderful speakers, and is an event I've always looked forward to as an attendee - a pinch-me moment to get to be on the other side of the camera, so to speak.

Come join 200+ other GTM leaders and executives in LinkedIn's gorgeous SF office as we dive into the state of sales, super tactical ideas on how to use LI Sales Navigator, and musings from me on the actionable things your sellers can do to succeed in today's market. 

Note that seating is limited, but you'll find the registration details here - https://lnkd.in/esdrJnuW, and will receive an email once your seat is confirmed. 

Can't wait! 💃 

#samsales

Looking to up your LinkedIn content game? Here's a cheat sheet that's one of many assets with give our LI Executive Branding teams. No gate, no comment needed - download and use :)

#samsales #LIEB

I Talk With People

I like to be held accountable. You should too. 

That means we’re going to chat. Regularly.

About targets, and how we get there, and what needs to change, and how we get better. And if the day ever comes when everything is in sync, the question becomes "can we duplicate this?" 

I get things done, the important things, and along the way I help make our Team (Caps) inclusive and strong and ready for the next challenge – to meet it and beat it.

If history predicts the future, look at my accomplishments. 

In most cases my numbers are above average. In others, my accomplishments are outstanding and top tier. But what they all have in common is…

I had zero experience when I began each tenure and still produced, sometimes exceptionally well. 

I am able to quickly grasp new concepts and technology, then I transfer that enthusiasm and knowledge to other people in a way that makes them act.

Other words used to describe me include, smart, funny, well rounded, professional, and more.

Once in a while humble and modest, but this isn’t that time; I mean c'mon, it’s LinkedIn.

Most business is about relationships and I attribute all my success, like below, on a simple formula… 

Act in ways that build trust, be genuine and be genuinely interested in people and do good things. If you do that, business will follow.

That's what happens to me, every time.

I wish I had some wild and crazy sales strategy, but I don’t, “be interested instead of interesting” opens a lot of doors.

I have led training seminars and done presentations 1 on 1 and to large groups, connecting the dots on technical and product details in a way that people ‘get it’ and act. 

As a hunter I am relentless; as a farmer I am attentive and thorough.

In summary I find, develop, maintain and grow the business. 

I create enduring revenue streams.

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The Battle

Samantha McKenna

Derrick Swain

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taplio

The Battle

Samantha McKenna

Derrick Swain

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Samantha McKenna's LinkedIn Performance

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