Salif S.

Direct Response Creative For eCommerce Brands | Clients Include Setu, eComm Scaling Secrets, True Classic, FitTrack, Laura Geller, Perk, Alpha Lion, Glow25, PetLab, KraveBeauty, and more...

Siba Consulting is a lean eCommerce agency that helps 7-9 figure brands scale their new customer acquisition through Meta and YouTube ads. 

Our partners include Omnilux, Laura Geller, True Classic, Obvi, FitTrack, Solawave, PetLab and more...

We specialise in end-to-end performance creative development, media buying and multi-funnel testing.

Check out our work -> https://www.sibaconsulting.com/

Book an intro call with me -> https://calendly.com/sibaconsulting/discoverycall

Founder

Founder of a boutique performance marketing and creative agency for high-growth eCommerce brands and info-products.

We specialise in direct response creative and landing page development.

Learn more here: sibaconsulting.com

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Salif S

Founder @ Siba Consulting | Lean creative agency for 7-9 figure DTC brands

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The only 6 AI tools you need to crush creative in 2026:

Gemini → Research & scripting 

Nano Banana → Image gen

ElevenLabs → Voiceovers

Veo/Sora → Video gen

Arcads → AI avatars

2 years ago, we excelled at short-form UGC

This year we became great at making AI ads and VSLs

I now look at some of the stuff my team makes and I’m super impressed at how we've evolved

If you work with a creative agency that only specializes in one thing

Eg “Podcast ads” or “UGC”

It’s going to be tough

I look at other agencies on this app and very few are as versatile as us

Some have used the same SOPs for years, same creators, and run the same playbook for every brand

That simply doesn't work

If you want to scale, you need a partner that can adapt to YOUR ad account

Someone that specializes in different creative styles, and can execute them all at a high level

“We scaled this clothing brand to 9 figures”

Great, but I sell weight loss supplement

Totally different creative game

This week I had a look at 3 accounts spending $20k+/day

I keep seeing the same patterns

First, brands copying other brands

Even big ones do this

There's nothing wrong with copying

But if you're going to copy something, at least make sure it’s proven

Throwing money at copied ideas without knowing their actual performance 

Is one of the worse thing you can do

A brand I know tested 300 ads last month

Their ad account is in the worst shape it’s been in months

Volume means nothing if you're just launching random ads

If your brand is spending $250k+/mo, this is the ideal creative playbook you should follow:

Everyone knows this, but only a few are actually executing it well

Step 1: Run 3-5 min UGC and VSLs to cold audiences

Target unaware, problem aware ppl (even solution aware, depending how big the market is)

Find winning cold traffic frameworks that you can replicate

Focus on cracking scalable angles and mechanisms on those frameworks and acquire new traffic and eyeballs

Step 2: At the same time, run a ton of raw, organic creatives to warm audiences

TT style ads to convert skeptics and existing customers

Creators speaking to the camera with the product, minimal editing, etc..

Opposite of the first step

All the 8-9 figure brands we work that are crushing do this

Our clients are spending $15M/month on Meta

Here are winning hook frameworks I'm seeing work across different accounts

Test them out 👇

THIS is what a winning ad looks like

$70k spent -> $400k in revenue, 60% lower CPA than account average

Market is US

Funny cause I remember exactly the talks my team had when planning this concept 

The picked the creator and wrote the script super carefully

And went through like 4 rounds of revisions internally before delivering it to the client

Focusing on quality wins

A killer script is nothing if the editing is dog shit

Video too fast? Confused viewers scroll away immediately

You need to make the video slow enough so viewers can follow the script and what you're showing them

(Unless you're deliberately trying to generate an 'information overload')

But it also needs to be fast enough so it doesn't get boring  

Attention spans are 3 seconds, lose momentum and you lose the viewer

Send this to your editors

CEO and Founder at Huecco Incubator | Making international growth seamless for E-commerce brands 🚀 | +11,500,000 $ generated for brands all around the world | 🌍 Ecommerce | Growth Hacking | Entrepreneurship

I used to help E-commerce brands manage their social media

But I realized they don't care about likes or impressions

They care about the real numbers: revenue and profits.

So in 2021, I decided to leave everything behind to start Huecco Incubator

An agency that focuses solely on getting real results

After making brands over 20.000.000$ in revenue, testing over 5000 creatives and +1000 landing pages

I had a new discovery.

DTC brands can cut the cost of their marketing campaigns by over 50% simply by expanding internationally.

Since then, we have scaled brands in over 30 countries and are currently operating across 4 continents.

In the upcoming years we aim help more brand realise their true potential through international expansion of their marketing efforts

If you’re a DTC brand looking to scale to 8 figures and want to learn more book in quick call using this link:

https://calendly.com/huecoagency/consultation-call

Eugenio Zabell

You can now create pro-level video ads in 2 minutes.

No editors. No expensive agencies.

Most brands still pay $5,000+ per video ad because they don't know this AI method exists.

I just cracked the code on turning Google Nano Banana Pro and Kling AI into a video ad factory.

Here's how it works:

→ Start with a clean product shot (coffee cup, espresso, white background)
→ Create an exploded view showing ingredients floating in layers (crema, espresso, beans, sugar crystals)
→ Feed both images into Kling AI with a motion prompt
→ AI generates smooth product rotation with ingredients separating precisely
→ Export a studio-quality video ad in under 2 minutes

The results are insane:

• Professional product videos without filming
• Multiple ad variations in minutes, not weeks
• Zero video editing skills required
• Works for any physical product brand

I've documented the exact prompts, image specs, and motion settings I use.

This is the same process top DTC brands pay thousands for.

You can access the full breakdown for free.

Perfect for eComm brands scaling ad creative.

Want the complete AI video ad guide?

Comment "VIDEO" and I'll send it to you

(We need to be connected for me to DM you)

AI & Creative Strategy // Powering the next generation of E-commerce brands through viral creatives and new client acquisition.

You can now create luxury video ads in under 2 minutes.

No studios.
No editors.
No $5,000+ agency retainers.

Most brands are still overpaying for product videos because they don’t know this AI combo exists.

I just cracked a repeatable system using Google Nano Banana Pro + Kling AI to turn static product images into high-end chocolate ads on demand.

Here’s exactly how it works:
→ Start with a premium chocolate product shot (milk chocolate bar, white studio background)
 → Create an exploded visual showing ingredients floating in layers (cocoa powder, milk splash, cocoa beans, chocolate squares, wrapper)
 → Feed both images into Kling AI
 → Apply a precise motion prompt for smooth rotation and controlled separation
 → Export a studio-quality video ad in under 2 minutes

The results are wild:
• Cinematic food ads without filming
• Multiple creative variations in minutes
• Zero video editing skills required
• Perfect for DTC, confectionery, and CPG brands

This is the same type of visual execution brands pay thousands for through agencies.

I documented the exact image prompts, specs, and motion settings so you can replicate it instantly.

If you’re scaling paid ads or organic content for physical products, this is a cheat code.

Want the complete AI luxury video ad guide?

Comment “VIDEO” and I’ll send it to you.

(We need to be connected for me to DM you)

This is going to BREAK the internet.

(And it's perfect for anyone creating brand ads)

Most marketers struggle with generic AI outputs that look nothing like real ads.

They get:
- Wrong brand colors
- Fake-looking logos
- Zero creative direction
- Generic visuals that convert nobody

I've been testing a Nano Banana Pro prompt that changes everything.

Type ANY product name and instantly get:

→ Cinematic print ad quality
→ Real logo placement
→ Accurate brand colors
→ Premium material rendering
→ Surreal creative twist that actually fits the product
→ A killer 3-word slogan

This prompt has helped me create hundreds of concept ads in minutes instead of days.

No more briefing designers for initial concepts.
No more waiting 48 hours for first drafts.
No more "that's not quite what I meant."

The Nano-Banana-Pro prompt does it all.

Perfect for:
- Brand managers testing campaign ideas
- Agencies pitching concepts faster
- Marketers building mood boards
- Creators exploring visual directions

Want the exact prompt?

Connect with me and comment "PROMPT"

I'll send you the full copy-paste version.

It's over for ad agencies.

This AI studio just killed the entire creative production process.

Most brands pay $5K-$20K per month for ad creatives.

And wait 2-3 weeks for delivery.

This node-based system generates hundreds of product ads in minutes:

→ Upload one product photo
→ Choose any actor, any outfit, any location
→ Generate static images or full videos with voiceover
→ Create 20+ variations simultaneously
→ Upscale to 4K with one click
→ Swap products/outfits instantly

No design team. No video crew. No agency retainers.

I just documented the entire step-by-step workflow:

• How to set up the Flora node system
• Product ad image generation process
• One-click variation creation
• 4K upscaling with Magnific Precision
• Video generation with sound using Veo 3.1 and Sora 2 Pro
• How to generate 20 ads at once

This is the same system e-commerce brands are using to cut production costs by 90%.

Want the full tutorial and workflow?

1. Connect with me
2. Comment "ADS"
3. Like & repost for priority

I'll DM you the complete guide.

I'm going to regret sharing this...

I just cracked the code to create realistic AI videos that are converting 3x better than stock footage ads.

(and I'm giving you the entire cheat sheet)

Most brands are still using terrible AI videos that scream "FAKE."

Meanwhile, my clients are generating 8-figure ROAS with AI actors that look 100% real.

The difference? It's not the AI tools. It's the technique.

I just created a step-by-step breakdown of my exact process:

→ How to generate studio-quality 4K character frames that stay consistent
→ The "driving video" technique for lifelike movement
→ Fusing image + motion with AI puppeteering
→ Audio tricks that make people think it's a real human
→ Final polish techniques to remove the "AI look"

This is the same system we use to create scroll-stopping ads for 7-figure e-commerce brands.

No more generic stock footage.
No more expensive video shoots.
No more post-production teams.

The tech stack includes Nano Banana Pro, Kling 2.6, Adobe Podcast, and CapCut.

But the real value is in knowing HOW to use them together.

I've seen people spend $10K+ trying to figure this out.

You can have it for free.

Connect with me & comment "AI" and I'll send you the full cheat sheet.

P.S. - Repost this for priority access

STOP wasting money on Facebook Ads...

I just audited 100+ eCommerce ad accounts and found the same patterns.

Most accounts are fundamentally broken.
Wasted budget on retargeting only.
Bad creative killing performance.
Zero scalable cold acquisition.

So I created the “Hit or Miss” Framework to audit any Facebook Ads account in 10 minutes.

The results are brutal:
→ 82% of accounts score as “MISS”
→ Only 11% qualify as true “HIT” accounts
→ Most are bleeding money on fixable mistakes

Here’s what separates winners from losers:
→ HIT accounts scale cold traffic aggressively
 → MISS accounts rely on retargeting to survive
 → HIT accounts test creatives daily
 → MISS accounts run the same ads for months
 → HIT accounts optimize for purchases with clean data
 → MISS accounts optimize for clicks or ATC
 → HIT accounts use broad audiences + strong creatives
 → MISS accounts stack interests and choke delivery
 → HIT accounts structure campaigns for learning + scale
 → MISS accounts constantly reset the algorithm

This isn’t just theory — I’ve used this framework to uncover $750K+ in wasted ad spend.

The best part?

You can audit your own account in 10 minutes with this checklist.

I’ve included everything in the framework:
→ 15-point Facebook Ads audit checklist
→ HIT vs MISS comparison for each point
→ Simple scoring system to grade your account
→ Exact fixes for each problem

Want the full framework?

1. Connect with me
2. Comment “AUDIT” below

I’ll send it straight to your DMs.

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