Snowball

Growing loyal audiences for the world's biggest brands on the world's most watched platform.

Founder & CEO

Sashimi Ventures

Investment / Advisory portfolio: 
Lovable, Percent, Airhouse, PostPilot, Agtonomy, NextStage

Principal & Owner

Jubilee Media

Mission-first entertainment: 8B views & 14M+ subscribers.

Chief Strategy Officer

I built & run the business of Jubilee (content, e-commerce, and brand partnerships), design & implement the long-term growth roadmap for the company, and shape our creative process to unlock the best content.

Executive Producer: Accepted (Emmy nominated): Tribeca Film Festival '21

Head of Growth & Strategy (founding team)

Rise9

LinkedIn but for creators - fueling creator growth with collabs, events, sponsorships.

Our own stats:
- 10 million+ followers (Facebook, YouTube, Instagram); content generating 3 billion+ views

My focus is business development & growth strategy:
• Partnerships
• App development (Swift & javascript); UIUX design (sketch); backend (node.js & Firebase)
• User acquisition (creator relationships, digital marketing & viral growth mechanics)
• Data analysis (Mixpanel for tracking, custom stats for analysis)
• Social (ex: grew FB page from 0 to 550k fans in two mo. and 415 million in mo. reach)

Co-Founder - Growth & Data Engineering

Edward Jones

Research and recommend:
• Equity investment strategies (Growth focus)
• Asset allocation & portfolio management (multi-objective)

~$900 billion in assets under management

Investment Research Analysis (Growth)

Bulldog Student Investment Fund

Serve as an advisor to the organization (2013 - Present)

BSIF is a professional investment management group in which student members conduct in-depth equity analyses and pitch investments, funded by the Endowment, to be selected for the fund's portfolio in an effort to outperform the market.

Founder & President (Current Board Member)

Host Bully, LLC

HostBully.com

For my own memories: this was my first formal business as a kid. It didn't go anywhere, but we had thousands of users who loved the service and that meant the world to me. Changed my trajectory.

Founder

We take the best brands in the world and turn them into masters of organic content.

Our team is unlike any other team on the planet.

Ryan Hashemi

Lara Acosta

Entrepreneur and investor building businesses online | Featured on Forbes, Kajabi + Semrush | Helped 3,000+ people build their personal brand.

Everyone wants to build a personal brand, and I figured out how.

With over 20M+ impressions, 300,000 followers across socials, and multiple 6 figures made, I can show you how you can build one too (without spending years figuring out how)

In 2022: I was unemployed and trying to get into a master's degree - downloaded LinkedIn
In 2023: I became #1 female creator on LinkedIn by building my personal brand and agency
In 2024: I'm building the best education platform to teach people exactly how to do it

Helped, coached and worked with 500+ build contents systems, increase engagement, improve their writing and beyond using proven strategies that worked for me. 

Here's how I can help you:

1. Subscribe to my YouTube (It's free, and better than people's paid courses!)
2. Join 15,100+ amazing people and subscribe to my newsletter. 
3. Join 500+ members inside Literallyacademy.com

And if you're not ready for either! Welcome to my profile anyway, I talk about writing, storytelling,  personal branding and tell a lot of stories.

See you on the feed 💖

Sponsorships + booking : mary@ladigitalmx.com

pov: you become the first millionaire in your family

i never thought I'd get to write this post.

not long ago i was yet another unemployed student. 

struggled with anxiety and depression.
couldn't land an interview at "my dream" company. 

i'd given up on myself, my dreams and future. 

but my dad never did. not once. 

where i saw struggle, he saw opportunity.

see, my dad grew up poor. picking cotton from the fields in mexico. he worked day and night to get out of it. 

just to be able to give me a life worth living. 

and every day i make sure i do. 

because if i can't do it for me, i'm doing it for him. 

can't complain about my plate being full when the goal was to eat. 

grateful to everyone who's given me a platform to grow.
and proud of whoever is on the same journey.

keep going, i believe in you. 

Repost ♻️ to inspire all other entrepreneurs who are doing it for their parents ❤️

PS: Do we look similar???

Big confession: I'm a big fan of "small accounts".

So today, I'm celebrating my favorite LinkedIn accounts. 

Not the "biggest" ones. Not the most "viral".
But the ones who I think deserve it the most. 

Because community is the backbone of this platform. 

Connecting with people.
Commenting and networking.
Collaborating and supporting.

This is the LinkedIn that built this brand.

Took me 1000s of hours, and now I get to giveback.

So in honour of seeing those following my steps.

And spending hours doing the same....

Here are 10 entrepreneurs in my watchlist. 

Ali Amiri, MD = health advice that can change your life 
Aditi Pilania = mum and on a career growth journey
George Draco = how professionals can use AI today
Mischa Collins = fastest growing personal brand
Guy Massey = proof that any topic works, if you work!
Alan Greenin = making mortaging simple for everyone
Jess Coffman = one of the smartest marketers I've seen
Sophia Spadão = how to build an agency in your 20s
Joseph Tannous = how to get featured in PR and grow
Hayden Swerling = the best HR account right now

I need to keep doing these! So the goal is to do it more.

Look, I know LinkedIn may feel hard.
I know it seems cringe to post sometimes.

Sometimes you may feel like no one is watching.
But we are, I am. 

Keep going, your work will be noticed.

You're only one post away from changing your life.

As always my kings and queens. I'm rooting for you. 

P.S. Who are the creators that deserve more recognition? I'll be following ALL of them. 

Happy Sunday!

I got invited to the LinkedIn HQ in London, and what I haven't stopped thinking about what I heard... 

LinkedIn is going all in on one format. 

Video. 

They've tried it before, but it died down in 2024. 

Millions of impressions per video. 
Hundreds of new followers. 

Then, it stopped working. The reason?

They were testing different theories.

Understanding the best avenue for monetization.

And they found it. They called it BrandLink. 

Where you get paid for the videos you post.
Not just a random boost in virality.

This will be a gold mine for professionals who want to share more videos. 

But look I get it, video isn't for everyone.

So here's where you win (without video):

LinkedIn is betting on "industry experts" more than ever.

Meaning: 

•⁠  ⁠Your profile must show your expertise. 
•⁠  ⁠Your content must show your expertise. 
•⁠  ⁠Your comments must show your expertise. 

Make sure your LinkedIn reflects YOUR expertise. 

Do this and you'll win in 2026. 

P.S If you want a full breakdown of what this means, I recorded a 10-minute masterclass for you. Comment the word breakdown below and I'll send it to you!

My 4-step writing framework is unbeatable.

(If you're stuck at low likes and impressions, read this)

Everyone is talking about the algorithm changing.
But small creators are going viral using this hack.

I called it the SLAY Framework:

1. The first 3 lines of your post should be a story.
2. Then on line 4 lead with a lesson for your audience.
3. Add to the post using actionable advice (listicles).
4. Finish with a question that puts the ball in their court.

Storytelling is the ultimate weapon for LinkedIn growth.

Because in a platform oversaturated with information...
Don't focus on facts, focus on emotions.

They'll remember you forever. 
.
Bonus: Think about the lesson 1st, and the story 2nd.

Your main goal is to educate using stories as the vehicle.

♻️ Repost this to make storytelling easy for everyone.

PS: I've seen the SLAY framework used 2x today on viral posts with 1k+ likes! My job here is done 🤝

You don't need algorithm hacks to grow on LinkedIn.

I spent the last 90 days testing every growth hack I could find. Here's what actually works:

(Based on analyzing content in different niches)

1. Hyper-specific content (3x a week)

• Solve one exact problem per post
• Use industry language your clients use
• Speak directly to one person

Adam Robinson has mastered this for B2B. 
Nausheen I. Chen is killing it for B2C. 

Address their problems directly. 

i.e "Stop losing credibility with your body language."

2. Proof-First Content

80% tactical step-by-step frameworks and screenshots.
20% stories on how you're doing it (use stories)

The 80% builds trust, the 20% engages them more. 

Educate and storytell. Always both. 

3. LinkedIn Video (let me explain...)

Video reach might be down right now.
But it's the fastest way to prove authority. 

LinkedIn video is ok.
Linkedin Lives? They're a goldmine.

We had a LinkedIn live with 200 people.
Made $10,000 from it. 

People buy from people they trust. Video accelerates this! 

I'd limit these to 2 a month, though, no pressure. 

I left a checklist for you in the image below for you to script your first Linkedin video too btw.

This is the no-bs blueprint for entrepreneurs. 

It's not about more volume, it's about more insights.

Dominating LinkedIn isn't just about virality right now.
It's about building a brand that earns trust.

Keep your focus on your 1 thing. 

The rest will follow.

I've just recorded a private video on how to dominate "storytelling" on LinkedIn like an expert. 

If you want it ♻️ repost this post and I'll send it to you (20 people max). 

PS: Which step do you struggle with the most? 

--
PS: Got a surprise for you today, get 50% off my programmes until the end of November here: https://lnkd.in/e4RKsGx9

I built my first business to 6-figures after class. 

The reason? I didn't wait until "I felt ready" and you shouldn't either, because you already are. 

You don't need a logo, your first customers won't care.
You don't need a website, your ideal client wants proof.

You don't even need a shiny degree, you just need skill.

We're taught to wait until everything is perfect.
But perfect never comes, procrastination does, though. 

If you want to launch your new business.
Or promote a new offer you've been perfecting. 

Do this instead: 

1. List the 5 key problems you are solving for someone. 
2. Ask ChatGPT to expand on why this needs solving.
3. Create content on LinkedIn using the pain + solution
4. Use social proof wherever you can (can borrow it too)
5. Post case studies of people who you've helped
6. If you haven't yet, write about how this helped you
7. Take 10 people on this offer for free to get real results
8. Create content around these repeating steps 1-5

One fool-proof way to get clients (free or paid):

1. Search for people who look like you can help on Linky.
2. Send them a loom or gamma doc with your system
3. Tell them step-by-step how you can help immediatley 

Do this 20x a week, I guarantee you'll land a client.

Bonus tip: Implement your offer for them for free, so they can see the value of your work instantly. 

Trust me, after 4 weeks coaching next to 8-figure agency owners, this STILL works. 

This is what I did too, and would do again. 

No website, no crazy credentials, not even a logo.

Literally just a calendly link, a canva pitch and content that made people reach out.

Closed clients with the loom approach.

This isn't about virality, it's about making money. 
Your ideal client might not like the post and make it viral.

But they'll 100% reach out if you follow this strategy. 

I'll be expanding on some of the points in the comments.
Which step do you get stuck on the most? I'll help! 

Repost ♻️ so everyone wins in 2026!

pov: you're a 27 y/o entrepreneur making your dreams come true in london

(people flew in across the world for this!)

If there's anything I'm proud of, it's this: 

the incredible network of people I've built over the last 3 years because of LinkedIn, and being able to meet them. 

i'll never take it for granted.

and it all started with a simple idea: help others win.

the secret to LinkedIn and business success is right here. 

surround yourself with winners, and you'll win. 

seen Guy go from 0 views to viral content weekly 
seen Alan get thousands in leads from content
seen Michelle go all in on building her business

and every other member of Literally Academy step put of their comfort zone and build their dream brand. 

what a priviledge it is to get to help others succeed. 

even got to fly George in all the way to london.
because he went all in on building his brand on linkedin. 

a pleasure to host a free event for them.
and this is just the beginning. 

literally academy is about to have its biggest rebrand.

i can't wait for you to join us next. 

if you're scared to go all in this 2026...

just remember we were all scared too. 

push through the discomfort of being seen.

with love, from london - lara <3 

repost ♻️ this if you want to build a community in 2026!

ps: i'll be giving free access to my private mentorship to THREE people who comment their goals for 2026!

How to build a personal brand in 90 seconds.

(The ultimate LinkedIn Content Crash Course)

Step 1: Skill and value
Step 2: Content themes + consistency
Step 3: Hooks and how to write them
Step 4: Leveraged Networking to grow

These are the main 4 key elements of a winning brand.

Watch the video and get the full tutorial!

PS: My Black Friday deal is ON! Get 50% off my programmes and mentorship. 
Here we go: https://lnkd.in/e4RKsGx9


(Please repost this for your network ♻️ Thank you)

pov: 2025 was the year when you finally took action. 

2023: i was a shy newbie creator trying to make $1
2025: serial entrepreneur & investor with 300k followers

this wasn't just luck... i followed 6 key rules (steal them)

1. if you're overthinking: take action and fail faster
2. if you want to make money: ship fast and iterate later
3. if you failed: look at the data and try again next week 
4. if you feel burnt out: it’s not effort, it’s misalignment
5. if clients aren’t buying: clarify the outcome for them
6. if you're not taken seriously: build proof so they do

short rules, effective when executed daily. 

2025 was the year i realised not everything needs a framework or a step by step. just you taking the steps.

every business problem is a mindset problem.

fix your mind first, your ability to find the solution will come soon after that. promise. 

please take 1 rule and write it down on paper.

stick it infront of your desk would love to see it!

ps: what was the 1 rule that helped you win in 2025

I've coached over 3,000+ entrepreneurs and creators.

Today, I want to review your posts for free.

But there are thousands of you here ( and only 1 me) 

So - I’ve got a special gift for you today: 

I built a GPT that behaves like me. 

It grades your posts on 3 specific checkpoints.

1. Clarity
2. Proof
3. Capture

And tells you what to fix in 60 seconds.

If you're ready to get brutally roasted.
And get the feedback on your hooks and content...

I built an FREE AI tool that does this for you. 
I call it the AI Post Analyzer.

(Deleting in 42hrs)

PS: The algorithm rewards what readers finish.

Write for readers first. Optimize for views after.

Profile optimization is overrated. Honestly. 

Focus on your content first. Comment 50x a day instead..

This is something you'll hear me say a lot. 

Because most people waste endless hours here.
Optimizing everything but have no traffic.

But....

If your content is getting traction.
You're commenting and networking daily.

But you're not seeing an increase in conversions.

Then your profile might be the problem. 

Most people will see your post.
They'll go to your profile looking for proof.
And if they're convinced, they'll book a call with you. 

So your next task after nailing content?

Optimizing your profile.

1. Your profile photo = shows warmth 
2. Your banner = shows instant proof 
3. Your featured section = tells them where to go

I made you a guide so you can implement it today.

Follow it step by step and position yourself as an expert.

PS: What colour did we like more black or white?

Repost ♻️ if you want more breakdowns like this

PS: Got a surprise for you today, get 50% off my programmes until the end of November here: https://lnkd.in/e4RKsGx9

taplio

The Battle

Ryan Hashemi

Lara Acosta

Followers

Posts

Engagements

Likes

Performance ScoreLara Acosta's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Ryan Hashemi

Lara Acosta

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Lara Acosta's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreLara Acosta's LinkedIn Performance