Rehan Safdar

Digital MessUp

• Developed lead-generating strategies on social media platforms like LinkedIn, Instagram, and Twitter.
• Optimized social media accounts for increased visibility and credibility in the industry.
• Implemented funnels to convert leads into customers, resulting in boosted sales and revenue.

CEO/CO-FOUNDER

RevGenius

RevGenius is a trusted space where curious revenue professionals are collaborating on the future of B2B GTM

Member

ibex

- Handling Escalated Technical Inquiries: Managing complex technical issues of FLAs from Western Union stores that have been escalated from Tier 1 agents or area managers of Western Union calling directly: providing advanced troubleshooting and solutions for payments, transfers, and account-related technical problems.
- Providing Product and Service Support
- Issue Diagnosis and Resolution
- Transaction Troubleshooting
- Monitoring and Managing System Performance
- Providing Account Support
- Reporting and Documentation
- Escalation to Higher-Level Support
- Experienced in working with these tools: AS400, Termmaster, ARC+, VMware, Beyond Trust (BOMGAR), Safenet,
ServiceNow, Salesforce, iCare, Genesys, SharePoint, and Service Plus.

Customer Service Representative

AIESEC

• Led operations team in conducting surveys, gathering statistics, and presenting findings to the committee.
• Collaborated with team members to ensure accurate data collection and analysis.
• Implemented strategies to improve efficiency and effectiveness in data collection processes.
- Conducted on boarding sessions with team members
- Finding and ensuring talent drives are conducted efficiently and effectively
-Facilitated multiple people for outgoing exchanges

Team Lead Talent & OGX

Dojo

• Trained agents on product knowledge, sales techniques, and GDPR compliance, leading to increased sales and customer satisfaction.
• Created JOT FORM for customer agreement signatures, streamlining the booking process for card machine delivery.
• Managed customer data using Vtiger CRM, ensuring accurate and efficient record-keeping.

Operations Manager & Project Head

• Trained agents on product knowledge and sales techniques, improving overall sales performance.
• Implemented telemarketing call training to enhance communication skills and increase customer engagement.
• Managed GDPR compliance issues, ensuring data protection and customer trust.

Resume Sending

• Connected job seekers with hiring committees and recruiters based on their niche and educational background for quicker job placements.
• Uploaded resumes onto the platform and distributed them to 250,000+ hiring managers and recruiters through integrated Applicant Tracking Systems.
• Linked users to 200+ job boards, including industry-specific ones, to facilitate job searches and applications.

Global Recruitment Consultant

Amal Academy

• Selected from over 3000 applicants for a 3-month Fellowship at Amal Academy, funded by Stanford University
• Invested 150 hours in developing business skills like communication, leadership, and problem-solving
• Contributed to an education startup focused on teaching professional skills to students and corporations

Fellowship

• Conducted product and sales training for Business executives to enhance their skills and knowledge.
• Implemented lead generation training to increase the number of potential customers.
• Managed customer data efficiently with Vtiger CRM for better organization and follow-up.

Key Account Manager & Project Head

O2 (Telefónica UK)

• Conducted product and sales training for business executives to enhance their skills and knowledge.
• Implemented lead generation training to increase the number of qualified leads for the sales team.
• Managed customer data efficiently using Vtiger CRM for better customer relationship management.

SmartestEnergy

• Managed a sales team to set appointments and close deals with SmartestEnergy, leading Electricity & Gas Supplier in the UK.
• Awarded multiple times as salesman of the month for exceptional performance and service.
• Promoted to managerial positions, overseeing teams of 20 individuals and eventually becoming Manager of Operations.

Appointment Setter & Customer Service Representative

Feel like your LinkedIn content is working harder than your profile with little reward? I'm Rehan Safdar, and I help businesses flip the script on LinkedIn lead generation without resorting to spam or exhausting your creative energy, An business owners, coaches & thought leaders get on TV to get credibility & business.

With our unique 3-step approach, we:

Clarify Your Brand Message: Establish a persuasive niche presence that communicates value instantly.
Convert Profiles to Funnels: Design your profile to act as your most effective lead magnet.
Craft Strategic Conversations: Our warm conversation techniques shift focus from cold pitches to meaningful interactions.
Our clients experience transformative results, like a stronger online presence and increased engagement rates. Let’s connect to discuss how we can unlock LinkedIn’s full potential for your business.

We combine strategic marketing expertise with deep industry understanding to deliver exceptional value to our clients, primarily mid-to-large enterprises. Our bespoke strategies focus on capturing and converting leads into loyal customers.

Design bespoke marketing plans grounded in clients' specific industry realities and objectives.
Enhance clients' digital presence via strategic LinkedIn utilization and other platforms.
Transition LinkedIn profiles into effective lead magnets driving substantial client interaction.
Develop zero-confusion funnels guiding visitors from profile exploration to conversion.
Develop content strategies that prioritize conversion metrics over vanity metrics.

Key Skills:

LinkedIn Training
Personal Branding
Media Appearance
Lead Generation
LinkedIn Growth
Sales Navigator Strategist
LinkedIn Mastery to Drive Clients
Inbound & Outbound Sales Mastery

Trained agents on products and sales techniques, leading to increased sales and customer satisfaction.
Managed complex technical issues of FLAs from Western Union stores.
Implemented funnels to convert leads into customers, resulting in boosted sales and revenue.
Optimized social media accounts for increased visibility and credibility in the industry.

If you're looking to boost your online presence and brand awareness, let's connect.

Growth Marketer

Helping B2B and B2C companies in achieving spectacular outcomes through cold email outreach.
🔺Software setup
🔺Prospecting
🔺Campaign Setup
🔺Sequence Builder
And much more growth hacking with me.

Veronica Llorca-Smith 🍋

Want to find a speaker for your next leadership event?

I design customized keynotes and workshops to motivate and build high-performing teams and help develop new leadership skills.

Blending my 20-year corporate experience (Apple, Estée Lauder), my personal experience living in 9 countries and my journey as an amateur triathlete, I create engaging sessions that bring both inspiration and actionable frameworks. 

Topics:

Inclusive leadership
Unconscious Bias
Cultural Agility
Inclusive Language
Allyship

Growth Mindset: 
An Athlete's Mindset
Becoming Your Best Ambassador

Previous clients: UBS, AIA, ManpowerGroup, BioRad, Native Union, UK Cabinet, Michael Page, DASH...

Motivational Speaker & Author: DEI & growth mindset

🎙Public Speaking: I create customized presentations and workshops for organizations and events. My content leverages my 15-year corporate experience (Apple, Estée Lauder) as well as my personal experience as a triathlete and an author. 

🎓 Topics:

- Cultural agility as a competitive advantage in the workplace

- Inclusive leadership: mindset, behavior and processes

- Inclusive language as a catalyst for inclusion 

- An athlete's mindset: mental frameworks to get results 
  
- Thriving as a woman in the workplace

- Maximizing your influence with a personal brand

Languages available: English, Spanish, French, Italian & Portuguese

Veronica Llorca-Smith 💎

My home setup in Hong Kong for a virtual session on ALLYSHIP for Hines America and Europe! 

Earlier this week I delivered a session for the Asia Pacific teams in the Hong Kong office and last night was the rest of the world:

100+ participants across Europe and America.

We talked about the why and what of allyship and what each of us can do individually to be a better ally at work and beyond. 

We debunked myths, dove deep into common scenarios and misunderstandings and saw what effective allyship looks like in practice.

Each participant reflected and shared what allyship means to them and which underrepresented groups they want to be an ally for.

For some, it was people with disability, new parents, women's development, carers…we had a full screen and many commitments!

Thank you Éidín, Cristina Hernandez Enriquez and Melody Davidovic being amazing hosts and making me feel part of the team! 

PS: Over the moon to finally have my solopreneur corner at home!

Veronica Llorca-Smith🎤

International Speaker & Corporate Trainer in 6 languages: Leadership, Communication & Cultural Agility | Penguin Author | Ironman Triathlete | CEM (Chief Executive Mom)

Woman in an office with her computer dressed in black on a brown leather chair

I'm not a professional athlete or a fitness influencer. Just a mum trying to stay fit for my kids (ok, and fight gravity 🍑).

But one of the biggest growth engines for my business is... sport.

Exercising keeps my business moving forward:

Waking up early to train gives me peace and builds discipline.

Running without music or noise brings me clarity and focus. 

Cycling uphill when your muscles are screaming builds resilience and mental strength.

Competing in races fuels my motivation.

And getting home after a good sweat builds a winner mindset, one small win at a time.

I bring a lot of sports mindset and psychology into my public speaking work because it's the foundation of what I do, how I think and how I show up on stage and in life. 

If this resonates with you and you are looking for a speaker for your next event on leadership, cultural agility and/or growth mindset, let's have a chat - or go for a run!

Public speaking took me to Sydney, Shanghai, Singapore and India this year! 

My goal for 2025 was to grow my public speaking business. I got out of my comfort zone and started pitching to conferences, organizations and Speaker Bureaux worldwide and creating opportunities.

I didn't wait for people to knock on my door and it paid off. 

From being a panelist at the largest DEI Summit in Asia (SCMP) to traveling to Sydney to speak for UBS Australia and New Zealand.

The launch of my book, The Anti-Procrastinator with Penguin Random House, took me to literary festivals in Hong Kong, Singapore and India! 

I spoke for some iconic organizations such as AIA, S&P Global, Hines, Tendam, Ageas, both in person and remotely to their global teams.

I did my first-ever session in Spanish for Racing Cargo and their C-level team! 

And I also supported organizations pro bono, from The European Chamber of Commerce in Hong Kong, to The Women Entrepreneurs Network HK (WEN) and the lovely community at Hey Lady! English Speaking Community and had some great collaborators like Mônica Zionede Hall (she/her), Melanie Staunton and Sharlene Jacquier.

Plus dozens of webinars, podcasts and live sessions in English and Spanish for my communities of writers and creators.

100+ sessions and I wrap things up tomorrow with the team at Minisport Hong Kong on a session on "Shaping 2026" for Matthew James Paterson's team. 
 
3 years ago I was unemployed, wondering what was next.

And this is what's next: believing in yourself and making things happen. 

Cheers to creating your own opportunities!

Panel of speakers with blue background and 2 women and 2 men on stage. 

Panel outdoors with 2 women and a man on a stage. Colorful and light. 

Woman on stage with a red dress and a mic

And then we were 3 (authors!!).

5 months ago, I had the honor of being the moderator at Nidhi Kush's book launch, "Becoming Bold, Brave and Brilliant" at Bookazine HK Hong Kong.

I invited Urmila Menon, a member of my community at The Lemon Tree Mindset 🌳🍋 and we met in person for the first time.

Urmila then became my Founding Member to work on the launch strategy for her own book, COLOR CODED: Finding Ourselves.

She just self-published it and... she hit the Amazon Bestseller Rank! 

Being an author is bloody hard but guess what, you don't have to do it all alone!

So get out there, find your peers, support other authors (especially indie ones), join communities, write reviews (please!).

PS 2: If you want to find out how Urmila became an Amazon Bestseller, read the full story here:

https://lnkd.in/g6HEs-rr

Woman smiling next to the book cover of COLOR CODED. She's brunette and the book has a mix of read and orange shapes with eyes

𝟲𝟬+ 𝗽𝗮𝗿𝘁𝗶𝗰𝗶𝗽𝗮𝗻𝘁𝘀, 𝟱 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀 𝗮𝗻𝗱 𝟭 𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 𝗼𝗻 𝗔𝗹𝗹𝘆𝘀𝗵𝗶𝗽! 

Yesterday I had the honor of being the guest speaker at 𝗛𝗜𝗡𝗘𝗦 in their Hong Kong office. I delivered a session to their teams across China, Japan, Korea, Singapore and Australia. 

This initiative was hosted under the 𝙊𝙣𝙚𝙃𝙞𝙣𝙚𝙨 𝙒𝙤𝙢𝙚𝙣'𝙨 𝙉𝙚𝙩𝙬𝙤𝙧𝙠 to promote allyship across the organization. 

We talked about 𝗲𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝗮𝗹𝗹𝘆𝘀𝗵𝗶𝗽 in the workplace and beyond with real examples, debunked myths and misunderstandings and covered an actionable framework to help go from intention to action.

Hosting hybrid sessions is challenging but it's more and more frequent among global organizations,  and thanks to technology, you can make it engaging, interactive and fun! 

We had cameras to include all the other offices and I used Slido to incorporate word clouds, polls and Q&A so that we could hear from everyone and make it an inclusive event.  

Thank you Melody Davidovic for being a fantastic host!

Looking forward to hosting the session tomorrow for the HINES teams in North America and Europe!

2 women in front of a HINES sign with green grass 

Picture of a global conference with multiple teams in different screens 

As a public speaker, before a big event (like today), I prepare not only mentally but ALSO physically:

- Protect your sleep (in bed and lights off by 9pm)

- Exercise to gain clarity and focus (beautiful sunrise from the Peak this morning, in Hong Kong!) 

- Drink lots of warm water to hydrate (it soothes your throat and helps relax your vocal cords). 

- Smile in front of the mirror (it really helps to set you up for success and set the tone for your energy!!)

- Breathing routine to turn your nerves into excitement.

- Choose an outfit that makes me feel confident and empowered. 

Getting ready to deliver a session on ALLYSHIP for the global teams at the real investment management company, HINES! 

It's a hybrid session in their Hong Kong office with 3 other teams across Asia joining virtually.

If you'd like to know more about my keynotes, corporate sessions and workshops, send me a DM and check the comments 👇🏽

Picture of a woman with a  beige dress and a black jacket in front of a colorful painting of an Asian woman 

Would you still work from the hospital?

Today I read a thought-provoking post here from a female CEO.

She was proudly sharing how she was still "leading" from the hospital as she was recovering from a serious surgery - sending emails, taking calls in her patient outift ...

"Unconditional leadership."

I felt uncomfortable because that's the message that the CEO is indirectly sending to the organization and will cascade from the top down:

"If I can lead while I'm recovering from surgery, you can lead anytime anywhere. No excuses. Toughen up" 

And this message creates a toxic culture that leads to burnout. I've been there. 

When the leader sends emails during the weekend, takes calls while on holidays and glorifies working from a hospital, they are role modeling that behavior and setting the tone for "what good looks like."

And here is the scary part: 

Do women feel they have to prove something? 

Do we need to show we are tough and strong to make a point?

Are we afraid of showing any sign of "weakness"?

Leadership is not always about doing. Sometimes it means stepping back.

Showing that you respect your own free time.

Prioritizing your health over the P&L of a company.

Having an OOO reply when you are on medical leave and honoring it. 

Saying out loud that it's okay not to be okay and that the company will still support you. 

Would you expect your employees to work from the hospital bed? 

Because if you are their leader, chances are they will follow your lead and whatever you decide to do, that's the culture you decide to create.

Woman with a red dress and a green background. Looks like a recording studio.

What does it take to become a New York Times bestseller?

That’s exactly what I want to ask writer and novelist Michelle Richmond in our live session tomorrow. 

Join 2 authors as we share experiences about writing books, building your author brand and turning your creativity into your lifestyle.

If you’ve been thinking about writing a book for a while, this might be exactly what you need to start 2026 in style. 

Publishing books is an incredible credibility booster for your career but it’s also your legacy and a project for your personal development. 

The gift of writing is writing. 

To join the live session live for FREE, subscribe now to The Lemon Tree Mindset 🌳🍋👇🏽

Tuesday 9 December, 9am Hong Kong time.

Flyer of the event with the picture of 2 women. 

From zero to 13,000. 

I had no idea how powerful having *your community* is until I built mine. 

Whether you are a solopreneur, writer, creator or even an employee, having your own community will open incredible doors for your career and your personal development:

- Collaborations across the world

- Broader visibility and exposure

- Invitations to podcasts, interviews, panels, events...

- New income streams: webinars, cohorts, courses, coaching...

- A strong personal brand that speaks for yourself when you approach partners, potential clients or investors

- A sounding board with peers that can give you feedback and help you grow with a bit of tough love

This is a snippet of how I'm growing my bilingual community at The Lemon Tree Mindset / El Limonero.

Today we are over 13,000 members across 164 countries but 3 years ago we were ZERO.

ZERO. 

It's not too late to start.

Make it exist first. You can worry about the rest later. 

Vamos! 👇🏽

This week I'll host 2 workshops for 𝗛𝗶𝗻𝗲𝘀 and its teams around the world. 

The initiative is led by 𝙊𝙣𝙚 𝙃𝙞𝙣𝙚𝙨 𝙒𝙤𝙢𝙚𝙣'𝙨 𝙉𝙚𝙩𝙬𝙤𝙧𝙠, an internal group dedicated to supporting, empowering, and championing women in the organization and beyond.

The topic is 𝗘𝗙𝗙𝗘𝗖𝗧𝗜𝗩𝗘 𝗔𝗟𝗟𝗬𝗦𝗛𝗜𝗣 and how to become an ally not only for women but for all.

This is my 𝗺𝗼𝘀𝘁 𝗽𝗼𝗽𝘂𝗹𝗮𝗿 𝘀𝗲𝘀𝘀𝗶𝗼𝗻 𝗶𝗻 𝟮𝟬𝟮𝟱. I delivered it to UBS Australia & New Zealand, AIA Asia-Pacific, and Ageas Asia.

The goal is not to point fingers and blame but to discover how each of us can become an ally to promote equity and balance the scales.

We debunk myths, unwrap the concept through real cases and scenarios and go through a framework to change behaviours and make allyship part of the day-to-day culture: 

𝗔: 𝗔𝗱𝘃𝗼𝗰𝗮𝘁𝗲 
𝗟: 𝗟𝗶𝘀𝘁𝗲𝗻
𝗟: 𝗟𝗲𝗮𝗿𝗻
𝗬: 𝗬𝗶𝗲𝗹𝗱 

Allyshish is not an act of charity but a catalyst for collective growth.

This could be a great session for your organization for the upcoming 2026 International Women's Day  

If you'd like to explore my keynotes and workshops on cultural agility, inclusive leadership and effective communication, visit my website and let's book a call.

Pink flyer with the picture of a woman and the title Effective Allyship 

This week I had 2 live sessions with NYT bestselling author Michelle Richmond and 7-figure ghostwriter Amy Suto.

And I learned this: there’s not one path.

The beginnings are tough for everyone and we have to keep going for an insane amount of time before anyone cares or notices our work. 

Michelle took homemade brownies to local bookstores in San Francisco to build relationships with indie booksellers.

Amy walked away from Hollywood screenwriting and started her own career from scratch because she wasn't valued. 

The journey looks different for everyone and someone's success formula might not work for another person but one thing is clear and universal: 

There’s only your path. 

Thank you, ladies, for bringing inspiration to The Lemon Tree Mindset 🌳🍋

If you are a creative solopreneur and want to connect with authors, writers and peers, join my global community of 13,000 (available in English and Spanish)👇🏽 

Check out the recordings - they are gold.

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The Battle

Rehan Safdar

Veronica Llorca-Smith 💎

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The Battle

Rehan Safdar

Veronica Llorca-Smith 💎

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Veronica Llorca-Smith 💎's LinkedIn Performance

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