thats good studio

Marketing Director

Ringers Western

+ Strategy across all leading e-commerce channels
+ Shooting campaigns, lifestyle & product
+ Increasing brand turnover (4x year on year) 
+ Implementing of Shopify Plus partnered platforms
++ Klaviyo
++ Okendo
++ Gorgias
++ SMS Bump
++ Push Owl

Marketing Manager

DHD Darren Handley Designs

+ Content Management 
+ EDM marketing 
+ Product management
+ Product quality control

Junior Marketing

Bond University

+	Use of problem-solving and critical thinking to raise money for the campaign
+	Representation of Bond University 
+	Interacting with Alumni and building rapport 
+	Answering queries, providing history and knowledge of Bond

Annual Fund Campaign Telephone Fundraising Consultant

Australia Post TravelSIM®

+ Analysing and processing refund requests
+ Managing customer accounts
+ Provide mobile technical support
+ Providing feedback on call performance
+ Completing other administrative tasks given by the supervisor

Customer Support Representative

Ever since uni, I wanted to build my own "thing", fortunately, I was given the best piece of advice I'd ever been given, period.

I'm always wary of advice given by others but this guy happened to be the CEO of America's 1st publicly traded furniture company so my ears pricked up.

He said, "Son, your missing 3 key components:

1. You've got no experience
2. You've got no money and
3.  You've got no business losses in the game"

I was DJ'ing at the timing working 12-hour weeks making $1,500, but honestly, he was right I had no clue what "work" was.

He said, "Go work for a start-up, where you control a large majority of the output. Make mistakes on their dime, get your reps. Once you've learned all that, then start your own journey."

And that's exactly what I did. For 2.5 years I worked for a clothing brand as the in-house marketing manager. In that time frame, I made countless mistakes, with countless all-nighters and stacked the chips in my favour. In the end, we took that brand from $503k to $10.8 million in 2.5 years.

From my experience working brand-side, we saw a complete breakdown of the advertising agencies. Their king of spin sales teams, promising the world and delivering sweet FA.

That left a sour taste in my mouth. With my love of brand, building solidified, I wanted the ability to partner with brand builders. People who defied conventionality and saw the "commercial agency" the same way I did broken and unable to provide the experience of a team tailored for their brand's growth.

That is the reason I co-founded thatsgood+ STUDIO and I now get to work with some of the most unique brands in Australia.

We ran all sides of paid marketing. We're a small team and always will be to keep impact high and 1-1 collaboration at the core of TGS.

These are just some of what brands have had to say so far:

“Working closely with the team at Thats Good Studio for over a 2 years has been a dream...Creating an omnichannel paid strategy, helping scale Merchants and implementing creative tech solutions. It’s a relationship that goes way beyond business; we’re glad they’re the team by our side.”

Merchants Of The Sun
★★★★★

"We've been able to grow from 6 figures to 8 figures, with Laura and Sabian's help and guidance far beyond driving and scaling our ads...”

Ringers Western
★★★★★

“We’ve worked with agencies in the past, they didn’t get our brand or the results we needed. TGS has decreased our CAC 5.8x from $162.28 to $27.98. Whilst showing us how to grow our brand for the long-term- guns.”

PlugHub
★★★★★

Like to get a free action plan? Link in bio.

SABIAN .

Mareile Osthus

humii

Co-Founder & CEO

Co-Founder & CCO @ humii

Chief Revenue & Strategy Officer

Chief Strategy Officer

Alquemie Group

Digital Projects Director @Alquemie Group 
@Alquemie Group is managed by @ACTA Capital, a private equity firm specialising in retail and consumer investments and growth capital across industries. 

Our unique operating model leverages our collective expertise and shared services to accelerate the growth potential of our businesses and to create a leading portfolio of globally recognised brands. 

We have a growth focus and plan to accelerate our expansion efforts with leading operators and exceptional consumer brands.

Digital projects director

OrotonGroup

Sustainability Consultant

Grevillea Capital 

Advisory board 

THE ICONIC

Chief Category Management Officer (CCO)

Buying Director

Zalando SE

Head of Buying Women Apparel

Teamlead Fashion forward and international brands

Senior buyer international brands

HUGO BOSS

Senior Buyer

Peek & Cloppenburg KG Düsseldorf

Zentraleinkäuferin

Abteilungsleiter/Einkäufer

Co-Founder & CCO @ humii | ex CCO @ THE ICONIC | Zalando

eCommerce experience is a house of mirrors.

You’re buried in 
NPS
metrics
customer focus groups
and many questions....

You’ve got no idea what is actually going on in your ecommerce store and how far off ‘best practice’ you are. 
Plus, you’d love to know where your competitors are winning.
As the in-house eCommerce team, you’re responsible for making sense of it all.

I’ve been there, scaling giants like THE ICONIC & Zalando.
Problem is, there is nothing which makes the end-to-end customer experience transparent and tangible. 

Until there was humii!

At every step of the customer journey, our CX dashboard shows you: 

The friction across 200 data points and 8 dimensions. Yes, we are measuring everything the customer touches on!
How your competition stacks up
What your customers think
The industry benchmarks

Once you deeply understand what your customers expect, you can take action.
What gets measured, gets managed!
Humii combines cutting-edge technology with real human analysis of the entire shopping experience.
The future of online mystery shopping is here.

Check out our Live Demo in the Featured section of my profile.

ABOUT ME

If you made it this far, here’s a few things about me:
I’m pretty funny (for a German)
People come to me for help with getting s@#! done.
I come from a family of Lawyers & Judges (that’s where I finely tuned my bulls#%^ radar)

Ever asked a live chat when Black Friday is launching?

Well… we did. 😃 

Over the last few weeks, we put 100 live chats to the test, and the responses did not disappoint.

Some told us straight up, some refused to spill the beans, and others… let’s just say, had no clue what month it was.

🎖️ The awards go to:
 🏆 Most honest: GS Diamonds Australia, gave us the exact launch date last week (we appreciate the transparency).
 🤯 Most confused: Showpo & THE ICONIC, countdowns and live sales everywhere, but the bot’s still blissfully unaware.
 😶 Best at keeping secrets: LSKD, suspense level: expert.
 🍷 Most eager to help (even if off-topic): Dan Murphy's, definitely keen to check stock levels for us. 

The list goes on… and yes, it’s all over the place.

So tell me… which award goes to your bot?

Turning 💩 Online CX into 🌈 | Co-Founder & CEO @ humii (SaaS) | ex CCO @ THE ICONIC

BFCM broke me. Then Oddies fixed me. 🍏✨

I’m officially overstimulated. Lost track of who’s launching what, when, and for how much or how long. BFCM chaos: 1 | Me: 0.

Then I found Oddies
… and suddenly my scrolling thumb stopped. 🤩 

Here’s why I’m obsessed:
Mission? Unmissable. Makes you care.
Founder story? Resonates. Makes sense.
Language? Pure charm. FAQs start with: “No perfect fruit but perfect answers.”
Sustainability FAQs? Yep. 10/10.
Process? So simple, even a monkey would understand.
Still skeptical? Try risk-free. I’m already sold.
Our customers say it best: They actually do, loved it!
Their Insta story - did I mention I have a thing for comparisons?  

In a sea of BFCM noise, they stood out: 
Offering nothing but 100% authenticity, crystal-clear clarity, and a touch of delightful charm.

💡 Now here’s where LinkedIn comes in: I NEED to find the brains behind this, Kapil & Rahul, founders of Oddies. 

If you know them, tag them. Let’s give credit where it’s due. 

Oddies, consider me impressed… just fan-girling over here. 👏🍎🥕🥒

taplio

The Battle

SABIAN .

Mareile Osthus

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taplio

The Battle

SABIAN .

Mareile Osthus

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Mareile Osthus's LinkedIn Performance

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