Founder — BizDev Labs. Progressive outbound BDR agency (45+ SaaS clients 🚀)

In 2020, I quit my job with $3K in the bank and no plan. 

Two years later, I built a multi-million-dollar BDR agency and earned a spot on Forbes 30U30.

Today I am redefining the role of a BDR. I believe the BDR role is a lifelong career. And my goal is to build the most tenured BDR team on the market.

—-

Outside of work, I was an Olympic-class windsurfer. 

I lived in Israel, Canada, USA, England, Mexico, Hong Kong, Portugal and Aruba.

Roy Itzhaki

R.I.P. Old-School BDR Roles 🪦
The traditional BDR model is broken, and 2025 just buried it for good.

Here’s what’s failing fast:
• Hire 10 junior reps straight out of college
• Pay them $65K to “prove themselves”
• Give them cookie-cutter scripts
• Tell them “it’s a numbers game”
• Use static lists you bulk downloaded from ZoomInfo 
• Watch the best ones leave for AE roles within a year
• Start the same cycle all over again

Here’s how the new model works 👇
→ Smaller teams of elite BDRs (not 10 rookies, just 3 pros)
→ Dedicated pod: call, email, LI, strategy, GTM engineer
→ Deep collaboration with marketing and AEs
→ Flat structure, no “junior” titles
→ High pay, high ownership, high involvement 
→ Built to last, not just to hit this months quota

The results?
• Fewer reps, higher output
• Consistent pipeline month after month
• Institutional knowledge that stays
• Zero ramp when someone leaves (because no one does)

This is the end of “entry-level sales.”
The new era is BDR as a career, not a stepping stone.

Want to see how we built this model?
I’m giving away the full breakdown:
• The Outbound Pod structure we use for 120+ SaaS clients
• Compensation & role design examples

Like this post, comment "2026 model" below, and I’ll DM you the full Blueprint.
The same model that replaced the old BDR model.
[make sure we're connected!]

#SaaS #BDR #Sales #marketing

---

PS. This is the new way for BDRs. Ask me anything...

Roy Itzhaki 

Founder @ BizDev Labs | Forbes 30 Under 30

🚀 SDR/BDR Jobs in the US, January 2026 Edition!

Here’s a curated list of 34 Software & SaaS companies actively hiring for SDR/BDR roles right now:

1. Giga (65 employees) – Sales Rep – San Francisco, CA
2. Prelude (39 employees) – Sales Rep – Remote, US
3. Phamily (178 employees) – Sales Specialist – New York, NY
4. Hypersonix Inc. (103 employees) – Sales Rep – California
5. Wander (215 employees) – Sales Rep – Remote, US
6. PlanHub (183 employees) – Sales Rep – Remote, US
7. Marigold (1,051 employees) – Sales Rep – Remote, US
8. Sigga Technologies (217 employees) – Sales Rep – Remote, US
9. Elaniin (110 employees) – IT Sales Rep – Remote, US
10. Adobe (41,731 employees) – Sales Rep – San Francisco, CA
11. SchooLinks (2,869 employees) – Sales Rep – Austin, TX
12. Precisely (2,948 employees) – Sales Rep – Remote, US
13. Odoo (7,915 employees) – Sales Rep – SF Bay Area
14. Nexthink (1,140 employees) – Sales Rep – Boston, MA
15. Braincube (172 employees) – Sales Rep – Remote, US
16. Securly (331 employees) – Sales Rep – Remote, US
17. WorkOS (108 employees) – Sales Rep – New York, NY
18. Ressio Software (38 employees) – Sales Rep – Washington, DC
19. EngageTech (172 employees) – Sales Manager – Charlotte, NC
20. Oscilar (135 employees) – Sales Rep – New York, NY
21. TORSH (21 employees) – Sales Rep – Remote, US
22. Novatech (746 employees) – Sales Rep – Nashville Area
23. Nimble (135 employees) – Sales Rep – New York, NY
24. Arrow (94 employees) – Sales Rep – Remote, US
25. Thera (23 employees) – Sales Rep – New York, NY
26. Inworld AI (90 employees) – Sales Rep – Mountain View, CA
27. HubStar (55 employees) – Sales Rep – Remote, US
28. AirGarage (107 employees) – Sales Rep – Las Vegas Area
29. SafetyKit (18 employees) – Sales Rep – San Francisco, CA
30. Selector (149 employees) – Sales Rep – Remote, US
31. DNSFilter (171 employees) – Sales Rep – Tampa, FL
32. Timus (48 employees) – Sales Rep – Tampa, FL
33. Loman AI (19 employees) – Sales Rep – Texas, US
34. Intermedia Intelligent Communications (1,301 employees) – Sales Rep – Denver, CO

🔥 Save this. Share it with someone job hunting.

Who else should I add?

EDIT:

35. Sardine is hiring a BDR please DM Eric Zimmerman 🐟 
36. Climate X is hiring SDRs in NYC DM Tom Giles
37.  Hexmodal is hiring SDRs in NYC DM Benjamin Nordwick
 
#saas #salesjobs #techsales #startups

Here’s a list of 20 SaaS companies hiring for BDR / SDR roles in Canada:

1. Club Caddie (50) is hiring a BDR in CA
2. tofu (11) is hiring a BDR in Toronto, ON
3. Basetwo AI (33) is hiring a BDR in Toronto
4. Aragon.ai (14) is hiring a BDR in CA
5. DataFramer (2) is hiring an SDR in CA
6. Folks (68) is hiring a BDR in ON
7. Traild (181) is hiring an SDR in CA
8. CyberQP (41) is hiring an SDR in Vancouver
9. Faronics Corporation (116) is hiring a BDR in BC
10. Great Question (71) is hiring a BDR in Van
11. Swapcard (182) is hiring an SDR in CA
12. Spotwork (39) is hiring an SDR in Toronto
13. Quadient (3) is hiring an SDR in Markham
14. Besty AI (14) is hiring an SDR in GTA
15. TechPOS (33) is hiring an SDR in Vancouver
16. D3 Security (171) is hiring an SDR in CA
17. Mycroft (28) is hiring a BDR in Toronto
18. Huzzle.com (78) is hiring a BDR in Toronto
19. DBSync (112) is hiring an SDR in ON
20. CoLab (177) is hiring a BDR in Toronto, ON

Who else is hiring? Comment below and I’ll add them.

EDIT (added from comments):

21. ServiceTitan DM Tai S. for ENT BD in GTA
22. Spellbook DM Lara Bragan 
23. Ordesa AI

#hiring #bdr #sdr #saas #sales #canada

Two BDRs.
One makes $70K.
The other? $120K+.

Same product.
Same tech stack.
Same sequences.

Why?

It’s not luck.
It’s not the territory.
And it’s not effort.

It’s the STRATEGY behind the motion.

The top rep didn’t start the day guessing.

They started with:

✅ Picking the right channel
✅ Running actual campaigns not static lists
✅ Prioritizing intent signals
✅ Building cold plays with real triggers
✅ Layering in value touch points
✅ Tracking everything weekly as tests

The average rep?

They open Salesforce and just started calling.

📉 Random activity = random results
📈 Strategic activity = predictable pipeline

If you’re trying to build consistent pipeline...

💥 I am sharing our Strategic Outbound OS Framework.
Built from working with 120+ SaaS companies.

Want access? 
Write "Outbound OS" in the comments.

[and make sure we're connected!]

#BDR #Outbound #LeadGeneration #Sales

I didn’t accidentally become a lifelong BDR.
I chose it.

Early in my career, I was told the same thing everyone hears:
“BDR is just a stepping stone.”

Do your time.
Make your calls.
Get promoted.
Move on.

But once I was actually inside the role, 
I noticed something most people ignored.

I was the first person talking to buyers every day.
The first hearing why they weren’t interested.
The first seeing which messages landed.
The first hearing how people describe their problems.

And yet… none of that insight was valued.

BDRs were treated like executors, not thinkers.
Volume mattered more than signal.
Activity mattered more than learning.

That never sat right with me.

So instead of rushing to “escape” the role, I leaned into it:

• I tracked patterns, not just outcomes
• I fed objections back into positioning weekly
• I tested ICPs in real time, not anually
• I optimized order of operations, not scripts
• I treated outbound like a system, not a grind

That’s how you book more meetings.
That’s how you create real momentum.
That’s how you build a repeatable system.

This is also why I stayed a BDR, by choice.

Because mastery compounds.

--

Now let me ask you:

If you’re the one closest to the market...
Why treat your role as temporary?

#BDR #Outbound #Pipeline #GTM #SaaS

Outbound isn’t hard, it’s just built wrong...

Most teams fail because they expect one BDR to do everything,
and then wonder why pipeline is random.

I wish someone had shown me a clear system earlier.
So I built one.

📌 The Outbound Pod System™ Cheat Sheet
Who does what.
Who owns what.
How pay actually works.

All on ONE page.

Save it.
Use it.
Stop guessing.

If you want to see how we run this with real B2B SaaS teams,
it’s all here →

https://lnkd.in/gZVTJ5vA

This photo was taken a few weeks after I quit my job.

COVID had just started.
Everything was shutting down.
And I had no real plan beyond betting on myself.

No runway.
No safety net.
No clear idea how this would work out.

Very few people believed in the move.
Some days, I didn’t either.

If it failed, I genuinely didn’t know how I’d recover.

But I did have one thing most people overlook:

Outbound.

No industry credibility.
No big-name network.
No unfair advantage.

Just the ability to reach out, start conversations, and get real responses.

When everything around me was unstable, that skill stayed predictable.

Here’s the lesson people miss:

If you know outbound, you’re never actually stuck.

You can create surface area on demand.
You can open doors without waiting for permission.
You can build momentum when there is none.

Practically, that looks like this:

* Selling a product with no brand
* Finding your next role without referrals
* Getting time with people “out of your league”
* Asking for capital, partnerships, or sponsorship

Most people wait for opportunities to appear.

Outbound people create them.

That’s why this skill compounds under pressure.

I didn’t survive that period because I was confident.
I survived because I could generate conversations on demand.

Now to you:

If you already know outbound or lead gen, don’t downplay it.
You’re holding leverage most people never bother to build.

#outbound #leadgeneration #bdr #sales #gtm

Everyone calls BDR “entry level.”

It’s not.

It’s just treated like one.

Here’s the reality most people miss:

-> BDRs are the first ones to feel the market.
-> They hear objections before leadership does.
-> They test messaging before marketing knows what works
-> They see which ICP actually leans in and which one looks good on a slide but never buys.

That’s not entry-level work.
That’s front-line strategy.

The reason it looks junior is simple:

• Little context
• No ownership
• No feedback loop
• Paid to “execute,” not to think

So most BDRs are stuck dialing lists they didn’t choose,
pushing messaging they didn’t shape,
for a pipeline they don’t control.

But when you flip that?

When a BDR owns:
• ICP learning
• Signal detection
• Messaging iteration
• Channel strategy

They stop being a stepping stone.
And become a growth lever instead.

The best BDRs I know aren’t trying to “graduate” out of the role.

They’re building unfair advantages inside it.

#BDR #Sales #Outbound #SaaS

If BDR is “entry level”… why is it the hardest role to replace when someone great leaves?

Every company I worked with had the same setup.

• Marketing planned campaigns in theory
• Sales closed whatever showed up
• BDRs sat in the middle, expected to “execute”

But from the inside, I kept seeing something different.

I was the first one hearing real objections.
The first one testing messaging in live conversations.
The first one feeling friction in the market.
The first one seeing which ICP actually leaned in.

And almost none of that intelligence was being used.

So I leaned into it.

Instead of treating the BDR role as a middleman,
I treated it like a market research engine.

Someone who:
• Tests messaging daily
• Listens for patterns, not opinions
• Iterates within the same week
• Feeds real, unfiltered feedback back to leadership

Over time, that does one thing extremely well:
It shows you the path of least resistance to pipeline.

Here’s what I’ve noticed since:

• Most companies don’t have a lead problem
• They have a feedback problem
• They’re slow to learn
• The people closest to the market aren’t empowered to think
• And none of this is even valued as a KPI

That gap is one of the reasons why I started BizDev Labs.

Not just to “book meetings.”
But to help companies learn faster than their competitors.

---

The fastest way to scale revenue isn’t more activity,
it’s faster truth.

#BDR #Outbound #Sales #GoToMarket

What people think successful outbound requires:

• A clean launch where execution works immediately
• Messaging that’s mostly “done” after kickoff
• Targeting that doesn’t need much refinement
• Meetings booked quickly to justify the motion
• KPIs that prove ROI before learning is complete
• Low tolerance for mistakes or missed handoffs
• Systems that run smoothly without senior input
• Confidence that scale comes before clarity

What successful outbound actually requires:

• Senior context early (founder, exec, or product expert)
• Clear ownership of ICP, pain, and buying trigger
• Time to learn what doesn’t work before optimizing
• Fast feedback loops between market and message
• Signal quality prioritized over raw activity
• Space to move from noise → patterns → consistency
• Pressure applied only after repeatability exists
• Trust built through progress, not instant outcomes

Outbound fails when it’s judged like a finished product.
It wins when it’s treated like a system under construction.

If you’ve owned outbound before,
which assumption took you the longest to unlearn?

#outbound #bdr #gtm #sales #leadership #founders

Most outbound problems aren’t execution problems.

They’re thinking problems.

BDRs jump straight to:
emails, calls, sequences, tools.

Before answering the harder questions:

* Who exactly can we sell to?
* How big is the real market?
* Which segments deserve focus first?
* How much runway do we actually have?

Without those answers, outbound becomes random.
Busy, but random.

After working with 120+ teams, the pattern is always the same:
the reps who perform best aren’t “working harder”,
they’re operating inside a clear system.

They know:

* which campaign they’re on
* why it exists
* how much is left
* and whether it’s working

That clarity compounds.

I wrote down the framework we use internally to create that clarity.
Not as a playbook, as a mental model.

If you want a copy of the Strategic Outbound OS Framework,
comment Outbound OS and I’ll share it.

[and make sure we're connected].

#BDR #Outbound #Sales #GTM

LeadHer Magazine

LeadHer Magazine is a quarterly print and digital publication spotlighting female founders, startups, solopreneurs, entrepreneurs, and leaders who are building boldly and leading with authenticity.

We share the real stories behind the rise - the wins, the pivots, and the messy middles - to inspire, connect, and empower women in business. From startups to seasoned entrepreneurs, our features go beyond the highlight reel to capture the raw, unfiltered journey of brand building and leadership.

Alongside our powerful founder features, we also partner with aligned sponsors and brands to connect them with a highly engaged audience of vision-driven women. Opportunities include ad placements, editorial-style features, and founding partner spots in our inaugural year.

Real. Raw. On the Rise.

Founder & Editor In Chief 

Hoodies & Wine

Branding Before Marketing 

Solopreneurs, Early-Stage Startups, and Aspiring Entrepreneurs Ready To Discover or Revamp Their Brand 

Most startups invest in marketing too early - without a brand that’s ready to convert.
* They throw money into ads, SEO, content, or social... and it doesn’t work.
* Why? Because the message isn’t clear. The visuals are inconsistent. The positioning is vague.
* Branding isn’t fluff - it’s the strategy behind how you show up and why people buy from you.

Branding makes everything else (sales, marketing, showing up online) easier and more effective.

Founder

Entreprenista

Member

The Outlier Project

RevGenius

Pivot

Pivot is a business operations and outbound sales agency Co-founded by myself and Wendy Warrington. We help early-stage SaaS startup companies with operations infrastructure, GTM, and outbound sales. Our method focuses on clarifying goals, reflecting on obstacles, and making strategic adjustments to achieve desired outcomes.

Co-Founder

Apollo.io

Community Lead

Arketa

Senior Sales Development Representative

Accelity

Business Development Representative

Cope Notes

Sales Development Representative

I’m a scrappy resourceful professional & self proclaimed hoodies and wine enthusiast that really just likes to be cozy and enjoy a good glass of wine. 

If you found yourself here it might be because you didn’t start your business to feel overwhelmed by branding decisions, scattered messaging, and marketing that never quite hits the mark.

You’re here because you have a vision - and you’re ready for a brand that reflects it.

Right now, you're doing your best to market your business, but your messaging feels inconsistent, your visuals lack cohesion, and your audience doesn't seem to connect the way you'd hoped.

You know you need a strong brand, but every time you sit down to figure it out, it feels like a guessing game.

Your biggest challenge?

You're trying to grow your business without a clear, scalable brand foundation - and it's holding you back.

What I help with at Hoodies and Wine:
- Brand strategy rooted in clarity, alignment, and growth
- Go-to-market branding for early-stage businesses
- Founder identity and brand positioning
- Messaging frameworks and storytelling that actually convert
- Visual identity design that matches your brand personality
- Brand clarity sessions (First Pour) to define your message before marketing
- Fractional brand advisor support (without the full-time cost)
- Brand foundations that build investor confidence
- Cohesive brand assets for marketing, sales, and online presence
- Strategic brand support for accelerators, investors, and startup portfolios

If this resonates send me "Brand" in a DM!!

Veronica McGibney 🎩

The LeadHer Magazine launch party is only 4 days away!!!

For me this is more than a launch party.

It’s a moment in history.

This is the inaugural beginning of everything LeadHer Magazine is becoming. 

The plans for LeadHer Magazine are beyond what most people think or dream of when they start a magazine.

But for me, LeadHer Magazine is the foundation of something much bigger. 

And for this event - what you can expect when you open those doors...

- A red carpet entrance + photography by our amazing Ginger Liemohn
- Cocktails + connection with founders, operators, creatives, and leaders
- A first edition LeadHer Magazine, Issue 1 before it hits the world
- A powerful keynote from our cover feature Susana Briscoe-Alba
- A panel conversation rooted in real stories, real growth, and real courage featuring Christina Fair, Maria Catherine, and Kate Milligan
- And an after party designed for deeper conversations, laughter, and momentum

Women featured in the magazine will be there! Meet the women behind these incredible stories!! Get autographs! 

 Build new relationships

And let this invent help spark new ideas or encourage current journeys.

I'm not here for hype - but I'm also someone who loves to shout a good thing from the rooftops!! 

It’s about honoring the start of something built with intention, heart, and vision.

If you’re in the room, you’re part of the beginning! 

4 days.

Let’s grow! 

Cheers 🍷  

***

I'm Veronica, founder of LeadHer Magazine a quarterly publication created to tell the real stories of female founders - not the polished highlight reels, but the raw, unfiltered realities of what it looks like to build while balancing life, loss, motherhood, and self-doubt.

Veronica McGibney 🎩 

Founder & Editor In Chief @ LeadHer Magazine | Founder @ Hoodies & Wine - GTM Branding for Early-Stage Founders | Momx3 | Enjoyer of Wine, Whisky, and Coffee

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