Weedmaps

Senior AI Product Manager, Search and Personalization

Systems of Impact

AI Product Management Consultant

Product Manager Accelerator

Product Mentor

Mozilla

Achievements:
•	Led a 5-person cross-functional team to implement the first experimental design with AI/ML experimental capabilities at Pocket, a B2C social bookmarking product for storing, sharing and discovering web bookmarks.
•	$3M revenue growth by expanding Pocket Recommended content to international markets.
•	Managed the Go-to-Market (GTM) strategy for the B2C AI/ML home surface product, impacting 600k monthly active users (MAU), leading to an 8.18.% increase in customer engagement.

Responsibilities:
•	Managed 3 B2C AI/ML products, including a B2C AI/ML content delivery product, a cross-platform B2C AI/ML home surface product, and a B2C AI/ML international expansion product.
•	Led Product Roadmap, design, and MVP of B2C AI/ML platform in order to decrease machine learning model time to production.
•	Led the Product Roadmap for the B2C AI/ML content delivery product in order to decrease the bounce rate on the Home page.
•	Prioritized requirements for B2C product user onboarding by completing user interviews (Voice of Customer) to decrease Home bounce rate.
•	Wrote and prioritized User Stories, requirements, enhancements, and issues for a B2C AI/ML Pocket recommended content based on strategic, product, and business goals.
•	Set data-driven OKRs and KPIs in order to drive prioritization and roadmap decisions.
•	Collaborated cross-functionally to deliver B2C AI/ML Pocket-recommended content to new markets via Firefox New Tab (France, Italy, & Spain).

Staff Product Manager, Data Products & Machine Learning at Pocket

GameStop

Achievements:
•	Collaborated with the Product Details Page (PDP) team to increase and improve the recommendations shown on the page, leading to a 30% increase in average order value.
•	Led a 12-person team to implement in-house recommendations using Google Cloud Platform (GCP) across the entire product catalog, leading to increased recommendation placement by 75%, engagement by 11%, and overall rec revenue by 10%.

Responsibilities:
•	Led the Product Roadmap for a B2C AI/ML personalization product in order to increase average order value (AOV).
•	Collaborated cross-organization to re-platform the pricing engine MVP and its go-to-market (GTM) rollout across 3500 stores, leading to an estimated 75% reduction in manual pricing and pricing exceptions.
•	Interviewed 12+ customers and studied e-commerce market trends to understand customer needs and converted them into actionable engineering-focused user stories.
•	Set data-driven OKRs and KPIs in order to drive prioritization and roadmap decisions.
•	Organized and led agile ceremonies to prioritize user stories, provide guidance, and drive progress.

Senior Product Manager - Recommendations

MGM Resorts International

Achievements:
•	Launched the first personalized content within MGM in collaboration with Microsoft which resulted in $500k in net new revenue over a 90-day period.
•	Launched a Recommendation-as-a-Service Product (RaaS) serving both external and internal customers.

Responsibilities:
•	Wrote user stories, requirements, and prioritized for a B2C AI/ML product in Azure.
•	Conducted Voice of Customer Interviews and studied hospitality trends to understand customer needs, and converted them to actionable engineering-facing user stories.
•	Collaborated cross-functionally across 8 lines of business and engineering channel partners to scope, build requirements, develop, and deploy a RaaS Product.

Senior Product Manager - Personalization & Loyalty

Achievements: 
•	Led a 2-person team to launch a 0 to 1 MVP for restaurant recommendations via email, leading to $50k in net new revenue over 30 days.
•	Launched the first personalized content within MGM in collaboration with Microsoft which resulted in $500k in net new revenue over a 90-day period.

Responsibilities: 
•	Conducted Voice of Customer Interviews and studied hospitality trends to understand customer needs, and converted them to actionable engineering-facing user stories.

Product Manager - Customer Insights & Growth

Lender Toolkit, LLC

- Worked with customers to refine their processes and improve delivery times by up to 20%
- Created implementation analytics with Engineering team using PowerBI to track delivery times
- Worked with Ellie Mae to build and implement new cloud based software platform for next-gen experience

Product Manager / Implementation Project Manager

Reflex Media Inc

- Wrote user stories and Implemented ML-powered moderation techniques to manage messages and reduce customer support burden for a marketing agency, reducing support moderation by over 90% through ML image classification and natural language processing (NLP).
- Initiated work with Data Science to implement machine learning systems to improve user recommendations and increase user engagement
- Initiated work to understand the Google Ad Manager platform to work with Data Science and Digital Marketing to implement site-wide analytics and improve site ad conversion
- Initiated Ownership of Messaging and User Engagement of the Seeking site, increasing member engagement by 13%
- Worked within the Atlassian ecosystem (JIRA/Confluence) and managed feature backlog and spec creation for Dev, including prioritization

Associate Product Manager

Workfront

- Developed user interview strategy to improve Digital Asset Management (DAM) product offering
- Developed metadata reporting structure to understand user metrics and usage
- Owned product from Ideation through initial Growth phase
- Increased from 20 base customers to 132 customers in 6 months with no marketing, a 560% increase

Product Related:
- Part of core team to establish/test/deploy new Digital Asset Management (DAM) offering via agile product management methodology
- Initiated/Completed Market research of asset management competition
- Created insights, personas, user stories, and prioritization from interview process to establish an MVP
- Launched white label beta product to 20 businesses for testing and feedback
- Developed implementation methodology and initial KPI measurements to report to executive management
- Revised Digital Asset Management (DAM) process upon feedback and analytics of usage

Design Consultant Related:
- Created and tested new ways to deliver implementations using lean/agile methodology improving certain implementation tier delivery times down to 60 days from 4 to 6 months
- Process Mapped and streamlined customer processes thru Lean Six Sigma methodologies and worked with the customer to build into the Workfront tool

Associate Product Manager / CX Design Consultant

- Worked with “At Risk” clients to re-engage Executive management and increase Workfront usage
- In a year’s time, worked with nearly $5M worth of Annual Run Rate (ARR) At Risk clients and only had a $180k reduction in ARR
- Worked within our strategic team to develop product offerings whose end results were pushed out to the entire company, adding 10 additional products for Sales to generate revenue
- Worked with executive management on user adoption strategies and built process around it for additional product offerings for Customer Success to reduce overall cost center
- Subject Matter Expert (SME) for End-to-End solution for Workfront, Proof HQ, and Workfront DAM for Customer Success and Ops departments

Strategic Services Consultant

Primary Residential Mortgage

- Created and Developed a Project Management Office (PMO), creating a new department within the company
- Developed training programs to improve project management culture within the enterprise
- Head of the Project Review Committee, other members include C-Level and SVPs
- Managed projects with budgets of $250k up through $25M+
-- Cross-departmental collaboration of 24 different departments (inc vendors)
-- Timelines that spanned from a few months up to 1.5 years
- Researched and procured new PPM/Work Management solution (AtTask).
- Developed and Launched AtTask/Workfront to company of 2000 users over the course of 6 months

PMO Project Manager

- Project Management of new programs, initiatives and revenue channels.
- Contract Negotiation with External Vendors and Investors.
- Review and interpret Investor/Agency/MI memos and determine impact to the corporation.
- Identify/implement opportunities to leverage systems to reduce risk associated with programs.
- Research and gather business and/or financial information, perform ad hoc analysis to support business decisions and provide feedback to executive management regarding results.
- Develop a thorough understanding of the business and its functions, processes and operations.
- Keep abreast of business and market trends, which may affect the organization.
- Research new investors, establish any requirements, determine market need, build out program, launch to company

Program Administrator / Product Manager

- Facilitate and manage the lock pipeline for Secondary.
- Analyze existing reports used by the Secondary Marketing team to ensure accuracy and completeness of data. 
- Identify issues with current reporting mechanisms, determine cause and recommend solution to ensure accuracy and completeness.
- Analyze the delivery and transaction functions to identify opportunities to become more efficient.
- Assists in identifying and implementing process improvements for secondary marketing functions.
- Supports the Capital Market team as needed to assist in the fulfillment of trades.
- Supports the Program Admin team on the implementation of new products.

Secondary Marketing Analyst

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Sam Montoya

Dos Hermanos

1.	Conduct evaluations of real estate assets, assessing both immediate and future objectives, to determine optimal utilization strategies for each unique property.

2.	Perform comprehensive property research, assess prevailing market conditions, and proactively inform property owners of lucrative opportunities, thus enhancing profitability.

3.	Design robust capital allocation strategies that are well-aligned with the firm's financial objectives and market dynamics.

4.	Carry out thorough feasibility studies and perform renovation or other investment return-on-investment analyses to support informed decision-making.

5.	Scrutinize operational strategies, identifying areas for improvement to augment the firm's financial performance.

6.	Assist the syndicate with essential financial advice and overhead considerations, including funds distribution, partnership agreements, and the development of compelling business cases.

7.	Deliver strategic technology recommendations at the executive level, focusing on enhancing efficiency and supporting business objectives.

Financial Advisor

1. Ensure adherence of technical products, platforms, programs, and solutions to MGM's Information Security Policies and Standards, while maintaining robust compliance with regulatory and internal requirements such as Sarbanes-Oxley, payment card industry standards, gaming regulations, and industry best practices.

2. Initiate proactive identification of information security deficiencies and opportunities for improvement, and facilitate the development of effective, pragmatic solutions.

3. Assist in creating comprehensive technology roadmaps, considering critical factors such as security architecture, compliance, and business process design.

4. Execute and support third-party (supplier) security risk assessments, ensuring comprehensive risk identification and mitigation.

5. Implement measures for information security controls on essential business processes, products, and channels to reinforce the overall security posture.

6. Coordinate Information Security risk assessments on internal and external services, enhancing security awareness and readiness.

7. Act as a trusted business confidant by forging robust collaborations with business stakeholders to understand information security needs while working closely with internal Cybersecurity, Risk and Compliance, and IAM groups to develop sustainable solutions.

Business Information Security Officer [BISO]

Everi Holdings Inc.

1. Enhanced the ideation-to-deployment cycle time by integrating Agile, Lean, Six Sigma, and DevOps methodologies; successfully reduced the average cycle time from 18 months to 2 months, with an ongoing commitment to further optimization.

2. Led cross-functional teams in defining, documenting, and driving the product roadmap and delivery process, placing a strong emphasis on functional execution and market success.

3. Guided products throughout the development cycle, serving as a conduit between technical and business requirements and propelling delivery solutions and processes to meet customer and business needs.

4. Implemented and enforced industry best practices in product production, development, and performance to ensure compliance with industry standards, customer expectations, and company regulations.

5. Directed product strategy and actively shaped the overall product vision, ensuring alignment with the company's business strategy and goals; synthesized strategic ideas and identified opportunities through comprehensive research, trend analysis, and best practice reviews.

6. Managed the strategic planning of the product and content portfolio, overseeing new product introductions and end-of-life planning.

7. Played an instrumental role in prioritizing development resources through robust roadmap planning.

8. Developed effective tracking and reporting systems for product goals and objectives, utilizing dashboards and representing various internal committees.

9. Oversaw vendor relationships, mitigating risk and ensuring the execution of agreed-upon services.

10. Continually acquired and maintained an in-depth knowledge of competitive products, conducting technical analyses of competitive strengths and weaknesses.

11. Consistently directed the work and managed the personnel affairs of direct report employees, including recruiting, hiring, training, scheduling, evaluating, coaching, and developing staff.

Director of Product Management

1. As a strategic leader and Product CEO, I managed and delivered innovative solutions to address customer challenges and seize business opportunities. I oversaw the Product and Project lifecycle, from initial idea to successful implementation and continuous improvement.

2. In bolstering business partnerships and through effective portfolio management, I oversaw business lines, projects, and applications, consistently achieving corporate objectives. I leveraged technology to boost our business function capabilities, improving operational efficiency and competitive stance.

3. Developing strategic plans for major applications and managing their lifecycle involved robust collaboration with external partners. This ensured alignment with overarching goals and fostered collaborative growth.

4. I constructed product and project roadmaps, conducting incisive Quarterly Business Reviews to maintain clear communication on status and future plans. I made it a priority to acquire extensive knowledge of diverse business and application functions, keeping abreast of market trends for a competitive edge.

5. In vendor management, I skillfully handled relationships and contract negotiations. My comprehensive understanding of IT infrastructure and systems influenced all strategic planning, leading to enhanced operational efficiency, productive collaborations, and an optimal alignment of technology with business needs.

IT Director - Business Solutions Executive

1. As a strategic Project Management leader, I deftly managed all facets of projects, from initiation and planning to execution, monitoring, and closing. I developed and set into motion projects in alignment with the established Finance Shared Services Center (FSSC) Project Management Methodology, generating detailed and comprehensive project plans and documentation. 

2. Simultaneously, I managed project resources, proactively collaborating with resource managers and other management teams to schedule team members effectively. I set and continually adjusted project expectations with team members and stakeholders, swiftly identifying and resolving issues and conflicts within the project team. 

3. I played a crucial role in crisis and go-live events, providing essential support to various areas of the FSSC. Through excellent communication and relationship-building, I ensured that the requirements of internal customers, including business units, IT, and property CFOs, were consistently met.

4. I oversaw system implementations and process developments initiated both externally and by the FSSC, ensuring requirements were met and efficiency was optimized. I also fostered an effective relationship between the FSSC, the business unit, and other corporate departments, promoting seamless operational processes.

5. With a focus on enhancing internal customer service, I implemented reporting and process improvements, promoted a service-oriented approach within all functional responsibilities, and drove continuous measurement, development, and improvement of service quality and efficiency.

6. I provided concise, relevant project-related reports to appropriate audiences and maintained service level agreements with internal customers. Operating on multiple levels, from resolving individual support issues to leading large strategic projects, I utilized my expertise to mentor and lead a team of professionals, continually driving process improvement and operational excellence.

Finance Projects Director

1. As a dedicated Six Sigma Black Belt professional, I directed a strategic transformation within the Accounts Payable division, managing a skilled team of 60+ and overseeing $1 billion in vendor payments annually. I fostered an environment of Continuous Improvement, lifting our on-time payment KPI from 57% to 93%.

2. My leadership in establishing a Project Management Office within Accounts Payable delivered significant productivity enhancements. I also co-lead a pivotal P-Card project that migrated spending practices, generating substantial rebate increases. 

3. I spearheaded the creation of a Business Quality Council and cultivated a Lean Six Sigma culture within our organization. This strategy led to the certification of numerous Green and Black Belts and generated millions in savings.

4. With Value Stream Mapping, I dissected our AP processes end-to-end, sparking several Kaizen events that boosted productivity. In addition, I led the implementation of a V-Card program, which brought millions in annual rebates.

5. Under my stewardship, we reduced IRS 1099 exceptions by 15%, bringing them down to a mere 0.5%. Moreover, during my tenure, I successfully eliminated all SOX, internal, and external audit deficiencies within AP, showcasing our commitment to stringent compliance and operational excellence.

6. Through fostering an ethos of Continuous Improvement using lean and six sigma, we not only achieved remarkable KPI improvement but also created a culture that actively seeks optimization and rejects complacency. 

7. Honored to be among a select cadre of professionals chosen for the MGM Mirage Finance Executive Leadership Program. This highly competitive initiative prioritized strategic thought and leadership development. The inclusion of dedicated career coaches provided a highly customized growth experience, further enhancing my acumen in strategic decision-making and enabling me to excel in demanding financial landscapes.

Accounts Payable Director

1. Spearheaded the company's general accounting process, effectively overseeing rigorous accounting practices to maintain integrity and accuracy in financial transactions.

2. Managed and reconciled several billion-dollar bank accounts, demonstrating exceptional treasury skills while ensuring transparency and accuracy in all banking transactions.

3. Orchestrated the monthly close process, meticulously maintaining accounting ledgers and conducting detailed monthly reviews of all account reconciliations and journal entries.

4. Implemented the organization's Accounting Policies, providing expert interpretation and guidance on complex accounting transactions to ensure compliance and uphold financial accuracy.

5. Curated internal documentation of accounting policies and procedures, reinforcing process adherence and standardizing practices across the department.

6. Managed the escheatment of unclaimed properties, ensuring adherence to regulatory requirements and fostering financial probity.

7. Provided strategic consultation for the creation of a centralized Finance Shared Services Center (FSSC), bringing streamlined, efficient processes and a culture of shared responsibility to the finance function.

8. Leveraged robust accounting and finance expertise to enhance operational efficiency, driving the establishment of the FSSC, fostering cross-functional collaboration, and improving financial practices.

9. Championed the development of a robust financial infrastructure, creating an environment that encourages efficiency, transparency, and compliance, which significantly improved the company's overall financial health.

10. Privileged to participate in the elite MGM Mirage Direct Leadership Program, a selective initiative designed to cultivate executive leadership skills and strategic thinking. Through this enriching experience, I honed my ability to drive corporate vision, foster team synergy, and navigate business challenges with agility and innovation.

Accounting Manager

Forster Tool

O.M.

With over two decades of leadership experience in the Gaming & Hospitality sectors, I offer expertise in Business Information Security Office (BISO) operations, Technology Strategy, Portfolio and Project Management, Product Ownership, and DevOps. I have a solid track record in fostering continuous process improvement, steering strategic portfolio management, and guiding innovative product development.

As a leader and practiced Product Owner, I utilize my problem-solving skills, decision-making capabilities, and comprehensive understanding of cybersecurity principles to promote team growth and manage departments effectively. I have consistently demonstrated my ability to align product development with customer needs and business goals, thereby serving as an effective liaison between stakeholders and development teams.

With a reputation for building robust relationships, I have cultivated strong partnerships, employed a collaborative approach to meet company objectives, and leveraged my BISO role to strategize across various business lines. This, combined with my extensive experience managing diverse portfolios and leading cross-functional teams, allows me to exceed performance and productivity targets consistently.

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Sam Montoya

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