59er Digital

Founder | Webflow Expert

Freelance

UI/UX/Web Design Consultant | Webflow Expert

Struto

Struto is an inbound marketing agency and Platinum Hubspot Partner. Their goal is to help business-to-business (B2B) organisations transition from less effective, traditional outbound marketing strategies to inbound marketing strategies which drive more leads, have a higher rate of conversion and cost less thereby producing a measurable return on investment (ROI).

My responsibilities at Struto includes:
Working closely with the UX team to create new design concepts and identifying problems to improve user experience. Creating wireframe concepts and prototypes. Collaborating with developers to push out best practice responsive websites. Liaising with various clients from around the world. Mentoring junior designers. Creating brand guidelines for various clients. Creating and optimizing brand assets for use on various websites and social media platforms. Collaborating with marketing team to create content offers for client websites.

Clients includes:
Privitar, AES, Annecto, B2B Marketing Lab, Bridge Mental Health, Early WMC, Cranfield, Eclipse, Elysys, Georgian House, Maybe, Open, PebbleIT, Perivan, Prezi, Project Vision, Skeleton, Stride, Theodo, Bournes Moves, Motoring Classics, Voxgen

Digital Designer

The Smart Effect

I ran a Web Consultancy that specialised in Graphic Design, Web Design, Web Development, Database Development, Software Development, E-commerce, SEO, Internet Marketing, UI / UX, Wordpress Development and Photography.

Owner / Designer / Developer

Achievement Awards Group

Upon completing my ND in Graphic Design at CPUT, I was taken on as a Junior Graphic Designer at their design studio in Cape Town. During this time I have undertaken many projects including web design, print design, creating launch materials, corporate identities, assisting Directors in presentations through storyboarding, design concepts and executing them.

I have worked with many different individuals ranging from other creatives, programmers, illustrators, printers, photographers, and developers. During this time I have learned many useful skills in different areas of the business and enhanced my creativity and skills in programs such as InDesign, Illustrator, Photoshop Dreamweaver, Keynote, Adobe After Effects and Powerpoint.

Clients includes: 
Absa, Standard Bank, South African Breweries, BMW, Renault, Adcock Ingram, Distell, MTN, Brandhouse, Netcare, Mercedes Benz SA, UD Trucks, Metropolitan, General Motors, SARS, Sanlam, Samsung, Kyocera, Bond Choice, Daimler Chrysler, Freightliner, Fuso, BP, Auto Carriers, Carl Zeiss, Toyota, Blackberry, Samsung, BATSA, Carl Zeiss, Distell, Volvo, VW.

Empowering SaaS businesses to thrive online by crafting growth-focused Webflow websites with exceptional user experiences. | Webflow Expert

I'm a Design Consultant specialising in the following: User Centric Design, Growth Driven Design, Webflow design and development, UI/UX Design, Web Development, Web Design, Wordpress Development, Graphic Design, Internet Marketing. 

I have 14+ years experience in digital design, and I'm very well versed in every aspect of design and development, from conceptualization to implementation and maintenance.

I have developed an obsession for trying to help businesses grow through technology and helping them become more successful through the right implementation of a successful marketing strategy.

Robert Smart

Over the last few months, we’ve been quietly building something we believe could change the way content creators generate leads through their videos.

After years of creating content, running client projects, and watching creators burn out trying to stitch five different tools together just to get a “funnel” working…

I realised something:

Content isn’t the problem.
Conversion is.

We have platforms built for views.
We have dashboards built for data.
But almost nothing built for that crucial moment in between —
when someone is paying attention and actually ready to take action.

So we built something to fix it.

🔥 Introducing Clickk

Clickk is a simple, powerful conversion layer that turns your videos into:

→ Lead-generating experiences
→ Interactive touchpoints
→ Actionable insights
→ Actual revenue-driving moments

No new workflow.
No tech headache.
No “Frankenstein funnel” held together with Zapier.

Clickk lives inside the content you already create and helps your viewers take the next step — instantly.

🚀 We’re opening early access soon
If you want first access before the public launch:

👉 Join the waitlist: https://clickk.com/

Excited to finally bring this into the world.
Let’s build the future of content-driven conversion.

#clickk #funnels #conversion #creators #youtube #marketing

Marketing is changing faster than we can keep up — and AI is quietly becoming the new search engine.

Here’s a crazy stat I came across recently:

Traffic from ChatGPT is 6× warmer than traffic from Google.

Why?

Because when AI recommends you, it’s based on trust, context, and understanding… not keywords.

This became real for me when a new client reached out and said:

“I actually found you through ChatGPT.”

He literally asked AI for the best Webflow designer in South Africa — and it mentioned me.

That’s when it clicked.

We’re entering the era of AEO — Answer Engine Optimisation.
The way we write content today is training the AI models that will recommend us tomorrow.

Your posts, your site, your clarity… it’s all becoming inputs into how AI understands your expertise.

If you’re only optimising for Google, you’re already falling behind.
The brands that show up in AI conversations will win the next decade of visibility.

👀 I dive into this in today’s video.

If you’re curious about AEO or want me to break down how to actually optimize for it, drop “AEO” in the comments.

#AEO #optimise #website #AI #growth #Chatgpt #claude #gemini

A strange thing is happening in SaaS right now.
People aren’t just using your product — they’re rebuilding it.

Low-code and no-code tools have quietly changed the game.
Your customers can now build their own dashboards, schedulers, forms, and automations — in hours.

That means the biggest risk to your business isn’t another startup.
It’s the person using your product who realises:

“Wait… I could just build this myself.”

We’re already seeing this play out:

• Users building internal tools instead of renewing SaaS subscriptions.
• Teams replicating core product functionality using tools like Lovable, Glide, or Retool.
• Even companies threatening legal action against customers who cloned their features (yes, it’s happening).

Here’s the uncomfortable truth:

 ✅ Simple, easy-to-replicate functionality is no longer defensible.
 ✅ Complexity, high utilisation, and unique data are your new moats.
 ✅ Brand, velocity, and user experience are your armour.

So if your value lies in forms, signatures, dashboards, or templates…
You’re not just in a competitive market — you’re in a commoditised one.

Your product strategy needs to evolve faster than your users can rebuild it.

💭 What part of your product could your users build on a low-code platform — and what does that mean for your roadmap?

#saas #roadmap #nocode #lowcode

Asked AI to create a thumbnail for me for my latest YT video. This is what it came up with. Does this look like me? 🤔

I just love this feature of Webflow that allows you to generate Schema data using AI. This is such a time saver.

#webflow #ai #website #schemadata

It is wild out there 🙈 

I was playing around with Gemini's Veo 3.1 trying to recreate a very important scene in the bible in the Book of Daniel. I was as detailed as possible trying to create prompt that would fit this scene asking AI to help improve the prompt. After many takes, this is what I got. I might just need to tweak the prompt a little bit more to get it right but non the less, this is still insane.

#ai #veo3.1 #gemini #nanobanana

Most people still write content for Google…
But AI doesn’t care about keyword stuffing, hacks, or tricks.

Models like ChatGPT and Claude care about three things:
Clarity. Expertise. Helpfulness.

If your content doesn’t communicate those, AI won’t recommend you — simple.

Here’s what actually matters:

✅ Be clear about what you do and where you’re based.
If AI can’t understand it, it can’t recommend you.

✅ Answer real questions your clients are already asking.
This is the data AI uses to identify expertise.

✅ Write like a human — the way people talk to ChatGPT.
Natural language > keyword-stuffed nonsense.

Because here’s the part most marketers are missing:

Every time you publish content — a blog post, a LinkedIn article, a website update — you’re feeding the models. 

You’re training AI to understand who you are, what you do, and whether you’re worth recommending.

AEO isn’t about beating the algorithm.

It’s about becoming the obvious choice for your niche when someone asks AI for help.

If you want to show up in AI-generated recommendations, start by showing up with clarity and real value today.

#AEO #AI #Chatgpt #Claude #Gemini #SEO #Google

Creators don’t have an audience problem.
They have a journey problem.

Most creators think the solution is “more reach.”
More views.
More followers.
More impressions.

But here’s the truth nobody wants to admit:

If the viewer leaves the platform… you lose them.
If the viewer stays on the platform… the platform owns them.
The only person who doesn’t own them… is you.

And that’s why creators are stuck in a loop of:
🎢 Create → Post → Pray → Repeat

Here’s the real issue:

You don’t control the journey after the click.

Someone watches your video…
Clicks your link…
And suddenly they’re thrown into a messy maze of:

- YouTube links
- Instagram bios
- Notion docs
- Google Drive folders
- Random landing pages
- 7 different tools stitched together

No wonder conversions are low.
No wonder leads fall through the cracks.
No wonder creators feel like they’re “starting from zero” every day.

Discovery is owned by platforms.
Monetisation should be owned by you.

But right now it isn’t.

And that’s the gap Clickk.com is fixing.

We’re building the easiest way for creators to own the entire journey — from the moment someone watches your content… to the moment they become a customer.

One place.
One flow.
Zero friction.
Maximum conversions.

If you’re a creator who’s tired of:

🚫 Losing viewers after the click
🚫 Sending people to 5 different tools
🚫 Having no idea who watched what
🚫 Hoping your funnel doesn’t break

Then we’re building this for you.

👉 We’re launching soon. Want early access? Join the waitlist.
(We’ll only open it to a limited number of creators in the first batch.)

Your audience is valuable.
It’s time you owned the journey.

#clickk #funnel #conversion #content #creators

There’s a lot of advice floating around that sounds like this:


“Validate your startup with a landing page.
 If no one clicks your pricing, don’t build it.
 If you can’t drive traffic, don’t build it.
 Waitlists are just window shoppers.”

There’s some truth here… but the reality is far more nuanced.

Here’s what actually matters when validating an early-stage idea:

1️⃣ Landing pages are a fast validation tool — but not a verdict.

A landing page helps you test whether your messaging resonates.
Lack of clicks doesn’t always mean “no one wants it.”
Often it means your offer isn’t understood, positioned correctly, or shown to the right people.

Signal ≠ final decision.
Signal = data to iterate on.

2️⃣ Zero traffic doesn’t mean the idea is bad — it means distribution is.

Traffic problems are marketing problems, not product problems.
You can have a brilliant idea and still struggle to get eyes on it.

Fix your targeting, messaging, and consistency before killing the idea.

3️⃣ Waitlists aren’t useless — they reveal early believers.

Sure, a chunk of signups are curiosity-driven.
But inside every waitlist is a small group of high-intent early adopters.
Those people become your testers, your feedback loop, your first advocates.

It’s your job to nurture them, not dismiss them.

4️⃣ Validation is a cycle, not a one-time test.

Real validation looks like this:

Idea → Message → Traffic → Reactions → Improvements → Retest → Clarity

You refine the offer, the wording, the audience, the price…
again and again until the signal becomes obvious.

Bottom line:

No single metric — clicks, traffic, waitlist size — can validate a startup alone.
Validation is about learning, not passing or failing a test.

If you’re building something new, don’t get discouraged by early numbers.
Use them as fuel to iterate.

And if you’re validating right now:
keep going, keep testing, keep improving.

That’s how real traction starts.

#startup #validation #waitlist

Let’s be honest:
Most “funnels” today are cobbled together from five different tools.

You record in one place.
Host in another.
Send traffic elsewhere.
Patch it all with Zapier.
Hope it holds.

It’s not elegant.
And more importantly — it’s not built for solo marketers.

You shouldn’t need an engineering degree to capture a lead.
We’re working on something that just… works.

Simple. Fast. Friction-free.

If that’s something you’ve been craving, join the waitlist: clickk.com

#clickk #funnel #marketing #growth #software

Your tech stack wasn't meant to be a funnel

Recently completed this landing page design for Clickk(dot)com. It was built in Webflow with animations and videos. Even used some Lottie animations on this website.

#webflow #landingpage #design #lottie

You're not struggling with content — you're struggling with what happens after people see it.

You don’t need another tool to manage.
You don’t need another dashboard to check.
You don’t need another subscription draining your budget.

What you need is a system.
 Something that:

→ Works with what you already use
→ Lives where your content already lives
→ Captures attention and turns it into something real — leads, insights, conversions

No extra steps.
No tech headaches.
No sending your audience down a maze of links.

We’re not here to reinvent your workflow.
We’re here to simplify it.

Clickk isn’t another platform.

It’s the layer that makes your content convert.

And we’re almost ready.

If you want early access to test it before anyone else…
Drop a 🎯 in the comments.

#content #funnels #creator #marketer

Most people are still trying to rank on Google…
Meanwhile, businesses are quietly getting clients from ChatGPT.

And here’s the wild part:

AI-generated traffic is much warmer than Google traffic.
Because when ChatGPT recommends you, it’s not based on keywords — it’s based on trust, expertise, and context.

So the real question is:

👉 How do you get ChatGPT to recommend your business?
👉 Why does AI choose one expert over another?
👉 And what can you do today to show up in AI conversations?

That’s exactly what I break down in Episode 2 of my AEO series:

“How to Get Recommended by ChatGPT (AEO Step-by-Step)”

In this video I cover:

✔ How AI engines decide who to trust
✔ What AEO (AI Engine Optimization) actually is
✔ Why citations, clarity, and expertise matter more than ever
✔ The steps you can take today to train AI models to recommend you
✔ How your content becomes the data AI uses to identify authorities

We’re entering a whole new era of discovery.

And those who understand AEO early will win the next decade of visibility.

#AEO #AIEngineOptimization #ChatGPTMarketing #AISEO #DigitalMarketing #ContentStrategy #AIforBusiness #FutureOfMarketing #MarketingTips #WebflowDesigner #AIRecommendations #SmallBusinessMarketing #ChatGPTTips

Anyone got experience with Reddit? What worked for you?

Grab attention in 17 milliseconds with Cheat-Sheets.

95.4% of Founders have no idea that

Online presence = Paying Customers ✅

In this era of AI, Your only chance to stand out is to be more human.
Show your face and get ahead of 99% of people. 
As a LinkedIn Content Designer, I can help you grow your personal brand online and stand out in a crowd.  

✅ Online persona = Build trust
✅ Online persona = Build credibility
✅ Online persona = Make purchase easy


If you don't know how to create your 
➡ Message
➡ Personality
➡ Tone of voice
➡ Brand consistency

You will waste your money and time on LinkedIn.

I help founders grow their personal brands by creating jaw-dropping visuals.  
I have spent more than half a decade designing graphics for founders, executives, and coaches.

I can help you get more
➡ Attention
➡ Visibility
➡ Clients
➡ Trust

Let's rock on LinkedIn 🔥🔥

Talha Hanif

1 weak line in your profile…
can cost you 10 strong clients.

Everyone says they want to grow on LinkedIn.
But very few know how.

— You can write great hooks.
— You can post every day.
— You can try every trend.

But if your profile doesn’t pull people in,
your follower count stays stuck at 500.

Here’s the real truth..
Your profile decides if people:

✔ Trust you.
✔ Follow you.
✔ Work with you.
✔ Or scroll past you.

Today, I broke down my favorite creator (Jasmin Alić) who went from 0 → 340K followers.

Not by luck.
Not by hacks.
But by clarity.

If you want the same growth, fix these things:

- The language your About section uses.
- The message your banner sends.
- The promise your CTA makes.
- The story your pictures tell.
- The energy your posts give.
- The consistency you keep.

Tiny changes. Huge impact.
Because one clear profile can change your whole path.

P.S. What’s the first thing you look at when you land on a profile… the photo, the banner, or the headline?

Grab attention in 17 milliseconds with Better Designs

Want Clients? Fix How You Explain Yourself:

LinkedIn life is fancy

“I made $1M last year.”
“I just got my dream job.”
“Do you see my $200K Rolex?"
“I started a business and it blew up.”
”Look! I bought a brand new Lambo.”
“I am making $50K in a side hustle as a student.”

Everyone is winning, and I am happy for them.

But no one talks about the failures and setbacks they go through,

So, Today I want to talk about mine.
Setbacks I faced in the last 11 months.

→ Worked 12+ hours daily
→ Fired 6 of my best designers
→ Lost 4 of my high-paying clients
→ Did not close 54 high-ticket clients out of 63
→ 1 of my clients said our onboarding process sucks
→ Only had 2 in-person interactions with other LinkedIn creator
→ My content design business dropped from $40K MRR to $27.6K MRR
→ 20+ times I thought about shutting down the business and finding a job

I know that you want to be an entrepreneur cz it looks fancy from the outside.

But I am telling you, it's really hard.

If you are thinking about becoming an entrepreneur,

Ask yourself:
↳ Can I handle stress?
↳ Can I juggle between things?
↳ Can I learn new things quickly?
↳ Am I a risk taker?

If the answer is “Hell Yeah”
Then go ahead. 

Don’t fall into the trap of sunshine and rainbows.

It's hard, that’s why most people don’t do it.
So, if you do

It gives back 100-fold.

No alternative text description for this image

I increased my prices from $200 → $8000,
By changing this 1 thing.

People don't buy your solution.
People buy the satisfaction.

people buy feeings

Knowing the secret I’m about to tell you will change how you grow your brand forever.

It’s this:

Trying to please everyone is the slowest way to grow.

Here’s why

- When you speak to everyone.
→ You say nothing real.

- When your brand feels “safe”.
→ It gets ignored.

But the fastest-growing brands?

They do this instead:

✅ Stop trying to be liked by all
✅ Choose who they’re not for
✅ Say one clear message

People follow honest brands.
Not pleasing ones.

People follow brands with a clear voice, not a “safe” one. 

Ask yourself:

— Who are we not for?
— What’s the one thing we stand for?
— Are we saying it clearly?

Because brand clarity = business growth.

Remember:

People-pleasing is not a growth plan.
It holds your brand back from standing out.

P.S. What’s one thing your brand really stands for?

Here's Why Clarity Beats Popularity Every Time:

In the last 8 years, over 500 founders have asked me how to get more clients.

The real issue? 
They focus on features, not feelings.

Here’s how to shift and start selling smarter:

- Sell outcomes, not products.
- Speak their language, not yours.
- Show the future they’ll get with you.
- Build trust before asking for the sale.

Most businesses get stuck saying:

“4-week coaching program.”
“Monthly design service.”
“Content package.”

But the best brands I know?

➡️ They don’t lead with what they offer.
➡️ They lead with how it makes people feel.

That’s where real selling starts:

- Making your audience feel seen
- Solving the emotions behind the need
- Showing the life they want after working with you

I’ve helped 500+ founders shift from “services” to “solutions.”

— They turned dry offers into booked calendars.
— Services into strong brands.
— Features into feelings.


How?

They stopped selling the program.
And started selling the result.

The best part?
Anyone can learn this.

Simple Mindset Change That Gets You More Clients:

I’m not surprised when people forget most brands.

Because I used to run one that looked just like the rest.

- I spoke to everyone. Reached no one.
- I stayed off-camera. No face = no trust.
- I kept it “professional.” It was forgettable.
- I focused on design but ignored the feeling.
- I skipped the story. And lost the connection.
- I wrote what sounded good not what people needed to hear.

Once I fixed that?
Everything changed.

✅ More messages.
✅ More shares.
✅ More sales.

Here’s how I did it:

- I told my story in simple words.
- I made my face part of the brand.
- I said one message over and over.
- I designed for emotion, not applause.
- I showed up even when no one clapped.

Emotional brands grow 2x faster.

Now I build brands that feel something.
And people remember what they feel.

P.S. Still running a brand that looks “right”?
Or building one that actually connects?

Why No One Remembers Your Brand?

Brands that guide the buyer’s journey see 2x higher close rates.

It’s not about chasing. 
It’s about showing up with the right help at the right time.

Here’s how to guide them from first click to close:

Understand the Buyer’s Journey & Why It Matters:

Being seen isn’t the same as being trusted.
If your brand isn’t clear, it won’t be remembered.

You post.
You design.
You show up.

But no one clicks.
No one replies.
No one remembers.

Here’s the truth:

It’s not a design problem.
It’s a clarity problem.

Your brand needs structure.
And the 5 M’s give it that:

- Meaning: Say what you stand for.
- Motivation: Hit what your audience feels.
- Message: Keep it sharp + repeatable.
- Medium: Show up where they scroll (like here).
- Momentum: Don’t ghost. Stay present.

No more guessing.
No more posting into the noise.

This is how brand trust is built.

P.S. Which “M” is your weakest link right now?

Master the 5 M’s of Branding:

I have been designing Brand identities for 8 years now.

Here are some of the questions people asked me:
"My logo is my brand identity, right?"
"If you design my brand kit, I'm good."
"I think my face is my brand identity."
"My brand guidelines define my brand identity."
"If I use yellow, will this make me look good?"

This carousel is my answer :)

taplio

The Battle

Robert Smart

Talha Hanif

Followers

Posts

Engagements

Likes

Performance ScoreRobert Smart's LinkedIn Performance

Performance ScoreTalha Hanif's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Robert Smart

Talha Hanif

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Robert Smart's LinkedIn Performance

Performance ScoreTalha Hanif's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRobert Smart's LinkedIn Performance