Williamsburg Learning

Director of Digital Marketing & Sales

Lead and manage a team of direct reports responsible for all digital marketing efforts at Williamsburg, including ads, websites, email marketing, social media, and HubSpot automation. In this role, I helped drive substantial company revenue growth for the 2023-24 school year and led the successful revamp and relaunch of our four school websites on a tight timeline.

Director of Digital Marketing

Implemented significant upgrades to key marketing and parent communications systems (such as SMS) and supported the hiring, onboarding, and training process for critical new hires within the marketing department. Also continued serving as Williamsburg's lead copywriter and marketing project manager.

Marketing Operations Manager

Helped achieve company revenue goals by planning and executing high-quality, multi-channel digital marketing campaigns. Continuously refined and improved campaign performance by gathering, analyzing, and actioning key data points. Also served as project manager for the overall marketing team.

Digital Marketing Manager

Coordinated the flow of internal and external communications for all staff, parents, students and third-party partners. Wrote and/or oversaw the development of all written content for company websites and worked closely with executives to iterate and refine the overall customer experience.

Communications Manager

Self Employed

I love working with ambitious, humble go-getters who want to find the most authentic path to sharing their unique gifts with the world.

Certified Master Life Coach

Apple

I co-led a small team responsible for inventory control, store-wide operations, and visual merchandising. Part of this involved root cause analysis on KPIs that had been off track for a while, and through consistent feedback and process reviews I helped the team get back to exceeding them.

Operations Expert

I collaborated with my fellow Experts to drive results for our store's high-volume sales team. This included consistently achieving store-leading sales results myself, spearheading new initiatives to improve the customer and employee experience, and developing a team of direct reports.

Sales Expert

I served a six-month stint as my store's In-Store Guest Trainer (a full-time career experience that meant planning and facilitating all employee training events). Before and after, I was called in to lead various other training programs and hiring events and recognized as one of the top trainers in my market.

Lead Trainer

I started out at Apple as a jack-of-all-trades in the Specialist role, performing B:C and B:B sales as well as helping customers set up their devices and directing traffic throughout the store.

Sales Specialist

Writer, Marketer, Coach • Sharing ideas to help you thrive in life, work, and writing

I love working on projects that help to maximize human potential. Professionally, I'm currently doing this in my role as Director of Digital Marketing & Sales at Williamsburg Learning, a transformational online K-12 education company. In my spare time, I also do this through my private coaching services.

Riley Trembath

Broadway Across America

Manage all aspects of ticketing and event management for BAA's Mountain Region including season ticket management, group sales support, patron services/communication, daily operations, and reporting. Assist with building and management of operational timeline. Develop, execute, and maintain events in multiple databases. Manage operational systems and applications used for season ticket renewal and new acquisition programs. Oversee all aspects of ticket distribution to patrons, sponsors, marketing partners, and more. Build, maintain, and complete Box Office statements and assist with show settlements.

Ticketing Manager

Managed day-of-show subscriber ticketing services. Efficiently resolved subscriber ticketing issues with respect and understanding.

Performance Manager

Salt & Society Apparel

CEO & Founder

Freelance

Assist with advancing and coordinating hospitality and transportation needs for small and large-scale events (20+ artists). Ensure artists and crew receive top-tier service and accommodations. Manage and execute all hospitality rider fulfillment and day-of-show accommodations.

Artist Hospitality Assistant

Shows worked: Justin Timberlake "Man of the Woods" Tour, Jonas Brothers "Happiness Begins" Tour,  Knotfest Roadshow, Andy Grammer "Don't Give Up On Me" Tour, Danny Gonzalez & Drew Gooden "We Are Two Different People" Tour, Todrick Hall "Haus Party" Tour, Markiplier "You're Welcome" Tour, Slayer Final World Tour, Daniel Tiger "King for a Day" Tour, and more

Companies: Wonderful Union, CID Entertainment, Future Beat, LaneOne, 237 Global

VIP Assistant

Create still images, videos, and more for clients based on their needs. Work with organizations such as Alternative Press Magazine, Highlight Magazine, and Restless Digital as well as bands like Yellowcard, Anti Flag, and Parachute. Build relationships with various businesses and organizations with local, national, and international exposure. Developed the crucial skills necessary to operate a small business.

Music and Lifestyle Photographer

Coordinated flow of information to all internal and external contacts (ie: school news and events, company announcements) and drafted/edited all communications for grammar and clarity. Introduced new survey management program into company’s communications and managed the implementation and integration of Qualtrics. Executed all survey-related research. Managed surveys, data collection, and analysis for both customer-facing (CX) and employee-facing (EX) surveys.

Communications Specialist

FanX® Salt Lake Comic Convention™

Create content before, during, and after event for all outlets including Instagram, Twitter, Snapchat, Tumblr and TikTok. Gained over 1,000 Instagram followers over the three-day event and gained nearly 60,000 profile views. Manage all customer service requests through direct messages and comments. Interact with fans and celebrity guests throughout the event.

Social Media Assistant

Managed all social media accounts for Broadway at the Eccles (All social following rose by 10% and engagement by nearly 3% in the first three months). Planned and created online content. Wrote and created all emails to subscribers/eCLUB members and managed email calendar. Wrote press releases and managed press requests for interviews, show reviews, and more. Assisted with all marketing for additional cities in the region. Participated in content creation and analysis with other BAA markets.

Marketing Assistant & Social Media Director

Kingsbury Hall-University-Utah

Act as manager during all hours and events when regular managers are not present. Analyze and maintain accurate ticket sales and cash management records. Train new employees through entire ticketing system and with in-person and over-the-phone sales process. Mediate conflicts involving customers and/or employees. Assist with employee recruitment.

Box Office Supervisor

Salt Lake County

Supervise box office employees during regular business hours and events while maintaining training on standard operating procedures. Act as liaison between box office and partner companies (including Broadway Across America, Ballet West, and Utah Symphony/Utah Opera). Run and interpret reports for office and production use. Track incoming and outgoing payments and make nightly deposits. Assist with interviewing and on-boarding new employees. Mediate conflicts involving customers and/or employees. Manage daily financial report archives. Proficient in Tessitura ticketing program.

ArtTix Supervisor

New Age Media Management

Assist President and Associates in artist and business management. Actively engage in local, national, and international music scenes to find potential clients and keep track of industry trends. Manage social media presence and interpret analytics for company and artist pages. Write and distribute press releases for artists. Advance tours and events for all artists and create daysheets for team use.

Executive Assistant

Humane Society of Utah

Worked directly with Social Media Director every week to make creative and aesthetically-pleasing photos that showed the personality of adoptable animals. Photographed major events hosted by the Humane Society of Utah, such as the Wags for Wishes Gala and other large-scale adoption events.

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The Battle

Riley Trembath

Rachel Leonard

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