Cosmin Rusu

Transforming Visions into AI MVPs & Products | Founder @Duty Ventures | Ex {Google, Apple and Amazon}

Hi, I’m Cosmin, the Founder and Lead Engineer of Duty Ventures. 

After some experience as a software developer in companies such as Google, Apple, and Amazon, I decided to launch my project.

With several former colleagues and college friends, we launched our own startup specializing in software development for entrepreneurs and customers needing software development services. 

Duty Ventures is all about developing software products from start to finish, thanks to the experiences we have all acquired in the past years.

One of our most successful services is aimed at entrepreneurs and early-stage founders, for whom we provide an MVP-builder service getting their product from 0 to 1 within weeks!

However, our services are not limited to that. The teams we create do much more than just create MVPs and are able to adapt to the different technologies requested, all of this in an agile way.

Our most recurrent services are the following:
- MVP creation
- Custom Software Development
- Blockchain Development
- Mobile Development
- Checkout pages
- E-Commerce

And our most used technologies are:
- Ruby on Rails
- React
- React Native
- Java
- NodeJS


If you want to learn more about how we can help you, head over to: https://dutyventures.com


Phone: (+1) 669 200 9568 / (+40) 754 973 314
Email: cosmin@dutyventures.com

Founder & Lead software engineer

I'm leading a software development agency focused on fast iterations. Most of our clients are shipping more features, responding faster to support tickets, and have accelerated growth because of us.

We focused on HealthCare a lot lately due to the accelerated digitalization in this industry. I am a strong believer that we can make healthcare more technically advanced via pure software. 

In terms of technologies, our previous projects involved Ruby on Rails, React, React Native, Scala, Java, Kubernetes, GCP, AWS (ECS, RDS, AKS), Stripe Connect, HIPAA compliance.

Some of our previous clients: 
- Spotify
- Colgate
- Go4Ellis (incl. HIPAA compliance)
- KindBody (+1 HIPAA)
- NXT Sports
- Noom (Healthcare)
- Mochila Fulfillment
- 3Step
- Mylk Guys (YCombinator)
- NLV Productions
- SH Technologies
- One Step Software (Techstars)
- Ergodic Labs
- Med Prep
- Testing Psych
- Abundance Digital
- Tookitaki

I upgraded to a Standing Desk half a year ago! Worth it? Not really - I find I very rarely use it, and recently just thought about it... We tend to stick to what we're comfortable with, to what we are used to. It's hard to get into a new habit. But once it becomes a habit, it's almost like second nature. In 2026, I plan to use it more often.

Product-minded Devs | Founder @Duty Ventures | Ex {Google, Apple and Amazon}

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Are you behind on your Stripe API upgrades? Be careful! Stripe is sunsetting some very important and widely used features.

Stripe::Charges, Stripe::Sources are being deprecated and replaced with the more modern equivalent, the Stripe::PaymentIntents and Stripe::PaymentMethods. While you can still use them, you should plan to upgrade your integrations to avoid imposed deadlines during your busiest season...

In fact, one of my long-term clients started contracting us for a challenging Stripe Connect upgrade, back in the days when Stripe rolled out mandatory Know-Your-Customer (KYC) flows. 

To learn more, keep an eye on the Stripe Change Log: https://lnkd.in/dBm7PKvf

In B2B sales, I learned a valuable lesson: it's easy to focus on getting new customers, but super hard to get them to sign up. However, it's hard to focus on existing (or past) customers, but super easy to get them to sign.

Learning from others' mistakes! Here's another example of failures in marketing that will lead to bad outcomes.

I got a cold email from a company selling cybersecurity services. I clicked on their website, and I got this pop-up.

I get that sometimes marketing emails don't go through strong security checks, but you can imagine how a lead would react if you send such emails.

How do we work remotely as a team? What tools to do we use? Let me break it down to you.

- Communication: Slack
- Email: GSuite
- Meetings: Google Meet
- Project Management: Trello - very simple and clean. For more complex projects - JIRA
- Code Editor: Windsurf

That's it - nothing fancy, nothing complex. This is our "productivity" stack. Next, it's up to the individual to figure out what works for them. We don't want to force anyone into using anything that they aren't excited about.

Are you rich when you make 25x your annual spending? Is that the "golden ratio" of financial independence?

Here's a great hack I naturally learned that improved my sales skills:

Whenever you get a cold email, cold LinkedIn message, or even a cold call, answer and be receptive - be the buyer!

I'm almost always doing this, just to see how the best salespeople perform. If I forget about them, do they follow up? How many times? If I simply forgot to sign the papers, how do they gently ask me to sign?

I'll give you an example: I get called a few times per quarter from mobile carriers that are trying to sell me their phone services, like SMS, voice, and internet. I almost immediately say:

- I'm not interested - I already have an unlimited cheap subscription, thanks! 

However, last time I got a call, I asked them to tell me more, and asked:

- How are you better than this other subscrption I have?

Next time I send a message regarding custom software development work, I'll understand that most people like where they are at and don't want to change their teams. However, if you approach the conversation from their angle, you'll find that if you can tell them something that they don't know already, you might at least have a small conversation.

Doing this will make you more empathetic to your next clients, and you'll learn faster what works, and what doesn't work in sales.

Not to mention you'll see how easy it is to "slip" through the funnel 😆!

Careful - we re getting replaces with cached code written by AI - so all our code will have the same bugs and issues that we will have to fix… that would be a cool service businss idea: bug fixes for your AI agentic coder

Cute how devs think they’re gaming the system with $200/month for unlimited Claude Code. ”Oh, I’m burning $2K in tokens with 6 Claude Codes before breakfast!”

Buddy, you’re not burning tokens. You’re burning markup.

I wired Claude Code into a dedicated vLLM to see what’s really under the hood. Six hours of pure coding and debugging later:

- 47M prompt tokens
- 45M prefix-cache hits
- 96.39% cache hit rate (token-weighted)
- Actual compute: 1.3M prefill + 300K generation tokens

That’s not GPUs working hard. That’s a cache with delusions of grandeur.

Anthropic’s “subsidized” coding plan isn’t subsidized; it’s a cache lottery. When they serve you a well-quantized Haiku/Opus hybrid that’s 96% memorized boilerplate, the marginal cost rounds to zero. The limits are fake scarcity. The $100 and $200 tiers are merely psychological anchors.

You’re not paying for compute. You’re paying for the feeling of unlimited power while they throttle you at 5 hours/week limits to protect GPU margins.

Agentic coding is a brilliant pricing hack. Just don’t confuse it with actual token economics 🤡

Make sure you own your AI. AI in the cloud is not aligned with you; it’s aligned with the company that owns it.

Helen Yu

CEO @Tigon Advisory Corp. | Host of CXO Spice | Board Director |Top 50 Women in Tech | AI, Cybersecurity, FinTech, Insurance, Industry40, Growth Acceleration

As the founder and CEO of Tigon Advisory, I help tech companies of all sizes multiply their growth opportunities by leveraging AI, cybersecurity, IoT, supply chain, and customer experience. With over a decade of technology industry experience, I offer CXO-as-a-service and guidance to organizations through digital transformation, strategic planning, enterprise risk management, go-to-market optimization, and influencer marketing.

I have worked with enterprise clients such as SAP, IBM, Salesforce and Microsoft, as well as B2B SaaS, Fintech, Insuretech, and Martech startups. I also serve as an independent board director and a venture capital advisor, where I bring a unique perspective on technology thought leadership, cybersecurity risk management, go-to-market strategy, and customer experience. I am a certified cybersecurity expert from MIT Sloan School of Management, an MBA from Loyola University of Chicago, and a respected industry thought leader, a Wall Street Journal best selling author, a keynote speaker, and a host of CXO Spice podcast. I am passionate about empowering and mentoring the next generation of technology leaders, especially women and minorities.

Director Board of Directors

CEC is a security service integrator with focus markets in manufacturing, healthcare, SLED and Corporate Campus.  Customers with complicated organizations and physical plants rely on CEC as extensions of their teams in making strategic investment and management decisions related to their technology and infrastructure. I serve as Culture and Compensation Committee Chair. 

Is your data infrastructure ready for the robotics era?

At #CES, I reconnected with Spencer Huang, Product Lead for Robotics at NVIDIA to get an update on Cosmos and GR00T.

His statement resonated with me: the companies winning in robotics have stopped waiting for perfect models. They're capturing data NOW.

Three insights that changed how I think about this space:
✅ The data problem is here 2026 will see a massive influx of real-world robotic data. But Spencer warns: "It's very easy to generate lots of data that's not useful." Winners will build pipelines to curate and synthesize quality data.
✅ Hybrid tasks = biggest opportunity The sweet spot are tasks too complex for traditional robots but not complex enough to need general AI. This is where companies can deploy TODAY.
✅ Dual simulation unlocks scale Cosmos provides diversity through natural language. Omniverse delivers physical precision. Together, they solve what seemed impossible: infinite scenarios with accurate physics.

Spencer's key insight: "If you want to leverage the technologies coming out in a year or two, capturing that data today is extremely crucial."

The inflection point for Robotics is here. What's your move?
Full insights: https://lnkd.in/gUMawp8m

#Robotics #AI #PhysicalAI #Manufacturing #Innovation

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"It's completely infeasible in the robotics space to assume one company can solve this, because we have to represent the entire world. It's not just t

Open article: The Future of Physical AI: Key Insights from NVIDIA's Robotics Product Lead at CES by Helen Yu • 5 min read

The Future of Physical AI: Key Insights from NVIDIA's Robotics Product Lead at CES

The ChatGPT Moment for #Robotics Is Here.

Jensen Huang, CEO of NVIDIA delivered one of the most significant keynotes at CES, and the message is clear: physical AI breakthroughs are unlocking entirely new applications.

Just as ChatGPT transformed how we interact with AI through language, we're now witnessing a parallel revolution in the physical world. 

Huang predicts this could become the largest technology industry the world has ever seen, driven by three key pillars: agentic AI, self-driving cars, and humanoid robots.

Here are Key Announcements:
✅ NVIDIA Cosmos - A world foundation model platform trained on 20 million hours of real-world robotics and driving videos, enabling developers to create realistic simulations for testing autonomous systems
✅ Drive AV Stack - Mercedez Benz CLA achieved the highest Euro NCAP safety score in 2025, with urban driving capabilities rolling out via OTA updates in just over a year
✅ Isaac Robotics Platform - Open frameworks including Groot 1.6 with Cosmos Reason integration, enabling generalist-specialist robots that combine broad knowledge with deep expertise
✅Jetson Thor T4-1000 - Delivering 1,200 teraflops of AI compute at just 40-70 watts, making advanced robotics accessible at scale

The shift is already happening. Hundreds of billions in VC funding and trillions in R&D budgets are transitioning from classical computing methods to AI. Companies from Boston Dynamics to LEM Surgical AG are building on this platform to transform everything from manufacturing to healthcare.

Stay tuned for my conversation wtih Spencer Huang to get the latest update on Cosmos and GR00T. 

We're moving from AI that perceives and generates to AI that perceives, reasons, plans, and acts in the physical world. The future isn't just thinking machines; it's machines that can navigate our reality safely and intelligently.

What applications of physical AI are you most excited about? 

#CES2025 #PhysicalAI #Robotics #AutonomousVehicles #AI #Innovation #NVIDIAPartner

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What better way to kick off the new year than “Everybody” at Sphere with robots? 🤖🎶

The Backstreet Boys’ performance at Sphere was a reminder that when music, immersive tech, and robotics collide, the future feels very present. High energy, iconic sound, and yes… robots stealing the show.

That momentum carries straight into #CES this week, where I’ll be diving deeper into what’s next through interviews on:
✅ Robotics (Cosmos and GR00T Year One)
✅ Smarter AI for Enterprises
✅ Intelligent Product Lifecycle

From the stage to the show floor, innovation is setting the rhythm for 2026.
Stay tuned as the future of AI, robotics, and intelligent systems takes center stage.

#CES2026 #Robotics #AI #Enterprises #Engineering #HNY

To stay current with the latest trends in #Technology and #Innovation,
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What happens when Physical AI moves from demos to real-world deployment at scale, in motion, and in the operating room?

The NVIDIA Physical AI Showcase at CES had answers everywhere.
This short video captures some of the most memorable moments.

My favorite highlights:
✅ Miroki by Enchanted Tools
A familiar face from NVIDIA GTC last year - this social, general-purpose robot is designed to support patients through care, restorative, and cognitive assistance, making human-centered robotics tangible.
✅ Reachy Mini by Reachy.ai + NVIDIA DGX Spark
I got hands-on creating a stylized image with Reachy Mini, powered by NVIDIA DGX Spark. A fun, experimental process even though the result looked more like Shrek than me 😄.
✅ TRINITY – will.i.am’s one-seat EV concept
Focused on situational awareness, TRINITY lets drivers talk to AI about traffic and surroundings in real time, processing vision locally to understand the physical world beyond a map.
✅ LEM Surgical: From Innovation to Standard of Care
Already FDA 510(k) cleared and in routine clinical use, the Dynamis system shows how NVIDIA Physical AI is advancing robotic surgery toward greater autonomy and perception.
✅ AGIBOT at Scale
AGIBOT has shipped its 5,000th humanoid robot, now deployed across hospitality, manufacturing, logistics, security, and education; proof that humanoids are moving beyond prototypes.
✅ Reconnecting with Spencer Huang (NVIDIA Robotics)
A great conversation on what Physical AI enables next and how it’s moving from research to real-world impact. Stay tuned for the upcoming CXO Spice newsletter where I will be sharing more about our conversation.

Physical AI is no longer a glimpse of the future; it’s unfolding now across healthcare, mobility, and humanoid robotics.

To stay current with the latest trends in #Technology and #Innovation,
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What does 'durability over speed' require from boards and executive teams in practice?

What is emerging at Abu Dhabi Sustainability Week - ADSW is a view of leadership grounded in clarity and long-term alignment. Progress at scale is being discussed as something enabled by governance, consistency, and disciplined decision-making, rather than driven by momentum or messaging.

Partnerships are being framed as deliberate and earned, built on trust, shared values, and continuity over time. That framing will resonate with boards and executive teams operating in complex environments, where durability matters more than speed.

This perspective was articulated by Dr. Sultan Al Jaber during the opening ceremony and sits within a broader UAE emphasis on long-term alignment. Values are being positioned as a practical guide for how investments are assessed, how partners are chosen, and how progress is measured, with attention focused on systems that can hold over decades.

#ADSW2025 #Sustainability #ESG #CorporateGovernance #ClimateAction
To stay current with the latest trends in #Technology and #Innovation,
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What separates AI leaders from followers in financial services?

I'm pleased to share my perspective as quoted in sixth annual NVIDIA State of AI in Financial Services report: 89% of financial institutions report AI is increasing revenue while decreasing costs, and 65% are now actively deploying AI.

Here's my perspective on what matters:
"Open-source models are fundamentally changing the competitive dynamics in financial AI. The real value capture happens when institutions fine-tune these models on their proprietary transaction data, customer interaction histories and market intelligence, creating AI capabilities that competitors cannot replicate."

The institutions winning in AI are treating proprietary data as a strategic advantage. With 84% prioritizing open-source models and 42% exploring agentic AI, we're witnessing the foundation of competitive differentiation being built right now.

Download NVIDIA’s "State of AI in Financial Services: 2026 Trends" report to see where the industry is heading and how leaders are capturing value: https://nvda.ws/3ZqjDoW

#FinancialServices #AI #Innovation #CFO #CIO

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Are you keeping up with AI infrastructure as it rapidly evolves?

Mark your calendar for NVIDIA AI Infrastructure Certification and get a comprehensive look at NVIDIA’s AI infrastructure certification portfolio across associate and professional levels. It is designed for network engineers, DevOps and MLOps professionals, data center specialists, technical leaders, and early career technologists looking to validate their skills, stay competitive, and prepare for what’s next in the AI ecosystem.

What you will learn:
✅ What’s new with NVIDIA Certification and how it aligns with AI infrastructure, networking, and operations
✅ Which exam is right for you or your team and why
✅ Practical exam prep strategies, sample questions, and study guidance
✅ A preview of the hands-on professional exams launching in 2026
✅ Live Q and A with certification experts

Bonus for attendees: Receive an exclusive 50% off exam discount code

January 29 | Two live sessions, one hour each:
EMEA and APAC: 9 a.m. CET | 1:30 p.m. IST | 4 p.m. SGT
Americas and LATAM: 9 a.m. PT | 2 p.m. BRT

Featuring experts from NVIDIA and Computacenter, including Marco Alves, Gary F., and Brad Christian.

👉 Register now to secure your spot:
https://lnkd.in/giE55_pi

#NVIDIA #AIInfrastructure #AICertification #DevOps #MLOps #Networking #DataCenter #CareerGrowth #FutureSkills

To stay current with the latest trends in #Technology and #Innovation, Subscribe to 👉 #CXOSpiceNewsletter here https://lnkd.in/gy2RJ9xg 
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When 75% of your customer data is out of reach—how do you fix that?

I recently hosted John Picinich, Director of Product Management at Progress Software on CXO Spice, and the first step for fixing fractured data foundations he shared resonated with me: "Once governance is standardized, you can layer automation, managed file transfer, APIs, and AI data feeds much more easily because everything becomes more scalable and secure by default."

Here's what keeps me up at night:
Financial institutions are pouring millions into AI, fraud prevention, and customer experience initiatives. Yet most are building on quicksand and fragmented systems limiting them to only accessing 25% of their own customer data.

The institutions winning today understand three things:
✅ Data fragmentation is a competitive liability
✅ You can't retrofit security; it must be built into the foundation
✅ Governance comes before AI, automation, or any other shiny object

John shared something that resonates with what I see across industries: "The human element is the weakest link."
Consistent policies. Centralized governance. Standardized frameworks.
That’s the difference between scaling confidently and collapsing under your own complexity.  Check out the Highmark Federal Credit Union transformation story.

Watch CXO Spice where John and I explore practical strategies for secure data movement, responsible AI implementation, and building the infrastructure that determines whether you'll lead or lag in the next decade: https://lnkd.in/gPq8B8Tg

#DataStrategy #FinancialServices #CyberSecurity #DigitalTransformation #AI

To stay current with the latest trends in #Technology and #Innovation, Subscribe to 👉 #CXOSpiceNewsletter here https://lnkd.in/gy2RJ9xg 
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”Once governance is standardized, you can layer automation, managed file transfer, APIs, and AI data feeds much more easily because everything becomes

Open article: The Data Strategy Imperative for Financial Institutions by Helen Yu • 6 min read

The Data Strategy Imperative for Financial Institutions

When a cyberattack hits, will your board lead or scramble?
✅ The average data breach now costs $4.88M globally and $9.3M in the U.S.
✅ 99% of ransomware attacks target backups, with recovery taking 24 days on average.
✅ 75% of security leaders say AI-powered attacks are already having a major impact.

This threat landscape is active and accelerating today.

AI and quantum computing are reshaping the threat landscape faster than most organizations can adapt. Building higher walls won’t save you when attackers scale faster, smarter, and cheaper.

Cybersecurity is no longer just a CISO issue; it’s a boardroom mandate.

Leading organizations are changing the playbook:
✅ From preventing everything → to managing acceptable risk
✅ From defense-first → to rapid response and recovery
✅ From cost center → to strategic business enabler

Read more from my blog: Is your board of directors truly leading on cyber readiness?
👉 https://lnkd.in/gMYj4TvD

Tune in Tuesday for the release of the 2026 Outlook for Identity Management Report to learn how boards and security leaders can stay ahead of the threat curve.

The convergence is underway and board preparedness will separate leaders from laggards.

#Cybersecurity #RiskManagement #BoardDirectors #CEOs 

To stay current with the latest trends in #Technology and #Innovation,
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What does 3,500 people, a snowstorm, and cloud ERP innovation have in common? ❄️

I’m in Seattle for my first Acumatica Summit, where the focus is clear: business results today driven by people and powered by Community.

This 18-second video was captured at SEA Airport and tonight’s welcome reception, offering a quick glimpse of the journey here and the momentum building as partners get ready to showcase their solutions despite travel disruptions from the snowstorm.

Looking forward to the opening keynote and conversations with John Case, CEO of Acumatica, Nick Novy, CEO of Korpack, an Acumatica customer and Paul Tedford, CEO of WM Synergy, an Acumatica partner.

Let’s get started—building the future of business together.

👉 To get the latest updates from the Acumatica Summit, subscribe to
#CXOSpiceNewsletter: https://lnkd.in/gy2RJ9xg or #CXOSpiceYouTube: https://lnkd.in/gnMc-Vpj

#AcumaticaSummit #CloudERP #AI #Seattle

Are you losing talent because your systems look like they're from 2005?

At last week's Acumatica Summit, Paul Tedford, CEO of WM Synergy, shared a sobering reality: One of his manufacturing prospects is bleeding young talent because workers refuse to learn outdated technology.

Sound familiar?

After guiding 2,000+ companies through ERP modernization, Paul's seen the same pattern:
🔴 30% of the manufacturing workforce is 55+ (the "gray tsunami")
🔴 Manufacturing is now the #1 target for ransomware
🔴 Companies start with technology and work backward (big mistake)

The companies that succeed do three things differently.
I break down Paul's framework in my latest newsletter including the hidden critical success factor most companies overlook.

Read the full insights from this week’s #CXOSpice newsletter or
Watch our conversation: https://lnkd.in/gTQKGfA9

#CloudERP #DigitalTransformation #AcumaticaSummit #AI #Manufacturing 

To stay current with the latest trends in #Technology and #Innovation, subscribe to #CXOSpiceNewsletter 👉 https://lnkd.in/gy2RJ9xg
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"I was talking to one of our prospects in Connecticut who runs a manufacturing company. He said one of the biggest reasons they're looking at new soft

Open article: Is Your Mid-Sized Company Ready for Modern ERP? Key Insights from the Acumatica Summit by Helen Yu • 6 min read

Is Your Mid-Sized Company Ready for Modern ERP? Key Insights from the Acumatica Summit

Are aerial robots quietly redefining how solar assets are maintained?

Drone-based cleaning is moving beyond novelty and into practical use. Instead of ground robots or rooftop crews, lightweight drones can now clear dust and sand from panels without contact; an important advantage for large solar farms where access is difficult and soiling losses add up fast.

What stands out is the operating model:
✅ Inspection and cleaning in a single pass
✅ No scaffolding or full-array shutdowns
✅ Far lower water use than conventional methods

This reframes cleaning from a periodic task into an ongoing maintenance process. It’s a subtle shift, but one that could compound into meaningful efficiency gains at scale.

It is still early, but this is a case where robotics fits the problem unusually well.

#Robotics #Solar #Drone #Innovation

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taplio

The Battle

Cosmin Rusu

Helen Yu

Followers

Posts

Engagements

Likes

Performance ScoreCosmin Rusu's LinkedIn Performance

Performance ScoreHelen Yu's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Cosmin Rusu

Helen Yu

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Cosmin Rusu's LinkedIn Performance

Performance ScoreHelen Yu's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreCosmin Rusu's LinkedIn Performance