You're reading this because you want to grow and scale your ambitious e-commerce brand, but you:

• Have lack of knowledge and resources to embark on this difficult and, in most cases, lethal journey for brands. 

• Understand that mastering various paid channels in addition to email and SMS marketing is the only way to run, expand, and scale e-commerce business. 

• Need someone to tell your story and deliver a compelling message on the proper platform at the right time. 

• Desire to focus on running your business operations, managing a strong business, and enjoying the results of your work.

This is where we jump in.


👉🏼 Here's what I'll do for you:

• Determine your MARKETING STRATEGY, key indicators, goals, and tactics in relation to the goals and target audience of your brand.

• Set up excellent ANALYTICS that go beyond the limitations of post-iOS changes and allow us to make DATA-DRIVEN decisions.

• Manage your budget and OPTIMIZE performance of your campaigns across all the advertising channels.

• Ensure a constant SUPPLY of UGC (User Generated Content), designs, and text for all forms of advertisements.

• Build an excellent RETENTION RATE through email and SMS marketing, which will be a key factor in increasing CUSTOMER LOYALTY.

• Make sure your website is set up in such a way that it gives the best user experience and, as a result, a HIGH CONVERSION RATE.

• Work on improving AOV (Average Order Value) and LTV (Customer Lifetime Value) with additional tactics and tools.

• Create advanced, time-limited campaigns and OFFERS that will not be based only on discounts.

• Advise you during the DECISION-MAKING processes, but the final decision will always be yours.


Are you ready to grow and scale your eCommerce brand, take control of your business, and become the FIRST option in your Target Audience's mind?

👉🏼 Shoot me a DM, or head over to my Featured section and check out our Offer.

See you on the other side.

Robert Balkovec

Aidan S.

I Rank Brands Across LLMs (ChatGPT, Claude, Grok, Perplexity) | AEO for SaaS & DTC | $100M+ Revenue | Upwork Expert-Vetted | CEO @AEO Labs

STOP BURNING MONEY ON AI CONTENT THAT DOESN’T SHOW UP IN CHATGPT

Recent industry studies show that 30–40% of users now ask LLMs before they ever open Google.

If your brand isn’t showing up there;
you’re losing visibility, traffic, and revenue

That’s the gap I fix.

— 

👋 I’m Aidan, Co-founder and CEO @ AEO Labs

Helping SaaS and DTC companies rank across ChatGPT, Perplexity, Claude & other LLMs using AEO (Answer Engine Optimization), programmatic SEO architecture, and LLM-first content systems.

Over the last few years, I have:

- Helped TryCreate generate $25M+
- Ranked brands in ChatGPT( DM for case studies)
- Built content engines that publish 100–200 pages/month
- Earned Upwork Expert-Vetted (Top 1%)
- Featured in Entrepreneur Magazine
- Generated $100M+ total revenue across SaaS, eCom & AI

At AEO Labs, we help growth-focused teams capture visibility where modern buyers actually search, LLMs + AI engines.

I mostly partner with:

Growth-stage SaaS teams
DTC brands doing $1M–$25M
AI & Web3 marketplaces

If you’re not showing up in ChatGPT, your competitors are.

DM “AI” for a free LLM visibility audit.
Or Email: aidoshaw@gmail.com

Chief Executive Officer

SEO tools that cost $0 and come directly from Google 🔥 

Here are 8 every SEO should be using:

1). Google Search Console
2). Google Analytics
3). Google Keyword Planner
4). Google Trends
5). Google Alerts
6). Google Business Profile
7). Google PageSpeed Insights
8). Rich Results Test

These tools help you monitor rankings, analyze traffic, discover keywords, track trends, improve technical SEO, and strengthen local visibility.

♻️ Repost if this was helpful.

PS: Which Google SEO tool do you use the most?

Aidan S. - Co Founder @AEO Labs

Aidan Shaw

SEO + AEO for SaaS & DTC | I Rank Brands Across LLMs (ChatGPT, Claude, Grok, Perplexity)| $100M+ Revenue | Upwork Expert-Vetted | CEO @AEO Labs

SEO, AEO, GEO?

"Just focus on SEO. That's all you need."

That advice made sense in 2019.

In 2026 it's leaving serious money on the table.

Your customers are searching in three completely different ways now:

On Google. 
Through voice search. 
And by asking AI directly.

SEO covers one.
AEO covers another.
GEO covers the third.

Miss any one of them and you're invisible to a third of your potential buyers.

♻️ Repost to help others.

- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

AEO (Answer Engine Optimization) isn’t complicated

It rewards clarity.

If your page can answer a question faster and cleaner than everyone else, you win.

If your answer is buried, vague, or bloated, you disappear.

Search is shifting from “10 blue links” to direct answers.

Your job is to be the content Google chooses to deliver.

☑️ Answer first, explain second
☑️ Question-based structure throughout
☑️ Conversational natural language always
☑️ FAQ sections on every important page
☑️ Schema markup on everything
☑️ Concise tight answers every single time

The brands that master these 6 steps
become the answer Google and AI deliver.

Swipe and check it our!

- - - - 
- - - - - - 

PS: DM me t 'AI' and I'll personally audit your brand's AI visibility for free, and show you exactly what it'll take to show up.

Aidan S. - Co Founder @AEO Labs

How to Optimize Your Content for AEO in 2026

New SEO has nothing to do with Just keywords.

It's about whether AI recommends YOU or your competitor. 

- You've spent months building your brand.
- Perfecting your product. 
- Getting great reviews.

But when someone opens ChatGPT and asks about your industry.

AI recommends your competitor.
Not you.

Not because your brand isn't good enough.
But because AI simply doesn't know you exist yet.

That's the new visibility problem nobody is talking about.

And it's silently costing businesses thousands in lost sales every single month.

And you can find out exactly where you stand in the next 5 minutes, for free.

Swipe and check it our!

- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

How to Test Your AI Visibility (in 5 Minutes)

Every SEO client wants "premium results."

Top rankings.
Beautiful design.
Leads coming in daily.

But when the budget conversation starts…

Suddenly it's:
"Can we do it for… much less?"

And we smile. 😊

Let me paint you a picture. 

You walk into a 5-star restaurant.
Order the most expensive steak on the menu.

Then ask the chef…
"Can I pay McDonald's prices tho?" 🍔

The chef would laugh you out of the building.
And honestly? RIGHTFULLY SO. 👏

Listen:

Cheap marketing doesn't just waste money.
It actively HURTS your business. 

Bad SEO? Google buries you FOREVER.
Cheap design? Customers don't trust you.
Discount copywriting? Nobody buys.

And here…

You don't save money by going cheap.
You just pay TWICE later to fix it. 💸💸

The businesses dominating your industry right now?

They didn't get there by finding the cheapest agency.

They didn't win by paying the lowest price.

- They invested.
- They trusted the process.
- They paid for EXPERTISE. 

The choice is yours.

We're just here ready to work with the ones who GET IT. 🤝

Aidan S. - Co Founder @AEO Labs

It's not enough to rank on Google anymore. 

Your customers are asking (LLMs) ChatGPT, Perplexity, and Gemini for recommendations. 

And if you're not the source those AI tools pull from? 

Someone else is getting your traffic.

And LLMs don’t rank pages.

They cite sources.

Which means your goal is no longer just ranking.

Your goal is becoming a trusted source across search systems.

If you want maximum visibility today, you need all three:

- Show up on Google
- Get cited by LLMs
- Build real authority

Miss one of them, and you're leaving traffic on the table.

Search is evolving.

Smart SEOs evolve with it.

- - - - 
- - - - - - 

♻️ Repost to help others.

PS: DM me t 'AI' and I'll personally audit your brand's AI visibility for free, and show you exactly what it'll take to show up.

Aidan S. - Co Founder @AEO Labs

“Is SEO still worth it when AI gives answers directly?”

Some say it’s completely dead.
Some say traditional SEO is losing power.
Some are already rebranding themselves as “AI search experts.”

But here’s what I honestly think.

SEO was never about rankings.

It was about visibility.

And visibility simply changed its shape.

Before, the goal was:
Rank #1 → Get the click → Get the conversion.

Now?

AI answers the question.
Google summarizes the page.
Sometimes you don’t even get the click.
Search becomes an interface, not a list of links.

But does that make SEO useless?

No.

It just exposes who was doing surface-level SEO.

If your strategy was:

- Find keyword
- Write 1,500 words
- Add headings
- Build backlinks
- Hope to rank

Then yes… it’s getting harder.

Because AI doesn’t reward fluff.

It rewards clarity.
It rewards authority.
It rewards structured knowledge.

The fundamentals still matter.

Search intent still matters.
Technical health still matters.
Content depth still matters.
Trust still matters.

What’s changing is the layer above it.

Now you have to think:

→ Am I building entity authority?
→ Does it answer questions clearly?
→ Is my content structured for extraction?
→ Is my brand mentioned outside my own website?
→ Would an AI model see me as a reliable source?

This is not “SEO vs AI.”

This is SEO + AI.

Old SEO tried to rank pages.

Modern SEO tries to build authority ecosystems.

The ones struggling right now are the ones who optimized for algorithms only.

- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

SEO is becoming more strategic because of AI.

Before, you could rank by:

Publishing more.
Targeting more keywords.
Building average links.

Now?

AI compresses weak content.
Google answers basic queries instantly.
Low-effort pages disappear.

So what actually works in 2026?

→ Intent precision (not keyword stuffing)
→ Topical authority (not isolated posts)
→ Information gain (not rewritten content)
→ Clean structure for AI extraction
→ Real brand signals

If your content can be summarized without losing value…

It’s replaceable.

SEO is no longer about producing pages.

It’s about positioning your site as the best answer.

- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

“We invested in SEO for 6 months. Still zero ROI.”

I hear this every week.

But here’s what most people still don’t understand:

SEO in 2026 ≠ just Google rankings.

It’s:

- Google organic
- AI Overviews
- LLM citations (ChatGPT, Gemini, Claude)
- Bing (powering AI layers)
- YouTube search
- Branded query growth
- Entity presence

If you invested for 6 months and saw zero ROI, one of these likely happened:

1). You optimized for traffic, not buying intent
Ranking for informational fluff doesn’t pay salaries.

2). You ignored LLM visibility
Today, discovery happens inside AI answers.
If your brand isn’t cited or mentioned, you’re invisible in a growing slice of demand capture.

3). No entity building
Search engines + LLMs don’t just rank pages anymore.
They evaluate…. Brand authority, Author credibility, Topical depth, Off-site mentions.

If you don’t exist as an entity, you won’t get surfaced.

4). No distribution strategy
Publishing without Digital PR, Link acquisition, Brand search growth or Social amplification … is like writing a book and hiding it.

5). Weak conversion architecture
Traffic without: Clear offer, Strong positioning, Conversion optimized landing pages is just vanity metrics.

6 months is enough to see signals:

- Keyword movement
- Impression growth
- Brand search increase
- Early AI mentions
- Assisted conversions

If you saw none of these?

It wasn’t SEO.
It was content production disguised as SEO.

And here’s what coming next:

→ Google will send less informational traffic.
→ AI summaries will absorb top-of-funnel.
→ Commercial + branded demand will matter more.
→ Brands with authority signals will win disproportionately.

SEO is no longer “rank pages.”
It’s build a brand that algorithms trust.

If you’re not thinking in entities + LLM citations + intent mapping, you’re playing 2018 SEO in a 2026 world.

- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

Ranking on Google is no longer enough.

Buyers aren't just searching anymore.

They're asking AI directly.
And AI is recommending whoever it trusts most.

Most brands have spent years building Google authority.

Almost none have built AI authority.

That gap is costing them sales every single day.

Here's exactly how to close it 👇

Swipe and check it our!

- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

How to Show Up in Generative Search?

SEO didn’t die

Here’s what happened:

Most brands are still optimizing for Google rankings alone.

(ignoring their customers’ shift in search behaviour)

In 2026, Google is just one layer of visibility.

Search now happens across:

→ Google
→ AI models
→ Social platforms
→ Video platforms
→ Voice assistants

If your strategy only targets blue links, you’re missing half the discovery journey.

And that’s why you feel “SEO is dead”

Modern SEO means:

– Building topical authority, not just targeting keywords
– Getting cited by AI, not just indexed
– Earning brand mentions, not just backlinks
– Creating original data, not just recycling it
– Optimizing for visibility wherever search happens

The goal is no longer “more traffic.”

It’s authority that compounds across platforms.

Which of these 19 shifts do you think most businesses are still ignoring?

- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder AEO Labs

SEO has shifted from pure Rankings to Visibility 

Across Google, AI answers, and LLMs.

Most websites are still producing generic blog posts and hoping for traffic.

The ones that are winning are building structured content systems:

– Topical clusters that build authority
– Answer-first pages that capture snippets
– Data-backed research that earns natural links
– GEO-optimized content designed for AI discovery
– Comparison and alternative pages with buying intent
– Experience-led content that demonstrates real expertise

This is no longer about publishing more.
It’s about publishing with structure and intent.

Use these 12 types as a strategic framework.

Audit what you have.
Identify the gaps.
Build accordingly.

♻️ Repost if this was helpful.

- - - - 
- - - - - - 

PS: We help brands increase visibility across LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

New SEO problem founders are facing in 2026 

And most of them don't even know it's happening.

You built a great product.
You wrote the blogs.
You did the keyword research.

But you're invisible on Google.
And now, invisible on AI too.

Here's what's actually happening:

You're playing a 2019 SEO game in a 2026 AI-first world.

Your buyers have moved.
They're asking ChatGPT.
Researching on Perplexity.
Trusting AI overviews over blue links.

And if AI doesn't mention you, the sale goes to whoever it does mention.

Most founders make the same mistakes:

→ Targeting keywords that are too competitive
→ Writing content with no search intent match
→ No internal linking structure
→ Zero authority signals pointing to their site
→ Tracking rankings but ignoring revenue
→ Not optimizing for AI answers, ChatGPT, Gemini, Perplexity

The founders winning right now?

→ They publish original insights AI wants to cite
→ They build authority Google AND AI both trust
→ They show up in LLM responses as the go-to expert
→ They treat SEO as a long-term compounding asset

SEO in 2026 is not just about ranking.
It's about being the answer.

On Google. On AI. Everywhere your buyer is searching.

You don't need to go viral.
You don't need a massive budget.

You need a strategy built for 2026, not 2019.
Start there.


- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

How to Optimize Old Content and Get More Traffic? 

(Without Writing New Posts)

Most websites don’t have a traffic problem.

They have a content maintenance problem.

I’ve seen sites publish 200+ articles…

…and then never touch them again.

Meanwhile competitors keep updating theirs.

Here’s the simple process I use to revive old content:

1). Identify declining pages

Go to Google Search Console.

Look for pages where:

- impressions are stable but clicks dropped
- rankings moved from top 3 → page 2
- traffic has declined in the last 3–6 months

These pages are low-hanging fruit.

2). Refresh search intent

Search the keyword again.

Ask:

- What type of content is ranking now?
- What questions are competitors answering?
- What sections are missing in my article?

Search intent evolves.
Your content should too.

3). Expand topical coverage

Add sections for:

- FAQs from PAA
- comparisons
- updated statistics
- real examples

The goal is simple:

Make your page the most complete answer.

4). Improve structure

Break long text into:

- shorter paragraphs
- clear subheadings
- lists and tables

Better structure = better readability.

5). Optimize for AI search

In 2026, content isn’t just for Google.

LLMs also summarize and cite pages.

Add:

- clear definitions
- concise explanations
- structured sections

This increases the chance of being cited in AI answers.

6). Reindex and redistribute

After updating:

- request indexing in GSC
- share the article again on social platforms
- link to it from newer posts

Fresh signals help Google revisit the page faster.

Most people chase new content.

But experienced SEOs know this:

Sometimes the biggest traffic gains come from improving what you already have.

♻️ Repost if this was helpful.

- - - - 
- - - - - - 

PS: We help brands increase visibility across LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

LLMs don’t randomly recommend brands.

They learned them.

From somewhere.

If you’re not showing up in the right places…
AI won’t “discover” you later.

It already trained on signals like:

→ Your website structure
→ Wikipedia & knowledge panels
→ News mentions
→ Reddit & communities
→ Review platforms
→ Podcast transcripts
→ Social profiles
→ Editorial backlinks
→ Original research
→ Author bylines

Focus on presence across the entire web.

Because LLMs don’t guess who’s credible.

They recognize patterns.

♻️ Repost to help others.

- - - - - - 

- - - - 
- - - - - - 

PS: DM me t 'AI' and I'll personally audit your brand's AI visibility for free, and show you exactly what it'll take to show up.

Aidan S. - Co Founder @AEO Labs

Your content is really good. So why are you still on page 2?

I'll tell you exactly why.

It's not your keywords.
It's not your content length.
It's not even your on-page SEO.

It's your authority signals.

Google doesn't just read your page.
It reads how much the internet trusts your page.

Here's what's killing your rankings:

→ Weak internal links
→ Low-relevance backlinks

And here is what actually moves you to page 1:

→ Link strong pages to your stuck pages
→ Fix orphan pages, Google ignores them
→ Earn backlinks from relevant niche sites
→ Get featured in authority publications
→ Get editorial backlinks as an expert
→ Appear on podcasts if possible 
→ Gather and publish original data 
→ Refresh old content and re-link it smartly
→ Build social media authority for brand signals
→ Use keyword-rich anchor text, not "click here"
→ Turn backlink sources into long-term relationships

Page 2 isn't a content problem.
It's an authority problem.

Fixing these signals will 100% fix your ranking on google & LLMs.

It really is that simple.

- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

Most people think SEO is publishing new content.

Wrong ❌

Some of the fastest wins I’ve ever seen came from refreshing old pages.

Not rewriting everything.
Just upgrading what already exists.

Here’s how I approach it 👇

1). Open your Search Console

Find pages that:

- Rank between positions 5–20
- Already get impressions
- Used to perform better

That’s low hanging leverage.

2). Match search intent again

Search changes. 
AI Overviews changed formatting.

Ask yourself:

Does this page answer the query immediately?
Or does it “warm up” for 800 words first?

Move the answer up.
Add a direct summary.
Tighten the intro.

3). Expand depth, not fluff

Don’t add words for word count.

Add:

- Clear sub-questions
- Updated data
- Real examples
- 2026 context (AI impact, current trends)
- FAQs people actually search

Make it citation worthy.

40. Fix structure

Most old content is messy.

Improve:

- H2 hierarchy
- Internal linking
- Scannability
- Schema (if relevant)
- Title & meta CTR

Sometimes a stronger title alone boosts traffic.

5). Remove what’s outdated

- Delete irrelevant sections.
- Replace old stats.
- Update screenshots.
- Refresh references.

Google notices freshness signals.

Users notice clarity.

6). improve topical authority

Link it to:

- Related cluster content
- New supporting articles
- High-authority pages on your site

Make it part of a system, not a standalone blog.

And as a result you will see

Better rankings.
Better AI citations.
Better conversions.

PS: When was the last time you updated your top 10 pages instead of publishing something new?

- - - - 
- - - - - - 

We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

Founders 🗣️ 
“We get monthly SEO reports… but we don’t understand them.”

I hear this almost all the time.

10–15 pages.
Average position.
Graphs going up and down.
Traffic numbers.
Impressions.
CTR.

Cool.

But the question founders are asking is simple:

“Is this making us money?”

Most SEO reports are written for SEOs.
Not for business owners.

They track:

42 keywords moving from position 18 → 14
+3.2% increase in impressions
Technical fixes completed
11 new backlinks

Okay… and?

What does that mean for pipeline?
For revenue?
For actual growth?

The problem is… 

SEO became obsessed with activity metrics instead of business metrics.

If I send a report, it should answer 5 things clearly:

Why did it change?
What are we doing next?
What changed this month?
When should you expect results?
What did it impact (traffic, leads, revenue)?

Because if a client cannot explain your report to their co-founder in 60 seconds…

It’s not a good report.

SEO isn’t complicated.

We just made it look complicated.

And that’s why people are confused.

- - - - 
- - - - - - 

PS: We help brands rank on LLMs like ChatGPT, Claude, Gemini, etc.

DM me “LLM” for more detail!

Aidan S. - Co Founder @AEO Labs

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Robert Balkovec

Aidan S.

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Engagements

Likes

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