Raphael Alapini 🎯

lempire

Responsible for acquiring and activating new customers, as well as launching new features for lempire products. Primarily focusing on:

- lemwarm, the tool that enables achieving a 65% open rate.
- lemlist, the tool that assists businesses in generating qualified meetings.

Growth Marketer and GTM

Growth.Talent

Membre

Screeb

Management of B2B Growth for a Post-Seed Startup:
- Implementation of Account-Based Marketing (ABM) Strategies for Major Accounts
- Development and Execution of the Go-to-Market Strategy
- Supervision of Two Interns within the Growth Team
- Management of All Relevant Acquisition Channels: Paid Advertising, Outbound Marketing, SEO, Content Marketing
- Responsibility for Sales/Marketing CRM
- Participation in Strategic Decisions and Product Direction.

Head of Growth

Zoomo

- Build go-to-market plans
- Lead the roll out of content and marketing infrastructure
- Leverage data and customers anecdotes to support marketing strategy
- Build out Zoomo brand
- Owns the France marketing budget and reach maximum ROI
- Close collaboration with global marketing.

Marketing Manager Europe

IPaidThat

- Development of marketing strategies in collaboration with the Chief Operating Officer (COO).
- Leadership and recruitment of a marketing team comprising five professionals.
- Oversight of Customer Relationship Management (CRM) in Marketing and close collaboration with the Head of Sales.
- Designing, implementing, and analyzing marketing campaigns.
- Implementing inbound marketing strategies (process automation, tool selection, etc.).
- Conducting email marketing campaigns.
- Serving as the Marketing Manager for international markets, specifically in Spain and Italy.
- Taking over the responsibilities previously held by the former Content Manager.

Head of marketing

- Content Strategy
- Coordination of Written Productions
- SEO Optimization
- Management of CMS Websites (WordPress)
- Link Building
- Google Analytics
- Creating Punchlines for Ads
- Implementation of Creative Editorial Video and Audio Content
- Video Shooting and Editing

Additional responsibilities associated with the growth of a startup.

Content and SEO Manager

Growth Marketer and GTM @lempire

A problem solver with a real ability to create moneymaking ideas, strategies, and campaigns that really work.

- 10+ features/product launched.
- 5 different countries (US-Spain-Italy-UK-France).
- Owned marketing budget & strategy for multiple companies.
- Executed strategies within different channels: outreach, paid advertising, content and SEO.
- Worked for tech companies from pre-seed to Serie C.

Let’s connect to discuss growth, marketing, and music.

Boxing on my free time to increase determination and humility.

Responsible for acquiring and activating new customers, as well as launching new features for Lempire products. Primarily focusing on:

- Lemwarm, the tool that enables achieving a 65% open rate.
- Lemlist, the tool that assists businesses in generating qualified meetings.

ZELIQ

futur proche

1ère communauté française des leaders marketing / comm (C-Level, Head Of et Manager expérimentés)

Brique House Brewery

Investisseur

Geev

Self Employed

CMO - Freelance

lemlist

Lempire is the company ahead of 5 SaaS products : lemlist (email outreach platform), lemwarm (email delivery and monitoring), lemcal (meeting scheduling tool), taplio and tweethunter (personal branding platform for Linkedin and X)

Managing the Marketing and Revenue Ops team, composed by 17 people around 5 topics:
- Brand and Content
- SEO
- Performance Marketing
- Media and community
- Growth & Revenue Ops

Libeo

Libeo est le spécialiste du paiement entre entreprises en Europe. Nous faisons gagner du temps aux dirigeants de TPE-PME, directeurs financiers et experts-comptables en leur permettant de centraliser, valider et payer leurs factures fournisseurs en un clic, sans IBAN et sans avoir à se connecter à leur banque. 

Leading the Growth Team at Libeo, composed of 15 talented profiles split in 6 work streams:
- Demand generation and Content promotion
- SEO / SEA / Social
- Website and Analytics
- Activation and product onboarding
- Referral
- Growth Engineering & MarketOps

Member of the Exec team.

Swile (ex Lunchr)

Head of Marketing Corporate

Lunchr est un nouvel acteur du titre-restaurant. Notre mission est simple : faire de la pause déjeuner une expérience conviviale en créant du lien avec ses collègues ! 🚀

LaGrowthFormation

La Growth Formation est la première formation axée sur la pratique et l’expérimentation directement applicable sur votre startup. Pendant 9 jours, vous apprendrez à maîtriser la méthodologie du Growth Hacking et surtout à mettre en place des actions concrètes pour agir de façon rapide, efficace et durable sur la croissance de votre entreprise.

Cofounder et Formateur

DEUX.IO - Growth Hacking / Marketing Agency

Growth marketing chez ✌ DEUX.IO - Agence de Conseil en Croissance Web pour Startup

Growth Hacking & Stratégie :
• Framework AARRR
• Analytics (Google Analytics, Mixpanel)
• Growth strategy
• Automatisation 
• A/B test 

Marketing Digital :
• Mise en place de circuits d'acquisition innovants
• SEO/ SEA & Socials ads (Facebook / Twitter)
• Social Media Management
• Email Marketing
• Benchmark et développement de produits/services

Growth Marketer

Hello! 

Accomplished Marketing & Growth Strategist, with +10 years of proven experience in startups and unicorns. 

Data-driven growth marketer, I am recognized for delivering on-time and on-budget results with consistent ROI in B2B markets. Curious and creative with a passion for learning new things, for challenging people and for searching innovation, I have a proven experience working cross-functionally in international environments.

Areas of expertise: 
Growth strategy | Demand generation | Content promotion | Performance Marketing Campaigns | Customer Acquisition | Online & Offline Advertising | Product Management | Product Activation | Brand Positioning | Analytics | Cross-Functional Alignment | Building and growing a Marketing team.

Winner of "Best Head of Growth" award in France in 2022.

taplio

The Battle

Raphael Alapini 🎯

Quentin Lallemand

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