We partner with media-first founders to build YouTube-first distribution that drives trust, culture and community.

We’re team of art directors, filmmakers and writers. 

We know how to pace a narrative, when to pause, when to build emotion, and how a single camera move can shift the entire story.

We’re building a media house of our own. And it is an area that we live and breathe all day: https://www.youtube.com/@badaamlessons

Here’s how you can connect with me: salil@buildtv.in

Salil Bajaj

Product Manager

Rethink Systems

Mentored 10+ folks and helped them understand product management better

Mentor

Crio.Do

Crio is an Indian Ed-Tech startup founded by Ex-Flipkart and Ex-Google employees with the lead investor being Binny Bansal(Ex-COO Flipkart). It's a platform that empowers people to learn technology with a 'learn by doing' approach.


● Added another revenue channel for Crio.Do by launching the FSD Plus program, boosting monthly recurring revenue by 10%,
Implemented feedback loops and optimization initiatives, resulting in a 15% rise in customer satisfaction.
● Did the competitor and marketing analysis for FSD Plus to find the gaps in the current offerings, and identified 4 major gaps, Utilized
findings to refine program features, creating USPs, pricing strategy, and marketing approach, resulting in increased program relevance.
● Developed an assessment tool that provides users with personalized upskilling plans and free-to-consume content based on their
scores resulting in an increase in paid conversion rates from 6% to 11%
● Designed the landing page for the FSD Plus program. Enabling users to easily gather comprehensive information about the program,
leading to improved user engagement and higher lead conversion rates
● Designed and implemented sales and onboarding processes for FSD Plus, contributing to a 16% sales growth and reducing drop-off
during onboarding rates by 7%
● During my tenure, the number of users for the SDET program scaled 5x ~ from 20 users a month to 100 users a month with monthly
revenue numbers hitting 2 crore. I strategically restructured the program to accommodate this growth, improving learner's
engagement and comprehension, resulting in a 14% increase in Net Promoter Score (NPS) and a 12% boost in graduation rates.
● Improved the job outcome of the Program from 6% to 20% by redesigning the graduation sprints to help learners prepare effectively
for interview scenarios.

Associate Product Manager

PayPal

● Led Data migration of PayPal's US credit products analytics infrastructure from Teradata to Google Cloud Platform's BigQuery, ensuring
a seamless transition for over 3,000 data users and enhancing system performance threefold.
● Facilitated Agile Scrum ceremonies including daily stand-ups, sprint planning, and retrospectives, fostering a collaborative and
productive team environment, reducing sprint planning time by 15%.
● Enhanced user experience for data analysts and scientists

Software Engineer 2

Maven Wave, an Atos Company

● Built end-to-end data pipelines for ingesting 200 GBS data daily in the data warehouse, used for analytics by business analytics team
● Designed data platform to ingest data from Genesys API, improved the customer support process by reducing 2 mins of wait time
● Developed bash scripts to automate ETL procedures which reduced 4 hours manual support each day
● Trained 4 interns in GCP and served as Point of contact of Offshore team for client
● Received ‘Pat on the back’ award at Maven Wave for completing the project deliverables before deadline

Senior Data Engineer

Led execution of 2 data migration projects and handled project deliverables; was promoted 1 year ahead for exceeding goals
● Worked on POC's to incorporate the use of XCOMs, nested JSON tables, and cloud storage libraries.
● Led the migration from Oracle to BigQuery using GCP BigQuery, Dataflow, Airflow, and cloud storage.
● Developed multiple Python scripts for Cloud composer using various Airflow Task Operators to perform
● Data Analysis, Data Migration, Data Cleansing, Transformation, Integration, Data Import, and Data
Export

Software Engineer

● Reduced the page loading time by 3 secs by redesigning the frontend of an internal project using Angular Material
● Processed 2 TBs of data in real time by developing a streaming data pipeline using Apache Beam

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