Marketing Lead - Taplio and Fan(atic) of Remote Work | Get Leads, Not Likes

I help B2B SaaS companies build content marketing strategies that actually convert.

Over 7 years, I've led content marketing initiatives across EdTech, PIM/data solutions, and MarTech, specializing in turning customer voices into powerful content that drives pipeline and retention.

𝗪𝗵𝗮𝘁 𝗜 𝗱𝗼 𝗯𝗲𝘀𝘁:

- Content strategy & execution that connects product value to customer pain points, from conception - through distribution
- Customer advocacy programs that transform happy users into your best sales channel
- Event management & coordination that drives qualified leads and boosts acquisition 

𝗠𝘆 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵: I believe the best B2B marketing comes from real customer stories, not generic thought leadership. Whether it's case studies, product positioning, or community building, I focus on authenticity that resonates with your ICP.

📧 Let's connect: romane.bechet2@gmail.com

Romane Béchet 😎

Marketing Strategist | 7+ years working remotely | Remote Work Advocate

I started working remotely in content and marketing in 2018 

I have made myself, other people, and businesses go viral on Instagram, LinkedIn, Medium, X, etc. 

I have worked on over 10k content pieces, seen by millions of people from all over the world. Written thousands of emails that have made me and clients multiple thousands of dollars 

I have gone viral so many times that I now have a formula for it - RACE. And the "C" is most important. 

The principles of virality are the same no matter the platform. 

I believe SEO is dying fast, UGC is rising fast, social media is now interest media, YouTube is the new TV, and email is where the money is.

I have worked with small (startup) remote teams, remote companies, soloprenuers, freelancers, entrepreneurs, and business executives. 

In the age of AI, storytelling is fast becoming the best (and only way) to do content right. 




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10 Content Tips 


1: Brainstorm your hook AFTER you have written the entire piece of content 

2: The easiest way to go viral is to remix a piece of content that has gone viral prior 

3: Stick to your niche 

4: If you deviate from your niche, let it be occasional and well-spaced in time

5: Who you are is more important than what you say. (Who is saying it matters)

6: Never answer question 1 until the last 5% of your content 

7: Reply as many comments as you can. Be human 

8: Use keywords associated with your niche often 

9: Tell stories. People remember stories 

10: It's okay to repeat yourself, as many times as you wish 










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P.S. I am currently based in EMEA. But works mostly in EST. 

P.P.S. I am a strong advocate of remote work.

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