The curious content marketer who cares ✨ Partnering with purpose-led small businesses, startups, and entrepreneurs to connect through storytelling and collaboration.

My ability to spot a good story is what landed me my first job in journalism. But it was my decade of profiling startups, small businesses, nonprofits and some of San Francisco’s most influential people that taught me how to tell one. 

A move into marketing and another decade dabbling in the creator economy—first with a food blog, then a motherhood magazine—taught me how to use those stories to build communities through content and collaborations.  

Now my mission is to help purpose-driven people and brands build loyal audiences who don't just want what you offer, but love what you stand for.  

Founders and business owners come to me when they need a strategic storyteller and networked creator. 

The results?

1. A clear brand narrative.
2. A simple, sustainable plan and process for consistently sharing that narrative through content across all channels. 
3. A bank of differentiated ideas pulled from stories and experiences to use everywhere. 
4. A shorter sales cycle. 
5. A community of collaborators.
6. An overall less time-consuming (and more enjoyable) way to do content marketing. 

In short: I help you figure out what you need to say and where you need to say it to develop your brand, find a community of collaborators, and connect with the right people.

Because with so much noise and competition, we all need a reason to care—we need to feel a connection. 

If you can do that, not only will you stand out, you will find exactly where you fit in. 

Ready to get started?

Renee Lynn Frojo ✨

Blair Sharp 🧀

I write the Hey Freelancer! newsletter | Content writer & cheese lover 🧀

Hi, I’m Blair — a freelance content writer, copywriter, and UGC creator. ✨

I help brands reach the right audience with authentic, high-performing videos for TikTok and Instagram, and words that are simple, clear, and human.

My psychology and mental health background (Psychometrist at Mayo Clinic) + my parenting experience shape everything I create: family, home, mental wellness, and lifestyle content.

If you want content that feels relatable and drives results, I’m your person. Let’s build something great together. 😁

Off camera, I bring brand stories to life as a freelance copywriter, with bylines in Parents, Rescripted, The Bump, Insider, and more.

I love helping brands connect with their people. Short-form content — like social media — is where I shine, but I can also take care of words for email, web, and blogs.

When I'm not writing or creating, I love spending time in my cozy Minnesota home with my husband, son, and our Dobie-mix Roman.

I'm a tall, introverted homebody who loves riveting reality television, a good charcuterie board, and canceled plans. 💁🏻‍♀️

Portfolio: blairsharp.com

💌 hello@blairsharp.com

Send me a DM — Let's chat!

#UGC #Copywriting #LifestyleContent #FamilyContent #WellnessContent #LifestyleContent #UGCcreator #FreelanceWriter #ContentWriter

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The Battle

Renee Lynn Frojo ✨

Blair Sharp 🧀

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