Google Ads for B2B SaaS companies | Founder at Grouts Online | Book a Call below to fix and scale your ads

Helping B2B SaaS marketers turn Google Ads into a predictable source of high-intent demo requests and pipeline opportunities with a 90-day Google Ads Growth Sprint.

We build and execute Google Ads strategies designed to drive measurable pipeline impact for B2B SaaS companies. 

Results for our clients:
- Generated $1,65 in pipeline from Paid Search campaigns in 12 months
- Scaled Google Ads from 0 to 30+ demo requests a month in 6 months
- Generated $100k in the Pipeline in 2 months with 5k/month in Paid Search
- Improved conversion rate from 0.3% to 2.25% and reduced CPA by 83%
- Scaled Paid Search from 10k to 20k/month and generated 200k in pipeline in first month

If you’re a B2B SaaS founder or marketing lead spending $20K+/month and want to cut wasted spend and scale pipeline in 90 days, book a call or send me a DM.

Roman Krs

I’m spending less time in ad accounts and getting better results.

It’s been one of my biggest learnings last year.


Less time: 
- tweaking bids and keywords.
- reacting to short-term fluctuations.
- “optimizing” and “testing” low-impact things 

More time on:
- upfront on structure
- tracking and signals
- landing page and the offer


When those foundations are right, the account doesn’t need constant attention.


Performance compounds when the system is clear.

It breaks when it constantly needs fixing.


Spending hours inside the platform feels productive.

And most of the time, it’s just an activity.


The real leverage came from stepping back, evaluating the strategy and funnel, and touching the account less.


Less action. Better decisions. More consistent results.

Sometimes the best optimization is not opening the account at all.

Google Ads for B2B SaaS companies | Founder at Grouts Online | Book a call to cut wasted spend & scale pipeline → best for $20K+/mo budgets

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Habitat for Humanity of Omaha

Americorps National Member

Your LinkedIn ads pro | who also does CRO | haikus and backflips

👋 Hi, I'm Zach, a:

- Full-time demand gen marketer (who loves ads) 
- Part-time barista to my wife 
- Lifetime dad / husband-in-training (100% on the job)

When I'm not generating demand, making pour overs, or rushing children out the door...

I do breakdowns of the best ads I see in my feed & write a haiku every Friday (just for fun)

Hope you enjoy visiting my profile & that this info helps you:

- Sell me something
- Recruit me for something
- Become a friend

Have a great day! ✌️

P.S. Only call me Zachary if you're my grandmother

Zachary Short

B2B companies doing retargeting like:

🥶 want a demo?
😎 want a demo?
🥸 want a demo now?
👨🏻 what about now?

Performing in top 1% of marketers who can also do backflips

Me when I see an ad using personalization macros on LI:

Been thinking a lot about progression over the last few months

Progress used to feel like something big: 

- better job
- going back to school
- owning a house

But lately, progress feels smaller:

- needing less context to make important decisions
- finding time to focus on quality vs. pure output
- not obsessing over work

It's this kind of progress that's helped me find more balance in the work I get to do & has helped me get more joy from it 

Here's to compounding progress in 2026

P.S. To any tricking / parkour folks who scroll by this, I know, my dive roll needs some work & I'm not standing as tall as I need to on my fronts, but we'll get there. Progress takes time

taplio

The Battle

Roman Krs

Zachary Short

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Performance ScoreRoman Krs's LinkedIn Performance

Performance ScoreZachary Short's LinkedIn Performance

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taplio

The Battle

Roman Krs

Zachary Short

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Roman Krs's LinkedIn Performance

Performance ScoreZachary Short's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRoman Krs's LinkedIn Performance