HIGGS HUB

• As a Brandketing Strategist, I use branding + marketing to help clients promote their businesses so that they can grow and be successful. I keep the brand’s integrity in all media to guarantee consistency and memorability.
• Developed and executed brand strategy successfully for small businesses, medical practices, and
entrepreneurs in South Florida, also Venezuela, and Brazil.
• Designed email marketing campaigns and email automation strategies -including graphics and copy- to keep client engagement and increase B2C engagement in South Florida.
• Designed -concept, graphic, and copy- advertising pieces to be used in printed media.
• As social media manager, I create content -graphics and copy- with a base strategy of increasing reach and engagement for my clients and positioning them as experts in their field, therefore, growing followers and converting some into clients.
• As a social media consultant, I successfully guided clients to manage social media platforms by themselves and understand insights in the nonprofit and healthcare industry.
• Provided advice regarding the budget for marketing and advertising to optimize resources and accomplish goals.
• Developed and executed communication strategies for my clients, creating content in different formats to be used on social media platforms, youtube, email marketing, marketing collaterals, etc.
•Designed logos, brand applications, and graphics for social media and video. Creation of ready to print
materials, including but not limited to business cards, flyers, brochures, banners, step, and repeat, promotional products, t-shirts, etc.
•Used data analysis to understand consumer behavior. Determining client retention rate, ROI, ROAS, hence, developing strategies and recommendations to increase/improve client retention and loyalty.
• Wrote, proofread, and edited texts for communication strategy in different media.
•Other projects: designed websites and video editor for a podcast.

Founder 

Coral Gables Chamber of Commerce

Director at Board of Directors

Chair for the Membership Committee 

Chair of the Women's Business Network Committee

Women for Success Nonprofit

Advisory Board Member

Co-Chair Communications Committee

Committee Member Women for Success Nonprofit

Networking Maverick, LLC

Committee Member  Networking Maverick

Franchise

• Managed day-to-day operation. Trained and developed a great team with low turnover. I held team meetings periodically to ensure we were all on the same page and discovered what I could do to help them perform with excellence.
• Consulted with customers to assess needs and strategize to propose optimal solutions for their
communication and marketing needs to accomplish their goals.
• Aligned branding and marketing initiatives and sales strategies with client goals to increase B2B and B2C engagement.
• Oversaw each project from beginning to completion, ensuring we kept things on time and within budget. 
• Effectively communicated all project details -verbally and in writing- to the graphic designer/production specialists and the customer service specialist to meet deadlines, delivering high-quality products and excellent customer service.
• Successfully managed two employees, local vendors, and independent contractors.
• Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
• Designed, produced, and installed exterior signage, interior signage, wayfinding signage, vinyl graphics, window graphics, small vehicle graphics, boat graphics, wall graphics, banners, pull up banners, step, and repeats, posters, flags, tents, flyers, postcards, brochures, event programs, stickers, labels, logos, and more.
• Learned all working positions inside my business in case of employees' absence or emergency. I was able to take over their responsibilities, including but not limited to executing customer service, graphic design, production, and installations.

Franchise Owner

BNI Chapter Coral Gables

Growth Coordinator

BNI Chapter Coral Gables 

Event Coordinator

Centro Medico Loira.

Anesthesiologist

Unidad Quirurgica Kerval C.A

Administrative Assistant

Hospital Central IVSS "Dr. Miguel Perez Carreno"

Brandketing Nerd & Strategist with over six years of combined experience in branding, marketing, signs, printing & graphics. She loves to have fun bringing brands to life!

Creative professional based in Miami with an exceptional background in Healthcare, Branding, and Marketing. Proven leader with an engaging demeanor and success working in the most demanding environments. Talented in training and successful mentoring teams and comfortable working with people at all organizational levels. Track record of improving overall operations and increasing corporate value. Highly creative -and able to multitask- in developing brands and executing B2B and B2C marketing strategies across various printed and digital media (earned and paid media). Forward-thinking, resourceful and effective communicator in English and Spanish.

Rosella Papale

Merthin

Business Development Consultant

Connect2Global

International Corporate Consultants. We focus on mutually profitable partnerships to create opportunities for organizations to expand globally. Our experienced team has worked globally for 30+ years, not only with individuals but with major Corporations.  We are based in South Florida, connecting businesses to the European Union/Latam/Middle East.

WHAT WE DO:
We are committed to guiding organizations through the process of strategic change.  We support strategic and tactical corporate responses to the challenges and opportunities posed by globalization, technology and competition. 
 
Organizational network management guidance so that you can reach your international expansion goals via objective and results-oriented analysis, solutions and implementation
 
We are a proficient, passionate and innovative team, dedicated to enabling your organization to achieve its long-term financial, economic and operational vision. We are internationally recognized as strategizing experts.

STRATEGIZE. INSPIRE. ACHIEVE.
https://www.connect2.global

Chief Executive Officer

 EMBASSY OF PORTUGAL TO THE UNITED STATES OF AMERICA

The honorary consuls have duties in defending the rights and interests of the Portuguese State and its citizens. The honorary consuls are not authorised to practice consular acts, however in certain extraordinary and substantiated circumstances, the honorary consults are authorized to practice voter registration processes, civil registry and notary acts and issue travel documents.

Learn more at: https://washingtondc.embaixadaportugal.mne.gov.pt/en/consular-services/consular-network#honorary-consulate-of-portugal-in-miami

Address: 2000 Ponce de Leon Blvd, Suite 600 Coral Gables, FL 33134
Phone: + (1) 786 441 5182
E-mail: HCPortugalMiami@gmail.com
Dependency: Consular Section of the Embassy of Portugal in Washington DC

IN THE NEWS
Published 2020. European American Chamber of Commerce. COVID-19 Impact Story: Carolina Rendeiro, Honorary Consul of Portugal In Miami. https://www.eaccswfrance.com/covid-19-impact-story-carolina-rendeiro-honorary-consul-of-portugal-in-miami/?lang=en

Honorary Consul of Portugal - Miami

International Economic Forum of the Americas

The World Strategic Forum is presented by the International Economic Forum of the Americas. Its mission is to address the major governance challenges of the new world economic order, focusing on the central role of the Americas and in the global market.

MISSION
Bringing together the world’s leaders and legislators, economists, Fortune 500 CEOs and world-class experts, the World Strategic Forum is an active and effective platform for dialogue, corporate insight and collaboration on the central issues affecting the world’s economy today. The Forum receives wide, national and international media coverage and presents opportunities for business synergies aimed at long-term partnerships in the context of the fast-changing dynamics of the global economy.

MASTERING CHANGE, REIGNITING GROWTH - http://forum-americas.org/miami

President, The World Strategic Forum

eMerge Americas

Strategic consulting strategy and implementation of International outreach in securing country representations at eMerge, in the private and public sector.  Other responsibilities, include working with global incubator and accelerator programs to showcase their startups at eMerge, as well as, the implementation of all work associated with eMerge Hackathon.

MISSION
At eMerge Americas, we’re transforming Miami into the tech hub of the Americas by partnering with the entire tech and entrepreneurial ecosystem, from government to higher-ed, startups to investors, corporate enterprises to media. We’re connecting the dots – between talent, capital and entrepreneurs. And we’re telling – and amplifying – the stories of how Miami is transforming. We’re attracting the best and the brightest from around the world to come to Miami to launch, build, and successfully scale their ideas. We believe Miami can serve as a gateway to the Americas and help bridge divides while fueling innovation and building out a sustainable, diverse and inclusive ecosystem. 

CONNECTING THE DOTS
From government to higher-ed, startups to investors, corporate enterprises to media - https://emergeamericas.com

IN THE NEWS
Published Monday, May 4th 2015. CNBC Article: Miami tries transforming itself into a tech hub.
“I think we can be more than Silicon Valley. We have more to offer: affordability in housing, where cost of living is much lower,” said Carolina Rendeiro, vice president of strategic development for eMerge Americas. “We’re not just tourism, we are not just the ocean. We have a lot to offer.” https://www.cnbc.com/2015/05/04/-transforming-itself-into-a-tech-hub.html

VP International Business Development

Right Space Management, Inc.

Strategic consulting, including business plan, sales strategy development for the Business Center Industry.  Provide consulting services to landlords, developers and independent business center operators.  Management of business centers for third parties, Have trained, consulted or owned centers in 18 countries.

CEO/Owner

Regus Brazil, Argentina, Chile

Responsible for overseeing the Management team as well as, the training and implantation of new programs.

VP Operations South America

INSPIRE. CONNECT. ACHIEVE. 
Carolina Rendeiro is a strong proponent of community involvement and of the importance of creating synergy between businesses and their communities.  She has merged her passion for Community and entrepreneurship in her new role as Chief Executive Officer of Connect2Global.

Her previous positions most recently as President of the World Strategic Forum for 2 years and prior to that as VP of International Development for eMerge Americas, has solidified her taking on the new position, in connecting not only startups but SME’s looking to do business with the EU/Latam/Middle East/USA

Carolina a high-energy professional with a strong expertise in international development, with a special focus on international marketing and business development, with a proven ability to engage with members of the public and private sector, locally, statewide and internationally.  Consistently recognized for contributions in development and marketing efforts, with attention to detail, strong project management skills and developing long-standing professional relationships over her 34-year career. 

Learn more at: www.Connect2.global

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Rosella Papale

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