Samuel Huber

Landvault

Landvault is building infrastructure to accelerate the metaverse economy, by building tools to create, deploy and monetize content. The company has helped over 200 clients enter the metaverse, including Fortune 500 organisations like Abu Dhabi government, Mastercard, L’Oreal, RedBull and Heineken. 
The company was previously called Admix, rebranded after a merger to enter web3. Raised over $37M in last 3 years from top VCs such as Elefund, Notion Capital, Force over Mass, Speedinvest, DIP Capital, SVV, Rocket Capital.

Founder and CEO

Good Morning Web3

With 30,000 members, gmw3 is the education job for all things web3, and acting as bridge for brands to enter the space. 
Previously operating at VRFocus.com, the publication was one of the largest consumer website and community for VR/AR and gaming news, with over 2M unique readers a year.

Owner

Kout

Kout's vision was to gamify shopping. Users play free games sponsored by brands, for a chance to win discounts on 4 millions of products, from partners such as Amazon, Nike, Unilever, Virgin and Samsung. Funded by #1 madtech accelerator Collider and top angels. Couldn't get unit economics right so eventually pivoted towards custom B2B integrations for retailers.

Co-Founder

The Octalysis Group

Spent a year as part-time associate at Octalysis Group, the world #1 gamification consultancy lead by Yu-kai Chou (Gamification Guru of the Year 2014/2015, TED speaker, author). Clients include Google, Accenture, Lego, IBM, HP, eBay, Yahoo... Learnt about user and game psychology, behavioural science directly from world renowned experts - something that is at the core of all products I design.

Associate

Betify

Betify was a TikTok for competitive people. Users snap videos of 'challenges' and the more upvotes they collect, the best rewards they win. Rewards are sponsored by brands, to engage their audience in new ways, for fun or for a good cause - such as the 'ice bucket challenge' back in 2014. Launched with a bang by hiring dozens of student ambassadors to create live challenges in Universities, hijack events (SW4 festival) and sponsored upcoming athletes (wakeboard, basejump). Never managed to hit critical mass to excite large brands.

RogueTrader

RogueTrader was the first arcade trading game for iPhone, pioneering hypercasual games before it was a thing. Grew virally with $0 spend, to get featured #2 on the Finance category of the AppStore, appeared on US National TV, and was Finalist of Game to Watch 2014.

Mercedes AMG High Performance Powertrains

As Engine Strategy Engineer, I was responsible for engine allocation for the 3 FormulaOne teams powered by Mercedes HPP: Mercedes AMG, McLaren and Force India. During the season, my job consists in developing models to assess engine damage, processing and analysing results post races, to determine optimum engine use for the following races.

Other tasks and responsibilities:
- Virtual ECU development and deployment to track
- Engine mode sensitivities simulations
- Pre race simulations processing
- Software specification and support to trackside engineers

F1 Engine Strategy Engineer

CEO Landvault & Matera Protocol | Building the 3D internet | Metaverse | Blockchain | $40m raised

→ CEO of Landvault, building infrastructure for the metaverse (we call it the 3D internet)
→ CEO Matera Protocol, building a web3 creator economy on top of web2 content
→ Raised $40M from top VCs
→ In-game advertising pioneer with Admix (now rebranded Landvault)
→ My thesis: I build, advise and invest in companies creating the future of the internet. From AI to metaverse and blockchain, new technologies are a once-in-a-lifetime chance to build a better and fairer internet, focused on experiences, not data; and recenter the digital economy around its creators, not a handful of giant tech companies.

Landvault is the most prolific builder in the web3 metaverse like Sandbox and Decentraland, with over 120 full time builders. The company was previously called Admix, rebranded after a merger to enter web3. Previously, Admix allowed content creators to monetize real estate within their games or the metaverse, via product placements. We work with 300+ games and hundreds of advertisers. Raised over $37M in last 3 years from top VCs such as Elefund, Notion Capital, Force over Mass, Speedinvest, DIP Capital, SVV, Rocket Capital.

Napster Corp. in the White House 🇺🇸

I guess that’s a big deal!

We played a little part of the US / Saudi investment forum yesterday in Washington DC, announcing a partnership with Takamol Holding  to accelerate AI and digital transformation in Saudi Arabia 🇸🇦 

Saudi Arabia’s growth is one of the most exciting story of the last decade, and I am proud to see them using Napster enterprise solutions to scale productivity and labour with AI!

CEO MENA Napster Corp | Founder Landvault (acquired) | Building the 3D internet | ex-Formula One engineer

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Most brands don’t realise that ChatGPT will put them out of business 🤯

Think of this: right now you have your own website, your social media pages, maybe an app

These are the ‘spaces’ where you interact directly with your customers and do business 🤝

What happens when most searches happen on ChatGPT or other AI tools?

Well, they’re not redirecting to your site like Google did

Instead they are ‘deciding’ who will appear in the results 

Could be you… or could be your competitors 💀

The truth is that AI companies are getting between you and your customers, becoming gatekeepers to YOUR business!

Are you willing to bet it all on GEO? On affiliate links?

If you are not in direct contact with your customers, you are not in control of your business 

You need to fight to keep that space where you can interact directly with your customers 🙏🏼

That’s the primary reason we are building a product called Spaces so you can deploy AI on your terms, on your website - and own all the data from the interactions with your customers 

Let’s build AI to give power back to small business owners, and create a fairer internet - not build more monopolies ✅

Diego Borgo ᵍᵐ

Pyth Network

Pyth Network is the public decentralized data infrastructure that empowers the next generation of financial applications

Brand Executive Advisor

Cookie3

Investor | Marketing & Branding Executive Advisor

ŠKODA AUTO a.s.

Strategic Advisor — Web3 Studio 

LinkedIn

Elected LinkedIn Top Voice for Web3 in 2024 for contribution to the community, content and understanding of Web3 and Immersive Web.

Top Voice for Web3

Creator.bid

Chief Marketing Officer

Shell

Strategic Advisor

CUPRA

Porsche AG

Salesforce

adidas

Member of the task force that brought "Into the Metaverse" and "adidas for Prada" to life.

Strategic Advisor — Into the Metaverse

- Deliver detailed campaign plans to production/creative agency and digital marketing teams for all DTC exclusives campaigns

- Craft channel-based content solutions anchored to agreed KPIs, as well as deliverables lists and agency briefs that production companies and agencies use to determine the creative concept, what still and moving images they need to capture on shoots, and what assets they need to deliver to adidas. 

- Consultancy for the agency side during production, incl. pre and post with adidas digital teams such as the product owners across the APP and dotcom, revenue development team and the activation and publishing team to ensure the content plans are innovative, cost-efficient and impactful and alignment on product details are reflected in plans.

Global Sports DTC – Digital Comms & Campaign Planning

- Deliver a global consumer-focused digital content plan that determines what campaign specific content adidas should run across different digital marketing channels, based on campaign and content strategy frameworks.

- Craft global digital plans for the season to include channel-based content solutions anchored to agreed KPIs, as well as deliverables lists that production companies and digital agencies use to determine what still and moving images they need to capture on shoots, and what assets they need to deliver to adidas.

- Co-create content strategy, framework and guidelines to ensure premium digital-first content creation for all campaigns and products (eg. product imagery or copy).

Global Digital Campaign & Content Planning

Global Digital Seasonal Planning

Diego Borgo is a Brand Executive Advisor, guiding Fortune 500 leaders and Web3 founders to success in the ever evolving internet.

With over two decades of expertise in branding, and 8+ years of blockchain experience, Diego guides founders trough the rapidly-evolving wild west that is Web3 by helping them to drive commercial value and customer engagement. 

Diego has a wealth of experience working with global brands such as: 

adidas
Prada
G-Star
Salesforce
Unilever
L'Oréal
Mastercard
Volkswagen Group
Škoda
Porsche
Cupra 
Shell 

He also have advised Web3 native companies such:

9dcc.xyz (Web3 Native Luxury Fashion House – Investor)
eesee.io (Gamified NFTFi & SocialFi platform – Advisor & Investor)
degendistillery.com (First spirits brand powered by next-gen technology – Advisor & Investor)
cookie3.co (MarketingFi Value Hub – Advisor & Investor)
socialtip.io (earn cash rewards posting about brands you love (Advisor & Investor)
creator.bid (AI Agents for the Creator Economy – Advisor)
smarttokenlabs.com (Making tokens smart – Advisor)
realio.fund (Real World Assets protocol – Advisor)
journee.live (Immersive Commerce Platform – Advisor)
landvault.io (Immersive Experience Platform – Advisor)
matera.club (Get Paid to post on socials – Advisor)

He has been featured in over 100 podcasts and nominated as one of "10 experts to follow" by W&V, Germany's leading marketing and media portal. 

Diego's mission is to drive mainstream adoption of blockchain and Web3 technologies, and he does this through advising, consulting, and educating the masses.

Top Voice for Web3 & Immersive Web

Elected LinkedIn Top Voice for Web3 and Immersive Web in 2024 for contribution to the community, content and understanding of Web3 and Immersive Web.

Every time I open LinkedIn it feels like everyone fired their personality and now roleplays as a broken washing machine screaming about how AI will make funerals more efficient while melting down trying to sell their funnel after getting fired.


LFGrow ❤️‍🔥 
#RigthClickSaveAs

Diego Borgo

Web3 Executive Advisor | Branding & Marketing | Helping Tech Founders Go Mainstream | Global Speaker

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