HIGGS HUB

• As a Brandketing Strategist, I use branding + marketing to help clients promote their businesses so that they can grow and be successful. I keep the brand’s integrity in all media to guarantee consistency and memorability.
• Developed and executed brand strategy successfully for small businesses, medical practices, and
entrepreneurs in South Florida, also Venezuela, and Brazil.
• Designed email marketing campaigns and email automation strategies -including graphics and copy- to keep client engagement and increase B2C engagement in South Florida.
• Designed -concept, graphic, and copy- advertising pieces to be used in printed media.
• As social media manager, I create content -graphics and copy- with a base strategy of increasing reach and engagement for my clients and positioning them as experts in their field, therefore, growing followers and converting some into clients.
• As a social media consultant, I successfully guided clients to manage social media platforms by themselves and understand insights in the nonprofit and healthcare industry.
• Provided advice regarding the budget for marketing and advertising to optimize resources and accomplish goals.
• Developed and executed communication strategies for my clients, creating content in different formats to be used on social media platforms, youtube, email marketing, marketing collaterals, etc.
•Designed logos, brand applications, and graphics for social media and video. Creation of ready to print
materials, including but not limited to business cards, flyers, brochures, banners, step, and repeat, promotional products, t-shirts, etc.
•Used data analysis to understand consumer behavior. Determining client retention rate, ROI, ROAS, hence, developing strategies and recommendations to increase/improve client retention and loyalty.
• Wrote, proofread, and edited texts for communication strategy in different media.
•Other projects: designed websites and video editor for a podcast.

Founder 

Coral Gables Chamber of Commerce

Director at Board of Directors

Chair for the Membership Committee 

Chair of the Women's Business Network Committee

Women for Success Nonprofit

Advisory Board Member

Co-Chair Communications Committee

Committee Member Women for Success Nonprofit

Networking Maverick, LLC

Committee Member  Networking Maverick

Franchise

• Managed day-to-day operation. Trained and developed a great team with low turnover. I held team meetings periodically to ensure we were all on the same page and discovered what I could do to help them perform with excellence.
• Consulted with customers to assess needs and strategize to propose optimal solutions for their
communication and marketing needs to accomplish their goals.
• Aligned branding and marketing initiatives and sales strategies with client goals to increase B2B and B2C engagement.
• Oversaw each project from beginning to completion, ensuring we kept things on time and within budget. 
• Effectively communicated all project details -verbally and in writing- to the graphic designer/production specialists and the customer service specialist to meet deadlines, delivering high-quality products and excellent customer service.
• Successfully managed two employees, local vendors, and independent contractors.
• Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
• Designed, produced, and installed exterior signage, interior signage, wayfinding signage, vinyl graphics, window graphics, small vehicle graphics, boat graphics, wall graphics, banners, pull up banners, step, and repeats, posters, flags, tents, flyers, postcards, brochures, event programs, stickers, labels, logos, and more.
• Learned all working positions inside my business in case of employees' absence or emergency. I was able to take over their responsibilities, including but not limited to executing customer service, graphic design, production, and installations.

Franchise Owner

BNI Chapter Coral Gables

Growth Coordinator

BNI Chapter Coral Gables 

Event Coordinator

Centro Medico Loira.

Anesthesiologist

Unidad Quirurgica Kerval C.A

Administrative Assistant

Hospital Central IVSS "Dr. Miguel Perez Carreno"

Brandketing Nerd & Strategist with over six years of combined experience in branding, marketing, signs, printing & graphics. She loves to have fun bringing brands to life!

Creative professional based in Miami with an exceptional background in Healthcare, Branding, and Marketing. Proven leader with an engaging demeanor and success working in the most demanding environments. Talented in training and successful mentoring teams and comfortable working with people at all organizational levels. Track record of improving overall operations and increasing corporate value. Highly creative -and able to multitask- in developing brands and executing B2B and B2C marketing strategies across various printed and digital media (earned and paid media). Forward-thinking, resourceful and effective communicator in English and Spanish.

Rosella Papale

Realmonkey

Social Media Manager

Ui UX designer 

CoBuzz

Viu, Embassy, Appario and others.

Worked as a graphic designer in Cobuzz under Innoserv Digital Solutions pvt. Ltd. This part of the company focused on Employer Branding of our clients. Innoserv Digital Solutions Pvt Ltd is now revamping. You can find it on all online platforms in "AiQ Business Quotient" s name now.

Graphic Designer

CG Premedia Pvt. Ltd.

Consultant Designer

UBE Academy

Guest Speaker to SIEMENS in their LIDA workshops.Worked on In-house Designs required for UBE academy.

LAFZ The Indian Speakers Forum

Oddiance

Dopadox Technologies

agomoni

graphics head

Executives-Sr Leaders Coach

Graphic Designer- Brand Consultant- Content Writer and Social Media Manager

Graphic Designer and Brand Consultant

Odd Bhoot

Graphic designer| Illustrator| Branding| Content & Social Media Strategist| Product designer| Engineer| Reached 30k Connection Limit. (Email Id: Sushmitabiswasformal@gmail.com)

I am Sushmita Biswas. I am a Graphic Designer. I've been working for 7 years in various industries such as OTT platform, real estate, electronics, fashion, e-commerce, healthcare, IT, education, digital agency, media production, non profit start ups etc.

I've been working since 2017 in Freelance/ Part time/ Contract or Full time format.

I am proficient in Adobe Softwares, mainly Illustrator & Photoshop. I also work in Ms PowerPoint, Canva, Adobe Indesign, and know how to use Chat Gpt, Gemini, and other AI tools whenever required depending on the projects.

I‘ve also done Branding, Content Creation, Social media Content strategies for clients, and provided workshops to different companies and individuals as well.

I believe in connecting people and creating awareness through designs, wherever applicable.

It is important to me how the design expresses the value and meaning of the brand when it comes to Branding and other projects.

Sushmita Biswas

*How a Colour palette of a Restaurant brought peace to me on a busy day* 😊

I have always been a person who often works on weekends, if the deadlines are there.

On a busy day like that, two weeks back, I went to a reataurant in Pune named ISHAARA.

I have went there before as well. But that day particularly is something that I will remember for a long time.

It’s their COLOUR PALETTE!

👉Their combination and tone of colour they have chosen along with the aesthic is one of a kind.

👉It will give you that fancy, luxurious fine dining experience you need but the colour palette of the interior adds a warmth to it, which a lot of restaurant fails to do.

👉Their service is always extraordinary but how they have created the menu- that is something to look at-

~Colour palette
~Font
~Icons
~Line patterns
~Detailing

everything is done so precisely.

👉I think if you ever get into a similar business like this and you are looking for reference

~for a brand identity or 
~type of image you want to create
~menu ideas
~aesthetic look and ideas

You should definitely go and check Ishaara’s identity online.

And if you are designer, trust me this restaurant will give you a great perspective regarding the type of combination of fonts, colour, patterns and aesthetic you should put together to make look like a unit.

Because at the end of the day we look for warmth, comfort, peace where we can sit down and have our food and forget about our struggles.

And ISHAARA was right on point for everything.

Thank you 😊

#graphicdesign #graphicdesigner #creative #marketing #branding #contentideas #brandidentity #illustration #illustrate #designer #design #socialmedia

No alternative text description for this image

*Happy Guru Nanak Jayanti* 😊

Be kind to everyone and help people in need. We are at a time when people hardly do these things for anyone, and these have just become quotes.

I hope people remember everyone has their struggles and everyone goes through difficult times which may not seem like a struggle to you.

So be kind to people and help them in need whenever you can.

Thank you 😊

#branding #illustration #creative #illustrate #graphicdesign #marketing #graphicdesigner #socialmedia #content #designer #design #gurunanakjayanti

*Because We won the World Cup* 😊

Achievement like this paves the way for more girls to come forward and work harder for what they dream about.

Congratulations Team. 😊

(A little late in posting. Creating a series)

#branding #illustration #creative #illustrate #graphicdesign #marketing #graphicdesigner #socialmedia #content #designer #design #worldcup #teamindia

taplio

The Battle

Rosella Papale

Sushmita Biswas

Followers

Posts

Engagements

Likes

Performance ScoreSushmita Biswas's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Rosella Papale

Sushmita Biswas

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sushmita Biswas's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreSushmita Biswas's LinkedIn Performance