New York Fashion Geek

Founder

BOND New York

Licensed Real Estate Salesperson

Keller Williams Realty, Inc.

Oversee Rental and Sales transactions grossing over $100K in annual commissions averaging 60 closed deals. Generate, coordinate and negotiate rental leases and sales contracts. Established, built and grew relationships with management companies and superintendents to ensure client satisfaction and maintain new unit inventory. 

•	Established as a Manhattan and Brooklyn expert within the company. Quoted in influential Real Estate blog (The Bracha Group).
•	Opportunity to work with landlords in apartment maintenance and interior alteration. Consulted with architects of my choosing to provide design solutions to aid and benefit the tenant experience. 
•	Dispatched to handle foreign national transactions.
•	Positioned nationwide as a New York City referral agent through cold calling, networking and marketing to develop a national database.
•	Selected as point person for junior associates in providing assistance in closing transactions. 
•	Recruited by Senior Management to present bi-monthly at New Agent orientation.
•	Appointed to serve on the Keller Williams Community Affairs Committee.
•	Initiated and executed a company sponsored team building event benefitting the Bowery Mission.

Citi Habitats

Oversee Rental and Sales transactions grossing over $100K in annual commissions averaging 40 closed deals. Negotiate rental leases and sales contracts. 

•	Solicit new customers and obtain new sales and rental listings through web advertising, referrals, prospecting, cold calling, networking and the distribution of a monthly newsletter to over 500 people with an average 15% penetration.
•	Match clients with the appropriate properties based on their budget and neighborhood interests.
•	Refer clients to specific management companies, owners, attorneys, banks and mortgage brokers and act as a liaison between them.
•	Represent buyers and sellers in a transaction by creating Comparative Market Analysis reports to determine the optimal pricing of a property, present bids and coordinate the accepted offer to the eventual closing.
•	Review financial statements and board packages to present to Owners, Condo and Coop boards.

Real Estate Agent

TVGN

Oversaw Sales, Marketing, Brand-Building, and Retention activity for television networks, print publications and Interactive and Internet-based products. Managed territory comprised of 2.4 million subscribers, including Philadelphia, Delaware, Virginia and West Virginia. Negotiated contract renewals.  Products included: TV Guide Channel, TV Guide Interactive, Sneak Prevue, TV Games, KTLA, WGN, WPIX, TV Guide Online, The Cable Guide, The Ultimate Cable Guide and TV Guide Magazine.

•	Launched TV Guide on analog format to: 
-	200,000 new Comcast customers in Philadelphia DMA.
-	30,000 new customers in Cox Virginia Beach system.
•	Earned additional responsibilities due to technical aptitude and passion:
-	Newly created role as information specialist between TV Guide Interactive Product Group and eastern region sales team; translated technology issues that aided sales staff to present new versions of the product.
-	Provided database support and software installation for sales force.
-	Initiated Sales Department’s interest in use of Palm Pilots for time and territory management; trained colleagues how to use it.
•	Established excellent relationship with Comcast’s Regional Marketing Director, the first TV Guide representative to do so; earned increased presence in Comcast’s video advertising.
•	Established valuable rapport with Comcast’s Technical Manager, with whom other TV Guide Reps had been unsuccessful; relationship yielded valuable competitive intelligence. 
•	Successfully sold branding campaigns and promotional strategies on multimedia to affiliates.

Account Manager

Bravo TV

Designed and implemented comprehensive marketing campaigns for Bravo and The Independent Film Channel (IFC) in territory comprised of 800,000 basic subscribers in Virginia and West Virginia. Developed marketing plans that utilized tactics targeting basic cable and non-cable households, and that reinforced value of product, and built positive image for the cable operator in the community.

•	Created market demand, negotiated deal and launched IFC in unlikely prospect, Charleston, WV. 
-	Developed grassroots campaign to convince system to launch: used relationships with Arts Groups, sponsored Arts Group’s annual dance, sponsored West Virginia International Film Festival, devised petition circulated in Retail Outlets, was interviewed on local ABC affiliate and in local newspaper.
•	Promoted Bravo as sponsor of Summer Youth Programs in cooperation with Adelphia-Lynchburg, VA to promote arts education in school.
•	Led Training and Marketing initiative throughout Eastern and Southern regions to promote Bravo and IFC during TCI’s digital HITS launch.  Initiated systems’ involvement with Arts Communities.
•	Launched Bravo in Charter-Morgantown, WV system; initiated ideas to use Bravo to sponsor Arts Community activities within the University.
•	Integrated IFC’s broadband presence with local market activities; convinced Adelphia-Charlottesville to promote Virginia Film Festival that IFC carried on live “webcast.”

Regional Sales Manager

“Look Good. Feel Good. Dominate Your World.” 🌎

At New York Fashion Geek, I help founders, entrepreneurs, and business professionals take control of their personal style — so they can walk into any room and own it.

Because let’s be honest: your wardrobe is doing the talking before you even say a word. 

Whether you’re pitching investors, leading a team, or building a brand, your style is sending a message. 

The question is — are you saying what you want to say?

Most guys know they should dress better, but they don’t know where to start. 

That’s where I come in.

I offer personalized styling services that cut through the noise and give you a clear, actionable plan. 

Through coaching sessions, shoppable moodboards, and bespoke consultations, I take the guesswork out of looking sharp. 

No fluff. Just tailored solutions that fit your lifestyle and goals.

What’s the ROI of great style?

✅ Confidence that carries over into every conversation.
✅ A polished image that builds trust instantly.
✅ An undeniable edge in professional and social settings.

As the Founder of New York Fashion Geek, I’ve turned my passion for men’s fashion into a mission: empowering modern professionals to dress with purpose. 

Whether it’s through my Wardrobe Wisdom newsletter or the Fashion Geek Podcast, I’m constantly sharing insights, strategies, and inspiration to help men level up their style game.

And now, I’m taking it a step further with 1:1 Zoom coaching sessions, shoppable moodboards, and a 4 week transformation for those ready to commit to lasting change.

Ready to step up your style?

Visit https://www.nyfashiongeek.com to learn more, or schedule a Zoom consultation today. 

Let’s make sure your wardrobe is working as hard as you are.

Reginald Ferguson

Urban Pixels

* Start up-oriented digital service provider that expedite the launch of new products and services
 * Provide subject matter expertise on e-commerce, CMS, and mobile
 * help identify gaps in development roadmaps

Co-Founder

GIGXR

Immersive solutions to enhance instructor-led training and learning utilizing mixed reality / extended reality for medical and nursing Schools, higher education and the Department of Defense.

VP of Engineering

Commons

Software Engineering Advisor

* Part of the original team on "Adobe AEM on IBM Cloud for the financial industry". Collaborated with Red Hat, IBM, and Adobe to deliver the 1st POC. 
* Principal architect for the largest Drupal 8 site in the company. 
* Key member in architecture of a large scale migration and content re-platforming. 
* Subject matter expert for Drupal, devOps, web architecture, etc.
* Won Outstanding Technology Achievement Award (OTAA) for setting up DevOps guild.
* Lead and mentor engineers and provide guidance on approach to solve issues.
* Develop project plans by estimating resources, tasks, level-of-effort, and timeline.

Drupal Architect (Contract)

Default Route

* Developed custom social CMS for the Atlanta Falcons that enabled them to publish content to their web site very quickly
 * Assumed role as Consulting CTO for a select startups and helped them create technology roadmaps for funding
 * Helped a global interactive agency to lower their learning curve on iPad / iPhone development by mentoring their in-house developers on Objective-C

Co-Founder, VP Digital Strategy

Daily Makeover

• Provided guidance and roadmap in technology for the future of the company
• Led teams of technologists in two separate offices (Toronto and New York) in developing the next generation application for the company.
• Served as the authoritative technology leader for the company as well as on product pitches to clients.
• Budget, project, allocate, and acquire resources according to roadmap.
• Launched the company’s next generation technology on virtual makeovers.
• Directed and developed two iPhone prototypes for the company.

EVP, Technology (Contract)

Polo Ralph Lauren

* Serve as in-house subject matter expert on a broad range of current and emerging technologies, ideas, methodologies, standards and tools that are right for the Ralph Lauren brand.
    * Serve as technology expert and lead on all new business and new media development, new emerging technology research and requirements gathering.
    * Oversee and manage in-house software development team 
    * Apply in-depth business and technical knowledge to establish direction and priorities.
    * Oversee all front-end and back-end technical development. Support developers in creating strong relationships within the department and company-wide.
    * Work closely with Vice President on translating business and functional requirements and driving detailed technical project designs and standards and processes.
    * Assist in the management and development of departmental technology budgets.

Director, Interactive Development

Avenue A | Razorfish

* Responsible for the architecture and defining the presentation layer framework to solve complex designs that reflect the creative and art direction provided
* Participate in scoping and planning work
* Participate in marketing strategy meetings as subject matter experts on emerging digital marketing technology.
* Communicate with clients and manage client expectations of technical deliverables.
* Responsible for writing detailed level technical and functional specifications documentation
* Take initiative to research and learn emerging technologies
* Participation in the greater Presentation Layer Community and the company as Presentation Layer knowledge leader
* Participate in recruitment of new employees

Presentation Layer Architect

Ogilvy

My function is to ensure that there is a goal and a strategy beyond simple project work and that we will become technical partners who truly understand our clients business.
Specifically, I:

  •	discover and understand our client's web technology
  •	comprehend our creative and strategists' vision for the project
  •	devise an implementation road map to manage expectations of our client, and our team
  •	analyze, direct, and implement Web 2.0 technology and digital innovations.
  •	Work with the Director of Project Management and the Account team to develop technical strategies that will help guide the further development of projects and client goals.
  •	Write the Technical Requirements and Specification documents against the project.
  •	Pick the appropriate tools and technologies that will best fulfill the strategy and long term goals of the client.

Client work include:
  •	Tribeca Film Festival
  •	Time Warner Cable
  •	Nestle

Senior Project Engineer

Fila Online

Define web technology requirements for the company. Enforce project timeline and feature requirements with vendors for fila.com and FIla Online Store. Maximize utililty of third party services to provide the best experience possible for the end user and increase ROI with vendors. Identify cost effective gap closure solutions to merge current systems with bleeding-edge technology for longevity and compatibility.
Develop SOA architecture and consolidate application development by leveraging Web Services with existing software architecture.

I am an entrepreneur with over 25 years of hands-on technology and leadership experience. I have been blessed with the opportunity to work in executive positions at beloved brands like Fila, Polo Ralph Lauren, IBM, Microsoft, as well as advertising agencies like Ogilvy, Razorfish, Havas. I have advised and grown startups like GiGXR, Skillshare, WaterBobble, Bride Click, Cynthia Byrnes, Daily Makeover, and countless others.
I have seen successes, failures, and everything in between. What I can say I approach challenges with integrity and responsibility.
My knowledge and experience span across technology, innovation, compliance, leadership, relationship, growth, team building, resilience, ethics and mindfulness.
I am currently interested in Extended Reality and AI. I've been working on a few projects in those areas.

An side story about me:

I grew up thinking I wanted to be a medical doctor. I started my journey in computer technology when I took a gap year at BU. I worked at Massachusetts Eye and Ear Infirmary at the Berman Gund Laboratory Molecular Genetics Lab for Ophthalmology. I was part of the team with Dr. Eliot Berson, Dr. Thaddeus Dryja, Dr. Kazuto Kajiwara, Dr. Tiansen Li, et al., doing research on Retinitis Pigmentosa and Retinoblastoma. As part of my job, I was supposed to take manually sequenced DNA (all done by hand back then, no automation: 1992) and submit/search them through the genomic DNA database. It was a slow/painful process. I started to write shell scripts on the Sun SparkStation to automate the process and compare sequences. I got so good at my job that I was offered a full-time position, and they even gave me a large room overlooking the Charles River to run all the gels. I remember Kaz and I were the ones that were there for days at a time. I remember when he discovered a part of the "RDS Slow" mutation.

I am launching a Mixed Reality Healthcare Simulation Training Startup. Ping me if you are interested in knowing more about it.

taplio

The Battle

Reginald Ferguson

Dave Lin

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