Unfulfilling executive career? Transform it before it traps you.

When a family crisis took me out of school at 14 to get a full-time job, it sparked a journey across many industries, roles, and nations.
 
Office work, construction, and self-employment in Australia. Study in the UK. Ministry in Africa. Sales and executive roles in the US. And yet others.

I led the transformation of Arby’s to become one of the world’s fastest-growing restaurant chains. Rated in the Top 10 of over 3,000 franchise systems in the US, with a new location opening every 39 hours. 

When a takeover harmed the culture, I resigned to find a meaningful new path. But then my income was nearly tripled and I stayed on. 

Two years later, I resigned again, to buy or create a business aligned with my values.
I sought strategic, executive-level career support. And couldn’t find it. 

In that gap, I finally recognized my calling. So in 1992, I became a pioneer in this field. 

In 2014, a failed project left us with inadequate capital, and I turned the business over to a consortium of colleagues and clients. They closed it in 2016. In the meantime, I had created and launched a more resilient model. 

Today, our stressed societies desperately need more leaders motivated and able to reform management structures that undervalue higher needs and promote lower ones. 

If you’re ready to reimagine what your career can be, and to align it with your best contributions, there has never been a better time to do so. 

Let’s explore what’s possible. 

📅 Schedule a conversation: https://rjacareers.com/schedule-a-call-rj/

Russell Johnson

Lollipop Creative Studio

-Developed creative strategy for more than 50 entrepreneurs and small businesses to achieve their branding and website objectives

-Client liaison and relationship management, including looking after enquiries from potential clients and nurturing them from prospective to converted clients

-Project Management:  Collaborate with clients, suppliers and third parties for events such as trade shows, product launches and awards to ensure marketing campaigns  are delivered effectively within deadlines and budgets

-Produce branding materials (logo and branding elements) , websites (informational and e-commerce sites) and visual communication such as brochures, newsletters, signages and other marketing materials as part of client’s promotions and campaigns

-Manage websites and digital media content for the business and clients, including  strategy development, content planning, updating, scheduling and posting for social media

-Create and deliver email (EDMs) aligned with the client’s branding guide and marketing plan, including collating information from different parties, designing and publishing the newsletters.

-Manage multiple clients and projects concurrently as well as supervise outsourced service providers such as web developers and graphic designers for different projects

 Branding & Website Consultant

After moving back to Melbourne from New Zealand, I took maternity leave, and then completed my Certificate II in Desktop Publishing & Certificate III in Commercial Art, adding design skills to complement my Marketing skills and experience

Maternity Leave

Ogilvy NZ Limited

•	Worked with the Account Management & Creative/Production team to develop communication strategy and produced mailer, print and other advertising materials, radio campaigns, and TV commercials
•	Client liaison.

Client: Briscoe NZ (Retail)

Account Executive

•	Managed the content of the database to insure efficient automation within the production process for the Client’s retail advertising 
•	Maintained the content of the database to insure that the information was correct and up to date
•	Communicated with Account Management, Photography and Production Departments to ensure that all relevant material and data was available when required
•	Maintained adequate filing systems and archives of all work completed 
Client’s account: Briscoes Homeware

Database Coordinator

Ogilvy

•	Worked with the Account Director, creative team, and Media Planner on communication strategy
•	Assisted Strategic Planner with research and analysis (focus group, market visits)
•	Conducted post and competitive analysis
•	Developed creative briefs and worked with the creative team in production of print and other advertising materials, radio campaigns, TV commercials and TV show for thematic and tactical promotions
•	Coordinated with internal and external parties to maintain project standards and meet deadlines
•	Client liaison
•	Account administration
Client’s account: Nestle Dancow

Various

After moving from Indonesia to Sydney, I worked for various companies as an admin temp. Some of my key responsibilities include:
-Maintained and updated clients records and databases

- Customer assistance and call centre duties

- General Administration tasks such as correspondence, filing and bookkeeping

Data Entry/Customer Service Temp

Leo Burnett Group Indonesia

Worked within the Integrated Marketing service in a close working relationship with the Brand Team (Advertising) function:
-Assisted Marketing Service manager with marketing service strategy

-Public Relations, Direct/field marketing: designed direct marketing strategy, direct mail copy writing, and database management

-Event and project management including seminars, product launches and other promotional events

Client’s accounts: Nescafe, P&G, & Levi’s

Marketing Service Executived

I am the chief designer/founder of Lollipop Creative Studio.

I help service-based businesses, consultants and allied health practitioners elevate their branding & website presence and to help them to get more clients.

Our mission is to make it as easy as possible to set up your business website in an affordable and easy way, so you can concentrate on doing the things that you love.

Key services we offer include:
- Branding In a day: A whole day dedicated to your branding and/or design needs that gets you knockout strategic design in a fraction of the time.
- Website in a day:  An efficient one-day web design process to launch your professional website quickly and most cost-effective way.
- Branding Package: Prefer more traditional way to create your branding? Strategically designed and timeless identities that tell your stories, your passions and your values

SAY HELLO!
Book a 15 minute intro chat with us to discuss your design project: 
https://lollipopcreative.com.au/discovery-call/

taplio

The Battle

Russell Johnson

Linda Bradley

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