Rayan Mukherjee

The Bigshot

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Founder

Socialavtar

Socialavtar is a marketing agency that provides services such as Social Media Marketing(SMM), Paid Marketing to companies mainly for startups to grow their visibility digitally and get more sales for the business.

Co-Founder

Self Employed

Marketing Consultant

ICICI Bank

• Manage and increase the utilization of working capital limits sanctioned to corporate clients with an annual turnover of more than INR 50 Cr.
• Cater to trade finance and cash management service requirements of corporate clients.
• Collaborate with the Wholesale Banking Group, and SME Group to render clients the best possible solutions and services.
• Source new corporate relationships for the Bank to provide cash management solutions and working capital/ term loans.
• Increase revenue from existing relationships and explore business opportunities with existing clients.

Deputy Manager -II

Loyola Institute Of Business Administration

Achieved 180/180 students with a team of 16 members within 2 months.
Brought 50+ plus companies to campus for hiring.
Build relationships with 500+ alumni within 2 years of tenure.

Placement Coordinator

GGI Impact Lab

Solved 6 case studies on various topics like environmental issues, political campaigns, marketing, finance-related, etc.

Young Leaders Program

The Hershey Company

Selected amongst 200 students pan-India for the INDUSTRYCreds™ certification by Kraftshala.
Created the Strategic Communication Brief for Hershey’s Exotic Dark as a part of the Brand Building Program - Batch of 2021
• Plotted the competitive landscape for the brand and defined the opportunities that the brand should focus upon. Undertook consumer immersions, framed the Communication Challenge that the Super Consumer needs to be convinced of, and wrote a Consumer Insight to inspire consumer action
• Defined the Brand Solutions: Functional & Emotional Benefits, RTB, Brand Purpose, Brand Personality, Purpose, and Message Strategy, and created concepts for Exotic Dark.

Brand Building - Live Project 

Quollab

Analyzed opportunity for Restructuring Discounting Strategy for the client (Ecommerce company).

Management Consulting Experience Project

Outlook Publishing (India) Pvt. Ltd.

Sales And Marketing Live Internship

ScoVelo Consulting (B2B Digital Marketing Agency | Sales Consulting)

Go to Market Strategy Intern

Personal Branding Strategist I I convert CXOs into successful thought leaders on LinkedIn I Follow for posts about business, leadership, and self-mastery.

Do you want your Personal Brand to stand out from the crowd? Hey, I'm Rayan, your go-to personal branding expert. Combining my vigor for creativity and bringing life to brands, I love spreading the unique brand voice of CEOs, Co-founders, CFOs, and CXOs to create an identity that roars authority.

I can confidently build brands because, over the last decade, I have secured 2 high-paying degrees, worked with 2 MNCs, and raised $20M ARR in their profit. I am a fast learner, a positive teammate, a quick worker, and a creative marketer.

However, the tables did turn for me. In 2022, I walked away from my 9 to 5 job and started my Personal Branding Agency, SocialAvatar. Long story short - I took a plunge and left the corporate cushion to give wings to my creativity and ambition to be a part of brands’ success stories.

My team has helped 30+ brands in scaling to 7+ figures in revenue by leveraging the power of organic social media as well as paid media till date.

Here’s how we do it:

Profile Optimization: to rank your profile on the top.

Content strategy: to navigate your personal brand in the right direction.

LinkedIn ghostwriting: to spread your brand voice, beliefs, and value to your ICP.

Engagement strategy: to get recognized by others and build a solid community.

Networking: to grow your personal brand’s horizon and build a global network that backs you up.

Lead generation: to monetize your personal brand through inbound and outbound leads.

Apart from creating and growing businesses, I decode the minds of the world’s most extraordinary thinkers, doers and businesses. So, you can focus on your business while I build your authority in your industry to your ICP.

Let’s take your personal brand from How to Wow!

Book a 1:1 discovery call with me or email at rayan.mukherjee12@gmail.com

Greenlight Innovation Ltd

Developing and sustaining lead pipeline
Building and developing relationships across the industry 
End to end sales experience
Content creation for web/social channels
Video content creation for social

Business Development Executive

Journeycall

Introduction of Agile Project Management methods to our team’s processes to ensure our tasks are completed prior to any negative impact on the business.
Planning staff allocation for maximum efficiency to ensure we can continually adhere to service level agreements.  
Working with our training team to ensure we are continually improving our agent’s skillsets to ensure we can meet any changes in contact volume demands.
Allocating Annual Leave across the entire contact centre to ensure an even distribution to minimize the impact on business operations.  Analyzing historical data to predict future events to ensure we are capable of meeting future business needs.  
Regularly reporting to clients on our performance across several contracts; including tracking any impact of ongoing events which may have an impact on our ability to meet Service level agreements.  
Monitoring agent performance through efficiency reports and working with the Team Leader group to ensure this information is both understood and appropriate action is taken to see improvements.
Completing timesheets for all call centre staff on a month basis.
Calculating the cost of any potential service credits to ensure our resources are utilized in the most cost-effective manner whilst also taking into consideration the reputational damage that could be caused

Resource Planner / Business Planning Analyst

Operating as a Team Leader for a team of between 10-15 agents which involved holding disciplinary & progression meetings with agents – working collaboratively with agents setting future goals to encourage development over time.  
Providing Weekly Reports, Month End Reports and One to One meetings to develop agents.  
Enhanced existing Team Reporting mechanisms to create a more automated process.  
Assisting agents in finding appropriate resolutions for difficult calls whilst utilizing this opportunity to improve their service knowledge & customer service skills.
Introduced a new Duty Rota for the Team Leader & Senior agent team to ensure tasks are completed routinely.
Developed a new dashboard for monitoring Contact Centre performance.
Developed a new tracker to compare forecasted and actual results.

Senior Agent / Team Leader

Trained on Generalist and Lost & Stolen services.
Experienced agent with regular floor walking responsibilities.
Awarded for top number of golden calls and highest call score average for 2015.
Maintaining an efficiency percentage over 95% throughout my time on the phones.  

Information Advisor

Developing enhanced back-end website functionality for existing web systems
Creating E-Commerce websites
Developing community websites
Experienced in over multiple development languages

Freelance Web Developer

J.T. INGLIS & SONS LIMITED

Responsible for arranging and over-seeing the transport of products around the world.
Tracking orders and organizing any replacements.
Liaising between office staff and warehouse personnel.
Time management skills through handling different tasks in different areas of the building with their own deadlines.  
Responsible for printing orders for distribution - prioritizing based on shipping time.
Picking stock and packaging for delivery.
Liaising between head office & warehouse to ensure stock is suitable allocated based on distribution needs.

Warehouse Operative / Transport Coordinator

Fujitsu Services

Providing technical support on over 30 software systems.
Handling incoming calls from clients and managing them until resolution.
Training new staff & working as a cover supervisor

1st Line Support

Adecco

Multiple short term contracts 

Customer Support
IT Support
PC Repair
Warehouse Duties

Multiple Roles

I am on a mission to take outbound to the next level 🚀

Technology can be a great asset and can enhance our actions, but the key is putting people at the heart of our actions. 

By combining technology and human design we take our customer experience to the next level 

💬 Let's discuss industry challenges and how we can keep on the right track moving forward
💬 Let's discuss problem scenarios and how we can achieve better outcomes
💬 Let's discuss how we can use technology to empower our teams

🥊 Help me give a knockout blow to bad customer experiences by joining me on my mission! 


Your mission, should you choose to accept it - Connect with me and let's have a chat!

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Rayan Mukherjee

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