Sam Feldt

Working as a multi-platinum award-winning producer and performing artist. Responsible for managing and leading large-scale events, marketing, and creative teams and making the brands Sam Feldt and Heartfeldt names to be reckoned with in the dance music industry.

Artist

Heartfeldt Records

Founded Heartfeldt Records as a platform to support fresh talent in dance-pop and electronic music. Led the new imprint to profitability within two years and scaled the company up to ± 50 high-quality releases per year.

Founder

Heartfeldt Publishing

To better facilitate the creative process behind artists' tracks in the Heartfeldt Family and make them more successful, I launched Heartfeldt Publishing in partnership with CTM in 2021. We are a publishing-plus company that helps with artist branding, coaching, events, marketing, and distribution outside of the regular publishing-associated tasks.

Heartfeldt Foundation

Based on our Give/Do/Inspire/Empower model, the Heartfeldt Foundation is a ANBI-certified non-profit for sustainability in the entertainment industry. By using the reach of our network of ambassadors, we aim to raise awareness around sustainability issues and make the planet a greener & healthier home for everyone.

Chairman

Hello World Investments

Through Hello World Investments I support founders that build epic businesses. Hello World Investments invests time, knowledge, and capital in early-stage founders on the road to building unique and valuable companies.

Angel Investor

Fangage

Your fans. Your platform. Fangage empowers creators to build their own fan platform, take back control of their fanbase, increase fan engagement, and make more money from their passion. Acquired by Triller in April 2022.

Sam Renders

Creating, developing, and growing websites & concepts for 50+ clients on a freelance basis. Responsible for project management, web design and development, and e-commerce implementation. Many years of experience with the Adobe Creative Suite. Also worked on various SEO and SEA projects and digital products.

Online Marketing Specialist

Cabana Beach

As part of my study "Advanced Business Creation" at the Avans University of Applied Sciences, I participated in a 5-month internship abroad, directly assisting the (online) marketing department of Cabana Beach - the biggest luxury beach club in the Caribbean. My tasks included designing and implementing a new media strategy, including various (web) design and online media tasks. Under my supervision, we implemented new social networks like Foursquare and Twitter into the Cabana media strategy and redesigned the current content strategy online.

Marketing Specialist

Studio Punt

After the merger of Vinom Media with Studio Punt, I was active as a co-founder of the resulting media group for several months before I handed over my responsibilities to spend a period abroad.

Co-Founder

Vinom Media

As founder of the Vinom Media Group, I was responsible for generating new business, developing new (online) business ideas, and the general management of the company. Specializing in video marketing & online media, Vinom Media has grown out to be one of the leading online marketing providers in the Netherlands, after which it merged with online media group Studio Punt.

Founder & CEO

"Sam Feldt, real name Sammy Boeddha Renders, isn't just an artist; he's an experience. As a multi-platinum, award-winning DJ and producer, he's made his mark on the global electronic music scene right from the buzzing epicenter of Amsterdam.

At the heart of Sam's empire is Heartfeldt, an umbrella entity that encompasses Heartfeldt Records, Heartfeldt Publishing, and Heartfeldt Events. Beyond the music, Sam’s dedication to philanthropy shines through the Heartfeldt Foundation, a non-profit devoted to sustainability.

Worldwide audiences have been captivated by his distinctive sound, with hits like "Post Malone" and "Show Me Love" amplifying his status in the industry. He's perfectly blended commercial success and artistic integrity, a testament to his unique approach to music.

But Sam's not just about the beats. He's an astute businessman and a force in the entrepreneurial scene. His innovative supplements business, Always Bright, offers a range of lifestyle-enhancing products, including anti-hangover, pre-party, sleep, and focus supplements. Notably, he successfully exited his startup, Fangage, a platform that enables creators to connect directly with their audience, which Triller recently acquired.

A vibrant personal life matches Sam’s professional success. His wife, Michelle, wears many hats, working as the label manager of Heartfeldt Records and leading marketing efforts. In their free time, they enjoy the company of their two beloved cats, Simba and Muis.

Sam's life is as diverse as his interests. A tech geek, biohacker, and golf enthusiast, he loves exploring new places. He has a knack for travel and an eye for detail, often sharing tips and tricks about point hacking with his followers.

Known for his calm demeanor, Sam always handles high-stress situations professionally. His dry humor, characterized by not taking himself or the industry too seriously, sets him apart online and offline.

Continually pushing boundaries, Sam Feldt is not just a titan in electronic music but also an inspiring figure in business and beyond. With a keen vision, unstoppable energy, and a heart rooted in sustainability, Sam's impact is felt far and wide." - ChatGPT

Inholland University of Applied Sciences

My professorship focuses on three interrelated types of innovation in the music industry, techological innovation, creative innovation and social innovation. Together with partners from the professional field I strive to help create a healthier and more sustainable music industry. For more information see:
https://www.inholland.nl/onderzoek/lectoraten/innovation-in-the-international-music-industry/

Professor (Lector) of Innovation in the Music Industry

For more info on the research group Creative Business see:
https://www.inholland.nl/onderzoek/onderzoeksgroepen/creative-business/

Associate Professor (Associate Lector) Creative Business

At BI I was the research & innovation expert lecturer, chair of the assessment committee and responsible for maintaining the online learning environment. 
For more information about our programme see:
https://www.inholland.nl/inhollandcom/bachelors-degrees/business-innovation-en-fulltime/

Lecturer Business Innovation 

International Music Industry Lab

The International Music Industry Lab deals with these state-of-the-art issues in the world of pop music. Through cocreation with music industry stakeholders and audience members, multidisciplinary student teams are designing new music experiences.

Lab Lead International Music Industry Lab 

IASPM Journal

Editor in Chief

International Association for the Study of Popular Music (IASPM) Benelux

Board member & secretary

Avans Hogeschool

Research project on the organization of artistic life in post-Fordist society: In other words, how do visual artists earn a living and how do they combine autonomous art and applied art project.

Researcher at lectoraat beeldende kunst (Fine arts)

University of Amsterdam

Lecturer

Hogeschool INHOLLAND, deptm. Media & Entertainment Management and International Music Management

Utrecht University

PhD Candidate

PhD candidate

Research and teaching within the field of innovation, media and culture. I received my PhD after completing my dissertation study on the career development of aspiring Dutch musicians.

Specialties: Research interests include Innovation, production and reception of culture and media, in particular the popular music industry and the impact of new media

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Sam Renders

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