Payomatix

Spearhead end-to-end marketing strategy across digital, content, and branding for global fintech solutions including Cashier, APMs, and Card solutions.

Lead a cross-functional team handling content creation, social media marketing, video production, UI/UX, and campaign execution.

Plan and manage high-impact branding campaigns for white-label services, partnerships, product launches, and fintech events.

Oversee the development of static posts, reels, blogs, emailers, and digital ad campaigns to ensure brand consistency and engagement.

Strategize SEO, LinkedIn growth, YouTube, and influencer collaborations to maximize reach and generate leads.

Conduct market research and competitor analysis to identify trends and opportunities in digital payment ecosystems.

Drive thought leadership through podcast content, founder storytelling, CSR initiatives, and award ceremonies like EmpowerHer.

Coordinate with internal teams including Tech, Sales, and Client Relations for campaign alignment and messaging accuracy.

Represent the brand at major events including Global Fintech Fest, networking with potential partners and clients.

Track KPIs and optimize campaigns based on performance data to ensure maximum ROI.

Head of Marketing

Developed and executed digital marketing strategies for Payomatix services including global payment solutions, APMs, UPI, and payout systems.

Managed the content calendar and led the creation of high-performing campaigns across platforms like LinkedIn, Facebook, Instagram, YouTube, and Medium.

Collaborated closely with design and tech teams to launch engaging static creatives, explainer videos, and emailers for brand communication.

Strengthened brand visibility by aligning messaging with fintech trends, industry updates, and customer pain points.

Supported PR, influencer outreach, and CSR initiatives to position Payomatix as a trusted name in fintech innovation.

Conducted performance analysis using marketing tools and dashboards to refine targeting and improve conversion rates.

Helped coordinate online events, webinars, and promotional drives to foster customer engagement and business growth.

Acted as a bridge between marketing and sales teams for campaign alignment and lead nurturing.

Contributed to product storytelling and branding for services like PaycardZ and PayXBorder during their initial rollout phases.

Ensured consistent tone, branding, and design across all communication channels and marketing materials.

Marketing Manager

Pay Agency

Designed and executed digital marketing strategies for high-risk verticals including crypto, forex, gaming, and adult industries.

Promoted global Alternative Payment Methods (APMs) and cross-border payment solutions through targeted B2B campaigns.

Created trust-driven content to educate merchants on compliance, chargebacks, and high-risk payment processing.

Aligned closely with sales and legal teams to ensure marketing strategies adhered to evolving regulations.

Strengthened brand visibility on LinkedIn, Google, and industry forums to generate quality merchant leads.

NT&MC

Handled and optimized 7 LinkedIn accounts simultaneously for both recruitment and marketing purposes.

Created and scheduled engaging content to build employer brand visibility and attract talent across different verticals.

Collaborated with HR and marketing teams to align content with hiring goals and brand voice.

Managed DMs, comments, and inbound inquiries to boost engagement and generate relevant leads.

Monitored performance analytics to refine posting strategy and improve account growth and reach.

Technical Specialist

GENSYS INTERNATIONAL

Production Executive

Marketing Manager | Building Personal Brand | SMM | Content Creator

🎯 Marketing Extraordinaire | MBA Graduate | LinkedIn Guru 🌟

With a passion for driving results and a knack for captivating audiences, I'm a Marketing Head at Payomatix, leading the charge in elevating our company's LinkedIn presence. From content creation to engaging with industry influencers, I thrive on building a stellar reputation for our brand.

🌐 LinkedIn Account Mastermind | Social Media Maven 💼

During my tenure as a Technical Specialist at Northern Technology & Management Consulting, I honed my expertise in managing LinkedIn accounts for marketing and IT recruitment. Collaborating with a dynamic team, I crafted compelling content, devised social media strategies, and curated captivating presentations.

🌍 GIS Project Maestro | Quality Control Virtuoso 📊

In my role as a Production Executive at Genesys International Pvt Ltd, I meticulously ensured the quality and precision of a groundbreaking GIS project for Telangana, India. My attention to detail and commitment to excellence earned me accolades in the field.

🔮 Unlocking Business Potential | Marketing Maven 💥

Equipped with a successful MBA journey, I possess a powerful combination of marketing acumen and analytical prowess. My goal is to leverage these skills to add exceptional value to your business's growth trajectory.

Ready to take your marketing game to the next level? Let's connect and create a captivating digital presence together!"

Ritika Thapa

Sheikh Russel Digital Lab (SRDL)

“Sheikh Russel Digital Lab” is a flagship project of the Government of Bangladesh for meeting the demand of Digital Bangladesh aligned with SDG and for strengthening institutional capacity ensuring the quality of education by the highest use of ICT.

Python Programming Instructor

Frontend Developer

👨‍💻 I'm a passionate Software engineer specialised in Front-End Engineering with a relentless drive for growth, thriving on challenging projects.

💡 My commitment lies in crafting exceptional user experiences that consistently exceed expectations.

💼 Technical Proficiency:

    JavaScript (ES6+)
    Python
    ReactJS
    NextJS
    Redux (Basics)
    TypeScript (Basic)
    HTML5
    Prisma
    CSS3 (Sass)
    Bootstrap
    Tailwind CSS

🌐 Expertise Includes:

    Rest API development
    Responsive design
    Cross-browser compatibility
    Writing clean, scalable code
    Proficient in version control (Git)
    Collaborative GitHub workflows

🎨 I'm versed in design too:

    Proficient in sketching with Figma, Adobe XD, and Canva
    Basic testing with Jest

🎓 Recent Accomplishments:

    Proud BSc graduate in Computer Science & Engineering, further enriched by online courses and boot camps

🤝 Experience Highlights:

    Accumulated nearly 3 years of hands-on experience in JavaScript and ReactJS
    Strong problem-solving abilities
    Meticulous attention to detail
    Exceptional communication skills

🌟 My Adaptability:

    Quick to embrace emerging technologies, ensuring relevance in the ever-evolving software engineering landscape

🧩 My Approach:

    Thriving on challenges, approaching complex problems methodically
    Delivering dependable, innovative solutions

🚀 Portfolio Showcases:

    Responsive website development
    Dynamic graphs and charts
    Cutting-edge web applications and many more on my GitHub

🤝 Feel free to reach out for opportunities and collaborations! 🤝

taplio

The Battle

Ritika Thapa

Khalid Hossain Badhon

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