Robin Daniels

Zensai

Working to elevate how people become more successful, happy, and fulfilled.

I lead:
- Product
- Marketing
- Pre-sales & Post-sales
- Category-creation

The company is growing at over 50% year over year, due to our award-winning Human Success Platform built for the Microsoft eco-system.

Chief Business Officer

byFounders

byFounders is an early stage venture fund actively investing in tech startups across the Nordics and Baltics. Made up of some of the region's most accomplished entrepreneurs (Zendesk, Unity, Skype, and more), the byFounders Collective invests in and supports the next generation of globally ambitious founders. I help byFounders portfolio companies with deal sourcing, go-to-market strategy, business development, and fundraising advice.

Founding Member & Advisor

Stage 2 Capital

The Go-To-Market Venture Capital Fund backed by elite GTM executives investing in and helping software companies scale sustainable revenue.

Limited Partner

Robin Daniels Inc.

Advisor, investor, and board member to a number of companies, including:

Beamery
N26
Uizard (acquired by Miro)
Singulate
Radious
Pult
Commsor
Cutover
Multiplier
ELO Health
Lative
Shouter
Doubble
Lighthouse (Formerly OTA Insights)
Rhombus Systems
Labster
Guide
Outfunnel
Synata

Advisor & Board Member & Investor

Sequoia Capital

Working with Sequoia on finding the next great founding teams.

Scout for Great Companies and Great Talent

Matterport

We took Matterport public on July 23rd, 2021. 

During my time at Matterport we saw:
- 500% subscriber growth
- IPO that 10x'ed the value of the company
- 2x revenue growth

Chief Marketing Officer (CMO)

WeWork

Led a global marketing team of ~400 people.

Key results include:
- Significant increase in lead quality which led to massive increases in revenue
- Activation of the community to share love for the brand
- Introduction of new products to the market

LinkedIn

Leader for the product, partner and transformation marketing teams for LinkedIn Talent Solutions.

This includes:
- LinkedIn Recruiter
- LinkedIn Jobs
- LinkedIn Talent Media
- LinkedIn Talent Insights
- Competitive and Market Intelligence
- Program and Innovation Management
- Evangelism
- Field Transformation and Enablement
- Partner Marketing

Global Head of Product, Partner, and Transformation Marketing

Help System Inc

I was CMO at VERA - Acquired by HelpSystems in December of 2020.

Chief Marketing Officer (CMO), responsible for Marketing and Business Development. Ran sales + marketing as CRO for a year.

Responsible for:
- Marketing
- Business Development and Partnerships
- Strategic Growth Initiatives
- Fund-raising
- Company Culture

Chief Marketing Officer at Vera (CMO)

Synata

Acquired by Cisco in 2017.

Advisor to the CEO on GTM.

Advisor

Chief Business Officer @ Zensai #HumanSuccess & #AI | 3xCMO | 2.5xIPOs 😆 | Ex @Salesforce @WeWork @LinkedIn @Box @Matterport | LinkedIn Top Voice | Creator of Epic Teams | Dad | Runner | Made in Denmark 🇩🇰

I'm an experienced executive focused on growth, marketing, GTM, product innovation, and leadership development to deliver epic results through ground-breaking, fun, and highly differentiated activities, while empowering people and teams to do the best work of their lives. 

I'm Chief Business & Product Officer for Zensai (zensai.com).

Throughout my career I've held executive leadership roles in high growth companies of all sizes, including Matterport (IPO) WeWork (near IPO), Salesforce, LinkedIn, Box (IPO), Veritas, and Vera (acquired).

My areas of expertise include growth strategy, product innovation, marketing, product marketing communications and media, GTM strategies, org design, leadership development, innovation management, mergers & acquisitions, top-level leadership, category-creation, brand building, public speaking, and sales transformation.

Here's more about my life story and journey during the last two decades: https://www.linkedin.com/pulse/roadmap-life-love-happiness-robin-daniels/

I spent over 20 years in the US and UK, but I'm from Copenhagen, Denmark and an avid runner and movie nerd.

Voi Technology

Tech Lead & Co-Founder

Nothing

A world without barriers between people and technology.

Angel Investor

Breathe Battery Technologies

Magic.dev

CodiumAI

Byterat

Synq

Reliability platform for teams that own business-critical data.

Unify

CURE

The one-stop-shop platform for healthcare.

Co-founder at Voi | Angel Investor | Forbes 30 under 30

I am on a mission to improve the world using technology with a focus on building consumer products using cutting edge modern technology stacks.

I Co-Founded Voi which is a leading urban mobility company creating a system of electrically powered scooters around city centers to provide an affordable, sustainable, and exhilarating way to commute while helping people to reduce their carbon footprint and cities to have a more sustainable transportation network. Voi has raised over $300 million from Balderton Capital, Creandum, Project A, Local Globe, and many top angel investors.

Adam Jafer

A founder visiting from San Francisco came to Stockholm to meet us. Instead of a boring dinner chat, we invited him into a cryo chamber at -90°C… then boxed with him.

We had never met the guy. He was in Stockholm meeting founders and asked if we wanted to grab dinner.
We told him to meet me and Fredrik at the gym instead.

First, we put him in the cryo chamber at -90°C.
Then one hour of Muay Thai. Full session.
He ended up loving it.

You learn more about someone in one hour of physical discomfort than in awkward business dinners.
You see how they handle pressure, how they push when things get hard, and how they show up despite uncertainty.

Business dinners are optimised for small talk.
Shared intensity is optimised for raw truth.

Next time you want to meet us, bring your gym clothes.

No alternative text description for this image

Vibe coding new apps has become the new hello world, but don't be deceived just because the UI looks good.

I keep seeing this pattern with enterprises. Someone internally says they can build an AI solution quickly, just take an LLM, write some prompts, vibe an app and automate the workflow.

Then reality hits. Internal AI pilots have lower success rates than buying off-the-shelf solutions.

It is not just prompting. 

You need infrastructure and guardrails. 
You need consistency in validation, security and evals. 
You need to integrate with internal systems and understand workflows deeply enough to bridge what the domain requires and what the LLM can do.

Then you need testing, monitoring, and constant iteration.

The demo is easy. Getting something to work reliably in production with real users is where the actual work begins.

When someone says they can just build it internally with an LLM, they are underestimating the complexity. And that is why most pilots never make it past the demo stage.

I spent 8 hours yesterday in nonstop user interviews. More founders should do this.
Zero meetings. Just listening.

Founders love to talk about being "user obsessed," but very few actually spend meaningful time with users.
You learn more from users in a day than from a week of internal debates.

Real product strategy comes from empathy + pattern recognition.
User pain points are rarely what people say, they're hidden in their behaviours and frustrations.

If you're not talking to users constantly, you're guessing.
And guessing kills products.

Bridge the gap between user pain and your product offering.
That's how you make something sticky.

Now go speak to your users.

Companies keep buying AI tools, use them for weeks, then abandon them. Then blame the problem on LLM.

The truth is that models are already powerful enough. The real gap is in the software layer between the LLM and the company's unique context.

Enterprises need AI systems that learn from their behaviour and adapt over time. They need tools that remember context about how the company works, what decisions get made, and why.

You need tools that learn your operating model.
Without that, you have generic software rather than tailored tools.

Your AI should get better the more you use it. It should remember past decisions and adapt to how your team actually works, not force you to adapt to some generic workflow.

The tools that adapt to how you work are the ones that stick. 

Without adaptive learning and memory built in, you are just building another SaaS tool with an LLM on top. And those do not stick.

I see a lot of automating marketing and sales, but the real opportunity is in back-office workflows.

I have been looking at enterprise AI adoption reports lately, and there is a clear pattern. 
Most companies are racing to automate the front-facing stuff like marketing campaigns, sales outreach, and customer support. All the visible things that sound good in presentations.

While the data shows something different. The highest ROI seems to be coming from back office workflows that get overlooked. Procurement processes, contract handling, and ERP systems.
All the admin work that takes massive amounts of time, but nobody gets excited about.

At Voi, our biggest automation wins were in internal workflows that freed up teams to stop living in spreadsheets and actually solve real problems.

The reason people overlook this is simple: it is not sexy. But when you look at where companies actually spend their time, when you see the manual work that goes into these processes day after day, the opportunity becomes obvious.

While everyone fights over the same marketing and sales use cases, there is this massive opportunity just sitting there. Unglamorous, unsexy, but huge in terms of ROI.

After scaling Voi from 0-1000+ employees, I'm back to building my 2nd startup from an apartment.

At Voi, we raised hundreds of millions and hired hundreds of people across multiple countries. We had all the infrastructure that comes with scale.

Now I am back to day zero with a small team of elite engineers. Building from an apartment, and honestly I love it.

There is something special about the early stage that you cannot replicate at scale.
The advantages of being small, nimble, and moving fast.

The energy of a small team moving together. The direct line between having an idea in the morning and shipping it by evening. The feeling that every single day moves the needle.

The thrill of grinding again, of writing code and talking to customers on the same day. That is what I missed about the early days.

Sometimes you need scale to win, but sometimes you need speed to discover what is worth scaling. Right now, we need speed.

taplio

The Battle

Robin Daniels

Adam Jafer

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taplio

The Battle

Robin Daniels

Adam Jafer

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Adam Jafer's LinkedIn Performance

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Performance ScoreAdam Jafer's LinkedIn Performance