I translate complex cybersecurity and AI concepts into engaging, trust-building content that drives action—turning non-technical business leaders into informed decision-makers.

Think Your Business is Safe? Cybercrime is the World’s Third-Largest Economy.

In the IT world, I've seen cybercrime grow exponentially, almost as large as the economies of the US and China.

Imagine if Your Business Had 16 Days of Downtime. 
A typical business grapples with 16 days of downtime during a cyberattack. 

That’s over two weeks of potential revenue loss striking without notice!

Moreover, the implications extend beyond initial disruptions:
-> Operational Shutdown: Imagine your business grinding to a halt due to a cyberattack.
-> Trust at Stake: A single data breach can erode the confidence of clients and partners.
-> Financial Impact: The cost of cyber incidents goes beyond immediate expenses, affecting long-term revenue.
-> Client Loss: Customers seek security; they'll move to competitors if your systems are vulnerable.
Compliance Challenges: Keeping up with legal requirements is key to uninterrupted business growth.

But... There's Hope.

Cybersecurity: My Mission, Your Peace of Mind

At Intelligent Technical Solutions (ITS), my mission aligns with our goal of providing uncompromised safety.

We do more than defend at ITS. We boost your business' resilience.
-> Robust Defense: Our top-tier security measures shield you from diverse digital threats.
-> Continuous Business Growth: Our support ensures your business thrives, uninterrupted.
-> Tech for Profit: We use technology not just for safety, but to increase your efficiency and profitability.
-> Team Empowerment: We educate your staff, turning them into cybersecurity advocates.
-> Compliance as an Edge: Adherence to regulations becomes a unique competitive advantage for your business.

Partner with ITS for Future-Proof Security:
-> Customized Protection: Security solutions crafted to fit your specific business needs and budget.
-> Friendly, Professional Support: Our team offers round-the-clock monitoring for cyber-resilient IT infrastructure.
-> Invest Wisely: Each security enhancement with us is a strategic step toward more peace of mind.

Act Now to Secure Your Business's Future
Your company's security isn't optional—it's a necessity in today's world. 
Don't wait for a breach to take action!

Book a Free Security Risk Assessment
Message me for a free security risk assessment and secure your peace of mind.

PS: Cybersecurity isn't just a line of defense; it's a critical business strategy. Secure your future now.

Rob Schenk

I had the privilege of joining a panel at the National Vehicle Leasing Association (NVLA) annual conference last week, and I left with a lot on my mind.
 
Conversations like that one are rare. The people in that room are running real businesses, dealing with real risk, and asking genuinely hard questions. Being invited to contribute to that discussion meant a lot.
 
What struck me most was the tension in the room between excitement and anxiety.
 
Everyone sees what AI can do. Faster inspections. Better fraud detection. Smarter lead qualification. The opportunity is real and the industry is starting to move.
 
But there was also an honest acknowledgment that the guardrails are not keeping pace.
 
Employees uploading lease agreements and customer data to public AI tools without realizing the exposure. Automated bots submitting hundreds of fraudulent lease applications in a single night. Threat actors compromising a business network rapidly through targeted identity-based attacks. Many businesses don't detect these quickly enough.
 
The dealerships and lessors who come out ahead will not necessarily be the ones who adopted AI first. They will be the ones who built the foundation to use it safely and scale it responsibly.

Special thanks to Tarry Shebesta and the National Vehicle Leasing Association (NVLA) and fellow panelists, Constantine Yaremtso  Mike Francis: thank you for putting together a conversation worth having. Already looking forward to Arizona.

Intelligent Technical Solutions Mike Rhea🔒🛡️ Dave Dyas Jason Fontana

Helping Companies Not Get Hacked | Cyber/AI Guy Who Speaks Human | Protecting 500+ clients since 1996.

When I started in IT 30 years ago, clients had one question: “How do we get on the Internet without getting burned?”

The threats were simple. Virus infections. Basic malware. The occasional employee clicking something they shouldn’t.

Our job was to build walls. Put safeguards in place. Keep sensitive data protected from the outside world.

For a long time, walls were enough.

Then something shifted.

Attackers stopped trying to break through the walls.

They started walking through the front door.

Today the threat I worry about most isn’t a virus.

It’s a sophisticated attacker who already has valid credentials to your Microsoft 365 or Google environment sitting quietly inside, reading your emails, watching your invoices, learning your patterns… For weeks or months before anyone notices.

Thirty years ago, I was helping businesses get safely connected to the internet.

Today, I’m helping them find out who’s already inside.

Same mission. Unrecognizable threat landscape.

What’s the biggest shift you’ve seen in how you think about protecting your business?

Intelligent Technical Solutions Mike Rhea🔒🛡️ Dave Dyas ▲ Justin Shanken Sean Harris  Jason Fontana

No alternative text description for this image

𝗠𝗙𝗔 𝗶𝘀 𝗻𝗼𝘁 𝘁𝗵𝗲 𝘀𝗲𝗰𝘂𝗿𝗶𝘁𝘆 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻 𝘆𝗼𝘂 𝘁𝗵𝗶𝗻𝗸 𝗶𝘁 𝗶𝘀.  I know. That’s uncomfortable to hear, especially after years of being told to turn it on.    

𝗕𝘂𝘁 𝗵𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝘁𝗵𝗲 𝗱𝗮𝘁𝗮 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘀𝗵𝗼𝘄𝘀:  
-75% of today’s successful cyberattacks bypass MFA entirely.    

Not because MFA is broken…    

Because attackers have adapted.    

𝗛𝗲𝗿𝗲’𝘀 𝗵𝗼𝘄 𝗶𝘁 𝘄𝗼𝗿𝗸𝘀:  The attacker doesn’t try to crack your password.    

They compromise a trusted colleague’s account, someone already inside your organization.    

Then they send an email from that person’s real account.    

Your spam filter doesn’t flag it.     

Your employees don’t question it. It sails straight through.    

𝗠𝗙𝗔 𝗻𝗲𝘃𝗲𝗿 𝗲𝘃𝗲𝗻 𝗲𝗻𝘁𝗲𝗿𝘀 𝘁𝗵𝗲 𝗽𝗶𝗰𝘁𝘂𝗿𝗲.    

This is why the most dangerous attacks today don’t look like attacks.    

They look like a message from your CFO. Or your IT director. Or a vendor you’ve worked with for years.    The solution isn’t to abandon MFA, it’s essential.    

But it’s not the finish line. It’s the starting line.    

𝗪𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘀𝘁𝗼𝗽𝘀 𝘁𝗵𝗲𝘀𝗲 𝗮𝘁𝘁𝗮𝗰𝗸𝘀 𝗶𝘀 𝗯𝗲𝗵𝗮𝘃𝗶𝗼𝗿𝗮𝗹 𝗺𝗼𝗻𝗶𝘁𝗼𝗿𝗶𝗻𝗴 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁 𝟯𝟲𝟱 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁, catching anomalies inside the system, not just at the login door.    

If you’re a CEO, CFO, or IT leader and you’d like to know whether your M365 environment has any of these patterns lurking right now, drop a comment or send me a message.    

𝗪𝗲’𝗿𝗲 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴 𝗮 𝗰𝗼𝗺𝗽𝗹𝗶𝗺𝗲𝗻𝘁𝗮𝗿𝘆 𝗠𝟯𝟲𝟱 𝗙𝗼𝗿𝗲𝗻𝘀𝗶𝗰 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝘁𝗼 𝗮 𝗵𝗮𝗻𝗱𝗳𝘂𝗹 𝗼𝗳 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝘁𝗵𝗶𝘀 𝗾𝘂𝗮𝗿𝘁𝗲𝗿.     

It takes 48 hours and requires nothing from your team except one admin approval click.    

Intelligent Technical Solutions Dave Dyas Mike Rhea🔒🛡️  Jason Fontana

Foreign adversaries are not just hacking your systems anymore. 𝗧𝗵𝗲𝘆 𝗮𝗿𝗲 𝗶𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄𝗶𝗻𝗴 𝗳𝗼𝗿 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻𝘀 𝗶𝗻𝘀𝗶𝗱𝗲 𝘁𝗵𝗲𝗺.
 
North Korean operatives are using deep fakes to clear video interviews and gain legitimate access to American companies. Then they steal data, compromise systems, and deploy ransomware.
 
Most organizations have no policy in place to detect this. And we know this firsthand as both of our companies have been targets.
 
On 𝗧𝗵𝘂𝗿𝘀𝗱𝗮𝘆, 𝗠𝗮𝗿𝗰𝗵 𝟭𝟮𝘁𝗵 𝗮𝘁 𝟭𝟭:𝟬𝟬 𝗔𝗠 𝗣𝗮𝗰𝗶𝗳𝗶𝗰, Earl Fischl and I will be having an important conversation where we will share those 𝗿𝗲𝗮𝗹 𝘀𝘁𝗼𝗿𝗶𝗲𝘀, 𝗹𝗲𝘀𝘀𝗼𝗻𝘀 𝗹𝗲𝗮𝗿𝗻𝗲𝗱, and 𝗵𝗼𝘄 𝘁𝗼 𝘂𝗽𝗱𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗵𝗶𝗿𝗶𝗻𝗴 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 before it becomes your problem.
 
Free. Timely. 𝗕𝗮𝘀𝗲𝗱 𝗼𝗻 𝗹𝗶𝘃𝗲𝗱 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲.
 
🔗 Secure your spot: https://lnkd.in/gDbF_65i

Dave Dyas Mike Rhea🔒🛡️   Edward Griffin Jason Fontana Intelligent Technical Solutions Field Effect

Open article: Register | Deepfake Interviews Are Here: How to Vet Candidates in 2026 by itsasap.com

Register | Deepfake Interviews Are Here: How to Vet Candidates in 2026

Looking forward to this timely conversation, tomorrow with my colleagues Earl Fischl  and Edward Griffin!

Register below!

Intelligent Technical Solutions Dave Dyas Field Effect Mike Rhea🔒🛡️ Jason Fontana

View company: Intelligent Technical Solutions

Interview fraud is no longer a story you hear happening to a company that you vaguely know of.

Proxy candidates and deepfake interviews aren’t far away from showing up inside your pipelines, often undetected until after access is granted.

Tomorrow, Rob Schenk and Edward Griffin from Intelligent Technical Solutions and Earl Fischl from Field Effect are hosting a candid conversation, sharing real-world experiences and patterns they're seeing across organizations.

You'll walk away with:
- A clearer understanding of modern interview fraud tactics
- Practical frameworks for improving interview integrity
- Actionable, non-technical improvements you can implement right away
- Strategies to reduce risk without damaging candidate experience

One day left to register.

If you're responsible for hiring decisions or onboarding approvals, you don't want to miss this.

Deepfake Interviews Are Here: How to Vet Candidates in 2026
Tomorrow, March 12 | 11:00 AM PT / 2:00 PM ET

Save your seat: https://lnkd.in/gwZrMmyR

#Cybersecurity #HiringBestPractices #RemoteWork #HR #TalentAcquisition #Deepfake #InterviewFraud

Enjoyed my conversation with Jacqui Barker talking through the latest cyber and compliance trends facing the auto dealership market at the Birmingham UK Auto Show conference. Like and subscribe to hear the latest news affecting the auto market!

Intelligent Technical Solutions Dave Dyas ▲ Justin Shanken Ryan McBride Mike Rhea🔒🛡️ Jason Fontana  Loree Faucett

Global OEM Strategy Director at Keyloop, host of the Drivetime autotech podcast, Barbara Cox Woman of the Year 2024, International Advisor - Empowering Auto (Canada)Host of the Drivetime global auto tech podcast

In the first of another special on the road series from #AMlive Automotive Management (AM) 
We took our studio to the exhibition hall and spent time with some incredible people to share the latest innovations with all of you.
Drivetime Podcast Jon Wakefield Zaki GW William Jackson Rob Schenk

Attention Phoenix! Headed your way soon :)

Are you confident your security program can keep up with AI use across your business?

If you’re unsure, this event was made for you.

We’re hosting an in-person conversation on how leaders can get clear, practical direction on security and AI, without getting lost in buzzwords or fear-driven headlines.

Join ITS as we offer useful insights that can reduce confusion about AI and give leaders a practical path forward.

Confidence in Security: Clarity in AI
Venue: Wrigley Mansion
Date: March 26, 2026
Time: 4:00–7:00 PM MT

We’ll cover how to:
- Set guardrails for AI use that reduce risk and protect productivity
- Strengthen identity, access, and data controls that AI tools rely on
- Make security decisions that leaders can explain to the board and auditors
- Build a roadmap that aligns security, operations, and growth

Send us an email and save your spot now: events@itsasap.com
Limited seats only.

#Cybersecurity #AI #RiskManagement #BusinessOperations #ITStrategy #ExecutiveLeadership

Rob Schenk 
Dave Dyas
Jason Fontana
Mike Rhea🔒🛡️

Neeraj Shah ⚡️

Get 5+ Warm Leads/Week Using LinkedIn® + AI ► AI Expert ► Lead Generation ► LinkedIn® Coach ► 650+ Founders Helped ►LinkedIn®Training ► Profile Optimisation ►Personal Branding ►Free ChatGPT5 Cheat Sheet Below

► 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢: I help Founders & CEOs to attract & convert $10k+ clients using ChatGPT + Linkedin in just 15 minutes a day … WITHOUT wasting time, confusion, and spending a fortune on marketing.

► 𝗟𝗘𝗔𝗗 𝗚𝗘𝗡𝗘𝗥𝗔𝗧𝗜𝗢𝗡 > Usually clients come to me because they are frustrated they don't have a consistent flow of their ideal clients coming to them. Despite being talented, they are struggling with unpredictable cash flow and would love to be better rewarded for their work. Sound familiar?

That's why I've created my 𝗨𝗻𝗹𝗼𝗰𝗸 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘄𝗶𝘁𝗵 𝗔𝗜 that helps busy Founders & CEOs build a solid personal brand and generate high-value clients in just 15 minutes a day through Linkedin with AI, so they never have to worry about where their next client is coming from.

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As a result of working with me, you will be able to translate your expertise in your niche with a profitable offering, and rapidly gain Expert Status in your field, becoming the go-to person for your audience. 

► 𝗦𝗘𝗥𝗩𝗜𝗖𝗘𝗦 𝗜 𝗣𝗥𝗢𝗩𝗜𝗗𝗘:
👨🏻‍💻 Online Cohort & 1:1 (𝗨𝗻𝗹𝗼𝗰𝗸 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘄𝗶𝘁𝗵 𝗔𝗜)
🙋🏻‍♂️ LinkedIn Personal Branding 1-on-1 Coaching & Consulting
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► 𝗪𝗛𝗘𝗥𝗘 𝗬𝗢𝗨'𝗩𝗘 𝗦𝗘𝗘𝗡 𝗠𝗘:
⭐ BNI (I founded BNI In India & built it to 10,000 members)
⭐ PeopleHum's Top 200 Global Thought Leaders to Follow in 2021
⭐ Top 20 Mentor & LinkedIn Faculty on the GeniusU Platform supporting 1.7 Million Entrepreneurs
 
𝗧𝗬𝗣𝗘𝗦 𝗢𝗙 𝗕𝗨𝗦𝗜𝗡𝗘𝗦𝗦𝗘𝗦: I've personally helped the following types of business owners, consultants, and professionals grow their businesses, including:

⭐ Financial Advisors
⭐ Doctors
⭐ Consultants
⭐ IT & Software
⭐ Trainers & Coaches
⭐ Web & Social Media Consultants

𝗪𝗛𝗔𝗧 𝗢𝗧𝗛𝗘𝗥𝗦 𝗦𝗔𝗬:
🗣 "Neeraj's mentoring helped me grow my company by 250% in 6 months. I highly recommend Neeraj for every dynamic entrepreneur that wants to grow faster" " - Jyotsna Ramachandran | Happy Self Publishing | Author, Consultant & TEDx Speaker

𝗥𝗘𝗔𝗗𝗬 𝗧𝗢 𝗧𝗔𝗟𝗞?
Connect with me here on LinkedIn!
☎ Like to find out more? Book a virtual coffee from my featured section or DM me

#linkedintraining #linkedintrainer #marketing #chatgpt #strategy #linkedin #workshops #coaching #personalbranding

LinkedIn Training ✅ ChatGPT Trainer ✅ LinkedIn Coach  ✅  Lead Generation Strategist ✅ AI Marketing 

⚡️ Supercharge Your LinkedIn Training for Business Leaders, Experts, Coaches & Consultants

During my business career, I have always utilised LinkedIn to stay ahead of my competitors. To this day, I still use LinkedIn for lead generation and to find new customers, and I will share with you real-life strategies used to create hundreds of thousands of dollars in annual sales revenue.

I'm the LinkedIn Faculty & Top 20 Mentor for the Global Entrepreneur Platform - GeniusU that serves 1.7 million entrepreneurs globally.

Who Should Attend?

✔ Sales Professionals
✔ B2B Marketers
✔ Entrepreneurs
✔ Business Owners
✔ Marketing Managers
✔ Coaches & Consultants
✔ Experts & Authors
✔ Educators/Students
✔ Career Professional

Upon completion of the course, each student will have a fully functional LinkedIn profile that clearly demonstrates your skills and experience. Participants will walk away with skills to keep increasing your visibility, effectively request recommendations, and strategies to generate leads in your target demographic.

⚡️What Will You Learn?

✔ How you can benefit from LinkedIn
✔ Set objectives and develop your strategy
✔ How to optimise your profile show you show up for key search phrases
✔ The secrets to building credibility fast
✔ Build your personal brand and eliminate competition
✔ How to make Groups work for you
✔ Strategies to generate leads in your target market

I run the LinkedIn online coaching program and service a number of businesses with customised corporate training; The Winning LinkedIn Formula is designed for business owners and sales leaders who want a direct response ROI from social media.

If you're interested in LinkedIn Training for yourself or your Sales Team, I'd encourage you get in touch for a chat.

Contact me at ns@neerajshah.me

LinkedIn Training Courses | Lead Generation | LinkedIn Profile Audit

Skills: Social Media Marketing · Social Media · Social Media Strategist · Coaching · Social Networking · Social Selling

I built a Custom GPT for pitch decks.

It worked until I hit the 8,000 character limit. Had to split it into 3 separate GPTs just to handle one deliverable.

Tape and glue.

Then I tried Claude Cowork. One skill. No limits. No splitting. That was the day I stopped building Custom GPTs forever.

If you're still on ChatGPT and wondering what you're missing — here's the honest breakdown.

Claude isn't one tool. It's six:

1. Cowork: a desktop app that works on your actual files
2. Opus 4.6: the smartest reasoning model right now
3. Claude in Excel: AI that lives inside your spreadsheets
4. Plugins: pre-built skill packs for sales, marketing, legal
5. Artifacts: interactive outputs you can actually use
6. Projects: persistent context folders that remember everything

Most people only know the chatbot. They're missing the other five.

But here's the mindset shift that matters more than any feature.

ChatGPT trained you to write better prompts. Longer prompts. Cleverer prompts. You probably have a folder of saved prompts you haven't opened in weeks.

Forget that.

With Claude, the game is text files.

I wrote one file — about-me.md — with who I am, what my business does, and how I communicate. Dropped it in a folder. Pointed Claude to that folder.

Now when I say "write a newsletter," Claude already knows my voice, my audience, and my style. No re-explaining. No copy-pasting context. The output goes from "generic AI" to "this actually sounds like my work."

Here's your 30-minute setup:

Minutes 0-5: Go to claude.ai/download. Get Pro ($20/month). Open the app. Click the Cowork tab.

Minutes 5-10: Create a file called about-me.md. Write three things: what you do, how you communicate, and one example of work you're proud of.

Minutes 10-15: Select your folder in Cowork. Type: "Read my files. Then ask me questions before doing [your task]." Watch what happens — Claude generates a clickable form to clarify exactly what you need.

Minutes 15-20: Install a plugin. Click Customize in the sidebar. Browse. Pick Marketing, Sales, or Productivity. Type / to see slash commands.

Minutes 20-30: Give it a real task you need done this week. Not a test prompt. A real deliverable.

Two settings most people miss:

→ Select Opus 4.6 as your model (not the default)
→ Turn on Extended Thinking — it forces Claude to reason before responding

The founders who get the most from Claude aren't prompt engineers.

They're the ones who built great text files and gave Claude real work to do.

Start there. The rest compounds.

♻️ Repost if someone in your network needs to see this
Follow Neeraj Shah ⚡️ for AI systems that actually run your business

I stopped using ChatGPT 6 months ago.

Not because it's bad. Because it's generic.

Everyone uses ChatGPT. So everyone sounds the same.

I needed tools that could actually learn my voice, not just mimic "professional LinkedIn tone."

I don't use AI to replace me.

I use it to multiply me.

Claude replaced it for writing. Gemini for systems. NotebookLM for thinking.

The result? My content finally sounds like me again.

Here are the 9 AI tools that run my entire business in 2026:

1. Wisprflow: I speak, it writes. My fastest way to create content.

2. Claude: Trained on my voice. Writes like me, just faster.

3. Gemini: Runs my GPTs, emails and campaign systems.

4. NotebookLM: My second brain for research, writing and strategy.

5. Google AI Studio: I build internal tools and apps around my IP here.

6. Nano Banana: All my visuals and infographics now start here.

7. Bolt: I build every landing and sales page on this.

8. Make: Automates my entire content and sales workflows.

9. n8n: Agentic workflows that act with zero input from me.

Here's how they work together:

I speak into Wisprflow.
Claude turns it into my voice.
NotebookLM organises my research.
Gemini handles my client communication.
Landing page builder converts visitors.
Google AI Studio builds custom tools.
Nano Banana creates the visuals.
Make connects everything.
n8n runs on autopilot.

The result? I save 20 hours per week whilst generating more leads than ever.

This is what I teach my clients in the Titan AI Mastermind.

Which tool are you most curious about?

Neeraj ️

I told Claude to write a newsletter.

It scanned my Notion. Pulled 3 topics from my notes. Wrote the draft. Created a 

LinkedIn promo post. Generated 5 subject lines. Built social posts. Saved everything back to Notion.

I typed one sentence. Claude ran the entire workflow.

That's Claude Cowork. And that's why software stocks crashed $830 billion in 6 days.

Here's what most people are missing.

ChatGPT trained you to prompt AI. 
Claude Cowork flips it. You say what you want. Claude gets work done.

When I said "write a newsletter," Claude didn't just start typing. 

It scanned my Notion understood my business, target market, my programs and did a web search for trending topics. 

Then it gave me 5 different topics all related to my niche. The output was 10x better because the input was 10x better context. And I didn't write a single long prompt.

But that's only the beginning.

Cowork lives on your computer. It reads your files. It creates documents. It builds spreadsheets. It connects to your tools.

Download Claude desktop and signup for the pro plan ($20 per month)

The setup that makes it work:

Step 1: Build a folder (COWORK) with four subfolders.

→ ABOUT ME (your identity, your writing style, your rules)
→ PROJECTS (live work, briefs, reference material)
→ TEMPLATES (your best work as reusable patterns)
→ CLAUDE OUTPUTS (where Claude delivers finished work)

Step 2: Create one file — about-me.md.
Write who you are, what you do, and how you communicate. This single file is worth more than 50 clever prompts.

Step 3: Set Global Instructions once.
Settings → Cowork → Edit Global Instructions. 

Tell Claude to always read your 
ABOUT ME folder first, always ask questions before executing, and always save output to CLAUDE OUTPUTS. You set this once. It runs every time.

Step 4: Connect your tools.
Cowork plugs into 50+ tools through Connectors — Slack, Google Drive, Notion, Gmail, Calendar. Free on all plans. That's how Claude scanned my Notion for newsletter topics without me uploading anything.

The difference between Claude Chat and Cowork:

Claude Chat answers questions.
Cowork completes projects.

Claude Chat generates content.
Cowork generates, organizes, and delivers files to your folder.

Claude Chat is a tool.
Cowork is a team member who reads your briefs, asks clarifying questions, and delivers work to a shared folder. Like an actual employee.

And it does all of this for $20/month.

If you installed Claude but you're still typing prompts in a browser tab - you haven't actually started using Claude.

Cowork is where it begins.

♻️ Repost if someone in your network is still using AI like it's 2024
Follow Neeraj Shah ⚡️ for AI systems that actually run your business

I cancelled my ChatGPT subscription 3 days ago.

12,206 of you read about it. 133 visited my profile.

Then, on a live client call, I proved why.

A dental clinic owner joined our call. He shared one document. A single page describing his ideal patient, his core offer, and the one problem he solves.

Claude Cowork read it. From that single page, it identified the perfect patient profile. Built the complete offer with pricing, bonuses, urgency, scarcity, and a guarantee. Formatted the whole thing into a ready-to-send proposal.

Then it wrote the campaign posts.

Then the email sequences.

Then the LinkedIn DMs.

Then the campaign calendar.

I didn't copy a single thing between tools. I didn't prompt it 14 times. I didn't split anything into "Part 1, Part 2, Part 3" like I used to with Custom GPTs.

That last part matters.

My Custom GPT for pitch decks? I had to split it into three separate GPTs because of the 8,000 character token limit. Slides 1 to 5 in one. Slides 6 to 14 in another. The rest in a third.

Claude Cowork doesn't have that problem. It handles the full complexity in one conversation.

But here's what really changed my mind.

I typed "write me a newsletter." Three words.

It opened my Notion. Scanned my workspace. Found my business context, my programs, my content strategy. Identified five topic candidates. I picked one.

It wrote the draft. 1,100 words. It didn't read like AI. It read like me.

Then it added the newsletter to Notion by itself. Suggested subject lines. Created social posts to promote it. Set up a scheduled task: draft every Monday, review every Wednesday.

I didn't ask for any of that.

Remember in The Matrix when they upload Kung Fu directly into Neo's brain? That's what a Claude Cowork skill is.

You take your years of expertise. Package it into a skill. Upload it. And now AI doesn't just know what to say. It knows how you work.

Custom GPTs were smart notepads. You talked. They responded. You copied. You pasted. You organized.

Claude Cowork is a general manager who never forgets a step.

Yesterday's post proved people are ready for this shift. Today's post is the proof it works.

The question isn't whether AI replaces your process.

It's whether you package your expertise before someone else does.

On March 21st, I'm running a live session in Mumbai on how to master AI to actually run your business. Not just prompting. Not just content. The full system.

If you're in Mumbai, comment "AI" below and I'll send you the invite.

♻️ Repost if this is useful
Follow Neeraj Shah for AI systems that actually run your business

You think posting on LinkedIn won't change anything?

It changes everything.

People are building entire careers just by showing up here consistently.

Someone with half your connections is landing 10x more clients because they aren't afraid to share their knowledge.

You can do this too.

I've coached 650+ founders, and the pattern is always the same: the moment they start sharing, everything shifts.

What's holding most people back:

1. Financial advisors and consultants thinking their expertise is "too obvious" to share
2. Playing small and staying invisible
3. Hiding their wins instead of showcasing results
4. Posting once and giving up
5. Waiting for permission to call themselves an expert

What actually works in 2026:

• Share your knowledge freely (people need solutions you already have)
• Post your wins and the problems you've solved
• Show up consistently, even when it feels uncomfortable
• Position yourself as the go-to expert in your niche
• Engage with your network by commenting on 3-5 posts daily before you post your own

A financial advisor who helped a client avoid a £50k tax mistake thinks "everyone knows this." 

A consultant who streamlined operations and saved 15 hours per week thinks "this is basic."

Your solved problems are someone else's current nightmare.

The professionals winning on LinkedIn aren't smarter than you. They just decided to stop hiding and start sharing.

2026 is when the people who post today will be the ones everyone's asking for advice.

What's stopping you from posting more consistently? Drop a comment below.

I spent 8 months building custom GPTs on ChatGPT.

Claude Cowork made all of them obsolete in 47 minutes.

The mechanism is called progressive disclosure and it changes everything.

Here is what I discovered.

Custom GPTs are isolated containers.

Each one lives in its own chat window. You jump between them. You paste context back and forth. And when your task gets complex, the AI starts forgetting things because it is carrying too much at once.

I thought that was just how AI worked.

It is not.

Claude skills work differently.

A Claude skill is an SOP written in Markdown. It has a name, a trigger phrase, and a full instruction file. But here is the key: Claude only loads the full file into memory when you actually need it.

Every other skill stays in the background as a lightweight summary.

That is progressive disclosure.

The result: you can have hundreds of skills available in a single chat window, chain them together without switching tabs, and Claude never gets confused because it is not carrying dead weight.

Last week I tested this properly.

I opened one Claude Cowork window and launched a complete LinkedIn campaign for a client.

𝗦𝘁𝗲𝗽 𝟭: I triggered my Campaign Launcher skill. It pulled the client's positioning document, built the offer using the Hormozi Value Equation, and mapped the 3-post campaign sequence.

𝗦𝘁𝗲𝗽 𝟮: Without closing anything, I triggered my LinkedIn Post Writer skill. It wrote all 3 posts using a scroll-stopping hook structure engineered to make founders pause mid-scroll.

𝗦𝘁𝗲𝗽 𝟯: I triggered the Outreach skill. It drafted 3 days of DM scripts and email follow-ups.

One window. Three skills. Full campaign.

With custom GPTs, that would have been 3 separate sessions, 3 rounds of pasting context, and 3 chances for the AI to lose the thread.

With Claude Cowork, it was one clean chain.

The other thing skills do that GPTs do not: they self-improve.

When I approve a strong output, the skill can save it as a reference example for next time. The AI gets better at my taste over time, not just better at the general task.

This is not a feature comparison post.

It is a workflow shift.

If you are still running your business across 10 custom GPT windows, you are not using AI as a system. You are using it as a collection of disconnected tools.

Skills fix that.

One window. One agent. Every SOP you have ever written, ready to trigger.

That is the difference.

Are you still running custom GPTs, or have you made the switch?

Drop a comment. I read every one.

Follow Neeraj Shah ⚡️ for AI systems that actually run your business
♻️ Repost this to help another.

Stop writing for the algorithm.

Start writing for the LLM.

Your LinkedIn content now has two audiences: the human reading it and the AI model deciding whether to recommend you.

I've been building LinkedIn personal brands for 6 years. Hundreds of clients. Founders, coaches, consultants.

And the single biggest shift I'm watching right now isn't an algorithm change or a new content format.

It's this: your buyers are forming their shortlists inside AI tools before they ever visit your profile.

94% of B2B buying groups now use generative AI for research before speaking to a sales rep. That's LinkedIn's own data from 2025.

Someone just asked ChatGPT: "Who's the best leadership coach in Singapore?"

Your name didn't come up.

Not because you're not brilliant. Because your content isn't structured in a way AI can cite.

LinkedIn is the second most cited domain by tools like ChatGPT and Perplexity. But they only pull content that's clearly structured, directly answers questions, and stands alone without context.

Most LinkedIn content isn't built that way.

Yours probably isn't either.

If you're not showing up in those AI-generated answers, you're losing deals you'll never even know about.

The good news? You don't have to choose between humans and machines.

You can satisfy both without sounding like a robot.

Here's what makes content AI-readable whilst keeping it human:

1. Answer blocks
2. Question-based headings
3. Stand-alone paragraphs
4. Extraction-friendly formatting
5. Freshness signals

Full breakdown in the image below.

This shift is happening right now. Your competitors are already adapting.

I've put together a complete AI Search Playbook that shows you exactly how to optimise your LinkedIn content so AI tools recommend you first.

Step-by-step frameworks, content templates, and the exact structure that gets you cited by ChatGPT and Perplexity.

Comment "PLAYBOOK" below and I'll send you the full guide.

50+ comments a week.

14 minutes a day.

No bots.
No fake hype.
No 45-minute scroll traps.

But here’s what nobody tells you:

LinkedIn is broken for commenters.

You follow someone.
You hit the bell.
You still see maybe 10% of their posts.

It’s random.

So most founders:

• Post and pray
• Wait for engagement
• Wonder why nothing moves

After coaching 650+ founders, I noticed something big:

80% of revenue came from follow-ups.

Not first messages.
Not cold DMs.
Follow-ups.

And the cleanest follow-up?

→ Comment 2–3 times
→ Add real value
→ Then send the request

Acceptance rate goes from ~30% to almost 70%. 

Why?

Familiarity.

I’ve had prospects connect with me first.
Just because my comments kept showing up.

But manual tracking is chaos.

You open LinkedIn.
You click one post.
Suddenly it’s 45 minutes later.

So I built a tighter system.

Here’s my setup:

1. Curated list of ideal prospects
2. Alerts when they post
3. Draft comments in my tone
4. One dashboard to review
5. Track every interaction

I still read every comment.
I edit.
I add humor.

Because:

AI-assisted builds trust.
AI-generated destroys it.

Same with DMs.

Not:
“Hey, we’re in the same industry.”

But:
“Saw your post on supply chain at EML. Are you using AI in that workflow?”

Specific wins.

If you post but don’t comment with intent…

You’re leaving 80% on the table.

Build familiarity.
Build trust.
Build business.

Power move?
Own the comment section.

PS: What’s harder for you — posting or consistent commenting?

Comment “Extrovert ” if you’d like me to send you a link to try it for free.

Old vs New Linkedin commenting system by Neeraj Shah

My post about cancelling ChatGPT this week blew up.
 
Over 700,000 people have now pledged #QuitGPT. ChatGPT uninstalls surged 295% in 24 hours. And Claude just hit #1 on the US App Store for the first time.
 
The shift is not anecdotal anymore. Here is the data. And how to actually make the move.
 
What triggered the exodus:
 
On February 28, OpenAI announced a deal with the Pentagon. Hours earlier, Anthropic publicly refused to let Claude be used for mass surveillance or autonomous weapons.
 
That contrast hit people hard. And the numbers followed.
 
→ Claude free users grew 60%+ since January → Claude paid subscribers more than doubled this year → Claude is logging 1M+ daily signups → Anthropic raised $30B in February, now valued at $380B
 
This is not a blip. It is a structural shift in who people trust with their thinking.
 
But here is the part nobody is talking about.
 
Most people's ChatGPT is a junk drawer.
 
It was your first LLM. You threw everything at it. Random prompts. Abandoned threads. Half-baked ideas sitting next to your best work. Two years of digital clutter.
 
Do not migrate the mess. Migrate what matters.
 
Here is how I did it:
 
Step 1. Open ChatGPT. Paste this prompt:
 
"Export everything you know about me. All stored memories, preferences, communication style, and custom instructions."
 
Step 2. Read the response. Delete anything outdated. Keep what is still true about how you work and think.
 
Step 3. Open a Claude Project. Paste the cleaned version as context.
 
Claude now has a working model of you without the baggage.
 
If you want the full history, go to ChatGPT Settings, Data Controls, Export Data. OpenAI emails you a zip file. But do not dump all of it into Claude. Pick the 5 to 10 conversations that represent your current best thinking.
 
Projects are Claude's superpower. Think of each one as a dedicated team member for a specific area of your work. One for clients. One for content. One for strategy.
 
I said it in my last post. Custom GPTs taught AI what to say. Claude Cowork teaches AI what to do.
 
The question is no longer which AI is smarter.
 
It is which AI you can actually trust.
 
And the answer is shifting fast.
 
Drop a comment if you have already made the switch. Curious what you noticed.
 
♻️ Repost if someone you know is still stuck in the junk drawer Follow Neeraj Shah ⚡️ for AI systems that actually run your business.

I build AI lead magnets for clients in under 10 minutes.

Sounds impossible, right?

But here's what most people miss: the best lead magnets aren't complex. They're interactive, personalised, and solve one specific problem.

Let me show you what I mean.

Last week, I built a quiz for financial advisors using Google AI Studio. 10 questions. Dynamic results. Zero coding.

Total time? Under 10 minutes.

Here's what makes it work:

Prospects take the quiz, get personalised insights based on their answers, and on the final page, they willingly share their name, email, and phone number to book a strategy call.

No pushy sales. Just value first.

The conversion rate? Better than any PDF I've ever tested.

Here's the exact process I use:

1. Pick your niche problem (financial health, productivity gaps, etc.)
2. Create 10 diagnostic questions in Google AI Studio
3. Use AI to generate dynamic, personalised results based on answers
4. Add a lead capture form on the results page
5. Invite them to a strategy call to review findings

Why this works better than traditional lead magnets:

People love personalised insights. They'll trade contact details for something that feels custom-built for them.

And Google AI Studio makes this ridiculously easy. No developers. No expensive tools. No complicated funnels.

Just you, AI, and 10 minutes.

Stop giving away generic PDFs that get downloaded and forgotten.

Start creating interactive experiences that qualify leads whilst they engage.

Want my complete AI Lead Magnet Blueprint with step-by-step prompts and templates?

Comment "MAGNET" below and I'll send it to you.

Rajesh hadn't worked in 12 months.

His pipeline was dead. No leads. No momentum.

I gave him 4 AI tools and a LinkedIn system.

7 weeks later: $190,000 in closed deals.

Here's what we did:

Rebuilt his LinkedIn profile with our All-Star Profile GPT. 
Created a content plan using Viral Ghostwriter GPT. 
Built an irresistible pitch that made CEOs say "tell me more."

Within 14 days: 35,000 views. One CEO booked a call.

Within 7 weeks: 4 high-ticket clients. $190K closed.

He's not alone:

→ Amol Pawar (HR Tech): ₹1.5 million in new revenue
→ Deepti Pathak (Leadership Coach): 18 calls booked, $30K closed

Same system. Different niches. Real results.

I turned 55 last week.

So I'm opening my 12-week 1:1 programme at a price I've never offered before.

Unlock LinkedIn with AI — Birthday Offer:

☑︎ 12 weeks working directly with me (not a course)
☑︎ Custom GPTs for profile, content, pitching & lead gen
☑︎ Complete LinkedIn system from positioning to closing
☑︎ Weekly live Q&A sessions

₹30,000 (50% off, including GST)

Offer closes 28 February.

If you're a founder, consultant, or coach who knows LinkedIn has potential but hasn't cracked it yet — this is your moment.

DM me "BIRTHDAY" or comment "55" below.

I'll send you the details personally.

P.S. Next person who signs up gets a bonus strategy call.

20 styles just dropped in Nano Banana Pro 2.

Most people will try 2.

Then stop.

Don’t.

Here’s the full list (read the carousel for what each one does):

• Monochrome
• Colour Block
• Runway

• Risograph
• Technicolour
• Gothic Clay

• Dynamite
• Salon
• Sketch

• Cinematic
• Steampunk
• Sunrise

• Mythic Fighter
• Surreal
• Moody

• Enamel Pin
• Cyborg
• Soft Portrait

• Old Cartoon 
• Oil Painting
  
(and yes, that counts as 20)

How to use the carousel:

→ Pick 1 style
→ Copy the sample prompt
→ Change only the subject

Then test 3 times.

Comment BANANA 🍌 and I’ll send you my Notion doc with all 20 styles + copy/paste prompts.

P.S. Which one are you trying first?

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The Battle

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