Brian Moran

Co-Founder & CEO

Your ad costs are not the problem.

If you're spending $50 to get a customer who spends $50, do NOT shut off your ads. 

Add one upsell and that $50 customer becomes a $70-85 customer on day one. 

You don’t need to be spending less on ads, just make each customer worth more.

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Founder of SamCart • Scaled to $300M. Acquired Typeset ($75M valuation). Watch me sell them for $1B.

Helping 100,000 creators sell $7B+ with SamCart. Focused on making it easier for creators to launch & grow.

If nobody has ever complained about your price, your price is too low.

Cheap pricing doesn't attract more customers, it attracts worse customers. The people who haggle over $50 are the same people who will drain your support team, leave bad reviews, and churn in 30 days.

Price with confidence or don't price at all.

Worst niches to print money 

- Gaming 
- General lifestyle 
- Travel guides
- Anything targeting 16-22 year olds (they’re broke)

Best niches to print money 

- Fitness (especially women's)
- Finance/Investing 
- Business Education
- Health & Wellness

Study what people with real disposable income buy, then build an offer around that.

6 marketing skills to scale past $10K/month...

1. MARKETING EMAILS

Email is still the most reliable lever in digital products. Period. 

Promotions, newsletters, nurture sequences. Even if you’re not actively posting, you can get repeat buyers without paying for every single click. Worst case, your audience trusts you more. 

Your email list is one of your greatest assets. 

2. DIGITAL ADS

This is how you buy attention, fast. 

You can run ads on websites, social platforms, or search to get in front of new people.

But the real value is the data. Reporting shows what creative works, who’s engaging, and when they convert.

Ads turn marketing into a scoreboard.

3. ORGANIC SOCIAL MEDIA AND BLOG POSTS

You can pay for attention (ads), or you can earn it by posting on social media. 

Social posts educate and build trust with your audience. You can launch a product and they’re already ready to buy. 

It’s time-consuming, but it’s an audience you own. 

4. BRAND WEBSITES

It doesn’t even need to be a full website.

Just one landing page that convinces strangers to buy from you. No “about us” page needed.

If you do it right, it will do all the selling while you sleep. 

5. GRAPHICS AND INFOGRAPHICS

People online like to skim. 

They decide to engage with content within less than a second. 

Great visuals convey ideas faster. 

You can turn abstract concepts into something that can be easily understood and shared without a single word. 

6. WHITE PAPERS AND CASE STUDIES

White papers let you educate and frame the problem. 

Case studies show your audience you know what you’re talking about. 

Both help justify the purchase, especially when your product is higher ticket. 

The best way to get people to buy is proof.

—

♻️ Repost if someone you know needs to learn these skills

Paid subscription communities are the biggest scam in the creator economy and nobody wants to say it.

Here's what actually happens when you launch one.

Month 1: 100 members, you feel like a genius.
Month 3: 65 active subscribers, you're on a hamster wheel trying to get back what you had constantly.

A recurring subscription is harder to sell than a high-ticket product because you're not asking for money once, you're asking someone to commit to paying you forever.

And when your community eventually dies (it will), everyone can see it. A dead Skool group is public and that kills your brand.

If you want to argue with me on this, please name one major entrepreneur who built their fortune on a paid recurring community. You can't.

Marie Forleo, Hormozi, Jeff Walker, Ryan Deiss, all of them made their money the exact same way: low ticket products on the front end, high ticket on the backend. One-time purchases.

We watched membership sites die in 2010 and we're watching the same thing happen with Skool in 2026.

The model is simple. 

Cheap product to build a buyer list, high ticket offers for the people who already like you.

The stuff that changed my life the most is stupid simple: 

> My dad always had a side-hustle but family came first no matter what. 
> Playing baseball taught me more about business than any book.
> Mastering self-talk has created every positive result I ever got. 
> Scaling SamCart from 0-$300M with my brother Scott. 
> Kids changed everything. My net worth 10X’d since having them.
> Lastly wife. Nothing else on this list comes close.

DUMBEST ways to use AI to PRINT $$$:

- Run 15 different SaaS tools 
- Code 15 apps in a weekend
- Act like every new feature is the next big thing 
- Spin up 14 businesses (stupidest thing in the world) 

BEST ways to use AI to PRINT $$$:

- Focus on one business (unless you’re Elon) 
- Speed up your workflows 
- Treat it like a crazy smart assistant to help your business.
- Use it for things that actually generate revenue: product, copy, content, etc. 

Keep falling into the AI influencer hype and you'll still be poor in two years.

How to 10x your team's output with AI (without hiring more people): 

1. Fire anyone against AI use
2. Use AI to remove roles from your hiring plan 
3. Cut workload first
4. Document everything
5. Plug into AI model of your choice
6. Have each member find 5 AI use-cases per role in 7 days

AI doesn’t magically make you more money.

It helps you generate revenue faster and more accurately.

Why I decided to build in public for SamCart:

1. Forces clarity on why we build 
2. Trust compounds faster than numbers
3. Keeps me showing up like day one
4. Gain more affiliate partners
5. Reach better customers 
6. Stronger brand moat
7. Attract more A+ players 
8. Reminds me why I started
9. Forces us to build better software
10. Get more introductions from the right people 
11. Helps me live with balance and work with purpose

You don't need a new job. You need a bigger game.

Two roles. One engineer, one marketer. Both AI-native.

The kind of opportunity that makes you quit something good for something great. SamCart. $30M+ ARR. Nearly $100M raised. $7B+ processed. We're building something brand new inside of SamCart. The next era of eCom. AI that doesn't assist. AI that builds your entire business for you. I need two people who want to be at the center of it.

AI Engineer You've built AI products real people use. Production, not demos. You think like a founder. You ship fast and own the outcome. If you haven't written 500K+ lines with Claude Code or Cursor, don't apply.

AI Growth You've been THE person behind the growth. Not part of a team. THE person. If you haven't had AI managing your ads, spinning up creative, running your blog, writing your emails, and building your funnels, don't apply.

This is NOT a title play, a management role, or a 9-to-5.
This IS founder-level impact, founder-level comp.

You'll work with me daily. Small team. Massive mission. Hundreds of thousands of entrepreneurs are about to build businesses in a way that's never existed before. The hardest, most rewarding thing you've ever done.

Apply here → https://lnkd.in/g3MWDYk5 
60 seconds. No resume. Just proof.

Open article: My branded typeform by samcart.typeform.com

Me...

> Did the bare minimum in school
> Hated every job I ever had
> Took a paper shredding job for $15/hr & covered in dust 
> Living in a basement apartment
> Every waking moment I was trying to find a way out
> Studied online business relentlessly for a year
> Made my first sale
> By the end of the year I was doing $80k/month
> Didn’t quit my job because I was too scared it wouldn’t last
> Work found out and fired me on the spot
> Scaled to $100k-$150k/month fulltime 
> Got bored and had the idea for SamCart
> Dumped $1M of my savings into it
> Built SamCart to a $300M+ valuation 
> Building toward $1B exit

graphical user interface, text, application, email

20 y/o using AI:

- Actually uses it 
- Tries every tool out there
- Figures out what's possible in real time
- Spends 20 hrs/day learning thru YouTube

50 y/o using AI:

- “Too busy” to learn
- Barely understands it 
- Outsources it to low level employees
- Doesn’t watch YouTube/X so they stay ignorant

The people who dominate the future will treat AI like an advantage, not a passing trend.

Everyone’s asking me what to sell in 2026.

SamCart powered 75K+ businesses and processed $7B+ in digital product sales, so I never guess what's working or not. 

These 10 fitness digital products are printing money (they’re not slowing down):👇

1. 7-DAY MOMENTUM PLAN

People don’t need another pep talk. 

Build them a simple plan for the next 7 days: 

• Training
• Routine 
• Mindset 

They’ll stop starting over every Monday.

2. WEEKLY MEAL PLANNING SYSTEM

Healthy eating falls apart when it becomes a second job.

Makes eating clean easy with the right system: 

• Mealplans
• Grocery lists
• Macros/Calories 

Simple to deliver. Easy to recommend.

3. NO-GYM BODYWEIGHT PROGRAM

Convenience sells. 

Create step-by-step home workouts with beginner-intermediate progressions.

Zero equipment. Zero excuses.

4. PROGRESS TRACKER

Nothing kills progress faster than guessing. 

Create a central hub to track: 

• Workouts
• Habits
• Weight
• Measurements 

It turns “I feel stuck” into clear next steps.

5. AT-HOME STRENGTH SPLIT

Beginners quit when they’re forced to improvise.

A simple strength split with clear recordings will help people stick to their routine and use correct form. 

“Tell me what to do today” sells forever.

6. MONTHLY RECIPE PACK

A monthly drop of clean, repeatable recipes makes healthy eating easy to maintain.

Works great as a recurring offer without relying on group chat hype.

7. 5–7 DAY FITNESS EMAIL SERIES

Give them daily workouts and a simple nutrition plan.

If you get them a quick win, the next offer becomes an easy yes.

8. HOME GYM STARTER BLUEPRINT

People waste money buying random, overpriced equipment.

Tell them exactly what to buy and how to train with it.

Clear path, strong perceived value.

9. WORKOUT VAULT ACCESS

Build a library of: 

• Past routines
• Challenges
• Recordings 

Consistency is easier when you’ve already done the planning.

10. 30-DAY WELLNESS JOURNAL

Fitness is bigger than workouts.

A daily journal that tracks sleep, energy, food, workouts, and habits helps people connect inputs to outcomes.

Better feedback loop = better adherence.

—

People buy fitness products because they want to be told exactly what to do. 

Less thinking. More doing. Faster progress.

Package it like a system, not a pile of tips.

♻️ Repost if someone you know wants to print money in the fitness niche.

lies about internet money: 

- get-rich-quick coaches are grifters
- courses are pyramid schemes
- u need 10,000+ followers minimum 
- u need a perfect funnel before you can start

truths about internet money: 

- u only need 6 weeks if you execute
- outcomes & experience > information 
- it’s easier to sell to someone who bought
- human touch is MORE valuable than ever

Stop overthinking what to sell in 2026.

These 10 RELATIONSHIP digital products will print money:

(after processing $7B+ and powering 75K+ businesses with SamCart)

1. CONNECTION CARD DECK

Sometimes you’ve got nothing to talk about besides logistics.

Make a deck for couples, friends, or families:

• Light
• Deep
• The stuff people avoid

It turns, “so what’s new?” into actual conversation.

2. BOUNDARIES SCRIPT PLAYBOOK

People don’t struggle with having boundaries.

They struggle with setting them.

Give them a workbook that helps them:

• Name the line
• Say it clean
• Hold it when it gets uncomfortable

A great relationship starts with self-respect.

3. ATTACHMENT PATTERNS GUIDE

A lot of toxic relationships are the same fight on repeat.

Different person. Same pattern.

Teach the basics:
• How each style shows up
• Common triggers
• What to do instead

Help people label it so they can change it.

4. THE FIGHT FAIR CHEAT SHEET

Arguments go sideways when everyone’s improvising.

Create a one-pager for the moment things start heating up:

• De-escalation lines
• Reframes that work
• The next thing to say

Less fallout. Faster repair.

5. THE DATING PROFILE REWRITE KIT

Dating apps punish vagueness.

Build a fill-in guide that helps people:

• Write a bio that filters
• Pick prompts with intent
• Stop wasting time early

Better profile = better options.

6. LOVE LANGUAGE ACTION TRACKER

Knowing your love language is just trivia.

Doing it is the relationship.

Make a tracker that turns it into reps:

• What to do
• When to do it
• How often

Consistency beats intensity every time.

7. RELATIONSHIP RESET JOURNAL

If people don’t process after a breakup, they’re doomed to repeat it.

Build a guided journal that walks them through:

• What happened
• What they allowed
• What they’ll do differently next time

Help them stop dating the same person in a different body.

8. COUPLES ALIGNMENT WORKBOOK

Couples drift apart when there’s no shared vision.

Make a workbook that gets alignment on:

• Finances
• Travel
• Family
• The next 12 months

Do the talk now, not after arguing.

9. DEALBREAKER CLARITY WORKSHEET

Some people ignore dealbreakers.

Other people label everything a red flag and wonder why they’re still single.

Give them a worksheet to sort:

• Dealbreakers
• Growth areas
• Real examples

Better standards. Less chaos.

10. 7-DAY RECONNECT CHALLENGE

A lot of break ups don’t need to happen.

The relationship just needs a reset.

Create a 5 or 7-day challenge with daily actions:

• Connection
• Appreciation
• Quality time

Small moves are all you need to reignite that spark.

People buy relationship digital products because they want a plan they can follow.

Give them structure.
Give them prompts.
Give them reps.

That’s what they need.

♻️Repost the first post of this thread to help someone get rich in 2026

Most operators are losing 8-15% of top line revenue to random fees they don’t even know about. 

(Read this so you can save up to $240K-$450k/yr)

Your first sale is not revenue, it’s proof. 

Proof that someone in the real world will exchange their money for what you built. 

That changes everything because now the only question is how many. 

Not "will this work" but "how do I scale this." 

The problem is that people never make that first sale because they're still perfecting the thing instead of shipping it. 

Launch ugly, and just tweak it every single day based on DATA.

15 ways AI can save you hours every week (whether you run a business or not)

(P.S. Last tip will tell you how to make more money)

1️⃣ Run your calendar automatically
Schedules meetings, blocks focus time, detects conflicts.

2️⃣ Summarize long emails into 3 bullets
Key actions and decisions only. Reply in seconds.

3️⃣ Auto-generate meeting notes
AI joins calls, records decisions, sends summaries.

4️⃣ Build your to-do list from your inbox
Pulls tasks from emails, meetings, and notes. Updates as priorities shift.

5️⃣ Draft emails in seconds
"Follow up on the invoice" becomes a full email in your tone.

6️⃣ Generate personalized workout plans
Goals, schedule, fitness level. AI builds and adjusts the plan.

7️⃣ Track nutrition from a photo
Snap your lunch, get calories and macros instantly.

8️⃣ Brainstorm ideas on demand
Content, campaigns, product names. Creative partner in seconds.

9️⃣ Write reports in minutes
Tell AI the structure, give it data, edit instead of starting from scratch.

🔟 Research without reading 100 articles
Hours of research can be condensed into a clean summary.

1️⃣1️⃣ Get recipe ideas from your pantry
AI suggests meals from what you already have.

1️⃣2️⃣ Plan travel based on your preferences
Recommendations that match your style, adjusted in real time.

1️⃣3️⃣ Learn a new language with AI
Private tutor, real-time corrections, available 24/7.

1️⃣4️⃣ Detect suspicious financial activity
AI flags anomalies and learns your spending patterns.

1️⃣5️⃣ Build presentations without touching slides
Key points in, polished deck out.

And if you're a business owner or creator, AI goes even further.

At SamCart, AI creates your products, writes your copy, builds your site, and sets up your checkout. What used to take 40 people, AI handles for you now.

See what that could look like for your business 👇🏻
https://lnkd.in/gZijvnzW 

♻️ Repost if you're using AI for more than just ChatGPT prompts

samcart.com

Creator Revenue Calculator — How Much Could You Earn?

“My market can’t afford high-ticket” > no u just suck at selling
“Nobody understands the value of my product” > no u just suck at communicating 
“People’s attention spans are down” > no u just suck at holding attention
“My following just wants freebies” > no u just suck at getting them to buy 
“Nobody wants to read our landing page” > no u just suck at writing copy 
“Organic content is dead” > no u just suck at making organic content
“My customers don’t buy software” > no just suck at building software
“Facebook ads don’t work for me” > no u just suck at Facebook ads

I've watched THOUSANDS of digital creators sell $7B in digital products on SamCart. 

The ones doing $1M-$50M/year sell these 10 business digital products: 

1. THE LAUNCH RUNBOOK

Build a step-by-step timeline for before, during, and after: 

• Email schedules 
• Post templates 
• Day-by-day actions

The creators doing this consistently treat every launch like a repeatable system, not a one time event.

2. THE BUYER INTEL KIT

I've watched creators build products nobody asked for and wonder why they're not selling.

Build a kit with: 

• Survey templates 
• Interview questions 
• Frameworks

Find what people will actually pay for. Stop guessing.

3. THE CLIENT INTAKE PACKET

The first 48 hours of a client relationship sets the tone for everything after.

Bundle everything into one reusable packet: 

• Welcome docs 
• Intake forms 
• Kickoff emails 
• Expectation-setting templates

The best sellers treat their process like a product.

4. THE CONVERSION PAGE FRAME

A blank page is the reason most people never launch.

Give them a proven layout with: 

• Copy prompts 
• Section structure 
• Headline formulas

We've seen what converts across $7B in transactions. Structure wins every time.

5. THE EMAIL CAMPAIGN VAULT

The creators burning out before their launch even closes are usually writing emails from scratch every time.

Bundle the templates they need: 

• Welcome sequences 
• Launch emails 
• Cart close copy

Build it once so they can use it forever.

6. THE CONTENT PIPELINE CALENDAR

Build 30-90 days of content ideas with: 

• Hooks organized by content type 
• Topics mapped to the buyer journey 
• Enough variety to stay consistent

The ones posting every day aren't more creative. They're more organized.

7. THE DM CLOSING SCRIPTBOOK

Closing in DMs doesn't have to feel like being a used car salesman.

Build fill-in-the-blank scripts for: 

• Discovery conversations 
• Handling objections 
• Following up without being weird

The best closers have a repeatable process.

8. THE BRAND BUILDER PLAYBOOK

People make a decision before they read a single word of your copy.

• Colors and fonts 
• Tone and voice 
• Positioning that builds trust fast

The sellers who look like real businesses get treated like real businesses.

9. THE LOW-TICKET OFFER STARTER

Every creator I've talked to has knowledge worth $27-$97. 

They just don’t know how to package it.

Build a mini-course that covers: 

• How to pick the topic 
• How to structure it 
• How to price and launch it

The first product doesn't even need to be good. It just has to exist.

10. THE NICHE VALIDATION WORKSHEET

The most expensive mistake I see is someone building a product for a market that was never going to pay.

Build a guided workbook to: 

• Pick a profitable niche 
• Define the exact buyer 
• Validate demand before building anything

♻️Repost this to help someone make more money in 2026

Co-founder & CEO @ Revenue Roll

3rd-generation entrepreneur and co-founder and CEO of Tie.

Tie helps ecommerce brands de-anonymize their highest-value web traffic with names, email addresses, advertising IDs and demographic attributes. We’re trusted by brands like Macy’s, Cozy Earth, Crunch Fitness, Caraway, and Baby Brezza.

On average, our customers de-anonymize up to 90% and grow their cart abandonment list by 225%. Join them: meettie.com.

Michael Diesu

2 weeks ago, we announced a program called Tie(d) Together. Obviously I’m a little biased, but it really is one of the most generous bonus programs I’ve ever heard of at a tech startup.

The way most startups think about incentive alignment, especially financial incentives, does not work.

Startups are a 10-year, or longer, journey. The average employee tenure at a startup is about 2 years.

Which means as a founder, at least half of the company you have today will not participate in the value they create for your company outside of their salary.

As we place loftier goals on our team, that misalignment sounds more and more like a terrible deal for employees.

So, we went back to the drawing board to see how we can do better at Tie.

Here’s how the program works:

For every $1M in ARR we generate above our annual revenue goal, we create a $100K bonus pool for the team. It scales with no ceiling — the further we exceed the goal, the larger the pool.

We pay out based on tenure, then role (C-suite and officers are excluded) and OKR completion. The longer you stick around and help the company exceed its goals by delivering on your OKRs, the more you get to share in the proceeds directly.

No more waiting 10 years to get paid for helping the company win.

It’s a simple promise that forces alignment across the board — from setting the right goals to begin with to elevating a culture of delivering outcomes.

Over time some smaller details may change as we expand the team and learn more about how this impacts the way we work (the core structure will always stay the same), but to say I’m excited about this is an understatement.

Hopefully this starts a movement among early-stage startups to share the rewards with their team sooner.

“We hit $100M ARR in 2 months!”

I’ve seen more headlines like that recently than I can count.

And don’t get me wrong: ARR is great. But it’s not the real measure of business health.

Net revenue retention is.

And right now, it feels like the only thing that matters in startups is achieving an insanely high ARR number on an even more insane timeline.

NRR is something I’m focused intensely on improving this year at Tie, because a business that doesn’t keep customers and gets them to purposefully spend more over time is a dying business.

Here’s a challenge we’ve been working to solve at Tie:

Sales wants to close more, and larger, deals which require more customization. 

CS wants smoother implementation which requires more predictability.

Nothing unique to Tie, but it is a tricky problem because they’re both focused on what will help them hit their targets.

The question isn’t whether or not to blanket-accept or reject custom deals.

The question is about who owns the outcomes.

From a sales perspective, revenue is revenue. But once that customer lands in onboarding, our CS team has to get the product set up and driving value.

That can be really difficult when you’re working with a non-standard tech stack or any other combination of custom terms.

So we built something called a Deal Desk. Any deal that falls outside our ICP and standard exception criteria, has to have sign off from both Sales and CS.

It’s only fair that since CS’s job is to onboard, retain, and grow customers that they get a voice in which deals we sign… and accountability for the outcomes.

CS and Sales leaders - what do you think? Is this a better solution than letting one side or the other control what deals get done?

The advice early-stage founders typically get about how to scale people is bad. 

"Hire great people, set clear expectations, get out of their way."

You're supposed to write the process doc, schedule the weekly 1:1, hand off the function, and step back. Because the modern leadership orthodoxy says that's what good founders do — trust your team, don't micromanage, give people room to own things.

Six months later, you're noticing slips and decisions being made that may not kill your business, but also don't push you closer to your goals. Now you're back in the weeds.

The new hire is smart. Works hard. But they're making decisions from their own mental model that's usually built at their last company, in a different stage, with different tradeoffs. 

A culture deck and onboarding checklist doesn't fix that.

When our first AE joined Tie, I spent six weeks on the road with him — four trade shows, long car rides, airport downtime. I gave feedback on everything. Probably too much. I was intense in the way early-stage founders are when they know exactly how something should be done and need someone else to do it without them.

By month four, something had shifted. 

He just knew what I'd greenlight. We didn't need to debrief after every call. The was a rhythm that had been built because we'd been in enough situations together that he'd started to think like me.

That's what culture actually is.

Not the values on the website. Not the principles deck. It's the judgment that makes someone make the right call when nobody's watching and there's no rulebook to check.

When you give someone space before the context is there, you're not trusting them. You're leaving a void. And that void often gets filled with whatever they bring from their previous experiences.

This is also where scale breaks down. You can only scale what lives in other people. If the judgment is still only in your head, you can only scale yourself. And that has a very low ceiling.

Six weeks on the road felt like a lot at the time. In hindsight, it was some of the most critical time I spent that year.

Because that proximity and hands-on time was how we built the company to this point.

Identity data won't save a broken marketing operation.

The analogy I keep coming back to: identity data is premium fuel. It's precise, it's powerful, and it's wasted if the vehicle isn't built to use it.

The brands that get the most out of identity data don’t necessarily have to be the biggest. But they do need to have already built a real multi-channel marketing operation — email, SMS, and paid all dialed in, and a lifecycle motion that can actually act on new signals. 

When you hand a brand like that a richer, more accurate identity dataset, every one of those channels improves. Email reaches more of the right people. Paid audiences stop bleeding. And the experience tightens across the board.

When those channels aren't in place, the data just adds complexity to a weak foundation.

I find at Tie, it’s sometimes better when we’re honest with brands that would benefit from having a better “engine” first before they buy from us.

It puts them in a better position to succeed long-term. And it helps us focus only on brands we can truly help.

I know some people would argue against turning down customers but you don’t build a Skyscraper business by trying to be all things to all people.

Every hype cycle creates the same pattern.

A new technology arrives. Capital floods in. Valuations detach from fundamentals. Founders rework their pitch decks overnight. Everyone calls themselves [trend] companies.

Then the cycle peaks. Capital tightens. And suddenly the market asks a question nobody was asking on the way up: is there an actual business here?

Most of the answers aren't great.

What separates the companies that survive isn't better technology or a bigger team. It's whether the core value proposition existed before the trend — and holds up after it fades.

Here's the test: strip the trend out of the pitch entirely. If the business doesn't survive that, you're borrowing against a cycle, not building a company.

Tie is no exception. Brands lose revenue when they can't identify who's visiting their site. That problem existed before AI became a buzzword. It'll exist after. The tools we use to solve it get sharper every year, but the underlying problem doesn't go anywhere.

The companies still standing in five years won't be the ones that raised the most at peak hype. They'll be the ones with a clear answer to "why does this need to exist?" And it needs to be an answer that holds up when nobody's excited anymore.

So, what's the takeaway from this random rant?

Build for the world after the trend dies. That's where the real businesses live.

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The Battle

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Michael Diesu

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